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Ruang Jurnal Ilmiah, Gedung BJ Lantai 3, Program Studi Manajemen, Fakultas Ekonomi dan Bisnis Universitas Udayana, Jln. P. B. Sudirman Denpasar, Bali, Indonesia Kode pos: 80234
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E-Jurnal Manajemen
Published by Universitas Udayana
ISSN : -     EISSN : 23028912     DOI : -
Core Subject : Economy, Science,
E-Jurnal Manajemen (e-ISSN 2302-8912) adalah jurnal ilmiah elektronik yang diterbitkan secara online setiap bulan (dua belas kali setahun). Hal ini bertujuan untuk meningkatkan kualitas pengetahuan ilmiah dan menjadi wadah bagi akademisi, mahasiswa, praktisi, dan sarjana di bidang manajemen untuk berbagi dan menyebarluaskan temuan penelitian dan kajian ilmiah. Program Studi Manajemen menerbitkan jurnal ini dengan dukungan Asosiasi Program Studi Manajemen dan Bisnis Indonesia (APSMBI) dan Perhimpunan Sarjana Ekonomi Indonesia (ISEI), Cabang Bali. E-Jurnal Manajemen menerima naskah di bidang manajemen, mencakup berbagai aspek, baik penelitian empiris maupun kajian teoritis, yang belum pernah dipublikasikan sebelumnya dan tidak akan dipublikasikan di media lain. Ruang lingkup topik yang dibahas dalam jurnal ini meliputi: Manajemen Sumber Daya Manusia Manajemen Keuangan Manajemen Pemasaran Manajemen Operasi Manajemen Strategis Manajemen Perubahan Manajemen Pengetahuan Manajemen Bakat Studi Bisnis Islam Bisnis Digital Bisnis Internasional Kewirausahaan Perilaku Organisasi Pasar Modal Jurnal ini menyediakan platform terkemuka untuk penyebaran pengetahuan ilmiah dan pertukaran ide di antara para sarjana dan profesional di bidang manajemen.
Articles 78 Documents
PENGARUH PROFITABILITAS, LIKUDITAS, LEVERAGE, DAN NILAI TUKAR TERHADAP FINANCIAL DISTRESS PERUSAHAAN FARMASI Desak Putu Diah Pradnya Swari; I Gde Kajeng Baskara
E-Jurnal Manajemen Vol. 15 No. 8 (2026)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EJMUNUD.2026.v15.i8.p09

Abstract

Penelitian ini mengkaji pengaruh profitabilitas, likuiditas, leverage, serta nilai tukar terhadap financial distress pada perusahaan subsektor farmasi yang tercatat di Bursa Efek Indonesia selama periode 2020–2024. Penelitian menerapkan pendekatan kuantitatif dengan menggunakan data sekunder yang berasal dari laporan keuangan tahunan perusahaan. Sampel dipilih menggunakan teknik purposive sampling, sehingga terkumpul 11 perusahaan dengan total 55 data observasi. Financial distress diukur menggunakan model Altman Z''-Score Modifikasi yang ditransformasikan melalui metode reverse. Pengujian hipotesis dilakukan dengan regresi data panel menggunakan pendekatan Fixed Effect Model yang dikoreksi menggunakan Huber–White robust standard error. Temuan analisis menunjukkan bahwa profitabilitas dan likuiditas berpengaruh negatif dan signifikan terhadap financial distress, sedangkan leverage berpengaruh positif dan signifikan. Adapun nilai tukar tidak menunjukkan pengaruh yang signifikan terhadap financial distress. Temuan penelitian ini menambah basis bukti empiris mengenai faktor-faktor yang memengaruhi financial distress pada perusahaan subsektor farmasi selama fase pemulihan pascapandemi, serta dapat menjadi acuan pertimbangan bagi manajemen perusahaan dan investor dalam menilai kondisi keuangan perusahaan.   This study examines how profitability, liquidity, leverage, and exchange rates affect financial distress among pharmaceutical subsector firms listed on the Indonesia Stock Exchange over the 2020–2024 period. A quantitative research design was applied using secondary data obtained from the firms’ annual financial statements. The sample included 11 companies chosen via purposive sampling, yielding 55 firm-year observations. Financial distress was assessed using the Modified Altman Z''-Score with a reverse transformation. Hypotheses were evaluated through panel data regression using the Fixed Effect Model, with Huber–White robust standard errors to mitigate heteroskedasticity. The results indicate that profitability and liquidity exert a significant negative impact on financial distress, while leverage has a significant positive impact. Conversely, the exchange rate does not have a statistically significant effect. Overall, these findings add empirical support regarding the determinants of financial distress in the pharmaceutical subsector during the post-pandemic recovery period and offer practical implications for corporate managers and investors when evaluating firms’ financial conditions.
PENGARUH RATING DAN REVIEW MELALUI GOOGLE MAPS TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN Ade Rahma Sari; Kushardanta Susilabudi
E-Jurnal Manajemen Vol. 15 No. 9 (2026)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EJMUNUD.2026.v15.i9.p01

Abstract

Perkembangan teknologi digital telah mengubah perilaku konsumen dalam mencari informasi sebelum melakukan keputusan pembelian, khususnya pada sektor kuliner. Salah satu platform yang banyak digunakan masyarakat adalah Google Maps karena menyediakan informasi berupa rating dan review yang dapat memengaruhi persepsi konsumen terhadap restoran. Penelitian ini bertujuan untuk menganalisis pengaruh rating dan review Google Maps terhadap keputusan pembelian konsumen di Restoran Tansu Parung Plantation. Metode yang digunakan adalah kuantitatif dengan pendekatan survei. Data dikumpulkan melalui kuesioner kepada 100 responden yang pernah berkunjung atau melakukan pembelian di restoran tersebut. Teknik pengambilan sampel menggunakan purposive sampling dengan kriteria responden aktif menggunakan Google Maps sebagai sumber informasi. Analisis data dilakukan menggunakan regresi linier berganda dengan bantuan SPSS. Hasil penelitian menunjukkan bahwa rating dan review berpengaruh positif dan signifikan terhadap keputusan pembelian, baik secara parsial maupun simultan. Konsumen lebih tertarik melakukan pembelian pada restoran dengan rating tinggi dan ulasan positif. Penelitian ini diharapkan menjadi referensi strategi pemasaran digital bagi pelaku usaha kuliner.   The development of digital technology has significantly transformed consumer behavior in seeking information before making purchasing decisions, particularly in the culinary industry. One of the most widely used platforms is Google Maps, as it provides ratings and reviews that can influence consumers’ perceptions of restaurants. This study aims to analyze the influence of Google Maps ratings and reviews on consumers’ purchasing decisions at Tansu Parung Plantation Restaurant. The research employed a quantitative method using a survey approach. Data were collected through questionnaires distributed to 100 respondents who had visited or made purchases at the restaurant. The sampling technique applied was purposive sampling, targeting respondents who actively use Google Maps as a source of information. Data analysis was conducted using multiple linear regression with the assistance of SPSS software. The results indicate that ratings and reviews have a positive and significant influence on purchasing decisions, both partially and simultaneously. Consumers tend to be more interested in purchasing from restaurants with higher ratings and positive reviews. This study is expected to serve as a reference for culinary business owners in developing effective digital marketing strategies.
PENGARUH PELATIHAN DAN PENGEMBANGAN KARIER TERHADAP KINERJA KARYAWAN MELALUI KEPUASAN KERJA Tulus Fajar Pangestu; Heri Prasetyo
E-Jurnal Manajemen Vol. 15 No. 9 (2026)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EJMUNUD.2026.v15.i9.p05

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh pelatihan dan pengembangan karier terhadap kinerja karyawan melalui kepuasan kerja pada Takom 1922 Cafe & Resto. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei melalui penyebaran kuesioner kepada seluruh karyawan dengan teknik sampling jenuh, sehingga seluruh populasi dijadikan responden. Data yang diperoleh digunakan untuk menggambarkan kondisi variabel penelitian secara objektif. Analisis data dilakukan menggunakan regresi linier berganda serta uji mediasi dengan pendekatan bootstrapping melalui aplikasi SPSS untuk mengetahui pengaruh langsung dan tidak langsung antarvariabel. Hasil penelitian menunjukkan bahwa pelatihan dan pengembangan karier berpengaruh positif dan signifikan terhadap kepuasan kerja serta kinerja karyawan. Kepuasan kerja juga berpengaruh positif dan signifikan terhadap kinerja karyawan serta mampu memediasi hubungan antara pelatihan dan pengembangan karier terhadap kinerja karyawan. Temuan ini menunjukkan bahwa peningkatan kualitas pelatihan dan pengembangan karier dapat meningkatkan kepuasan kerja yang berdampak pada peningkatan kinerja karyawan. Penelitian ini memberikan implikasi bagi pengembangan ilmu manajemen sumber daya manusia serta strategi pengelolaan SDM yang efektif.   This study aims to analyze the effect of training and career development on employee performance through job satisfaction at Takom 1922 Cafe & Resto. This research uses a quantitative approach with a survey method through questionnaires distributed to all employees using a saturated sampling technique. Data analysis was conducted using multiple linear regression and mediation testing with a bootstrapping approach through SPSS software. The results show that training and career development have a positive and significant effect on job satisfaction and employee performance. Job satisfaction also has a positive and significant effect on employee performance and is able to mediate the relationship between training and career development and employee performance. The findings indicate that improving the quality of training and career development can increase job satisfaction, which ultimately improves employee performance. This study provides theoretical implications for the development of human resource management knowledge and practical implications for company management in developing more effective and sustainable human resource management strategies.
SIKAP KONSUMEN SEBAGAI MEDIATOR PENGARUH SOSIAL TERHADAP KEPUTUSAN PEMBELIAN DARING Lambok Nababan; Saut Maruli Tua Pandiangan
E-Jurnal Manajemen Vol. 15 No. 9 (2026)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EJMUNUD.2026.v15.i9.p04

Abstract

Penelitian ini menganalisis pengaruh teman sebaya dan kelompok referensi terhadap keputusan pembelian online pemuda perdesaan di Jawa Timur, Indonesia, dengan sikap konsumen sebagai mediator. Berbasis pada Teori Perilaku Terencana (TPB), penelitian ini menggunakan pendekatan kuantitatif eksplanatori melalui survei daring pada konsumen pedesaan usia 20-25 tahun pengguna Shopee dan Tokopedia. Data dianalisis dengan PLS-SEM. Hasil menunjukkan bahwa teman sebaya berpengaruh positif terhadap sikap konsumen dan keputusan pembelian, sedangkan sikap konsumen juga berpengaruh positif terhadap keputusan pembelian. Kelompok referensi tidak berpengaruh signifikan terhadap sikap, tetapi berpengaruh langsung terhadap keputusan pembelian. Sikap konsumen hanya memediasi sebagian pengaruh teman sebaya, namun tidak memediasi pengaruh kelompok referensi. Temuan ini menegaskan bahwa pengaruh sosial bekerja secara heterogen. Teman sebaya membentuk sikap yang mendorong pembelian, sedangkan kelompok referensi memengaruhi keputusan secara langsung melalui norma atau ekspektasi sosial. Secara praktis, e-commerce perlu menguatkan referral, testimoni, ulasan pengguna, promosi komunitas, serta pengalaman belanja yang aman dan mudah.   This study analyzes the influence of peers and reference groups on online purchasing decisions among rural youth in East Java, Indonesia, with consumer attitude as a mediating variable. Grounded in the Theory of Planned Behavior, this study employs an explanatory quantitative approach using online survey data from rural consumers aged 20-25 who use platforms such as Shopee and Tokopedia. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings show that peer influence has a positive effect on consumer attitude and purchasing decisions, while consumer attitude also positively affects purchasing decisions. Reference groups do not significantly affect consumer attitude, but they have a direct effect on purchasing decisions. Consumer attitude partially mediates the relationship between peer influence and purchasing decisions but does not mediate the effect of reference groups. These findings indicate that social influence operates heterogeneously. Peers shape attitudes that encourage purchases, whereas reference groups tend to influence decisions directly through social norms or expectations. Practically, e-commerce businesses should strengthen peer-based strategies such as referrals, testimonials, user reviews, and community promotions, while improving a safe and easy online shopping experience.
PENGARUH SUASANA TOKO DAN KUALITAS LAYANAN TERHADAP NIAT BELI ULANG MELALUI KEPUASAN PELANGGAN Nida Adenia Rahma; Sudarmiatin; Agung Winarno
E-Jurnal Manajemen Vol. 15 No. 9 (2026)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EJMUNUD.2026.v15.i9.p03

Abstract

Pertumbuhan industri ritel modern mendorong perusahaan untuk meningkatkan pengalaman berbelanja guna menciptakan kepuasan pelanggan dan mendorong niat beli ulang. Penelitian ini bertujuan menganalisis pengaruh store atmosphere dan kualitas layanan terhadap niat beli ulang melalui kepuasan pelanggan sebagai variabel mediasi pada konsumen FamilyMart di Kota Sidoarjo. Penelitian menggunakan pendekatan kuantitatif dengan jenis explanatory research. Sampel penelitian berjumlah 385 responden yang dipilih menggunakan teknik purposive sampling. Pengumpulan data dilakukan melalui penyebaran kuesioner dan dianalisis menggunakan Structural Equation Modeling–Partial Least Squares (SEM-PLS) dengan bantuan SmartPLS 4.0. Hasil penelitian menunjukkan bahwa store atmosphere dan kualitas layanan berpengaruh positif dan signifikan terhadap kepuasan pelanggan. Selain itu store atmosphere, kualitas layanan dan kepuasan pelanggan juga berpengaruh positif dan signifikan terhadap niat beli ulang. Kepuasan pelanggan terbukti memediasi secara signifikan pengaruh store atmosphere dan kualitas layanan terhadap niat beli ulang. Temuan ini menunjukkan bahwa peningkatan kenyamanan suasana toko, kebersihan, tata letak, serta pelayanan yang ramah, cepat, dan responsif mampu meningkatkan kepuasan pelanggan sehingga mendorong konsumen untuk melakukan pembelian ulang di FamilyMart.   The growth of the modern retail industry has encouraged companies to enhance the shopping experience in order to create customer satisfaction and stimulate repurchase intention. This study aims to analyze the influence of store atmosphere and service quality on repurchase intention through customer satisfaction as a mediating variable among FamilyMart consumers in Sidoarjo City. This research employed a quantitative approach with an explanatory research design. A total of 385 respondents were selected using a purposive sampling technique. Data were collected through questionnaires and analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) with SmartPLS 4.0 software. The results indicate that store atmosphere and service quality have a positive and significant effect on customer satisfaction. Furthermore, store atmosphere, service quality, and customer satisfaction also have a positive and significant effect on repurchase intention. Customer satisfaction was found to significantly mediate the relationship between store atmosphere and service quality on repurchase intention. These findings suggest that improving store comfort, cleanliness, layout, and providing friendly, prompt, and responsive services can enhance customer satisfaction, thereby encouraging consumers to make repeat purchases at FamilyMart.
RISIKO GEOPOLITIK DAN FOREIGN DIRECT INVESTMENT DALAM GLOBAL VALUE CHAIN MELALUI ANALISIS BIBLIOMETRIK FRAGMENTASI GEOEKONOMI Shanti Pramelia; Ismail Solihin
E-Jurnal Manajemen Vol. 15 No. 9 (2026)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EJMUNUD.2026.v15.i9.p02

Abstract

Geoeconomic fragmentation has changed how multinational companies make cross-border investment decisions. Geopolitical alignment has now become a key factor influencing the direction of Foreign Direct Investment (FDI), shifting away from the previously dominant economic efficiency. This study aims to map the influence of Geopolitical Risk (GPR) on FDI through the increasingly disrupted Global Value Chain (GVC) mechanism. Bibliometric analysis was conducted on 216 Scopus-indexed articles from 2016 to 2026 using VOSviewer and Biblioshiny, with the goal of identifying publication trends, thematic clusters, and transmission channels of geopolitical risk on investment decisions. The analysis results show that annual publications grew by 17.85 percent, with nine main thematic clusters. China emerged as the most discussed country in the context of FDI in the existing literature. GPR influences FDI indirectly through two main channels: economic policy uncertainty (EPU), which hinders investment decisions, and GVC disruptions, which hinder multinational operations. This study highlights a paradigm shift from efficiency-seeking FDI toward security-seeking FDI, encouraging a reassessment of the relevance of the traditional OLI Framework in the geoeconomic context.
PERAN STRATEGI PEMASARAN SHOPEE SEBAGAI EKOSISTEM PERILAKU DALAM MEMBENTUK RUTINITAS BELANJA KONSUMEN Churin In; Ade Taruna Wijaya; Ridwan Jaza'i
E-Jurnal Manajemen Vol. 15 No. 9 (2026)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EJMUNUD.2026.v15.i9.p07

Abstract

The recent social phenomenon, where people open the Shopee application not only to make transactions, but also as a routine activity in utilizing their free time, makes Shopee not only a marketplace but also a behavioral ecosystem that systematically directs the way consumers interact, make decisions, and form digital shopping routines. The purpose of this study is to understand how Shopee's marketing strategy contributes to shaping consumer shopping routines, as well as how Shopee's position can be understood as a behavioral ecosystem, not just a digital transaction platform. The method in this study uses a qualitative research type with a library study approach. Based on the overall synthesis of the literature, this study found that Shopee can be understood as a behavioral ecosystem that actively shapes people's digital consumption routines. Big data-based personalization strategies, the use of gamification, mobile-first and social commerce approaches such as Shopee Live, Shopee Video and affiliate programs, thematic promotions, and flash sales as well as a commitment to local culture are marketing strategies implemented by Shopee that make shopping activities no longer solely based on functional needs, but also influenced by digital environmental stimuli that are constantly present in consumers' lives. The platform not only provides transaction facilities, but also creates a behavioral environment that encourages consumers to continue interacting repeatedly.
FINANCIAL LITERACY, MENTAL ACCOUNTING, DAN FINANCIAL MANAGEMENT BEHAVIOR: PERAN MEDIASI FINANCIAL SELF-EFFICACY Hasan Fardiansah; Sri Wahyuni
E-Jurnal Manajemen Vol. 15 No. 9 (2026)
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EJMUNUD.2026.v15.i9.p06

Abstract

Perilaku pengelolaan keuangan menjadi faktor penting dalam menjaga keberlanjutan usaha dan stabilitas ekonomi petani agribisnis. Penelitian ini bertujuan untuk menganalisis pengaruh Financial Literacy dan Mental Accounting terhadap Financial Management Behavior melalui Financial Self-Efficacy pada petani hortikultura di Kecamatan Karangreja, Kabupaten Purbalingga. Penelitian menggunakan pendekatan kuantitatif dengan metode survei terhadap 110 petani hortikultura yang dipilih menggunakan teknik purposive sampling. Analisis data dalam penelitian dilakukan menggunakan Structural Equation Modeling-Partial Least Squares (SEM-PLS). Hasil penelitian menunjukkan bahwa Financial Literacy, Mental Accounting, dan Financial Self-Efficacy berpengaruh positif dan signifikan terhadap Financial Management Behavior. Selain itu, Financial Literacy dan Mental Accounting juga berpengaruh positif dan signifikan terhadap Financial Self-Efficacy, yang terbukti memediasi pengaruh kedua variabel tersebut terhadap Financial Management Behavior. Temuan ini menunjukkan bahwa peningkatan literasi keuangan, pengelolaan keuangan yang terencana, dan keyakinan dalam mengelola keuangan berperan penting dalam meningkatkan perilaku pengelolaan keuangan petani hortikultura serta menjadi dasar penyusunan program pemberdayaan keuangan yang lebih efektif.   Financial management behavior plays an important role in maintaining business sustainability and the economic stability of agribusiness farmers. This study examines the effects of Financial Literacy and Mental Accounting on Financial Management Behavior through Financial Self-Efficacy among 110 horticultural farmers in Karangreja District, Purbalingga Regency. This quantitative study used a survey method and purposive sampling. Data were analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS). The results indicate that Financial Literacy, Mental Accounting, and Financial Self-Efficacy have positive and significant effects on Financial Management Behavior. Furthermore, Financial Literacy and Mental Accounting also positively and significantly affect Financial Self-Efficacy, which mediates their relationships with Financial Management Behavior. These findings suggest that improving financial literacy, planned financial management, and individuals' confidence in managing their finances plays a crucial role in enhancing farmers' financial management behavior and provides a foundation for designing more effective financial empowerment programs.