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Journal of Economics and Economic Policy
Published by Antis Publisher
ISSN : -     EISSN : 30474892     DOI : https://doi.org/10.61796/ijecep.v1i3
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
The Journal of Economics and Economic Policy is a monthly publication at the forefront of economic scholarship, offering a diverse and comprehensive exploration of contemporary economic issues. With a commitment to excellence, the journal provides a platform for leading economists, researchers, and academics worldwide to share their innovative insights and cutting-edge research findings. Rigorously peer-reviewed, each issue covers a broad spectrum of economic disciplines, including macroeconomics, microeconomics, econometrics, international economics, and financial economics. The journals global perspective fosters an inclusive dialogue, addressing the interconnected challenges and opportunities facing economies across the world. Emphasizing a timely publication schedule, the International Journal of Economics ensures that readers stay informed about the latest advancements and policy implications, making it an indispensable resource for scholars, policymakers, and practitioners navigating the complexities of the ever-evolving economic landscape.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 186 Documents
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BUSINESS RISK, FINANCIAL RISK AND STOCK PRICE ON THE VALUE OF CONVENTIONAL BANKING SUBSECTOR COMPANIES ON THE INDONESIAN STOCK EXCHANGE (IDX) Amanda, Silvia; Nirwana, Nihlatul Qudus Sukma
Journal of Economic and Economic Policy Vol. 2 No. 2 (2025): Journal of Economics and Economic Policy
Publisher : PT. Antis International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijecep.v2i2.58

Abstract

Objective: The purpose of this study we present a case study to determine the Effect of Business Risk, Financial Risk and Stock Price on Firm Value on the Indonesia Stock Exchange. Method: This study uses a quantitative approach with a research sample of 34 companies that meet the criteria using purposive sampling technique. The analytical tool used is secondary data in the form of financial statements, data collection in the form of descriptive statistical tests and classical assumption tests. Testing with Statistical Package for the Social Sciences (SPSS). Results: The results of the hypothesis in the research that has been done show that business risk, financial risk and stock price have an influence on the value of the company. Novelty: This means that company value is able to strengthen the relationship between business risk, financial risk and stock price.
THE EFFECT OF BUDGETARY GOAL CHARACTERISTICS, FINANCIAL ATTITUDE, PERSONALITY AND INCOME ON FINANCIAL PERFORMANCE OF BATIK BUSINESS ACTORS IN SIDOARJO DISTRICT Mustofah , Muhammad; Sriyono, Sriyono
Journal of Economic and Economic Policy Vol. 2 No. 2 (2025): Journal of Economics and Economic Policy
Publisher : PT. Antis International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijecep.v2i2.59

Abstract

Objective: The purpose of this study is to determine which one is the most dominant in influencing financial performance. Method: With a population of 932 craftsmen and 100 craftsmen who have worked for more than 1 year as samples. This research method uses quantitative. Data collection techniques using a Likert scale questionnaire. The sampling technique uses the Total Sampling Technique. Data analysis uses SEM PLS. Data processing techniques use Smart PLS 4.0. Hypothesis testing uses the path direct effect test. Results: Budgetary goal characteristics partially have a positive and significant effect on financial performance. Financial attitude variables partially have a positive and significant effect on financial performance. Personality variables partially have a positive and significant effect on financial performance. And income variables also partially have a positive and significant effect on financial performance. Novelty: Micro, Small and Medium Enterprises (MSMEs) in Indonesia are one of the mainstays of the Indonesian economy besides cooperatives.
THE INFLUENCE OF FINANCIAL LITERACY AND SPENDING HABITS ON SHOPPING DECISIONS IN MARKET WITH PERSONAL PREFERENCE AS A MODERATION VARIABLE Firdaus, Arsy Maulana; Hermawan, Sigit
Journal of Economic and Economic Policy Vol. 2 No. 2 (2025): Journal of Economics and Economic Policy
Publisher : PT. Antis International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijecep.v2i2.60

Abstract

Objective: This study aims to examine the impact of financial literacy and spending habits on consumer decision-making in the marketplace. Method: The research uses a quantitative method and a sample of 115 students from the Spring 2020 semester at the University of Sidoarjo. The data analysis technique used is purposive sampling, using validity and reliability tests, a paired-probability hypothesis, and SPSS version 26 statistical software. Results: The results show that financial literacy positively influences consumer decision-making, while spending habits negatively influence consumer decision-making. Novelty: The study suggests that financial literacy can moderate the relationship between financial literacy and consumer decision-making, and that good financial management can positively influence consumer decision-making.
THE INFLUENCE OF DEBIT CARDS AND ELECTRONIC MONEY ON SPENDING HABITS OF STUDENTS AT MUHAMMADIYAH UNIVERSITY OF SIDOARJO Rosafi, Muhammad Amrullah; Harianto, Wiwit
Journal of Economic and Economic Policy Vol. 2 No. 2 (2025): Journal of Economics and Economic Policy
Publisher : PT. Antis International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijecep.v2i2.61

Abstract

Objective: This study aims to determine the effect of debit cards and electronic money on students' spending habits. Method: This research took place at the Muhammadiyah University of Sidoarjo and was conducted by distributing questionnaires to 81 active students of the Muhammadiyah University of Sidoarjo as respondents. In this study, the analysis used was multiple linear regression and the tool used to conduct the analysis was SPSS. The data used for the analysis was primary data obtained from 81 respondents. Results: Based on the results of this study, it can be seen that debit cards and electronic money have a significant influence on the spending habits of students at the Muhammadiyah University of Sidoarjo. Novelty: This research is motivated by the increasing use of debit cards and electronic money in transactions. The series of advantages possessed by these two payment instrument innovations make their users use them more often to make transactions.
THE INFLUENCE OF FINANCIAL LITERACY, FINANCIAL SELF-EFFICACY, AND SOCIAL NORMS ON RISK CREDIT BEHAVIOR IN PAYLATER USERS Islamiyah, Maya Adillah; Widodo, Heri
Journal of Economic and Economic Policy Vol. 2 No. 2 (2025): Journal of Economics and Economic Policy
Publisher : PT. Antis International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijecep.v2i2.62

Abstract

Objective: This study was conducted with the aim of determining whether Objective Financial Literacy, Subjective Financial Literacy, Financial Self-Efficacy and Social Norms have an effect on Risky Credit Behavior in the use of the Paylater feature. Method: This type of research uses associative with a quantitative approach. In this study, the population used was all students of the Accounting study program at the University of Muhammadiyah Sidoarjo and a sample of 100 students using the Paylater feature was obtained. The data in this study used primary data collected through a survey questionnaire. The data collection technique used a Likert scale derived from variable indicators using data analysis techniques using SPSS 23 Software. Results: The results of this study indicate that there is a negative and significant influence on Objective Financial Literacy and Subjective Financial Literacy while Financial Self-Efficacy and Social Norms show a positive and significant influence on Risky Credit Behavior in the use of the Paylater feature. Novelty: This study offers a new contribution by simultaneously analyzing the influence of Objective Financial Literacy, Subjective Financial Literacy, Financial Self-Efficacy, and Social Norms on Risky Credit Behavior in the context of Paylater usage among university students—a topic that remains underexplored in previous literature, particularly among young users of digital financial services.
THE UTILIZATION OF BEHAVIORAL FINANCE MODELS IN ANALYZING INVESTMENT DECISIONS Prayoga, Bagas Adi; Hariyanto, Wiwit
Journal of Economic and Economic Policy Vol. 2 No. 3 (2025): Journal of Economics and Economic Policy
Publisher : PT. Antis International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijecep.v2i3.63

Abstract

Objective: This study analyzes the impact of student financial behavior on investment decisions using a Behavioral Finance model. Method: Data were collected throgh interviews and observations with a descriptive qualitative approach. Results: The findings show that financial behaviors, such as adherence to payment schedules, budgeting and price comparison, significantly influence investment choices. Emotiona and psycological factors, like status quo bias, risk aversion, and overconfidance, also affect decision-making, often leading to suboptimal outcomes. Interviews confirm that these factors frequently hinder rational choices. Howefer, the study’s limitations include sample representation and generalizabillity. Novelty: This research contributes to understanding Behavioral Finance in Investment Decisions and highlights the need for better financial education.
DEVELOPMENT OF B2B MARKETING STRATEGY AND SWOT ANALYSIS IN SUPPORTING SDGS Muhammad Iqbal Alim El Hakim; Rahmawati, Imelda Dian
Journal of Economic and Economic Policy Vol. 2 No. 3 (2025): Journal of Economics and Economic Policy
Publisher : PT. Antis International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijecep.v2i3.64

Abstract

Objective: This research aims to develop an effective business-to-business (B2B) marketing strategy for the company Sartika Ratu, which is engaged in the Hajj and Umrah equipment industry. In facing the challenges of declining revenue and market share. Method: This study used a mixed method approach with a Sequential Exploratory model to gain an in-depth understanding of the internal and external factors that influence the company's marketing strategy. Data were collected through semi-structured interviews and observations, then analyzed using SWOT analysis involving IFE and EFE matrices. Results: The results showed that the company's revenue decline was related to declining B2B customer loyalty as well as challenges in attracting new customers. The SWOT analysis identified the company's key strengths in product quality and customization capabilities, while weaknesses were found in ineffective online marketing distribution. Novelty: Based on these findings, it recommended the development of a product differentiation strategy as well as the enhancement of digital distribution channels to strengthen the company's competitive position. This research also emphasizes the importance of integrating the principles of the Sustainable Development Goals (SDGs) in marketing strategies, especially in support of SDGs 8, 9, and 17. By adopting a holistic and data-driven approach, Sartika Ratu is expected to improve its competitiveness and achieve long-term sustainable growth in the Hajj and Umrah equipment industry.
THE INFLUENCE OF DIGITAL MARKETING AND THE USE OF E-MONEY ON THE SALES VOLUME OF MICRO, SMALL AND MEDIUM ENTERPRISES (MSMEs) IN THE FASHION SECTOR (EMPIRICAL STUDY OF MSMES IN SIDOARJO DISTRICT) Mulyanti , Sasa; Nirwana, Nihlatul Qudus Sukma
Journal of Economic and Economic Policy Vol. 2 No. 3 (2025): Journal of Economics and Economic Policy
Publisher : PT. Antis International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijecep.v2i3.65

Abstract

This study aims to determine the Influence of Digital Marketing and the Use of E-Money on the Sales Volume of Micro, Small and Medium Enterprises (MSMEs) in the Fashion Sector (Empirical Study on MSMEs in Sidoarjo District). This study uses a quantitative method with primary data as a data source. The population in this study is fashion MSMEs in Sidoarjo in 2023. The method used in determining this sample is using the Random sampling method. The number of samples used in this study was 39 respondents. The data analysis technique used in this study was SPSS Version 27. The results of this study indicate that Digital Marketing Affects the Sales Volume of Micro, Small and Medium Enterprises (MSMEs) in the Fashion Sector in Sidoarjo City. The Use of E-Money Affects the Sales Volume of Micro, Small and Medium Enterprises (MSMEs) in the Fashion Sector in Sidoarjo City.
THE ROLE OF CELEBRITY ENDORSEMENT, CONTENT MARKETING, AND PRODUCT QUALITY ON PURCHASING DECISIONS OF ULTRA MILK BRAND UHT MILK PRODUCTS Chusnah, Yunia Najachatul; Indayani, Lilik; Kumara Adji Kusuma; Rizky Eka Febriansah
Journal of Economic and Economic Policy Vol. 2 No. 3 (2025): Journal of Economics and Economic Policy
Publisher : PT. Antis International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijecep.v2i3.66

Abstract

Objective: This study aims to determine the effect of Celebrity Endorsement, Content Marketing, and Product Quality on Purchasing Decisions for Ultra Milk brand UHT milk products. Method: This study uses a quantitative method. The population used is people who live in Sidoarjo, especially people who have purchased Ultra Milk brand UHT milk products. The number of samples in this study was 100 respondents, taken using a questionnaire with a purposive sampling method. Data analysis in this study used IBM SPSS Statistics Version 26 for Windows. Results: The results of this study indicate that Celebrity Endorsement has a negative and insignificant effect on Purchasing Decisions, Content Marketing has a positive and significant effect on Purchasing Decisions, and Product Quality has a positive and significant effect on Purchasing Decisions. Novelty: This study offers a unique contribution by simultaneously examining the effects of Celebrity Endorsement, Content Marketing, and Product Quality on purchasing decisions in the context of a specific local market—Ultra Milk UHT products in Sidoarjo. The findings highlight a surprising insight that Celebrity Endorsement, despite its common use in marketing strategies, has a negative and insignificant impact on consumer purchasing decisions in this case.
THE ROLE OF BUMDES ADMINISTRATORS IN MANAGING THE BUMDES RIVER TOURISM "CAFE KALITIKUNG" IN TAMBAKCEMANDI VILLAGE, SEDATI DISTRICT, SIDOARJO REGENCY Rizal, Ahmad; Rodiyah, Isnaini
Journal of Economic and Economic Policy Vol. 2 No. 3 (2025): Journal of Economics and Economic Policy
Publisher : PT. Antis International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/ijecep.v2i3.67

Abstract

Objective: This study aims to determine and analyze the role of BUMDes administrators in managing the “Cafe Kalitikung” River Tour in Tambakcemandi Village, Sedati District, Sidoarjo Regency. Method: Using a descriptive qualitative method, data were collected through interviews, observations, and documentation. Data analysis follows the Miles & Huberman framework: collection, reduction, presentation, and drawing conclusions. Results: Based on Edy Suhardono's role theory, administrators act as facilitators, drivers, and regulators. Facilitators provide infrastructure such as piers and tourism facilities. Drivers involve local resources and raise environmental awareness. Regulators establish operational policies for sustainable management. Despite challenges in management, human resources, and funding, collaboration between the village government, community, and BUMDes administrators highlights the potential of “Kafe Kalitikung” as a village economic model. Novelty: Despite challenges in management, human resources, and funding, collaboration between the village government, community, and BUMDes administrators highlights the potential of “Kafe Kalitikung” as a village economic model.

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