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Moneter : Jurnal Ekonomi dan Keuangan
Published by Asosiasi Riset Ekonomi dan Akuntansi Indonesia
ISSN : 30258073     EISSN : 30254663     DOI : 10.61132
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Ilmu bidang Ekonomi dan Akuntansi, sebagai media bagi para dosen, guru, peneliti dan para praktisi dalam bidang Ekonomi dan Manajemen
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 210 Documents
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Mengalisis Faktor-Faktor yang Mempengaruhi Ekonomi di Era Digital: Sebuah Studi Kasus di Kota Medan (2018-2023) Lusia Oktaviani Br Tamba; Egi Ateta Barus; Maria Dwi Sianipar; Nadratul Aini Lubis; Viona lutfia Alfiaturahmah; Yogi Marselinus Turnip; Nina Novira
Moneter : Jurnal Ekonomi dan Keuangan Vol. 2 No. 3 (2024): Juli : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v2i3.674

Abstract

The digital era has brought significant changes in human life, including in the economic field. The development of digital technology has influenced the way humans do business, transact and interact. The aim of this research is to determine the factors that influence economic growth in the digital era in the city of Medan in 2018-2023. The analysis techniques in this research are descriptive statistical analysis and multiple linear regression analysis. Based on the results of the discussion, it can be concluded that wholesale and retail trade, car and motorbike repairs greatly influence the movement of economic growth in Medan in the digital era, the policies implemented by the government are very important to maximize the positive impact of the digital economy on economic growth. Furthermore, the digital economy has the potential to encourage economic growth through increasing productivity, facilitating economic activities, and transforming business transactions from manual to automatic processes.
Analisis Strategi Pemasaran dalam Meningkatkan Penjualan Batik Tulis di Toko Asofa Lailatul Zannah; Maslahah Maslahah; Santika Dewi; Sri Yuedah; Dini Selasi
Moneter : Jurnal Ekonomi dan Keuangan Vol. 2 No. 3 (2024): Juli : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v2i3.676

Abstract

The aim of this research is to analyze the marketing strategies used at the Asofa Batik Shop to increase batik sales. Researchers use a descriptive qualitative approach, which describes phenomena or situations in depth and detail using qualitative data such as text, images, audio and video. The results of this research are that, the marketing strategy he used after being allocated to branches or sorum (Asofa Written Batik Shop), apparently the Asofa batik shop owner had collaborated with DT Peduli Cirebon (digital marketing training), after which the Asofa batik owner finally developed business through digital marketing platforms such as Facebook, Shoppe, Lazada, Tokopedia, which can be purchased offline or online. One of the challenges in implementing a marketing strategy is facing intense competition from other batik producers at local and national levels. Mr. H. Bachroni is committed to prioritizing Indonesian cultural heritage, one of which is batik by providing friendly service and offering affordable batik product prices. So that buyers can make Asofa Cirebon batik an attractive place to shop.
Analisis Kelayakan Usaha Peternakan Sapi Perah Di Desa Ngabab Kecamatan Pujon Kabupaten Malang M. Rizal Amri Chusen; Parikesit Penangsang
Moneter : Jurnal Ekonomi dan Keuangan Vol. 2 No. 3 (2024): Juli : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v2i3.684

Abstract

This research aims to analyze the acceptance, profit and feasibility of diary farming in Ngabab Village, Pujon District, Malang Regency. In this study, 6 dairy farm owners in Ngabab Village, Pujon District, Malang Regency were used as informants. This research uses descriptive qualitative research. Data was collected through interviews, and the analytical methods used in this research were fixed costs, variable costs, total costs, revenues, profits and business feasibility in this research using the calculation of Revenue Cost Ratio (R/C), Benefit Cost Ratio (B/C), and Return On Investment (ROI). The results obtained from this research were by using calculations of Revenue Cost Ratio (R/C), Benefit Cost Ratio (B/C), and Return On Investment (ROI), resulting in high numbers obtained in R/C Ratio, B/C Ratio, and ROI exceed the figures or values that have been determined so that it can be concluded that based on the calculation results the dairy farming busuness in Ngabab Village, Pujon District, Malang Regency is worthy of cultivation and development.
Kajian Peranan Indeks Indeks Kesehatan, Indeks Pendidikan, Dan Indeks Daya Beli Terhadap Tingkat Kemiskinan Kabupaten Sidoarjo Tahun 2010-2023 Parikesit Penangsang; Pramita Studiviany; Adiati Trihastuti
Moneter : Jurnal Ekonomi dan Keuangan Vol. 2 No. 3 (2024): Juli : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v2i3.690

Abstract

Regional economic development needs to be planned and the benchmark is economic growth. Development in developing countries still prioritizes unemployment and poverty. Development in Indonesia to date still focuses on efforts to reduce the unemployment rate or open up job opportunities to reduce poverty. The level of poverty can be measured through the HDI (Human Development Index) which has three main indicators, namely health indicators, education level and economic indicators. There are many factors that hinder the development of an area, one of which is the high poverty rate. The problems of unemployment and poverty are still major issues that never end. Sidoarjo Regency has a decreasing number of poor people starting from 2021 at 137 people, in 2022 at 125 people and in 2023 at 119 people from a population of 2,238,069 people in 2021, 2,266,533 people in 2022, 1,996,825 people in 2023. The causes of poverty are the large number of children who have dropped out of school, limited public services (schools) which are difficult to reach, difficulty in getting health costs and the difficulty of people getting the necessities of life such as clothing, food and shelter. The aim of making a Study on the Role of the Health Index, Education Index and Purchasing Power Index on the Poverty Level of Sidoarjo Regency for 2010-2023, is to see the contribution of these three indices to changes in poverty levels in Sidoarjo Regency, both directly and indirectly, which will have an impact on change in poverty (number of poor people). It is hoped that this research can be used as consideration for Sidoarjo district in future community development so that they can live prosperously.
Analisis Kelayakan Usaha Tambak Ikan Nila di Desa Prasung Kecamatan Buduran Kabupaten Sidoarjo Ryan Mustaqim Kusumah; Parikesit Penangsang
Moneter : Jurnal Ekonomi dan Keuangan Vol. 2 No. 3 (2024): Juli : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v2i3.692

Abstract

This tilapia pond business is a business carried out by residents who have empty land / ponds. Tilapia is quite fast in its development from seed to harvest within 4 months. This study aims to analyze several factors ranging from total costs, revenue, income and business feasibility of tilapia fish ponds in Prasung Village, Buduran District, Sidoarjo Regency. There are 3 analytical tools in business feasibility namely R/C ratio, B/C ratio and ROI. This study requires 6 informants of tilapia fish farming business actors. This type of research uses descriptive research. In the research results of 6 tilapia fish pond farmers there is an average total cost of Rp 44,430,833, for an average income of Rp 93,975,000 / occasional harvest, while the average income of Rp 49,544,167 / occasional harvest. Business feasibility analysis tool using R / C whose average of 2.12 means R / C> 1, B / C whose average of 1.12 means B / C> 1, ROI whose average of 86% means ROI> 0%. So the conclusion is that the tilapia pond business is feasible to run.
Analisis Kelayakan Usaha Toko Roti di Kecamatan Taman Kabupaten Sidoarjo Sakti Danadyaksa Adi Wardhana; Parikesit Penangsang
Moneter : Jurnal Ekonomi dan Keuangan Vol. 2 No. 3 (2024): Juli : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v2i3.696

Abstract

Seeing the large interest and need of the Indonesian population for bread, there is a possibility for a larger bakery business. Therefore, it is not surprising that many people are interested in trying their luck by becoming bakery business owners. However, some people do not understand the feasibility level, so prospective business actors are still hesitant to open a bakery business. Therefore, the research focuses on analyzing the feasibility of a bakery business in Taman District, Sidoarjo Regency. In this research, 6 bakery business operators in the villages of Wage, Geluran and Bangah were used as informants. This type of research is descriptive research. Research data was obtained through informant interviews and analyzed using business financial feasibility in the form of R/C, B/C, and ROI. The research results showed that the average R/C value was 2.16, the average B/C value was 1.16 and the average ROI value was 41.03%. All the results show that the bakery business in Taman District, Sidoarjo Regency is feasible to run.
Analisis Kelayakan Usaha Es Tebu di Desa Juwet Kecamatan Porong Kabupaten Sidoarjo Khoirotul Mas’ulah; Joko Priyono
Moneter : Jurnal Ekonomi dan Keuangan Vol. 2 No. 3 (2024): Juli : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v2i3.701

Abstract

Analyzing the revenue and viability of the sugar cane ice company in Juwet Village, Porong District, Sidoarjo Regency is the goal of this study. Six Juwet Village ice cane entrepreneurs who were specifically picked based on predetermined criteria made up the research informants. The entire cost, income, profit, and viability of the business are all included in the analysis approach. According to the research findings, the average profit is IDR 10,797,076, the average revenue is IDR 20,060,000, and the average total cost is IDR 9,262,924. An average R/C ratio value of 2.19 (>1) and an average B/C ratio value of 1.19 (>0) were obtained based on the analysis of three business feasibility factors from six informants of ice sugar cane entrepreneurs in Juwet Village. These values indicate that the business is worth conducting. Aside from that, the average ROI value is 56.35% (>0%), indicating that the Juwet Village, Porong District, Sidoarjo Regency sugar cane ice company is profitable and satisfies the required feasibility standards.
Analisis Kelayakan Usahatani Selada Hidroponik Di Desa Kelorarum Kecamatan Tikung Kabupaten Lamongan Habibur Rohman; I Made Suparta
Moneter : Jurnal Ekonomi dan Keuangan Vol. 2 No. 3 (2024): Juli : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v2i3.717

Abstract

This research explains the feasibility level of hydroponic lettuce farming in Kelorarum Village, Tikung District, Lamongan Regency. This business is engaged in the production of hydroponic lettuce. This research used a descriptive analysis method which used 6 informants from hydroponic lettuce farming owners as research subjects. Data collected through interviews aims to analyze fixed costs, total costs, variable costs, demand and profits.The feasibility of the business carried out is by using R/C Ratio (Revenue Cost Ratio), B/C Ratio (Benefit Cost Ratio), BEP (Break Even Point) calculations in order to find out whether the business is feasible or not. The results of this research can provide education for business actors regarding the continuation of hydroponic lettuce farming in Kelorarum Village, Tikung District, Lamongan Regency.
Analisis Kelayakan Usahatani Padi Di Desa Mojopetung Kecamatan Dukun Kabupaten Gresik Wahyu Dinul Muzainan; I Made Suparta
Moneter : Jurnal Ekonomi dan Keuangan Vol. 2 No. 3 (2024): Juli : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v2i3.720

Abstract

This research explains the level of feasibility of rice farming in Mojopetung village, Dukun sub-district, Gresik district. This business is engaged in rice production. This research uses a descriptive analysis method which uses 7 informants from rice farming owners as research subjects. Data collected through interviews aims to analyze fixed costs, total costs, variable costs, demand and profits. The feasibility of the business carried out is by using the R/C Ratio (Revenue Cost Ratio, B/C Ratio (Benefit Cost Ratio), BEP (Break Even Point) calculation in order to find out whether the business is feasible or not. The results of this research can provide education for business people about the continuation of rice farming in the village of Mojopetung, Dukun Gresik.
Kebijakan Bidang Ekonomi Pemda Kota Metro terhadap Pengelolaan Lokasi Usaha di Nuwo Intan Kota Metro Tahun 2018 Viona Rahmawati Jubaidah; Rusnandari Retno Cahyani
Moneter : Jurnal Ekonomi dan Keuangan Vol. 2 No. 3 (2024): Juli : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v2i3.752

Abstract

This research discusses efforts to develop Metro City as a city of the future, focusing on the successful integration of the Trans Sumatra Toll Exit in Batanghari Ogan. In the context of development, emphasis is placed on the importance of green open space areas to make Metro City beautiful and act as a model for the autonomy of other cities. Through a literature review, relevant research includes analysis of regional economic regulations and the role of regional government policies in development, with examples of scientific journals that support business contributions to regional income. Although the results of previous research already exist, this research more specifically explores the economic policies of the Metro City regional government regarding the management of Nuwo Intan business locations in 2018. The nature of this research is descriptive and qualitative, using qualitative analysis to describe the phenomenon and influence of the Metro City Regional Government's economic policies on street vendors' income in Nuwo Intan.

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