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Jurnal Ekonomi, Teknologi dan Bisnis
Published by Al-Makki Publisher
ISSN : 2964903X     EISSN : 29629330     DOI : https://doi.org/10.57185/jetbis
Core Subject : Economy, Science, Engineering,
Astronomy Economics, Econometrics & Finance Engineering Industrial & Manufacturing Engineering Mechanical Engineering
urnal Ekonomi, Teknologi dan Bisnis (JETBIS) is a double blind peer-reviewed academic journal and open access to social and scientific fields. The journal is published monthly once by Al-Makki Publisher. Jurnal Ekonomi, Teknologi dan Bisnis (JETBIS) provides a means for sustained discussion of relevant issues that fall within the focus and scopes of the journal which can be examined empirically. The journal publishes research articles covering all aspects of Economic, Technology and Business, ranging from Economics, Management, Accounting, entrepreneurship, Business, MSME and Technology that belong to the Economic, Technology and Business context.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 6 Documents
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Search results for , issue "Vol. 4 No. 5 (2025): Jurnal Ekonomi, Teknologi dan Bisnis" : 6 Documents clear
Evaluation of Risk-Based Communication Management in Design-Build Building PT XYZ Projects to Improve Time Performance Jariski, Muzamil; Isvara, Wisnu; Riantini, Leni Sagita
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 4 No. 5 (2025): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v4i5.182

Abstract

The design-build concept continues to evolve as a delivery method in the global and Indonesian construction markets. This study, conducted at PT XYZ, reveals that all design-build building projects over the past three years (2022–2024) have experienced delays or schedule extensions in execution. One of the main factors contributing to poor time performance in design-build projects is communication-related issues. The objective of this study is to evaluate communication management in design-build projects based on dominant risks. This research was conducted by collecting data through literature review, archival analysis, and expert validation questionnaire surveys. The study identified 4 phases, 12 stages, and 58 activities involving 9 stakeholders, which encompassed 59 communication activities and 40 communication-related risks were identified and further analyzed using statistical methods and subsequently evaluated based on their risk levels in order to plan risk responses in communication management evaluation to enhance time performance in design-build building projects.
Islamic Fintech Digital Transformation: Organizational Readiness and Data Protection Compliance in Indonesia's 2025 Regulatory Framework Savandha, Septien Dwi; Safii, Nur Muhamad
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 4 No. 5 (2025): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v4i5.197

Abstract

The rapid growth of Islamic fintech in Indonesia coincides with the enactment of Law No. 27/2022 on Personal Data Protection (UU PDP), creating challenges for organizations to comply with both. This study reviews how organizations prepare for Sharia-compliant digital transformation under these laws. A systematic review of 73 studies from 2020-2025, following PRISMA, identified relevant peer-reviewed articles, conference papers, and regulations on readiness and Islamic fintech. Thematic analysis revealed seven key readiness dimensions: technological infrastructure (91.8%), Sharia compliance (87.7%), regulatory adaptation (80.8%), human capital (76.7%), financial resources (69.9%), organizational culture (64.4%), and stakeholder engagement (58.9%). UU PDP compliance issues, especially data protection officers (80.9%), significantly affect organizations. Success factors include leadership and Sharia board integration, though assessment frameworks lack empirical validation. Islamic fintech needs unique readiness considerations beyond traditional models, with religious governance as a new key dimension. However, reactive compliance and validation gaps highlight opportunities for improvement in organizational strategies.
Marketing Strategies Applied by LSP Ditekindo to Increase Sales Astuti, Aurelia Widya; Rosidah, Rosidah
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 4 No. 5 (2025): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v4i5.198

Abstract

In the era of rapid globalization, the Professional Certification Agency (LSP) Ditekindo is faced with significant challenges to increase sales of its certification services. Intense competition with other certification bodies requires LSP Ditekindo to adopt effective and innovative marketing strategies. This study aims to describe the marketing strategy implemented by LSP Ditekindo and evaluate its effectiveness in the face of changing market dynamics. The approach used is qualitative with data sources from in-depth interviews and observations at LSP Ditekindo. Data analysis was conducted using the methods of reduction, presentation, and conclusion drawing. LSP Ditekindo successfully implemented a marketing strategy that includes increased branding on social media, strategic partnerships with educational institutions, and analysis of customer needs and preferences. The implementation of this strategy showed an increase in sales volume and brand awareness. The implementation of effective marketing strategies has proven to increase LSP Ditekindo's competitiveness in the professional certification market. Customer feedback and market analysis are continuously conducted to improve and adjust the existing strategies. LSP Ditekindo has successfully increased sales and brand image through relevant marketing strategies. Future research is recommended to use a quantitative approach to measure the impact of each marketing strategy element.
Zero-Trust Architecture Adaptation for Post-Quantum Cryptography: Implementation Roadmap for Critical Infrastructure Nurhaliza, Nurhaliza; Darmawan, Adichandra Febryana Yuscatama
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 4 No. 5 (2025): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v4i5.201

Abstract

The convergence of quantum computing threats and Zero Trust Architecture (ZTA) implementation presents unprecedented challenges for critical infrastructure protection. While quantum computers threaten current cryptographic foundations, Zero Trust frameworks require robust cryptographic mechanisms for continuous verification. This study examines the adaptation challenges and implementation strategies for integrating post-quantum cryptography within Zero Trust architectures across critical infrastructure sectors.A mixed-methods sequential explanatory design was employed with 147 critical infrastructure organizations across five sectors (energy, transportation, healthcare, financial services, telecommunications). Data collection included the Zero Trust Maturity Assessment Framework (ZTMAF), Post-Quantum Cryptography Readiness Index (PQCRI), Critical Infrastructure Vulnerability Assessment Protocol (CIVAP), semi-structured interviews (n=89), and document analysis (1,247 documents). Statistical analysis employed correlation analysis, ANOVA, and structural equation modeling, while qualitative data underwent thematic analysis.Zero Trust maturity varied significantly across sectors (M=2.91, SD=0.67), with financial services demonstrating highest maturity (M=3.81) and transportation lowest (M=2.50). Post-quantum cryptography readiness remained concerning across all sectors (M=2.47, SD=0.73), with only 16.3% achieving high readiness levels. Legacy systems prevalence (84.4% of organizations) negatively correlated with both ZTA maturity (r=-0.43) and PQC readiness (r=-0.58). Structural equation modeling revealed significant relationships between organizational factors and implementation success (x²/df=2.34, CFI=0.92).Critical infrastructure organizations face substantial challenges in quantum-safe Zero Trust implementation, with sector-specific barriers requiring targeted intervention strategies. The findings highlight urgent needs for government coordination, technical assistance programs, and accelerated legacy system modernization to ensure national cybersecurity resilience against emerging quantum threats.
The Influence of Social Media Marketing and Brand Awareness on Somethinc Product Purchase Intention Andini, Dinda
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 4 No. 5 (2025): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/jetbis.v4i5.210

Abstract

This study aimed to examine the effect of Social Media Marketing and Brand Awareness on the Purchase Intention of Somethinc products. The research employed a quantitative approach with a population consisting of individuals who were familiar with Somethinc products. The sample consisted of 104 respondents selected using a non-probability sampling method with purposive sampling technique. Data were collected through an online questionnaire and analyzed using multiple linear regression to test the partial and simultaneous effects among variables. The results showed that Social Media Marketing had a positive and significant effect on Purchase Intention. Brand Awareness also had a positive and significant effect on Purchase Intention. Furthermore, Social Media Marketing and Brand Awareness simultaneously had a positive and significant effect on the Purchase Intention of Somethinc products. These findings confirmed that effective social media–based marketing strategies and high Brand Awareness could increase consumers' Purchase Intention. This research provided practical contributions for cosmetic companies, particularly Somethinc, in designing more targeted marketing communication strategies, as well as academic contributions to the development of literature related to digital marketing and consumer behavior.
The Effect of the Global Supply Chain Crisis on the Price of Local Agricultural Products in Indonesia: Business Continuity Strategies for MSME Actors Savandha, Septien Dwi
Jurnal Ekonomi Teknologi dan Bisnis (JETBIS) Vol. 4 No. 5 (2025): Jurnal Ekonomi, Teknologi dan Bisnis
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/2629g220

Abstract

Global supply chain crises due to war, pandemics, climate change, and exchange rate fluctuations have put great pressure on food price stability in developing countries, including Indonesia. This impact not only increases the price of local agricultural products, but also suppresses the sustainability of micro, small, and medium enterprises (MSMEs) which are the backbone of the national food economy. This study aims to analyze the influence of the global supply chain crisis on the price of local agricultural products in Indonesia, identify the main transmission channels, and formulate a business continuity plan (BCP) strategy that is applicable to agricultural MSMEs. The research uses a mixed-method approach through quantitative data analysis of food commodity prices for the 2022–2024 period, combined with semi-structured interviews and questionnaires to 20 agricultural MSMEs in West Java, Central Java, and South Sulawesi. Data were analyzed by descriptive-statistical techniques and qualitative thematic analysis. The findings show an increase in domestic rice prices of more than 16% and logistics costs increased by 30% during the study period. Most MSMEs (72%) report increased input costs, while key adaptation strategies include supplier diversification, spare stock, and digital adoption. MSMEs that implement a dual strategy are able to reduce the risk of supply disruptions by up to 30% compared to those that do not adapt. This research contributes to strengthening the literature on food supply chain resilience as well as providing practical recommendations for MSMEs and the basis for public policies that are more in favor of price stability and community food security.

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