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WADUN
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adm_mjnfeb@unisma.ac.id
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+62341552249
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E-JRM
ISSN : 23026200     EISSN : -     DOI : 10.33474
Core Subject : Economy,
E-JRM : Elektronik Jurnal Riset Manajemen merupakan salah satu jurnal publikasi ilmiah yang diterbitkan oleh Fakultas Ekonomi Dan Bisnis , Universitas Islam Malang dengan nomor ISSN 2302-6200 yang memiliki fokus keilmuan pada bidang Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sumber Daya Manusia, Manajemen Operasional Manajemen Strategi, dan Kewirausahaan. E-JRM : Elektronik Jurnal Riset Manajemen telah terindeks pada Google Scholar, Crossref, Garuda (Garba Rujukan Digital), Dimension, and registered in ICI (Index Copernicus International). Secara umum, artikel-artikel yang diterbitkan oleh E-JRM : Elektronik Jurnal Riset Manajemen merupakan karya ilmiah yang memberikan kontribusi bagi pengembangan dan penyebaran ilmu pengetahuan di bidang manajemen dan bisnis. Pembaca utama E-JRM : Elektronik Jurnal Riset Manajemen adalah akademisi, mahasiswa, praktisi, pebisnis, pemasaran, manajemen keuangan, dan mereka yang tertarik dengan manajemen dan bisnis.
Articles 8 Documents
Search results for , issue "eJrm Vol. 08 No. 05 Agustus 2019" : 8 Documents clear
PENGARUH EXPERIENTIAL MARKETING DAN STORE ATMOSPHERE TERHADAP LOYALITAS PELANGGAN (Studi Pada Pelanggan Equal Coffe Dau Malang) M. Izzudin; N. Rachma; Budi Wahono
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 08 No. 05 Agustus 2019
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACTExperiential marketing and store atmosphere have an influence on customer loyalty. This study aims to determine the responses of respondents about Equal Coffe Dau Malang experiential marketing, store atmosphere and customer loyalty and to determine the effect of expereriential marketing and store atmosphere simultaneously and partially on Equal customers Coffe Dau Malang. This study uses the explanatory research method and the sampling technique uses the Slovin formula with an error rate of 10%. The number of samples taken is 97 which is the consumer of Equal Coffe Dau Malang. The data analysis technique used is the analysis of instrument test, classic assumption test, multiple linear regression, simultaneous hypothesis test F and partial hypothesis test t. Based on the results of the analysis it can be concluded that the responses of respondents about Equal Coffe experiential marketing, store atmosphere and customer loyalty are good. Simultaneously experiential marketing and store atmosphere significantly influence customer loyalty. Partially experiential marketing and store atmosphere significantly influence customer loyalty. From the results of the research that has been carried out there are several suggestions for Equal Coffe in order to maintain product packaging and compounding and presentation for customers and improve the arrangement of indoor and outdoor spaces and make Equal Coffe decorations more harmonious with the typical dishes of Nusantara coffee makers.             Keywords: experiential marketing, store atmosphere and customer loyality
PENGARUH KUALITAS ASET, LIKUIDITAS DAN RENTABILITAS TERHADAP KECUKUPAN MODAL PADA PERUSAHAAN PERBANKAN YANG LISTING DI BEI PERIODE 2015-2017 Fina Hikmatul Insaniyah; Ronny Malavia Mardani; Budi Wahono
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 08 No. 05 Agustus 2019
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACT               This study aims to determine how the influence of asset quality, liquidity and rentability on capital adequacy in banking companies listed on the Stock Exchange for the period 2015-2017. The variables used in this study are capital adequacy variables (dependent variables), while the independent variables namely asset quality are measured using the NPL ratio (Net Performing Loan), Liquidity is measured using the LDR (Loan to Deposit Ratio) ratio and Rent ability is measured using the ROA (Return On Asset). The data analysis technique used is multiple linear, complete with normality tests and classic assumptions (multicollinearity, heteroscedasticity, autocorrelation). The hypothesis is tested using the t-test and F test with a significance level of 5%. Based on the results of the partial test using the t-test, it is known that the Asset Quality (NPL) variable has a negative effect on capital adequacy in banking companies listing on the Indonesia Stock Exchange for the periode 2015-2017, Liquidity (LDR) ) variable has a negative effect on capital adequacy in banking companies listing on the Indonesia Stock Exchange for the periode 2015-2017 and Rent ability (ROA) ) variable has a negative effect on capital adequacy in banking companies listing on the Indonesia Stock Exchange for the periode 2015-2017. Keywords: Asset Quality, Liquidity, Rent ability, Capital Adequacy
ANALISIS PENGARUH LABEL HALAL, KEAMANAN BAHAN, PROMOSI, DAN HARGA PADA PRODUK KOSMETIK SARIAYU TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN (Studi Kasus Pada Mahasiswi Fakultas Ekonomi Dan Bisnis Angkatan 2015-2018 Universitas Islam Malang) Khumairotul Khuwaroh; Agus Widarko; M. Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 08 No. 05 Agustus 2019
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACT                This study aims to examine and analyze the influence of halal labels, material safety, promotion and prices on consumer purchasing decisions. Population and sample were 100 respondents who had used Sariayu cosmetic products. Data collection through questionnaires. Data analysis in this study uses SPSS version 14. Testing the application of data used in this study include validity test, reliability test, normality test, heterocedestity test, multicollinearity test, F test and t test.               The results of the analysis show that halal labels, material security, promotion and prices have a positive effect on consumer purchasing decisions. The results of the t test show a significance value > 0.05, therefore the halal and price label variables have a significant effect on consumer purchasing decisions. While the material and promotion security variables show a significance value of <0.05, therefore the material and promotion security variables are stated to have no significant effect on consumer purchasing decisions Keyword: Halal labels, Ingredients safety, Promotion, Price, Buying decision
PENGARUH KEPEMIMPINAN TRANSFORMASIONAL, MOTIVASI DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN (Studi Kasus Pada Karyawan Rumah Makan Ayam Goreng Nelongso Jl. Sigura-gura Barat No. 27 Kota Malang) M. Yulianto; M. Mansur; Agus Priyono
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 08 No. 05 Agustus 2019
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACT This study aims to examine and analyze the Effect of Transformational Leadership, Motivation and Work Discipline on Employee Performance at Nelongso Fried Chicken Restaurant Jl. West Sigura-gura No. 27 Malang City either partially or simultaneously. In this study a population of 32 employees and all were taken as samples. Data collection through questionnaires. Data analysis in this study using SPSS version 16. The sampling technique uses quantitative methods. Data testing techniques used in this study include validity test, reliability test, classic assumption test, multiple linear regression analysis, and testing the research hypothesis. The results of the analysis show that partially and simultaneously Transformational Leadership, Motivation and Work Discipline have a positive and significant effect on the Employee Performance of Nelongso Fried Chicken Restaurant Jl. Sigura-gura No. 27 Malang City.Keywords: Transformational Leadership, Motivation, Work Discipline and Employee Performance.
PENGARUH STRUKTUR MODAL, PROFITABILITAS, DAN UKURAN PERUSAHAAN TERHADAP NILAI PERUSAHAAN (Studi Kasus Pada Perusahaan Perbankan Yang Terdaftar Di Bursa Efek Indonesia Pada Tahun 2015-2017) Noer Fadhilah Rahman; Ronny Malavia Mardani; Budi Wahono
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 08 No. 05 Agustus 2019
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACTThis study aims to find out and analyze how the influence of capital structure, profitability, and firm size on the value of banking companies listed on the Indonesian stock exchange in 2015-2017, simultaneously and partially. The population in this study is from data obtained from the financial statements of the Indonesia Stock Exchange as many as 43 companies. And the sampling technique in this study is the purposive sampling technique, with 25 sample data obtained. The analysis was carried out using quantitative descriptive analysis.The results of this study indicate that the capital structure does not have a significant negative effect on the value of banking companies, profitability has a significant positive effect on firm value, and firm size has a significant negative effect on firm value. Based on the results of the research obtained, it is recommended for companies to be able to improve the company's financial performance. And from the results of this study has a contribution in order to maximize company value and add insight into the factors that influence the decision to invest.Keywords: Capital structure, profitability, company size and company value
PENGARUH REKRUTMEN, SELEKSI, DAN AKTUALISASI DIRI TERHADAP KINERJA KARYAWAN PT. EXEL MANDIRI INOVASI Delvia Rahman W.S; Hadi Sunaryo; M. Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 08 No. 05 Agustus 2019
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACT The research is conducted at PT. Exel Mandiri Inovasition’s. The aim of this research is to examine and analyze the influences of Recruitment, Selection and Self Actualization toward Employee’s Performance partially or simultaneously, and examine and analyze the dominant influences of recruitment, selection and self-actualization toward employee’sperformance. The variables used in this research are Recruitment, Selection and Self Actualization as independent variables and employee’s performance as the dependent variable. The type  of research used is explanatory research. The samples used are 74 respondents of using saturated sample method. The data collection method used is questionnaire method. The analysis methods used areinstrument test, normality test, classic assumption test, linear multiple regression test,and hypothesis test with the help of SPSS 14.0 for Windows.   The results of the research show that Recruitment has a significant influence on the performance of PT. Exel Mandiri Innovation’s employees, Selection has a significant influence on the performance of PT. Exel Mandiri Innovation’s employees, Self Actualization has a significant influence on the performance of PT. Exel Mandiri Innovation’s employees. Therefore, it can be concluded that Recruitment, Selection and Self Actualization partially or simultaneously have significant influences on the performance of PT. Exel Mandiri Innovation’s employees..Keywords:Rcruitmen, Selection, Self Actualization, Employee performance.
PENGARUH FASILITAS DAN LOKASI TERHADAP LOYALITAS PELANGGAN MELALUI KEPUASAN SEBAGAI VARIABEL INTERVENING (STUDI KASUS KONSUMEN AWI FUTSAL LAOK JANG-JANG, SUMENEP) Ach. Noval Annas; Rois Arifin; M. Hufron
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 08 No. 05 Agustus 2019
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACT     his study aims to determine and analyze the influence of facilities and locations on customer loyalty through satisfaction as an intervening variable. In Sumenep there are several futsal courts, one of which is Awi Futsal Loak Jang-Jang which was established since 2015 until now the study population was 4200 population for 3 months and the sample used in this study was 98 respondents of Awi Futsal Laok Jang-Jang, Arjasa, Sumenep customers. Data collection is done by distributing questionnaires. Analysis of the data used in this study using validity, reliability, normality, path analysis, t test and sobel test.        The results showed that facilities have a direct effect on customer satisfaction, facilities have no direct effect on customer loyalty, location has a direct effect on customer satisfaction, location has a direct influence on customer loyalty, and customer satisfaction does not have a direct influence on customer loyalty. Customer satisfaction cannot mediate between facilities and locations with customer loyalty.Keywords: Facility, Location, Customer Satisfaction, Customer Loyalty
PENGARUH HARGA, PROMOSI, DAN KETIDAKPUASAN TERHADAP KEPUTUSAN PERPINDAHAN MEREK KE SIMCARD TELKOMSEL (Studi Pada Mahasiswa Kos Kelurahan Dinoyo Kota Malang) Tarmizi Tarmizi; N. Rachma; M Hufron
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 08 No. 05 Agustus 2019
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACT This study aims to determine the effect of prices, promotions, and dissatisfaction with the decision to move the brand to the Telkomsel simcard in boarding students of Dinoyo Village, Malang City. The variables used in this study are brand switching variable as the dependent variable, while the independent variables are price and promotion, and the intervening variable is dissatisfaction. Data was collected through a questionnaire method with the number of samples used as respondents as many as 94 respondents. The results of this study are prices and promotions that have a direct effect on brand movements in Telkomsel cellular card consumers. Prices and promotions have a direct effect on dissatisfaction with Telkomsel cellular card consumers. Dissatisfaction has a direct effect on brand movement on Telkomsel cellular card consumers. Prices and promotions have an indirect effect on brand transfers to Telkomsel cellular card consumers. Keywords: brand switching, price, promotion, dissatisfaction

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