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Jurnal Pengabdian, Pembelajaran dan Pemberdayaan Ekonomi Masyarakat (JP3EM)
Published by Sekolah Tinggi Ilmu Ekonomi Pembangunan Tanjungpinang
ISSN : -     EISSN : 30483778     DOI : 10.52624
Core Subject : Economy,
Economics, Econometrics & Finance
CASH diterbitkan oleh Sekolah Tinggi Ilmu Ekonomi Pembangunan Tanjungpinang secara berkala dengan tujuan untuk mempublikasikan dan mengkomunikasikan tulisan ilmiah dalam bidang akuntansi dan bisnis, serta sebagian keilmuan bidang lainnya yang terkait dengan ekonomi.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 83 Documents
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MENGEMBANGKAN KELOMPOK MENJAHIT BINTAN BERKARYA MELALUI KERAJINAN TANJAK SEBAGAI WARISAN BUDAYA MELAYU Ranat Mulia Pardede; Agustinus Sihombing; Meidi Yanto; Ilham Kurniawan Syahputra; Roni Setiawan; Delsa Malinda; Nur Suci Cahayani; Sentia Anugrah; Erica Pratiwi
Jurnal Pengabdian, Pembelajaran dan Pemberdayaan Ekonomi Masyarakat (JP3EM) Vol. 2 No. 2: April 2025
Publisher : P3M STIE Pembangunan Tanjungpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52624/jp3em.v2i2.2511

Abstract

In Ekang Anculai Village, there is a group that manages MSMEs engaged in sewing which are members of a group called "Bintan Berkarya". The "Bintan Berkarya" sewing group is a forum for introducing, developing, and preserving the dance culture, especially in the Bintan area and its surroundings by providing an understanding both educationally and practically so that the dances produced have indicators of success. November 12, 2022 at the Ekang Anculai Village Hall with the sewing group "Bintan Berkarya" as the participant. Equipment and tools for making climbing products were provided by students who were doing KKN in Ekang Anculai Village as the implementing committee for this climbing training activity. During the training, the entire team was able to work well together and provide equipment to support the ongoing management of the treads by the "Bintan Berkarya" sewing group
E-COMMERCE KEPADA UMKM MINIATUR KAPAL UNTUK MENINGKATKAN DAYA SAING DI ERA GLOBAL Muhammad Mu’azamsyah; Fatahuddin Fatahuddin; Muqtafin Muqtafin; Erwin Armanda; Nadia Nadia; Nita Nur Masyita; Rudi Tambunan; Silvia Silvia
Jurnal Pengabdian, Pembelajaran dan Pemberdayaan Ekonomi Masyarakat (JP3EM) Vol. 2 No. 2: April 2025
Publisher : P3M STIE Pembangunan Tanjungpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52624/jp3em.v2i2.2512

Abstract

The problem faced by Pengudang Village when we conducted the survey was that the community still lacked knowledge and training related to social media as a business promotion tool. This is due to the location of Pengudang Village which is far from the city center and there are no facilities or staff to provide outreach to the community regarding the digital era for promotion. We see that the potentials of Pengudang Village have not been maximized properly. Therefore, we provide training and marketing assistance through e-commerce to MSMEs Miniature Pinisi Ships which aim to boost the MSME economy again. We focus on marketing through e-commerce for MSMEs Miniature Pinisi Ships through social media Instagram, Facebook and WhatsApp by creating a new Instagram account for the business and tidying up the business owner's Facebook account while WhatsApp still uses the business owner's personal account. The marketing steps through social media are by posting photos of the business product in the form of Miniature Pinisi Ships on the social media accounts mentioned above as well as describing the method of manufacture and materials used to make products and procedures for ordering or purchasing Miniature Pinisi Ships
STRATEGI OFFLINE MARKETING UMKM MINIATUR KAPAL DESA PENGUDANG DALAM MENINGKATKAN MINAT KONSUMEN Herman Herman; Eko Murti Saputra; Muhammad Mu’azamsyah; Hiexmanatun Nazila; Kelvin Kelvin; Ramdani Syafitri; Ranti Sulistianingsih; Sevina Rinanda; Umi Elsa
Jurnal Pengabdian, Pembelajaran dan Pemberdayaan Ekonomi Masyarakat (JP3EM) Vol. 2 No. 2: April 2025
Publisher : P3M STIE Pembangunan Tanjungpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52624/jp3em.v2i2.2513

Abstract

Offline marketing is a direct selling method, in which marketers or manufacturers approach customers directly with the products and services offered. The purpose of this research is to find out what strategies are being carried out in offline marketing for micro-miniature Pinisi ships in Pengundang village in increasing consumer interest. the method used is a qualitative research method with a descriptive analysis approach. data obtained from interview documentation. The results of this study indicate that the result of offline marketing for the miniature Pinisi ship SMEs is that they can market the miniature ships through brochures, business cards as the identity of the UMKM which makes it easier if anyone wants to order the miniature. Apart from that, nameplates are also installed on the side of the road so that it has an impact on making it easier to find the public address of the miniature Pinisi ship, which will attract tourists or other consumers as souvenirs while in Pengudang Village.
PELATIHAN AKUNTANSI UNTUK PENYELENGGARAAN PEMBUKUAN SEDERHANA BAGI KUBE JAYA ABADI DESA PENGUDANG Raja Yulianita Sarazwati; Muhammad Mu’azamsyah; Devis Ellmanda; Kamelda Kamelda; Meidi Carolina; Nisyamuddin Nisyamuddin; Rahma Dini Juwita; Thessalonica Mutiara Waskitho
Jurnal Pengabdian, Pembelajaran dan Pemberdayaan Ekonomi Masyarakat (JP3EM) Vol. 2 No. 2: April 2025
Publisher : P3M STIE Pembangunan Tanjungpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52624/jp3em.v2i2.2514

Abstract

Simple bookkeeping is a documentation process carried out by employers in a structured manner by collecting data and information related to the company's financial reports. Usually, this simple bookkeeping consists of all financial reports in a company. Financial documentation that is recorded is usually related to assets, expenses, capital, income , budget, prices with output results in the form of presentation of financial reports. The purpose of bookkeeping activities in a business is to reduce or minimize the risk of losing products, assets, and even money belonging to the company. The problem we encountered in Pengudang Village, more precisely at KUBE Jaya Abadi is these business actors do not yet know the importance of a bookkeeping. As a result, they do not know how much their income and expenses are while their business is running. For this reason, we held an "Accounting Training for Simple Bookkeeping for KUBE Jaya Abadi Pengudang Village" which we aimed at business people, especially members of KUBE Jaya Abadi. The method we used during our research was observation and outreach. The results of the survey that we have conducted, the bookkeeping at KUBE Jaya Abadi is still not effective so we have made the bookkeeping into 3 books, namely the production record book, income book, and financial report book. With this activity, it is hoped that it can help improve the performance of business finances carried out and make it easier for business actors to prepare financial reports that are made
PRAKTIK PEMBUATAN ABON IKAN GUNA MENINGKATKAN PEMBERDAYAAN EKONOMI MASYARAKAT DESA SEBONG PEREH M. Isa Alamsyahbana; Angga Fidianto; Artika Rahma Yanti; Dewani Septira; Dila Fitriani; Maulana Mega Putri Dwi Sukmawati; Siti Muhawiyah
Jurnal Pengabdian, Pembelajaran dan Pemberdayaan Ekonomi Masyarakat (JP3EM) Vol. 2 No. 3: Juli 2025
Publisher : P3M STIE Pembangunan Tanjungpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52624/jp3em.v2i3.2515

Abstract

Desa Sebong Pereh Village is a coastel located in kecamatan Teluk Sebong, Bintan Utara, Provinsi Kepulauan Riau. The majority people in Sebong pereh village work as fishermen , who have various potentials from marine products. One potentials that stand out and can be exploited easily in the village is the catch of fishermen such as animal sea. In order to increase the economic value of a product, the fish can be made into a processed product so that is has a higher selling price compared to raw fish. Shredded meat is a healthy and long – lasting food that has hight protein and low cholesterol levels If the process all the best the aim shredded fish is to develop the potential of Desa Sebong Pereh from fishermen’s catches , produce nutrient and protein – dense, long – lasting food products, and open new bussines areas in order to improve the economy of the Desa Sebong Pereh Community.
PELATIHAN PENYUSUNAN LAPORAN KEUANGAN SEDERHANA DAN HPP UNTUK UMKM ABON IKAN DI DESA SEBONG PEREH M. Isa Alamsyahbana; Dini Sulastri; Jacky Jacky; Maharani Eka Pramita; Yulia Putri Audina; Nurmalasari Nurmalasari; Wina Wulandari; Suzan Fajriyani; Syahrul Gunawan; Alwi Dwi Nursyalim; Karina Vivinanda Mareta
Jurnal Pengabdian, Pembelajaran dan Pemberdayaan Ekonomi Masyarakat (JP3EM) Vol. 2 No. 3: Juli 2025
Publisher : P3M STIE Pembangunan Tanjungpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52624/jp3em.v2i3.2516

Abstract

Micro, Small and Medium Enterprises located in the Bintan Island area mostly do not have or are unable to prepare simple financial reports, even though the role of simple financial records is very important in an MSME business unit, because having financial records certainly makes it easier for businesses to monitor income and expenses in the business and what kind of selling price must be set so that the business makes a profit.The factor that causes difficulty in preparing simple financial reports for Micro, Small and Medium Enterprises is the absence of a clear economic entity. This happens because most MSMEs are unable to differentiate between business activities and personal activities, so company assets are recognized as personal property and vice versa. From this statement, it is difficult to clearly identify the economic entity.This research was conducted at the UMKM "Abon Ikan" on October 28 2023, located in Sebong Pereh Village, Bintan Regency. This type of research is descriptive qualitative with a case study approach. The research results show that in Sebong Pereh Village there are Micro, Small and Medium Enterprises (MSMEs) that are building fish floss businesses, but in carrying out their business activities there is no recording system in any form. So after we teach about preparing simple financial reports and calculating COGS, it really helps Micro, Small and Medium Enterprises (MSMEs) because it can help MSMEs to see the financial condition of their business and obtain the maximum level of profit. Apart from that, this can also help business owners to know the amount of expenses and income that are more neatly arranged and business owners can find out the amount of profit earned every month.
PEMBUKUAN SEDERHANA PADA KELOMPOK KULINER PONDOKAN KELANA Evita Sandra; Adelya Dwi Furbani; Angga Prayoga; Ardian Syah; Debby Ayu Rahmawati; Meidina Elfadira; Muhammad Rahmat Fadillah; Novika Lias Dewi; Nur Zhaza Bella; Siti Nur Alifta; Tiara Syafira Kamal
Jurnal Pengabdian, Pembelajaran dan Pemberdayaan Ekonomi Masyarakat (JP3EM) Vol. 2 No. 3: Juli 2025
Publisher : P3M STIE Pembangunan Tanjungpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52624/jp3em.v2i3.2517

Abstract

This service aims to provide knowledge about simple bookkeeping for members of the Pondokan Kelana Culinary Group in Penaga Village, Bintan Regency. The method used is a mentoring method in the form of training. In the process of making this simple bookkeeping, there is a recording of financial reports to help mothers make it easier to manage business finances. The analysis carried out focuses on the problems of Business Bookkeeping. This analysis resulted in solving the problem in the form of a program that we carried out, namely "Assistance in Making Simple Bookkeeping for the Pondokan Kelana Culinary Group" in Penaga Village and conducting training on simple bookkeeping for UMKM.
RE-BRANDING KEMASAN & LOGO KOPI KUDA BERKAIT DESA SEBONG PEREH M. Isa Alamsyahbana; Alwi Dwi Nursyalim; Karina Vivinanda Mareta; Maharani Eka Pramita; Syahrul Gunawan; Yulia Putri Audina
Jurnal Pengabdian, Pembelajaran dan Pemberdayaan Ekonomi Masyarakat (JP3EM) Vol. 2 No. 3: Juli 2025
Publisher : P3M STIE Pembangunan Tanjungpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52624/jp3em.v2i3.2518

Abstract

Sebong Pereh Village is a coastal village in kecamatan, Teluk Sebong , Kabupaten Bintan , Provinsi Kepulauan Riau . This research was carried out for the first time on October 23 2023, making Kopi Kuda Berkait which is located in Sebong Pereh Village at Mr Bedu's house as the owner of the Kopi Kuda Berkait business. We are carrying out a program, namely Re-Branding. There we asked about the history of the formation of related horse coffee and the obstacles experienced, especially in legality, namely the HALAL, PIRT and BPOM labels on the packaging of the related horse coffee, and another obstacle, namely the ingredients in the seahorse coffee mixture. Before the rebranding process, Kopi Kuda Berkait's packaging and logo had an appearance that was considered less attractive. The packaging uses matte black and a logo design that is considered less attractive. After going through a rebranding process, Kopi Kuda Berkait now has significant changes to its packaging and logo. Attractive colors are now used, with the front of the packaging being transparent, allowing buyers to clearly see the Kuda Berkait Coffee powder inside. Meanwhile, the back of the packaging is decorated in gold, giving an elegant and exclusive impression. This change is expected to provide a stronger appeal to consumers and reflect better quality and brand identity after the rebranding process. In addition, using ziplock packaging can protect the Kuda Berkait Coffee powder from exposure to air which can affect the quality of the aroma and taste.
PENGEMASAN, PELABELAN DAN PEMASARAN DIGITAL PADA KELOMPOK KULINER PONDOKAN KELANA Evita Sandra; Deryanto Deryanto; Dhea Afriyani; Dinny Sukma; Firly Adistia; Mario Mario; Mao Sheng; Muhammat Azroy; Muhammad Rafiq; Septiana Yusnita Putri; Sri Wahyuni; Tri Joko Suseno; Viana Nurwidi Ramadhani
Jurnal Pengabdian, Pembelajaran dan Pemberdayaan Ekonomi Masyarakat (JP3EM) Vol. 2 No. 3: Juli 2025
Publisher : P3M STIE Pembangunan Tanjungpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52624/jp3em.v2i3.2519

Abstract

Micro, Small, and Medium Enterprises (UMKM) are part of the important role in improving the country's economy. Along with the development of the increasing times, the quantity of the MSME sector also needs to be accompanied by improving the quality produced by increasing the competitiveness of products in the market, especially when viewed in terms of packaging, labelling and digital marketing. One of the micro businesses is the Kelana Pondok Culinary Group business which is located in the village of Penaga by producing lampam cakes. The problems faced by the Pondok Kelana Culinary Group business are that the packaging is still simple, unattractive product labels and product marketing that still covers certain areas and there is no product promotion. The purpose of this activity is to carry out packaging, labelling and digital marketing in the Pondokan Kelana Culinary Group business to increase the selling value of the products it produces. The realisation of problem solving faced by the Pondok Kelana Culinary Group business is to create social media accounts, update product packaging and labels, and promote lampam cake products on social media. The problem solving method used is by conducting training, socialisation and mentoring so that the Pondokan Kelana Culinary Group business is skilled and able to process, package, and market lampam cake products digitally. The results of this activity are in the form of updated packaging and product labels to be safer and more attractive, then the lampam cake business can be promoted on social media that has been created by the author for the Kelana Pondokan Culinary Group business in order to increase lampam cake sales and attract buyer interest.
EDUKASI PENTINGNYA MENUMBUHKAN JIWA ENTERPRENEUR BAGI SISWA SMKN 1 SERI KUALA LOBAM Andrea Ciptha; Muhammad Rizky Fadillah; Rizky Intan Marhani; Sevia Permata Sari; Siti Nuraliza; Supiati Supiati
Jurnal Pengabdian, Pembelajaran dan Pemberdayaan Ekonomi Masyarakat (JP3EM) Vol. 2 No. 4: Oktober 2025
Publisher : P3M STIE Pembangunan Tanjungpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52624/jp3em.v2i4.2520

Abstract

Motivation, support and high desire are very necessary to start a business. So entrepreneur must be known as soon as possible to Indonesian citizens. Introduction to learning entrepreneur through educational activities entrepreneurin Bintan Regency, to be precise at SMKN 1 Seri Kuala Lobam in Kuala Sempang Village. The aim of this education is to prepare students to generate employment opportunities, alleviate the problems of unemployment, poverty and economic downturn. There are targets and outcomes that are the aim of educational programs entrepreneur motivatingly, creatively and skillfully in providing information to SMKN 1 Seri Kuala Lobam about the importance of understanding education entrepreneur motivating and creative and can instill the soul entrepreneur to students from an early age. The method used in this education is to use observation to dig up information regarding the condition of students at SMKN 1 Seri Kuala Lobam Kuala Sempang Village and socialization to take part in a series of socialization activities to foster an entrepreneurial spirit. The results of this training are the outcomes of carrying out several educational activities, including a tendency to grow in motivation regarding persistence to awaken the soul. Entrepreneur for student. The emergence of a strong awareness of the importance of entrepreneurship from generation to generation starting at a young age who emulate the successful behavior of entrepreneurs who have been running and are successful. In the end, by carrying out this activity the participants are expected to gain scientific insight in the field of entrepreneurship so that they can improve their souls entrepreneur million to raise the enthusiasm of the younger generation for entrepreneurship. The conclusion from this activity is that it is able to foster motivation and a sense of enthusiasm, awakening the soul entrepreneur among students of SMKN 1 Seri Kuala Lobam. Apart from that, the benefits of this activity can increase strong awareness of the importance of entrepreneurship starting from a young age. In the formation of the soul entrepreneur The students of SMKN 1 Seri Kuala Lobam are given education by providing motivation to improve the formation of the soul entrepreneur.

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