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All Journal JURNAL EMBA : JURNAL RISET EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Aktiva : Jurnal Akuntansi dan Investasi International Journal of Economics, Business and Accounting Research (IJEBAR) Akrab Juara : Jurnal Ilmu-ilmu Sosial International Journal of Engagement and Empowerment (IJE2) Berajah Journal eScience Humanity Journal Jurnal Puan Indonesia PENANOMICS: INTERNATIONAL JOURNAL OF ECONOMICS Postgraduate Management Journal e-Jurnal Apresiasi Ekonomi Jurnal Penelitian Pendidikan Indonesia International Journal of Business and Quality Research SCIENTIA JOURNAL : Jurnal Ilmiah Mahasiswa IJBAE

Hendri Herman

Universitas Ibnu Sina, Indonesia

Author-ID : 6066699

Arts Humanities Biochemistry, Genetics & Molecular Biology Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Public Health Social Sciences Other

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PENGARUH PROMOSI DAN CITRA MEREK TERHADAP LOYALITAS PELANGGAN PADA PT. TIGA BENUA Yanto, Eri; Herman, Hendri
Jurnal EMBA: Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol 8, No 3 (2020): JE VOL 8 NO 3 (2020)
Publisher : FEB Universitas Sam Ratulangi Manado

In the current era, companies are dealing with high competition, commercial business competition leads companies to strive to always behave and make quick decisions in the face of competition. The high level of competition in the business world, forcing companies to achieve competitive advantage in order to win the hearts of consumers. In achieving this the company is required to fulfill and satisfy the needs of its customers well. This study aims to examine how far the role of Promotion and Brand Image can improve Customer Loyalty at PT Tiga Benua. The number of samples taken was 157 respondents who were all customers of PT Tiga Benua specifically covering the Batam center area. T count value for t count promotion (X1) is 3.302 and t count value for brand image (X2) is 7.473, which means that greater than t table is 1.97549. So the hypothesis that their promotion and image are positive for customer loyalty at PT Tiga Benua. Test F obtained by F count> F table or 92,919> 3.05 or significance level (sig) 0,000 <0.05 resulted in a hypothesis approved promotion and brand image and image contributed 54.7% to customer loyalty at PT Tiga Benua.Â Keywords: brand image; customer loyalty; promotion.

ANALISIS SUKU BUNGA KREDIT DAN JAMINAN KREDIT TERHADAP KEPUTUSAN PENGAMBILAN KREDIT PADA PERUSAHAAN PEMBIAYAAN DI KOTA BATAM Christian L. Tobing, vargo; Herman, Hendri
JURNAL AKUNTANSI DAN INVESTASI Vol 5, No 2 (2020): AKTIVA
Publisher : Fakultas Ekonomi, Program Studi Akuntansi

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This research aims to look at the effect of credit interest rates and credit guarantees on credit-making decisions on financing companies in Batam. The respondents in this study were customers who borrowed from financing companies. The number of respondents in this study was 96 respondents. Data acquisition is done by disseminating questionnaires to respondents. Data that has been obtained, tabulated and analyzed using the SPSS program. From the results of the study, it was obtained that credit rates have a significant effect on credit decision-making, credit guarantees have a significant effect on credit decisions, and credit interest rates and credit guarantees simultaneously have a significant effect on credit-making decisions. The R square value in this study was 52.9% which means that the decision on credit making can be explained by the loan interest rate and credit guarantee of 52.9%, while the remaining 47.1% is explained by other variables not included in this study.

PEMBINAAN KEWIRAUSAHAAN PADA MASYARAKAT TANJUNG GUNDAP RT 02/ RW 01 KELURAHAN TEMBESI, KECAMATAN SAGULUNG Vargo Christian L. Tobing; Hendri Herman
PUAN INDONESIA Vol. 3 No. 1 (2021): Jurnal Puan Indonesia
Publisher : ASOSIASI IDEBAHASA KEPRI

Perhaps we have heard that wealthy families will bring up rich children because they are used to being rich. Similarly, some consider that a person becomes a businessman because his fathers, grandparents, and most of his family are descendants of businessmen. This opinion is true and hard to deny because of the environment and lifestyle of the family. But, being an entrepreneur is certainly the right of all human beings. The first step we can take to grow our interest in entrepreneurship is to grow the entrepreneurial spirit in us. There are many ways that can be done, for example through formal education, through entrepreneurship seminars, through training, and self-taught. However, it is not so lucky for the people of Tanjung Gundap, because the people of Tanjung Gundap still have a little formal education. Therefore, to foster entrepreneurial interest in the community Tanjung Gundap RT 02 / RW 01 is to provide counseling, coaching to the community about entrepreneurship so that the community can be motivated to have a business so as to earn additional income. Considering the main source of income of tanjung gundap people is from seafood. If there is no catch of fish, then it is likely that no money is taken home to meet the needs of daily life.

PENGARUH PROMOSI DAN KUALITAS PELAYANAN TERHADAP MINAT PEMBELI DI WENDYÊ¼S Dian Otovianti; Hendri Herman
Akrab Juara : Jurnal Ilmu-ilmu Sosial Vol 5 No 3 (2020): Agustus
Publisher : Yayasan Azam Kemajuan Rantau Anak Bengkalis

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Persaingan bisnis yang terjadi di era saat ini semakin kompetitif, tidak terkecuali bagi perusahaan makanan cepat saji, sehingga penulis melakukan penelitian untuk mengetahui pengaruh Promosi dan Kualitas Layanan terhadap minat pembeli pada Wendy's. Penelitian ini dilakukan di Wendy's Megamall Batam. Populasi dalam penelitian ini adalah konsumen yang berbelanja di Wendy's Megamall Batam pada tahun 2019 diharapkan menjadi kesimpulan karakteristik, terutama dalam 6 bulan terakhir Juli hingga Desember sebanyak 2.072 orang. Sampel dalam penelitian ini berjumlah 96 orang dengan teknik pengambilan sampel yang diambil menggunakan teknik probability sampling dengan metode random sampling, populasi yang mengumpulkan data menggunakan sumber primer dan sekunder melalui wawancara, dengan menyebarkan kuesioner menggunakan skala likert. yang mengukur 26 pernyataan. Analisis ini menggunakan uji regresi linier berganda di mana data diproses oleh SPSS 25. Hasil tes yang menunjukkan promosi dan kualitas layanan secara bersamaan memiliki pengaruh signifikan terhadap minat pembeli di Wendy's. Hasil uji t parsial, diketahui bahwa kualitas layanan secara parsial mempengaruhi minat konsumen konsumen terhadap Wendy's dengan signifikan 0,000 <0,05. variabel promosi secara parsial memengaruhi minat pembeli terhadap Wendy's. dan nilai signifikan 0,000 <0,05.

MEMBANGUN JIWA PEKA ( PRODUKTIF, EDUKATIF, KOOPERATIF DAN AKSI) DALAM MENDORONG PEMULIHAN MASA PANDEMI DI KOTA BATAM Maya Richmayati; Hendri Herman; Elminaliya Sandra
PUAN INDONESIA Vol. 4 No. 1 (2022): Jurnal Puan Indonesia Vol 4 No 1 Juli 2022
Publisher : ASOSIASI IDEBAHASA KEPRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37296/jpi.v4i1.106

The pandemic period is not completely over and there are more and more people who are economically disadvantaged and need help. There is a problem related to the distribution of necessities, where students cannot go directly to the field. Regarding the distribution of necessities, which is one of the sensitive issues, which is happening at this time in the Tanjung Uncang village. Some people promise cheap groceries, but they never come. Even though people have paid for it, people are afraid of it. The purpose of community service is to help people who have irregular incomes. The method used is social service by providing food packages to people in need .

TRAINING TIPS FOR SUCCESSFUL HUMAN RESOURCES MANAGEMENT AND CHARACTERISTICS FOR POSTGRADUATE STUDENTS OF IBNU SINA UNIVERSITY Sudianto Sudianto; Mulyadi Mulyadi; Sabri Sabri; Andi Hidayatul Fadlilah; Sumardin Sumardin; Hendri Herman
International Journal of Engagement and Empowerment Vol. 2 No. 3 (2022): International Journal of Engagement and Empowerment
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije2.v2i3.74

Human resource development is an activity carried out so that their knowledge, abilities, and skills guides by their work. With this development activity, it hopes that it can improve and overcome shortcomings in carrying out work better. With the development of science and technologyStudents who have graduated are expected to become excellent and moral individuals. Constantly experience rapid development and be based on a noble moral foundation. As we now see, the business slogan of a state-owned entity wants the existing human resources to all expect to be "berakhlak" to provide the best service. (Siddiq) because honesty is expensive. In this day and age, Parents can teach untouched nature by getting children used to being honest in words and deeds. Trust (Amanah) also has an expensive value. Trust can lose with betrayal. The second trait position the father and mother of the government have done as well as possible. To be able to be an example for subordinates. Third Tabligh (Conveying) Conveying a good is easy for someone

THE EFFECT OF COMPENSATION AND JOB SATISFACTION ON TURNOVER INTENTION EMPLOYEES AT HOTEL LABERSA Afriady Effendy; Nafiri Falah Agung; Hendri Herman
PENANOMICS: International Journal of Economics Vol. 2 No. 2 (2023): August
Publisher : Yayasan Pusat Cendekiawan Intelektual Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56107/penanomics.v2i2.123

The purpose of this research is to Influence Compensation and Job Satisfaction AgainstTurnover Intention Employees at Hotel Labersa. The population in this study were all employees at the Labersa Hotel as many as 115 respondents. The number of samples used in this study were 115 respondents. The research method used in this research is descriptive quantitative method.Based on the research that has been done at the Labersa Hotel, the following conclusions are obtained: VCompensation has a significant effect onturnover intention employees at Hotel Labersa with t count > t table (4.975 > 1.663) and a significant value of 0.000 <0.05; Job satisfaction has a significant effect onturnover intention employees at the Labersa Hotel with a t count > t table (3,500 > 1,663) with a significant value of 0,001 <0,05; Compensation and job satisfaction have a significant effect onturnover intention employees at Hotel Labersa with Fcount (3,100) > Ftable (2,386); Compensation and job satisfaction variables can explain the dependent variable, namelyTurnover Intention 71.1 percent while the remaining 28.9 percent is explained by other variables not observed in this study

MENINGKATKAN KEUNGGULAN BERSAING MELALUI HARGA PADA UKM KOTA BATAM Herman, Hendri
Postgraduate Management Journal Vol. 1 No. 1 (2021): Postgraduate Management Journal
Publisher : LPPM Universitas Ibnu Sina

This study aims to look at the influence of price in determining the advantages of the cross-legged and how much the influence of price on competitive advantage. The sample in this study was 92 respondents. The result of this study is known that price has a significant influence on the competitive advantage of a company. The amount of price influence on competitive advantage is 43.7%.. This price influence has a considerable influence on the competitive advantage of the company. Therefore, companies or businesses need to special attention in determining the selling price of products

PENGARUH MEREK DAN KUALITAS PRODUK TERHADAP KEPUASAN KONSUMEN (STUDI KASUS PADA PAKAIAN BEKAS (THRIFT) DI KOTA BATAM) Herman, Hendri; Kurniawan, Hendra; Afrizal, Silviani; Jelita, Revi
Postgraduate Management Journal Vol. 3 No. 1 (2023): Postgraduate Management Journal
Publisher : LPPM Universitas Ibnu Sina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36352/pmj.v3i1.594

Adapun dilakukannya penelitian ini adalah bertujuan untuk mengetahui pengaruh merek dan kualitas produk terhadap kepuasan konsumen, dalam hal ini kepuasan terhadap pembelian baju bekas (thrift). Penelitian ini dilakukan di kota Batam. Objek penelitian ini adalah masyarakat yang membeli baju-baju bekas (thrift). Jumlah responden dalam penelitian ini adalah sebanyak 80 responden. data diperoleh dengan melakukan penyebaran kuisioner. Data yang diperoleh diolah menggunakan alat pengolahan data SPSS. Dari hasil penelitian ini, diketahui bahwa merek berpengaruh signifikan terhadap kepuasan konsumen, kualitas produk berpengaruh signifikan terhadap kepuasan konsumen, dan secara simultan merek dan kualitas produk berpengaruh signifikan terhadap kepuasan konsumen. Nilai r square pada penelitian ini sebesar 0,302 atau 30,2%. Hal ini berarti kepuasan konsumen dapat dijelaskan oleh merek dan kualitas produk sebesar 30,2%. Sedangkan sisanya sebesar 69,8% dipengaruhi oleh variabel lain yang tidak dibahas di dalam model penelitian ini

ANALISIS HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN KOPI JANJI JIWA DI KOTA BATAM Herman, Hendri; Nurzaman, R. Zulkarnain; Sari, Diah Amalia; Amylia, Fikih
Postgraduate Management Journal Vol. 3 No. 1 (2023): Postgraduate Management Journal
Publisher : LPPM Universitas Ibnu Sina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36352/pmj.v3i1.606

Tujuan dilakukannya penelitian ini adalah untuk mengetahui pengaruh harga dan promosi terhadap keputusan pembelian kopi janji jiwa di kota Batam. Adapun yang menjadi responden dalam penelitian ini adalah pelanggan kopi janji jiwa. Data dalam penelitian ini diperoleh dengan menyebarkan kuisioner kepada para responden. Data yang diperoleh diolah dengan menggunakan alat pengolah data SPSS. Dari hasil penelitian, diketahui bahwa secara parsial, harga berpengaruh signifikan terhadap keputusan pembelian, promosi berpengaruh signifikan terhadap keputusan pembelian. Secara simultan diketahui bahwa harga dan promosi berpengaruh signifikan terhadap keputusan pembelian. Nilai r square pada penelitian ini sebesar 0,562 atau 56,2%. Hal ini berarti keputusan pembelian dapat dijelaskan oleh harga dan promosi sebesar 56,2%. Sedangkan sisanya sebesar 43,8% dipengaruhi oleh variabel lain yang tidak dibahas di dalam model penelitian ini

Co-Authors AA Sudharmawan, AA Afriady Effendy Afrizal, Silviani Amirudin Amirudin Amylia, Fikih Andi Hidayatul Fadlilah Andika Nugraha Arini, Dessy Wida Aslan, Imran Christian L. Tobing, vargo Dewi Wahyuni Dian Otovianti Djuanda, Mochamad E Janrosl, Viola Syukrina Elminaliya Sandra Ernita Lestari, Ernita Firmanda, Rizki Fitriyani, Leli Hajar , Siti Hendra Hendra Hutagalung, Grace Idris, Rudi Syahriadi Indah Budi Hastuti Indra, Jhoni Izjumadillah, Izjumadillah Jelita, Revi Kurniawan, Apri Kurniawan, Harie kurniawan, Uun Kusumah, Surya Manalu, Nelly Chandrawati marlissawaty, Fikky Maya Richmayati Muhammad Bahit Muhammad Bahit Muhammad Fadli Luran Muhammad Rahmat Muhidin, Deden Mulyadi Mulyadi Mulyadi Nafiri Falah Agung Nurvianty, Nurvianty Nurzaman, R. Zulkarnain Ocak, Altug Putra, Ronaldo Yolanda Putra, Wirawan Trisna Rahmat, Muhammad Roni, Roni Sabri Sardi, Muhamad Sari, Diah Amalia Satriadi, Satriadi Selvi Fauzar Stevani Kurnia Avisah Sudianto Sumardin Suyono Suyono Syahrial Shaddiq Tobing, Vargo Christian L Vargo Christian L Tobing Vargo Christian L. Tobing Widyawati, Eny Yanto, Eri Yusup, Deni Zurrahman, Zurrahman

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