cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Budi Rahadjo
Contact Email
rahardjo.umb@gmail.com
Phone
+6281393097916
Journal Mail Official
iconpublisherindonesia@gmail.com
Editorial Address
Perumahan Kalimasada Residance, Kalikidang, Sokaraja, Banyumas
Location
Kab. purwakarta,
Jawa barat
INDONESIA
IJBAE
Published by Icon Publisher
ISSN : -     EISSN : 30907837     DOI : 10.71154/465nvw26
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
International Journal Business and Entrepreneurship is a scientific journal that focuses on the global study of business and entrepreneurship, covering strategy, innovation, cross-cultural management, as well as social entrepreneurship and startups. This journal is published by CV. Malik Rizki Amanah which is engaged in the field of Journal and Article publication. The journal provides a platform for academics and practitioners to share knowledge on trends, challenges and opportunities in the international business world. With a multidisciplinary approach, the journal contributes to the development of theory and practice relevant to the global business community. The editorial board also welcomes innovative articles that redefine any field of business and management. The editorial board emphasizes that the authors of every article appearing in this journal are fully responsible for its content. International Journal Business and Entrepreneurship is published three times a year, in March, July, and November.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 6 Documents
 1 
Search results for , issue "Vol 2 No 2 (2025): July" : 6 Documents clear
Financial Management Practices Among Micro-Scale Business Owners in Purbalingga Fitriana, Aning; Wirawan, Nugroho Budi
International Journal Business and Entrepreneurship Vol 2 No 2 (2025): July
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/e80szq24

Abstract

This research aims to analyze financial management practices among micro business actors (UMKM) in the coffee sector in Purbalingga Regency. A qualitative approach was used through interviews with 10 coffee-based UMKM owners as key respondents. The findings suggest that monetary governance exerts a considerable influence on corporate. sustainability. Three main indicators were analyzed: financial planning, financial implementation, and financial control. Financial planning which includes managing production, sales, savings, investments, cash reserves, and separating personal and business finances is categorized as good and directly contributes to increased business income. However, financial implementation and control, particularly in aspects of financial recording, reporting, and supervision, are not yet optimal. This is largely due to the limited knowledge and financial management skills of most business owners, as well as the perception that such practices are unnecessary for small scale businesses. This study recommends that future research adopt a quantitative approach with a larger respondent base and explore internal and external factors influencing financial management. Furthermore, the development of practical interventions such as technology based training and simple financial recording applications is also suggested to enhance financial management capabilities among UMKM entrepreneurs.  
From Sensing to Reconfiguring: A Theoretical Framework of Dynamic Capabilities in Social Media Marketing Strategy Santos, Clara; Herrera, Miguel; Rivera, Bianca
International Journal Business and Entrepreneurship Vol 2 No 2 (2025): July
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/xmrave58

Abstract

This conceptual paper develops an integrative framework linking Dynamic Capabilities Theory (DCT) to social media marketing strategy. In increasingly volatile digital environments, firms must move beyond platform presence toward the strategic orchestration of sensing, seizing, and reconfiguring capabilities. Drawing on existing literature in strategic management and digital marketing, the study reconceptualizes social media not merely as a communication channel but as an ecosystem for continuous adaptation and strategic renewal. Sensing is defined as real-time consumer insight generation, seizing as opportunity activation through agile campaign execution, and reconfiguring as the structural adjustment of digital strategies and teams. The proposed model highlights the recursive nature of these capabilities and identifies key organizational enablers such as cultural agility and digital leadership. The paper contributes to both theory and practice by offering a strategic lens for understanding how marketing agility is achieved in fast-changing online environments. It also provides theoretical propositions and future research directions to guide empirical validation and model refinement.
The Mediating Role of Technological Capability between Social Media Marketing and MSMEs Performance Herman, Hendri; Ocak, Altug
International Journal Business and Entrepreneurship Vol 2 No 2 (2025): July
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/5b2ks962

Abstract

The aim of this study is to determine the effect of social media marketing towards MSMEs performance. The sample size used in this research was 135 MSMEs respondents. The sample was accessed through an online survey questionnaire. Smart PLS 3.0 is utilized in analysis within this study. The findings show that social media marketing has a positive effect on MSMEs performance and technological capability. Technological ability has a positive effect on MSMEs performance and acts as a mediator between social media marketing and MSMEs performance. The limitation of the study is that it was conducted in one geographical area, limiting generalizability to other industries or other regions with varied characteristics. The paper contributes to the body of literature by empirically validating technological ability as a mediator variable between social media marketing and MSMEs performance. These results suggest that MSME managers should invest in social media for both marketing and internal capacity building, put in place technology monitoring systems, and technology alliances with external organizations. Future research is also suggested to test other mediating or moderating variables like technological innovations, market forces, or organizational designs.
Market Shaping Strategies in Emerging Markets: A Critical Synthesis Hudzaifah, Yasir; Permana, Indra Surya Permana
International Journal Business and Entrepreneurship Vol 2 No 2 (2025): July
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/de8jxe46

Abstract

This article provides a critical synthesis of the literature on market shaping strategies in emerging markets. While existing research predominantly focuses on developed economies, this review addresses the pressing need to understand how firms proactively shape markets in volatile, institutionally weak, and socio-culturally diverse environments. Drawing upon 21 rigorously selected studies, this synthesis identifies three core themes: the development of firm-level strategic capabilities, the use of cultural and institutional framing, and the innovation of business models and ecosystems. Through a thematic analysis and integrative conceptual framework, the study reveals that market shaping in emerging markets is a dynamic, multi-actor process that entails institutional entrepreneurship, ecosystem orchestration, and legitimacy-building. Unlike reactive strategies, shaping approaches in these contexts require firms to construct enabling environments, frame new norms, and often initiate the rules of the game themselves. The study contributes to the advancement of market shaping theory by offering a framework that contextualizes strategic agency within structural voids and cultural heterogeneity. Practical implications for firms, policymakers, and development actors are discussed, highlighting the importance of adaptive strategies, inclusive design, and long-term institutional engagement. The article concludes by proposing future research directions that call for longitudinal, comparative, and intersectional studies to deepen the field’s relevance across diverse emerging economies.
Business Model Innovation in the Era of Digital Transformation Srisuwan, Nattapong; Phromphisute, Kanya
International Journal Business and Entrepreneurship Vol 2 No 2 (2025): July
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/7mf1nq89

Abstract

This study presents a systematic literature review (SLR) that explores the dynamic interplay between Business Model Innovation (BMI) and Digital Transformation (DT). Drawing on a curated selection of 11 peer-reviewed articles published in leading journals, this review identifies theoretical foundations, methodological patterns, and thematic trends that shape current scholarship at the intersection of BMI and DT. The findings reveal that digital transformation acts as a strategic catalyst that compels firms to reconfigure value creation, delivery, and capture mechanisms, leading to novel business model configurations. Three dominant BMI pathways in digital contexts are identified: enhancement of existing models, extension through digital platforms, and disruptive creation of entirely new value logics. The literature demonstrates a strong reliance on theoretical frameworks such as Dynamic Capabilities Theory and the Resource-Based View, yet remains methodologically fragmented, with a predominance of qualitative case studies and a lack of longitudinal or cross-sector analyses. Notable research gaps include the need for empirical studies in developing economies, robust measurement frameworks for digital BMI, and greater integration of ecosystem-oriented perspectives. This study contributes to the consolidation of fragmented insights and proposes a future research agenda that emphasizes multi-level analysis, theoretical integration, and methodological diversification. The review offers both scholarly direction and practical relevance for organizations navigating digital transformation through business model innovation.
Sustainability-as-a-Service: Conceptualizing Value Co-Creation in Evolving Service Ecosystems Mansouri, Youssef El Mansouri; Zahidi, Amina Zahidi; Boulif, Karim Boulif
International Journal Business and Entrepreneurship Vol 2 No 2 (2025): July
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/xgj7n425

Abstract

This conceptual paper advances the integration of sustainability and Service-Dominant Logic (S-D Logic) by proposing the notion of "Sustainability-as-a-Service." Drawing on institutional theory, complexity science, and value co-creation literature, the paper develops a multi-dimensional framework that situates sustainability as an emergent, co-created property of evolving service ecosystems. The framework comprises three interdependent dimensions: institutional orchestration, ecosystem adaptability, and sustainability value realization. These are enacted through four core capabilities—alignment, reconfiguration, capacity, and sensemaking—operating across macro, meso, and micro levels. Sustainability is thus reframed not as an outcome but as a performative process embedded in recursive service interactions and governed by dynamic institutional arrangements. Two illustrative tables explicate the constructs and levels of capability application. The discussion highlights theoretical, managerial, and policy implications, including opportunities for future empirical research. This paper contributes to midrange theory development in S-D Logic and offers a pathway for embedding sustainability within systemic design and practice. It reorients sustainability from compliance to co-creation, and from measurement to meaning.

Page 1 of 1 | Total Record : 6

 1 

Filter by Year

2025 2025


Reset
Filter By Issues
All Issue Vol 2 No 3 (2025): November Vol 2 No 2 (2025): July Vol 2 No 1 (2025): March Vol 1 No 1 (2024): November