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IECON: International Economics and Business Conference
Published by Universitas Muhammadiyah Makassar
ISSN : -     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
The IECON: International Economics and Business Conference, organized annually by the Faculty of Economics and Business at Universitas Muhammadiyah Makassar, is a key platform for academics, professionals, and students to present research, exchange ideas, and expand networks in economics, management, and accounting. The conference focuses on fostering innovation and exploring the role of artificial intelligence (AI) in various sectors. IECON aims to promote research in areas such as management, accounting, economics, Islamic economics, and taxation, bridging theoretical knowledge with practical solutions. The conference covers diverse topics including Entrepreneurship and Innovation, Economics and AI-Driven Insights, AI in Strategic Management and Decision-Making, Accounting and Financial Reporting, Islamic Economics and Ethical AI Applications, and Taxation and AI-Enabled Compliance. These themes highlight the integration of AI in economic analysis, business strategies, and compliance, along with the importance of ethical considerations in Islamic economics. IECON invites contributions from researchers and practitioners, enriching both academic literature and business practices.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 318 Documents
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Optimizing Omnichannel Strategies for MSME-Scale F&B Businesses in Makassar Ipahriani Rahman; A Ifayani Haanurat; Andi Mappatompo Badawi
IECON: International Economics and Business Conference Vol. 3 No. 2 (2025): International Conference on Economics and Business (IECON-3)
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/zjrtzr10

Abstract

This study aims to optimize omnichannel marketing strategies for MSME-scale F&B businesses in Makassar, with a focus on the implementation of sales and marketing channels (both offline and online), eliminating challenges and opportunities in omnichannel integration, and formulating effective optimization strategies to improve customer experience and business performance. The results of the study indicate that omnichannel strategies are able to increase customer interaction, operational efficiency, and sales conversion, as well as build connections and engagement with target audiences. Key factors contributing to the success of this strategy include the use of social media, big data, artificial intelligence (AI), and effective integration systems. However, omnichannel implementation faces challenges such as the complexity of technology integration and the need for large investments. This study concludes that the quality of omnichannel strategies can provide a competitive advantage in the digital market and increase customer loyalty through consistent and satisfying experiences.
Risk Management Strategy in Maintaining Financial Sustainability: A Reflection on the Withdrawal of Muhammadiyah Funds from Bank Syariah Indonesia Irpan; A. Ifayani Hanurat; Andi Mappatompo
IECON: International Economics and Business Conference Vol. 3 No. 2 (2025): International Conference on Economics and Business (IECON-3)
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/tgxrs385

Abstract

This study examines the risk management strategies implemented by Bank Syariah Indonesia (BSI) following the institutional fund withdrawal by Muhammadiyah in 2024. This event raised critical questions regarding BSI’s ability to maintain financial stability and uphold public trust amidst reputational risk. Employing a qualitative case study approach, the research is based on in-depth interviews with BSI management, analysis of financial reports (2023–2024), and regulatory publications. The findings reveal that BSI adopted a three- layered risk management approach—preventive, mitigative, and corrective—to stabilize liquidity, mitigate reputational impact, and strengthen stakeholder confidence. Preventive strategies included diversification of funding sources, enhancement of digital banking infrastructure, and improvement of the CASA ratio. Mitigative measures involved real-time communication, increased fee-based income, and CSR programs grounded in ESG principles. Corrective strategies comprised strengthening internal audits and evaluating systemic resilience. This study offers practical insights for Islamic banking institutions in managing socio-religious financial shocks while upholding Sharia principles and sustainability objectives.
Employee Performance Analysis at Bank Sultra Kaledupa District Karsinah Sidi; A. Ifayani Haanurat; Andi Mappatompo Badawi
IECON: International Economics and Business Conference Vol. 3 No. 2 (2025): International Conference on Economics and Business (IECON-3)
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/5cnjgc50

Abstract

This study aims to find out how the performance of employees at Bank Sultra Kaledupa District and identify the factors that affect this performance and the efforts made to improve it. This study uses a qualitative approach by collecting data through interviews with employees from various divisions. The main focus of this research lies in how the role of human resources, work environment, and leadership affect the productivity and work effectiveness of bank employees. The results of this study conclude that employee performance at Bank Sultra Kaledupa District is influenced by various factors, both internal and external. Internal factors include work motivation, competence, discipline, and initiative. Meanwhile, external factors include supervisor support, technology systems, conducive work environment, and periodic performance evaluations. In improving employee performance, the management has made various efforts such as training, human resource development, and awarding for optimal performance. Seeing the results of this research, it is hoped that the management of Bank Sulawesi Kaledupa District can continue to provide guidance, provide adequate work facilities, and maintain good communication and cooperation in the work environment. Thus, employee performance will increase and have a positive impact on service to customers and the achievement of overall organizational goals.
Efforts To Improve the Quality of Village Heads From the Perspective of Syar'iyyah System Rusni Hasni; A. Ifayani Haanurat
IECON: International Economics and Business Conference Vol. 3 No. 2 (2025): International Conference on Economics and Business (IECON-3)
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/xx1a7713

Abstract

This study aims to explain the regulations regarding additional selection and requirements for village head candidates in Takalar Regency and to examine the implementation of additional selection and requirements for village head candidates in Takalar Regency as an effort to improve the quality of village heads from a Syariah Syariah perspective. This research is qualitative and uses a field research design. The results indicate that: First, the regulations regarding additional selection and requirements for village head candidates in Takalar Regency include a written examination and competency test, with assessments based on work experience, education, age, domicile, organization, Police Clearance Certificate (SKCK), and drug-free status. Selection results are calculated cumulatively to determine which candidates advance to the election. This regulation aims to ensure transparency, fairness, and accountability in village head elections. Second, the implementation of additional selection and requirements for prospective village head candidates in Takalar Regency is an effort to improve the quality of village heads from a Siyasah Syariyyah perspective. Leaders must possess competence, trustworthiness, and justice for the benefit of the community. This selection is a form of ijtihad to ensure leadership quality in accordance with Islamic values. The principles of Shiddiq (honesty), Amanah (responsibility), Tabligh (conveyance), and Fathanah (intelligence) are applied in the selection process and implemented in 19 of 37 villages. This selection has been proven to improve the quality and credibility of village head candidates.
Building Trust Through Influencers: A Qualitative Study of The Influence of Tasya Farasya on Skincare Consumer Loyalty Yusra Putri; A. Ifayani Haanurat; Andi Mappatompo
IECON: International Economics and Business Conference Vol. 3 No. 2 (2025): International Conference on Economics and Business (IECON-3)
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/vgaqv014

Abstract

This study aims to explore the influence of Tasya Farasya as a beauty influencer on consumer loyalty to skincare products. Using a qualitative approach, this study examines consumer perceptions of Tasya's credibility and how the content she produces can build trust and contribute to consumer loyalty. Data were collected through in-depth interviews with informants who are active followers of Tasya Farasya and have purchased skincare products based on her recommendations. The data analysis technique used follows the Miles and Huberman model, which includes data reduction, data presentation, and checking the validity of findings through source triangulation, member checking, audit trails, and researcher involvement. The results indicate that Tasya Farasya's credibility as an influencer plays a significant role in influencing consumer purchasing decisions and building trust, which in turn increases loyalty to specific skincare brands. This study provides insight into the importance of influencers in product marketing in today's digital era.
Meaningful Economics: An Islamic Perspective On Human Well-Being and Ethical Value Ayif Fathurrahman; Muhammad Danish Farhad Bin Zainol Asri
IECON: International Economics and Business Conference Vol. 3 No. 2 (2025): International Conference on Economics and Business (IECON-3)
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/aww8v285

Abstract

This article analyzes the crisis faced by several multinational corporations, in light of the growing ethical awareness among Muslim consumers regarding global issues such as the Israeli aggression in Gaza. Employing a qualitative-descriptive approach and literature review, this study examines how the phenomenon of consumer boycotts reflects a paradigm shift in the consumption behavior of Muslim societies. The findings reveal that such boycotts are not merely rooted in political sentiment but also represent an expression of the values embedded in maqāṣid al-sharī‘ah, including justice, solidarity, and moral responsibility. Furthermore, the article proposes the framework of meaningful economics as an alternative to the conventional economic model, which often tends to be reductionist and unresponsive to evolving social dynamics. Within the Islamic economic paradigm, consumption and production are regarded as meaningful activities that encompass both spiritual and ethical dimensions. This study recommends that global corporations adopt value-based business models and remain attentive to the moral sensitivities of Muslim consumers as a long-term sustainability strategy.
The Effect of Green Accounting, Environmental Performance, and Corporate Social Responsibility on Profitability in Mining Companies Listed on the Indonesia Stock Exchange in 2020–2023 Eva Marin Sambo; Marwah Yusuf; Muhammad Fahmin
IECON: International Economics and Business Conference Vol. 3 No. 2 (2025): International Conference on Economics and Business (IECON-3)
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/gd2v6z69

Abstract

This study aims to examine the influence of Green Accounting, Environmental Performance, and Corporate Social Responsibility on Profitability in Mining Companies Listed on the Indonesia Stock Exchange in 2020-2023. The population in this study were all mining companies listed on the Indonesia Stock Exchange (IDX) totaling 83 companies. The sample collection technique used was Purposive sampling, so the total sample of this study was 22 companies. The data obtained were then processed using SPSS version 30 analysis tools. The analysis techniques used were classical assumption tests, multiple regression analysis tests, descriptive statistical tests, and hypothesis tests. The results of the study showed that Green Accounting had a positive and significant effect on Profitability, Environmental Performance did not affect profitability, Corporate Social Responsibility did not affect profitability.
The Influence of Competency, Motivation, and Work Discipline on Employee Performance in the Trade and Industry Department of Gowa Regency Andi Tenri Unga; Sitti Nurbaya; Nurinaya
IECON: International Economics and Business Conference Vol. 3 No. 2 (2025): International Conference on Economics and Business (IECON-3)
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/fjd18024

Abstract

This research aims to examine the effect of motivational competence and work discipline on the performance of employees at the Trade and Industry Office of Gowa Regency. Employing a quantitative research approach, the study involved a sample of 34 employees with civil servant (PNS) and government contract (PPPK) status. Data were collected through a questionnaire consisting of several statements, utilizing both primary and secondary sources. The research instrument adopted the Likert scale for measurement. Statistical analysis was conducted using the Statistical Package for the Social Sciences (SPSS) version 26. The findings reveal that competence, motivation, and work discipline positively and significantly influence employee performance.
ISO 31000's Role in Strengthening Corporate Financial Resilience During COVID-19 Crisis Indri Septiani; Yudhi Adhitya; Edy Jumady; Marwah Yusuf
IECON: International Economics and Business Conference Vol. 3 No. 2 (2025): International Conference on Economics and Business (IECON-3)
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/3qxnyz34

Abstract

The COVID-19 pandemic has posed severe financial threats to companies across sectors, exposing weaknesses in traditional risk response systems. To address the increasing uncertainty and the need for rapid strategic adjustment, this study evaluates the role of the ISO 31000 risk management framework in enhancing corporate financial resilience during crises. The research aims to assess how the implementation of ISO 31000—including risk identification, analysis, evaluation, and mitigation—affects key indicators of financial stability: liquidity, solvency, operational continuity, and strategic financial adaptation. A mixed-method approach was employed, combining qualitative descriptive analysis and quantitative correlational analysis using Likert-scale questionnaire data. Regression analysis, t-tests, and F-tests were used to examine the influence of each risk management component, supported by reliability testing via Cronbach’s Alpha. The results show that the four ISO 31000 components jointly have a significant influence on all dimensions of financial resilience. Among them, risk mitigation shows the most consistent and significant effect, indicating its critical role in stabilizing companies during turbulent conditions. In contrast, risk analysis has the least statistical impact across the models. This study contributes empirical evidence supporting the strategic application of international risk management standards during global crises. The findings offer practical implications for organizations seeking to institutionalize structured risk governance and reinforce financial resilience. It also expands the academic discourse on risk-based financial management and encourages further exploration of adaptive frameworks in times of high uncertainty.
The Indonesian stock market responded negatively to Trump: Impact of import tariff policies Suhendra S; Edy Jumady; Marwah Yusuf
IECON: International Economics and Business Conference Vol. 3 No. 2 (2025): International Conference on Economics and Business (IECON-3)
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65246/1b59xw21

Abstract

This study analyzes the impact of the United States' import tariff policy announcement on April 2, 2025, on stock price movements in the LQ-45 index on the Indonesia Stock Exchange. Using the Event Study method, this study compares stock prices and market volatility 30 days before and 30 days after the policy announcement. Data were obtained from the daily closing prices of LQ-45 stocks collected through purposive sampling. The analysis was conducted using paired t-tests and Wilcoxon Signed Rank tests to assess the significance of average price differences, as well as standard deviation calculations to evaluate changes in market volatility. The results indicate that there was an increase in the average LQ-45 index after the import tariff announcement, followed by a decrease in market volatility. However, this increase was not statistically significant (p-value > 0.05), suggesting that the policy's impact on LQ-45 stock prices is limited. These findings align with the Capital Market Efficiency Theory, where information is already reflected in stock prices before the announcement, as well as the Signal Theory, which emphasizes that the impact of global economic policies does not always result in extreme reactions in domestic markets. This study contributes to the literature on the response of the Indonesian stock market to international economic events and highlights the importance of psychological factors and anticipatory investor behavior. The main recommendation is the need for further research with a broader sample and variables, including the measurement of investor sentiment as a determinant of market reactions.

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