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Adrie Oktavio
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INDONESIA
Journal of Tourism, Culinary, and Entrepreneurship (JTCE)
Published by Universitas Ciputra Surabaya
ISSN : -     EISSN : 27760928     DOI : https://doi.org/10.37715/jtce
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Through JTCE (ISSN: 2776-0928), we aim to provide large dimension to share and enhance the knowledge in tourism, hospitality, food science business and entrepreneurship through scholarly works published. JTCE welcomes research inquiries and reports under the following fields: Tourism Management Destination Management Tourism Product, Promotion, and Marketing Tourism Policy Eco and Urban Tourism Innovative Tourism and Hospitality Hospitality Management Service Management Human Resource in Tourism, Hospitality and Food Business Entrepreneurship in Tourism, Hospitality and Food Business Foods Safety and Quality Management Food Innovation and Sensory Analysis Cultures, Laws and Politics of Food Culinary Product Creation in Tourism Food Service Food Culture
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Tourism, Leisure and Hospitality Management
Articles 5 Documents
 1 
Search results for , issue "Vol 1 No 1 (2021): APRIL 2021" : 5 Documents clear
TECHNOLOGY ACCEPTANCE MODEL (TAM) ANALYSIS OF THE USE OF OVO APPLICATION IN F&B SERVICE INDUSTRY IN INDONESIA Susanto, Reyner Ditya; Tjandinegara, Raynald; Iskandar, Vido; Kartika, Endo Wijaya
Bahasa Indonesia Vol 1 No 1 (2021): APRIL 2021
Publisher : School of Tourism, Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jtce.v1i1.1796

Abstract

This study aims to determine factors that influence user’s behavioral intention in using OVO as payment method in F&B industry in generation Z. The result of this research shows that Perceived usefulness will have direct influence in increasing user’s intention to use OVO and indirect influence by increasing user’s attitude which will strengthen the connection between perceived usefulness and behavioral intention. Perceived ease of use is proven to be not significant in increasing user’s intention directly. But perceived ease of use will increase user’s positive attitude first toward the usage of OVO which will eventually increase people’s intention toward using OVO as payment method in F&B industry
THE INFLUENCE OF TECHNOLOGY ACCEPTANCE MODEL (TAM) AND BRAND TRUST TOWARD CONSUMER’S INTENTION TO BUY IN TIKET.COM WITH E-WOM AS A MODERATING VARIABLE Wijaya, Oey Rachel Cathleen; Susilo, Clarissa Listya
Bahasa Indonesia Vol 1 No 1 (2021): APRIL 2021
Publisher : School of Tourism, Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jtce.v1i1.1797

Abstract

The growing number of online travel agent in Indonesia, pushed tiket.com to compete in increasing its application brand performance and consumer’s perception. This research uses a quantitative method to test the hypothesis regarding Technology Acceptance Model and Brand Trust with E-WOM as a moderating variable. The population of this research is Indonesian consumer that had ever want or made a purchase in tiket.com. The sampling technique used in this research is non-probability sampling method with 110 as its number of respondents. This research used Hierarchical Regression Analysis as its data analysis technique. Based on the test that was done, the results showed that technology acceptance model had a positive and significant effect towards consumer’s intention to buy and brand trust had a positive and significant effect towards consumer’s intention to buy. The result also showed that e-WOM as a moderating variable has a positive but insignificant effect in the relationship between brand trust and consumer’s intention to buy, which means e-WOM as a moderating variable has a strengthening effect although the effect is insignificant in the relationship between brand trust and consumer’s intention to buy in tiket.com.
AN EXPLORATION OF THE IMPACT OF HOTEL FACILITIES ON EMPLOYEE MOTIVATION AND PERFORMANCE: AN INDONESIA CASE STUDY Putri, Nadhira Sukmana
Bahasa Indonesia Vol 1 No 1 (2021): APRIL 2021
Publisher : School of Tourism, Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jtce.v1i1.1798

Abstract

The purpose of this study is to examine the impact of staff facilities on employee motivation and performance by using a case-study of Oberoi Beach Resort – a five-star hotel situated in Lombok, Indonesia. This study begins with a review of the research background, aim, and objectives. The author then addressed issues in the hospitality industry and the importance of maintaining employee morale and productivity. Next, the main topics of this study, i.e. employee productivity & well-being, staff facilities, motivation, and performance were analyzed. Such topics were narrowed and established as the basis for primary research. Mixed-method approach was adopted to verify theories with acquired data. Despite several limitations, this research found that wages, events for staff, and medical-room are effective in motivating them to perform better and to stay with the brand. Additionally, training and development is the best tool for performance enhancement.
THE ROLE OF THE PROMOTIONAL VIDEO "WONDERFUL INDONESIA: A VISUAL JOURNEY" ON BRAND IMAGE AND TOURIST VISITING INTEREST TO WAKATOBI Santoso, Herien Natasya; Widyawati, Christy; Adityaji, Rizki
Bahasa Indonesia Vol 1 No 1 (2021): APRIL 2021
Publisher : School of Tourism, Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jtce.v1i1.1799

Abstract

Wakatobi is a tourist destination that has potentials for remarkable natural beauty. The Indonesian government is also aggressively promoting Wakatobi through the making of the video Wonderful Indonesia: A Visual Journey. However, the tourist visiting rate in Wakatobi is still not very high. Therefore, this study aims to determine the effect of the promotional video on brand image and interest in visiting Wakatobi. This study involved 151 people as samples and the results showed that promotional videos are able to have a positive and significant influence on brand image and tourist visiting interest. Likewise, the brand image is able to provide a positive and significant influence on tourist visiting interest
FOCUS GROUP DISCUSSION AND QUANTITATIVE SENSORY ANALYSIS TO IDENTIFY SENSORY PARAMETERS OF NEW FOOD PRODUCT Yonathan, Christianus Jodi; Ristam, Yoga Pamudya Gunawan; Wijaya, Vania Aurellia; Krisbianto, Oki
Bahasa Indonesia Vol 1 No 1 (2021): APRIL 2021
Publisher : School of Tourism, Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jtce.v1i1.1800

Abstract

Focus Group Discussions (FGD) is a renowned method for new food product development. This research used FGD followed by Quantitative Descriptive Analysis (QDA) and Affective Test (AT) to identify the sensory parameters of pineapple wine. Based on FGD, five parameters were found to be crucial for panelists while testing the wine, i.e. distinctive pineapple aroma, sweetness, alcoholic flavor, alcoholic taste and appearance. These five parameters were then used in QDA and AT to understand the expectation of panelists on the sample which was served. It was found that FGD, QDA and AT were effective in identifying the sensory parameters of pineapple wine

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