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JURNAL SAHID DA'WATII
Published by Institut Agama Islam Sahid Bogor
ISSN : -     EISSN : 29619785     DOI : https://doi.org/10.56406/jurnalsahiddawatii.v1i02.
Core Subject : Religion, Social,
Religion Social Sciences
Sahid Dawatii merupakan adalah jurnal open access dan peer review yang diterbitkan oleh Jurusan Komunikasi Penyiaran Islam, Fakultas Ilmu Dakwah dan Komunikasi, Institut Agama islam sahid bogor. jurnal yang memuat artikel-artikel yang bersifat teoritis dan empiris ataupun kajian-kajian yang berhubungan dengan penyiaran Islam termasuk juga perkembangan teknologi informasi yang menunjang pengembangan dakwah. Kajian dalam jurnal dapat berupa laporan hasil penelitian, fenomena dan penelitian literatur seputar dakwah Islam dalam bidang pemberdayaan umat. kajian komunikasi Islam, Perkembangan dakwah kontemporer dengan memanfaatkan media, sistem informasi Islam, kajian dakwah Islam meliputi penelitian lapangan dan penelitian kajian konseptual.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 56 Documents
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STRATEGI KOMUNIKASI PEMASARAN DIGITAL UMKM MAKANAN KALENG DI MITRA TANI FARM Siska Permatasari; Testa Pradia Nirwana; Febri Palupi Muslikhah
JURNAL SAHID DA'WATII Vol 4 No 02 (2025): DESEMBER 2025
Publisher : Fakultas Ilmu Dakwah dan Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56406/jurnalsahiddawatii.v4i02.916

Abstract

Digital marketing has become an important strategy in developing businesses in the digital era, especially for Micro, Small and Medium Enterprises (MSMEs). This research aims to explore the digital marketing strategies implemented by Mitra Tani Farm MSMEs, especially in utilizing digital media to increase sales and expand market reach. Using qualitative research methods, data was obtained through structured interviews with the Mitra Tani Farm marketing team. The research results show that Mitra Tani Farm utilizes various digital platforms such as social media (Instagram), marketplaces (Shopee, Tokopedia), and websites to market their products. Leading products such as canned lamb and beef food showed increased sales through digital channels, despite challenges in marketplace competition. Apart from that, collaboration with resellers and providing attractive promotions via social media have also proven effective in attracting consumer interest. These results show that digital marketing provides great opportunities for MSMEs to win competition and increase sales, although appropriate strategies are needed to overcome challenges in an increasingly competitive digital market.
PENGARUH MEDIA SOSIAL PORNOGRAFI TERHADAP PERILAKU SEKSUAL REMAJA Muhammad Doni Ramdani; Erna Ernawati; Febri Palupi Muslikhah
JURNAL SAHID DA'WATII Vol 4 No 02 (2025): DESEMBER 2025
Publisher : Fakultas Ilmu Dakwah dan Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56406/jurnalsahiddawatii.v4i02.917

Abstract

Based on data KPAI in 2016 stated that 4500 teenagers accross 12 cities in Indonesia (97%) had spread seen pornographic shows. Many 60% of them are the students, they active watch speficifically for adults. Sexual behavior is all types of behavior which is caused by sexual desire, either with the opposite sex or with the same sex. The purpose of research to identify the influence of social media on teenagers sexual behavior in MTsS Anwarul Hidayah Pamijahan. The research was an analytical observational with cross sectional design. There are 71 respondents as a sample. The research instruments were questionnaires distributed through Google Forms. The results were analyze using SPSS with univariate and bivariate analysis (chi-square test). The result of the research showed there was influence between viewing frequency (p=0,001), viewing duration (p=0,001), viewing visualization (p=0,001), and perceptions of viewing (p=0,001) with adolescent sexual behavior.
TEORI PARADIGMA NARATIF PADA PENULISAN NASKAH VIDEO ANIMASI EDUKATIF TENTANG PENGENALAN JAMSOSTEK BPJS KETENAGAKERJAAN KEPADA ANAK REMAJA SMP Nayla Qonita Jasmin; Erna Ernawati; Sutisna Riyanto
JURNAL SAHID DA'WATII Vol 4 No 02 (2025): DESEMBER 2025
Publisher : Fakultas Ilmu Dakwah dan Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56406/jurnalsahiddawatii.v4i02.918

Abstract

Visual media can make conveying information easier and more interesting, one of which is by displaying visual media in the form of animated videos. Educational videos with animated visuals are a highly appealing form of media, especially for the younger generation who are accustomed to visual-based content on digital media platforms such as e-learning, YouTube, Instagram, and TikTok. BPJS Ketenagakerjaan is a new innovation in the effort to disseminate educational information on socialization programs to various educational institutions. BPJS Ketenagakerjaan conveys messages to junior high school students depending on how communicators deliver the material and what media is used to deliver the material. Therefore, this study examines how narrative paradigm theory is used in writing educational animated video scripts about introducing BPJS Ketenagakerjaan social security to junior high school students. The narrative paradigm theory is used as the theoretical basis for composing the story in the animated video, emphasizing the importance of narrative in delivering educational messages in animated videos. The implementation of the narrative paradigm in the script is presented to reflect the principles of narrative fidelity and narrative coherence in the story, as well as to build audience understanding and attitude change. The principle of fidelity addresses the social realities of adolescents (concerns about future employment and social protection), while coherence demonstrates relatable elements and reinforces the message about the importance of social security through the experiences of workers.
INDIKATOR KETAHANAN KELUARGA DALAM AL-QUR’AN Muhammad Restu Maulana; Titien Yusnita; Erna Ernawati
JURNAL SAHID DA'WATII Vol 4 No 02 (2025): DESEMBER 2025
Publisher : Fakultas Ilmu Dakwah dan Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56406/jurnalsahiddawatii.v4i02.920

Abstract

This study examines the concept of family resilience (family resilience) through the lens of the Qur'an, emphasizing the integration of spiritual, social, and communicative values to build harmonious and resilient families. Using a qualitative descriptive approach, the research employs library research and thematic analysis (tafsir mawḍū'ī) of Qur'anic verses related to family resilience, supplemented by classical and contemporary exegeses such as Tafsir Al-Misbah (Quraish Shihab) and Tafsir Ibn Kathir. Key findings reveal that Qur'anic family resilience revolves around three coreprinciples: sakinah (tranquility), mawaddah (affection),and rahmah (compassion), manifested through effective communication (qaulan sadīdan, qaulan layyina), collective family roles, and conflict management grounded in Islamic values. The study also identifies modern challenges role dysfunction, economic pressures, and moral degradation while proposing Qur'anic solutions such as faith reinforcement, consultation (shura), and community engagement. This research contributes to Islamic family studies, family communication, and thematic exegesis, offering practical recommendations for community-based and policy-level family resilience programs.
ELEMEN-ELEMEN KOMUNIKASI DALAM KONTEN REVIEW FILM HOME SWEET LOAN di AKUN @ngelantur¬¬¬¬¬¬_id Syabina Nur Syania; Sutisna Riyanto; Erna Ernawati
JURNAL SAHID DA'WATII Vol 4 No 02 (2025): DESEMBER 2025
Publisher : Fakultas Ilmu Dakwah dan Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56406/jurnalsahiddawatii.v4i02.921

Abstract

Communication is a process by which one person conveys information and understanding to another. Film is a communication medium that has a significant impact on shaping public opinion. Film is not just a means of entertainment, but also a medium for education and social reflection. TikTok, as a communication medium for delivering messages, can reach Generation Z audiences. The purpose of the communication process carried out by the @ngelantur_id account through the Home Sweet Loan film review content is to provide information, understanding, and build audience interest in the film being discussed. This study aims to determine the communication elements in the Home Sweet Loan film review content on the @ngelantur_id account. The TikTok account @ngelantur_id utilizes a relaxed, humorous, and analytical style of messaging, including visual articles about Generation Z. The communication process is used as an analysis to assess the recipient's interest in the Home Sweet Loan film review content. The elements that support the communication process are "Who Says What," "In Which Channel," "To Whom," and "With What Effect"
PENGARUH MEDIA SOSIAL TERHADAP GAYA HIDUP KONSUMTIF PELAJAR DI KECAMATAN PAMIJAHAN Liza Maulida Hidayat; Titien Yusnita; Febri Palupi Muslikhah
JURNAL SAHID DA'WATII Vol 4 No 02 (2025): DESEMBER 2025
Publisher : Fakultas Ilmu Dakwah dan Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56406/jurnalsahiddawatii.v4i02.944

Abstract

This study aims to determine the influence of social media exposure on the consumptive lifestyle of Muslim students in Pamijahan District. The background of this research is based on the increasing use of social media and digital wallet services among teenagers, which affects consumption patterns and shopping habits. This research employs a quantitative approach using the survey method. The sample consists of 100 respondents who are active students in Pamijahan District. The data analysis technique used is simple linear regression. The results show that social media usage significantly influences the consumptive lifestyle of students, particularly in indicators of impulsive buying and the tendency to prioritize wants over needs.

Page 6 of 6 | Total Record : 56

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