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INDONESIA
Journal of Communication Research
ISSN : -     EISSN : 30899842     DOI : https://doi.org/10.61105/jcr.v1i2.188
Core Subject : Education,
Journal of Communication Research (JCR) is a peer-reviewed publication dedicated to advancing communication studies through rigorous research and analysis. Published by Yayasan Lentera Avanya Nagari, JCR fosters an inclusive academic platform for exploring communication theories, methodologies, and practices. The journal seeks to bridge the gap between theory and practice, addressing contemporary challenges in the field. It welcomes global contributions from scholars and researchers and upholds high standards of academic rigor through a thorough review process. The Journal of Communication Research (JCR) explores the diverse aspects of communication and its effects across various fields. Our journal covers topics such as: 1. Communication Theory and Models 2. Media, Technology, and Digital Literacy 3. Popular Culture and Media Studies 4. Interpersonal, Group, and Organizational Communication 5. Public Relations 6. Crisis and Risk Communication 7. Cross-Cultural and Global Communication 8. Political Communication and Public Discourse 9. Communication Ethics, Law, and Policy 10. Gender, Identity, and Representation in Media
Articles 5 Documents
Search results for , issue "vol. 2 no. 2 (2026)" : 5 Documents clear
Publikasi Event Japanese Pop Culture di Tengah Attention Economy: Sintesis Model AIDA dan Interaksi Parasosial Komunitas Joshua Nugrahatama Wijaya; Ana Mariani; Feriz Rizki Aditya
Journal of Communication Research Vol. 2 No. 2 (2026)
Publisher : Yayasan Lentera Avanya Nagari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61105/jcr.v2i2.435

Abstract

The rapid growth of the Japanese pop culture event industry in Malang City during the 2024–2025 period demands adaptive marketing communication strategies amidst the attention economy. This study aims to analyze the operationalization of publication strategies based on the AIDA model (Attention, Interest, Desire, Action) across four event organizer typologies: Ikigai Project, Vibewall Japan Fest, Tako Team, and Nyanvarie Universe. Utilizing a qualitative descriptive approach, data were collected through in-depth interviews with four key informants, non-participant online observations on social media platforms, and archival documentation of promotional materials. Data were analyzed using the interactive model by Miles, Huberman, and Saldana, comprising data condensation, data display, and conclusion drawing, with data trustworthiness verified through source and technique triangulation. The findings reveal that the application of the AIDA model does not operate in a top-down linear manner, but rather transforms into "Collaborative AIDA." The Attention stage is executed via high-contrast visual strategies and structured timing; Interest and Desire are stimulated through social media admin personification, cultural proximity using local dialects, and social proof; while Action is optimized through digital transactions and on-the-spot ticket sales. In conclusion, publication success is determined by the organizer's ability to integrate the formal AIDA framework with participatory culture, activating the community as voluntary co-promoters. Pesatnya perkembangan industri kreatif event budaya populer Jepang di Kota Malang periode 2024–2025 menuntut strategi komunikasi pemasaran yang adaptif di tengah iklim attention economy. Penelitian ini bertujuan menganalisis operasionalisasi strategi publikasi berbasis model AIDA (Attention, Interest, Desire, Action) pada empat tipologi penyelenggara event: Ikigai Project, Vibewall Japan Fest, Tako Team, dan Nyanvarie Universe. Menggunakan pendekatan kualitatif deskriptif, data dikumpulkan melalui teknik wawancara mendalam bersama empat informan kunci, observasi non-partisipan pada platform media sosial, dan studi dokumentasi arsip promosi. Data dianalisis menggunakan model interaktif Miles, Huberman, dan Saldana yang meliputi tahap kondensasi data, penyajian data, serta penarikan kesimpulan, dengan uji keabsahan data melalui triangulasi sumber dan teknik. Hasil penelitian mengungkapkan bahwa penerapan model AIDA tidak berlangsung secara linear satu arah, melainkan bertransformasi menjadi Collaborative AIDA. Tahap Attention dieksekusi melalui strategi visual kontras dan manajemen waktu terukur; Interest dan Desire dirangsang melalui personifikasi admin media sosial, kedekatan budaya (cultural proximity) dialek lokal, serta bukti sosial (social proof); sementara Action dioptimalkan via transaksi digital dan penjualan tiket di lokasi. Kesimpulannya, keberhasilan publikasi ditentukan oleh kemampuan penyelenggara mengintegrasikan strategi AIDA dengan budaya partisipatoris komunitas sebagai agen promosi sukarela (co-promoter).
Konstruksi Komunikasi Organisasi Berbasis Four Flows Model dalam Penyelarasan Aspirasi Masyarakat dan Batas Anggaran Legislatif Daerah Widja Waty Namsa; Aryo Prakoso Wibowo; Feriz Rizki Aditya
Journal of Communication Research Vol. 2 No. 2 (2026)
Publisher : Yayasan Lentera Avanya Nagari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61105/jcr.v2i2.437

Abstract

This study aims to analyze the internal communication patterns and coordination mechanisms of Commission I of the Blitar Regency DPRD in planning work programs within the Law and Governance sector. This research employs a qualitative approach with a descriptive method. Data collection was conducted through in-depth interviews, field observations, and documentation studies involving the leadership, members of Commission I, and the DPRD Secretariat Staff. Data analysis applied the interactive model of Miles, Huberman, and Saldanha based on the theoretical framework of organizational communication and the Four Flows Model, which includes membership negotiation, reflective self-structuring, activity coordination, and institutional positioning. The results indicate that internal communication within Commission I takes place in a structured, dynamic, and repetitive manner through a combination of formal and informal channels. Vertical and horizontal communication flows actively develop within meeting forums, while diagonal communication with the DPRD Secretariat plays a vital role in aligning public recess aspirations with regional budget constraints. Furthermore, a conceptual tension was identified between compliance with formal standing orders requiring a physical quorum and the demand for flexible daily coordination via digital media. Overall, effective internal communication patterns are proven to be crucial in building mutual understanding and facilitating institutional work program planning. Penelitian ini bertujuan untuk menganalisis pola komunikasi dan mekanisme koordinasi internal Komisi I DPRD Kabupaten Blitar dalam upaya perencanaan program kerja pada bidang Hukum dan Tata Pemerintahan. Penelitian ini menggunakan pendekatan kualitatif dengan metode deskriptif. Teknik pengumpulan data dilakukan melalui wawancara mendalam, observasi lapangan, serta studi dokumentasi terhadap pimpinan, anggota Komisi I, dan Staf Sekretariat DPRD. Analisis data menerapkan model interaktif Miles, Huberman, dan Saldanha berdasarkan kerangka teori komunikasi organisasi dan Four Flows Model, yang mencakup negosiasi keanggotaan, penataan diri reflektif, koordinasi aktivitas, serta penempatan institusional. Hasil penelitian menunjukkan bahwa pola komunikasi internal Komisi I berlangsung secara terstruktur, dinamis, dan berulang melalui kombinasi saluran komunikasi formal dan informal. Alur komunikasi vertikal dan horizontal terbangun secara aktif dalam forum rapat, sementara komunikasi diagonal bersama Sekretariat DPRD berperan vital dalam menyelaraskan antara aspirasi reses masyarakat dan keterbatasan anggaran daerah. Selain itu, ditemukan adanya ketegangan antara kepatuhan tata tertib formal yang mewajibkan kuorum fisik dengan kebutuhan koordinasi harian yang fleksibel berbasis media digital. Secara keseluruhan, pola komunikasi internal yang efektif terbukti krusial dalam menciptakan kesepahaman dan kelancaran perencanaan program kerja kelembagaan.
Konstruksi Citra Diri Atlet Tenis Meja di Media Sosial Instagram pada Atlet Eks Karesidenan Kediri, Indonesia Muhammad Bayu Fikrul Khoir; Lukman Hakim; Moch Muwaffiqillah
Journal of Communication Research Vol. 2 No. 2 (2026)
Publisher : Yayasan Lentera Avanya Nagari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61105/jcr.v2i2.473

Abstract

This study aims to analyze the process of self-image formation of table tennis athletes on Instagram and to identify the factors influencing it among athletes in the former Kediri Residency area. This research is motivated by the rapid development of social media as a space for digital identity construction, particularly for athletes in building their existence and legitimacy in the public sphere. This study employs a qualitative approach with a descriptive method. Data were collected through in-depth interviews, observations, and documentation involving four active table tennis athletes. The results show that the process of self-image formation occurs consciously through four main stages: self-perception, ideal self, self-presentation, and looking glass self. Self-image formation is influenced by four main factors: internal factors, social factors, media and environmental factors, and professional factors. Among these, professional factors, particularly achievements, are the most dominant in shaping athletes’ self-image. In conclusion, Instagram serves as a strategic space for athletes to construct, manage, and negotiate their digital self-image. Penelitian ini bertujuan untuk menganalisis proses pembentukan citra diri atlet tenis meja di media sosial Instagram serta mengidentifikasi faktor-faktor yang memengaruhinya pada atlet di wilayah Eks Karesidenan Kediri. Penelitian ini dilatarbelakangi oleh perkembangan media sosial yang berfungsi sebagai ruang konstruksi identitas digital bagi atlet dalam membangun eksistensi di ruang publik. Pendekatan kualitatif dengan metode deskriptif digunakan melalui wawancara mendalam, observasi, dan dokumentasi terhadap empat informan atlet tenis meja aktif. Hasil penelitian menunjukkan bahwa pembentukan citra diri berlangsung melalui tahapan self-perception, ideal self, self-presentation, dan looking glass self. Atlet membangun citra diri melalui persepsi positif terhadap kemampuan diri, keinginan dikenal sebagai atlet, pengelolaan konten secara selektif, serta pemaknaan respons audiens. Pembentukan citra diri dipengaruhi oleh empat faktor utama: internal, sosial, media dan lingkungan, serta profesional (prestasi, karier, dan sponsor). Faktor profesional berupa prestasi merupakan faktor paling dominan. Instagram berfungsi sebagai ruang strategis dalam membangun dan menegosiasikan citra diri atlet secara digital.
Operational Responsiveness and Technostress in Instant Messaging: Evaluating Field Communication Efficiency and Digital Governance Needs Rokky Amri Syahputra; Fahrizal Fahrizal; Desy Marita
Journal of Communication Research Vol. 2 No. 2 (2026)
Publisher : Yayasan Lentera Avanya Nagari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61105/jcr.v2i2.487

Abstract

This study investigates workplace communication dynamics and operational friction resulting from WhatsApp reliance among field cleaning staff at PT Megah Resik Selaras, operating within RS Bhayangkara Mayang Mangurai Jambi. Although instant messaging accelerates operational responsiveness, the absence of digital governance introduces information overload, message burial, and work-life boundary blurring. Integrating Marshall McLuhan’s media theory ("cool medium") with Boundary Theory and the Stressor–Strain–Outcome model, this qualitative embedded single-case study evaluated field coordination practices. Primary data were gathered through in-depth interviews with five key informants, six weeks of passive group chat observation, and archival documentation, followed by thematic analysis. Findings reveal that WhatsApp functions as a dynamic multimodal tool—utilizing time-stamped photos and voice notes, to bypass literacy barriers and streamline shift handovers. However, unstructured messaging routinely buries critical emergency sanitization directives, triggering operational delays and inducing technostress from constant availability expectations. Consequently, instant messaging alone is structurally unsuited for formal archiving. To retain operational speed without compromising worker well-being, organizations must implement formal WhatsApp Standard Operating Procedures (SOPs), enforce digital communication ethics, and migrate historical compliance records to structured archival platforms. Penelitian ini mengkaji dinamika komunikasi kerja dan friksi operasional akibat ketergantungan pada WhatsApp di kalangan petugas cleaning service lapangan PT Megah Resik Selaras di RS Bhayangkara Mayang Mangurai Jambi. Meskipun pesan instan mempercepat responsivitas operasional, ketiadaan tata kelola digital memicu kelebihan informasi (information overload), tertimbunnya pesan, dan pengaburan batas kerja-kehidupan pribadi. Mengintegrasikan teori media Marshall McLuhan (cool medium), Boundary Theory, dan model Stressor–Strain–Outcome, studi kasus tunggal tersemat (embedded single-case study) kualitatif ini mengevaluasi praktik koordinasi lapangan. Data primer dikumpulkan melalui wawancara mendalam dengan lima informan kunci, enam minggu observasi pasif pada grup obrolan, dan dokumentasi arsip, yang dilanjutkan dengan analisis tematik. Temuan menunjukkan bahwa WhatsApp berfungsi sebagai media multimodal dinamis—menggunakan foto berstempel waktu dan pesan suara—untuk mengatasi hambatan literasi serta mempermudah operan shift. Namun, pesan tidak terstruktur sering kali menimbun instruksi sterilisasi darurat yang krusial, memicu keterlambatan operasional dan technostress akibat tuntutan keterhubungan terus-menerus. Akibatnya, pesan instan saja secara struktural tidak memadai untuk pengarsipan formal. Untuk mempertahankan kecepatan operasional tanpa mengorbankan kesejahteraan pekerja, organisasi harus menerapkan SOP WhatsApp resmi, menegakkan etika komunikasi digital, dan memindahkan catatan kepatuhan ke platform pengarsipan terstruktur.
Antara Social Proof dan Functional Trust: Studi Komparatif Perilaku Konsumsi Homeless Media dan Media Pers di Instagram Arsenius Bimo Kristianto; Zulaikha Zulaikha
Journal of Communication Research Vol. 2 No. 2 (2026)
Publisher : Yayasan Lentera Avanya Nagari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61105/jcr.v2i2.488

Abstract

This study analyzes differences in media consumption behavior, content acceptance, and audience participation patterns between homeless media and press media on Instagram. Employing a qualitative netnographic approach, data were gathered through non-participatory observation and screenshot documentation of caption texts, comments, and user replies across four sample accounts (Detikcom, Radar Surabaya, Folkative, and Sekitarsurabaya.id) during December 2024. The findings reveal significant distinctions across three key dimensions. First, regarding production logic, national press media (Detikcom) prioritized high posting volume for mechanical distribution, whereas local homeless media (Sekitarsurabaya.id) leveraged cross-community joint posts to build communitarian credibility. Second, press media caption anatomy drove layered consumption by redirecting audiences to external websites, whereas homeless media fostered organic discursive consumption within comment sections relying on social proof. Third, comment dynamics in press media were predominantly cognitive-evaluative (rational critiques based on functional trust), whereas homeless media established affective publics that served as spaces for emotional catharsis, amplified by flexible and interactive admin responses. These results demonstrate a functional division in digital media, where mainstream press is consumed for cognitive credibility, while homeless media fulfills needs for affective expression and communal bonding. Penelitian ini menganalisis perbedaan perilaku konsumsi media, penerimaan konten, dan pola partisipasi audiens antara homeless media dan media pers di platform Instagram. Pendekatan kualitatif netnografi digunakan melalui observasi non-partisipatif dan dokumentasi tangkap layar (screenshot) terhadap teks caption, komentar, dan balasan (replies) pada empat akun sampel (Detikcom, Radar Surabaya, Folkative, dan Sekitarsurabaya.id) selama periode Desember 2024. Hasil penelitian menunjukkan perbedaan signifikan pada tiga aspek utama. Pertama, dari logika produksi, media pers nasional (Detikcom) mengutamakan kuantitas unggahan untuk distribusi mekanis, sedangkan homeless media lokal (Sekitarsurabaya.id) mengandalkan kolaborasi lintas komunitas (joint post) guna membangun kredibilitas komunitarian. Kedua, anatomi caption media pers memicu pola konsumsi berlapis (layered consumption) dengan mengarahkan audiens ke situs web resmi, sementara homeless media memicu konsumsi diskursif di kolom komentar berbasis validasi sosial (social proof). Ketiga, interaksi di kolom komentar media pers bersifat kognitif-evaluatif (didominasi kritik faktual atas dasar functional trust), sedangkan homeless media berhasil membentuk publik emosional (affective publics) yang menjadikan kolom komentar sebagai ruang katarsis massal, diperkuat oleh respons admin yang aktif dan personal. Temuan ini mengindikasikan adanya pembagian fungsi media digital, di mana media pers diakses untuk validasi kredibilitas kognitif, sedangkan homeless media dimanfaatkan untuk ekspresi afektif dan koneksi komunal.

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