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Contact Name
Yana Priyana
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West Science Journal Economic and Entrepreneurship
Published by Westscience Press
ISSN : -     EISSN : 29863996     DOI : https://doi.org/10.58812/wsee.v1i02
Core Subject : Economy,
Journal of Economics and Entrepreneurship published since 2023 by Westscience Press. Editors receive scientific articles from research results, surveys, and literature reviews closely related to the Economics and Entrepreneurship sectors. WSJEE is a peer-reviewed and open-access scientific magazine. Manuscripts of articles are published after going through a thorough peer-review process. Journal publications are managed by Westscience Press as the publisher.
Articles 362 Documents
The Role of Product Innovation Mediation in the Relationship between Market Orientation and Competitive Advantage in Culinary Sector MSMEs Kristian Panjaitan, Feliks Anggia Binsar; Taali, Muhammad
West Science Journal Economic and Entrepreneurship Vol. 4 No. 01 (2026): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v4i01.2674

Abstract

This study aims to examine the mediating role of product innovation in the relationship between market orientation and competitive advantage among Indonesian culinary sector Micro, Small, and Medium Enterprises (MSMEs). A quantitative research design was employed using survey data collected from 200 MSME owners and managers. The measurement instrument utilized a five-point Likert scale, and data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS 3). The results indicate that market orientation has a significant positive effect on product innovation and competitive advantage. Product innovation also shows a strong and significant influence on competitive advantage, highlighting its role as a key strategic capability in the culinary industry. Furthermore, mediation analysis confirms that product innovation partially mediates the relationship between market orientation and competitive advantage, suggesting that the ability to transform market insights into innovative products strengthens business competitiveness. The findings emphasize the importance of integrating customer focus, competitor awareness, and innovation strategies to achieve sustainable competitive advantage. This study contributes to the literature on strategic entrepreneurship and MSME competitiveness by providing empirical evidence from the Indonesian culinary sector and offers practical implications for business owners and policymakers in promoting innovation-driven development.
Work-Life Balance, Employee Well-Being, and Organizational Performance in Digital Startups in Greater Jakarta Putrianti, Flora Grace Putrianti; Sukmarani, Sukmarani; Yumhi, Yumhi; Maesaroh, Maesaroh; Susilo, Andri
West Science Journal Economic and Entrepreneurship Vol. 4 No. 01 (2026): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v4i01.2675

Abstract

The rapid expansion of digital startups in Greater Jakarta has intensified the need for effective human resource strategies that support both employee well-being and organizational performance. This study aims to examine the relationships between work–life balance, employee well-being, and organizational performance using a quantitative approach. Data were collected from 150 employees working in digital startup environments through a structured questionnaire measured on a five-point Likert scale. Statistical analysis was conducted using SPSS version 25, including descriptive statistics, reliability testing, classical assumption tests, and multiple regression analysis. The results indicate that work–life balance has a significant positive effect on employee well-being, while both work–life balance and employee well-being significantly influence organizational performance. Employee well-being also acts as an important mechanism that strengthens organizational outcomes by enhancing motivation, emotional stability, and engagement. The findings highlight the strategic role of flexible work practices and supportive organizational culture in sustaining productivity within fast-paced digital startup contexts. This study contributes to the organizational behavior literature by providing empirical evidence from emerging digital economies and offers practical insights for startup leaders in designing human-centered workplace policies that promote sustainable performance.

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