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Elida Ziaul Huda
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INDONESIA
Wiranomika
Published by STIE Wijaya Mulya
ISSN : 29745821     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Naskah yang diserahkan merupakan hasil penelitian dan studi literatur di bidang ekonomi, bisnis, dan kewirausahaan. Bidang ekonomi meliputi penelitian empiris dan teoritis di bidang teori ekonomi, ekonometrika, ekonomi industri, ekonomi internasional, ekonomi moneter, ekonomi pembangunan, ekonomi publik, ekonomi perkotaan dan perbatasan, ekonomi kesehatan, ekonomi pertanian, ekonomi sumber daya manusia dan ekonomi Islam. Bidang bisnis meliputi hasil penelitian tata kelola perusahaan, manajemen keuangan, manajemen sumber daya manusia, manajemen pemasaran, manajemen produksi dan operasi, manajemen strategi, manajemen teknologi informasi, perilaku konsumen, pemasaran jasa, akuntansi keuangan, akuntansi manajemen, audit, perencanaan pajak, dan aspek dari perilaku dalam bisnis.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
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Search results for , issue "Vol. 3 No. 2 (2024): WIRANOMIKA" : 5 Documents clear
Analisis Pengaruh Struktur Modal, Likuiditas dan Earning terhadap Survival Profitabilitas pada Perbankan Nasional Indonesia periode 2017-2020 Ajeng Widyaningrum Putri; Priscilla Uning; Retnoning Ambarwati
JURNAL WIRANOMIKA Vol. 3 No. 2 (2024): WIRANOMIKA
Publisher : STIE Wijaya Mulya

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Abstract

This research analyzes the Effect of Capital Structure, Liquidity and Earning to Survival Profitability Indonesian National Banking Period 2017-2020. The purpose of this research is to analyze the influence of Capital Structure, Liquidity, and Earning to Survival Profitability Indonesian National Banking. The formulation of the problem in this study is which factors influence between capital structure, liquidity and Earning to Survival Profitability in Indonesian National Banking?. Sampling using purposive sampling method as many as 25 National Banking. The method used in this study uses classical assumption analysis, multiple linear regression analysis, t test, f test, and analysis of the coefficient of determination. The results of this study state that partially Capital Structure has no significant effect on Survival Profitability Indonesian National Banking, Liquidity partially has a significant effect on Survival Profitability Indonesian National Banking, Earning partially significant effect on Survival Profitability Indonesian National Banking.Keywords : Capital Structure, Liquidity, Earnings, and Survival Profitability.
ANALISIS PENGARUH MEREK, PROMOSI, HARGA, DAN E-SERVICE QUALITY TERHADAP KEPUASAN PELANGGAN DALAM PENGGUNAAN E-COMMERCE SHOPEE (Studi Kasus di Masyarakat Kabupaten Wonogiri) MAHFUD - KUNCORO; SRI ISFANTIN PUJI LESTARI; AGUS ISFANTIN TRIATMONO
JURNAL WIRANOMIKA Vol. 3 No. 2 (2024): WIRANOMIKA
Publisher : STIE Wijaya Mulya

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Abstract

Abstract : This study aims to determine the variables of Brand (X1), Promotion (X2), Price (X3) and E-Service Quality (X4) that affect Customer Satisfaction in the Use of Shopee E-Commerce (Y) in the Wonogiri Regency Community. This study used multiple linear regression which was analyzed using IBM SPSS 25 software, The results of the regression equation obtained were Y = 1.195 + 0.033 X1 + 0.038 X2 + 0.366 X3 + 0.435 X4 + e. The data used is primary data using the entire a population of one hundred respondents was studied in the Wonogiri Regency Community. The findings showed that the Brand variable (X1) tcount (0.240) < ttable (1.985), the hypothesis was rejected, which means there is no partially significant effect on Customer Satisfaction (Y) in the use of Shopee e-commerce. Promotion (X2) tcount (0.695) < t table (1.985), hypothesis rejected, which means there is no partially significant effect on Customer Satisfaction (Y) in the use of Shopee e-commerce. Price (X3) tcalculate (4,318) > ttable (1,985), hypothesis accepted, which means that there is a partially significant effect on Customer Satisfaction (Y) in the use of Shopee e-commerce. E-Service Quality (X4) tcount (4.964) > ttable (1.985), hypothesis accepted, which means that there is a partially significant effect on Customer Satisfaction (Y) in the use of Shopee e-commerce in Wonogiri Regency Community. The results of Test F were obtained Fcalculate (57.571) > Ftable (2.47), the hypothesis was rejected, which means that there is a simultaneous significant influence of the variables Brand (X1), Promotion (X2), Price (X3) and E-Service Quality (X4) on Customer Satisfaction (Y). Of the four independent variables, the dominant is E-Service Quality (X4) where the calculated value is (4.964) > ttable (1.985), which means that the hypothesis is proven correct. Keywords: Brand (X1), Promotion (X2), Price (X3) and E-Service Quality (X4) and Customer Satisfaction (Y)
PENGARUH HARGA DISKON DAN PROMOSI TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL MEDIASI PADA SUPPLEMENT BLACKMORES DI SURAKARTA Widya Wijayanti; Endang Winarsih; Santosa Tri Prabawa
JURNAL WIRANOMIKA Vol. 3 No. 2 (2024): WIRANOMIKA
Publisher : STIE Wijaya Mulya

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The aim of this research is to determine the effect of discount prices and promotions on customer loyalty with customer satisfaction as a mediating variable in Blackmores supplements in Surakarta. This research was conducted at the Blackmores Supplement health stand at The Park Solo Baru Mall. The population in this study were Blackmores Supplement consumers with a total of 136 consumers. The number of Blackmores Supplement consumers was 136 people, so the research took a sample of 100 people or 70.4% of the total population. The basis for this sampling is random sampling according to the specified sample size. Data collection used was personal documentation and questionnaires. The data analysis method used in this research is by using a structural equation model (Structural Equation Modeling). The path analysis used is Partial Least Squares (PLS), using Smart-PLS 3.0 software. The results of this research show that discount prices have a significant effect on Blackmores Supplement customer satisfaction in Surakarta, Promotions have a significant effect on Blackmores Supplement customer satisfaction in Surakarta, Customer satisfaction has a significant effect on Blackmores Supplement customer loyalty in Surakarta, Discount prices have a significant effect on Blackmores Supplement customer loyalty in Surakarta, Promotion has a significant effect on Blackmores Supplement customer loyalty in Surakarta, There is a significant influence of discount prices on customer loyalty through Blackmores Supplement customer satisfaction in Surakarta and There is a significant influence of Promotion on customer loyalty through Blackmores Supplement customer satisfaction in Surakarta. Keywords : discount prices, promotions, customer loyalty , customer satisfaction 
PENGARUH STRUKTUR MODAL, UKURAN PERUSAHAAN, DAN PROFITABILITAS TERHADAP HARGA SAHAM PERIODE 2019-2021 (Studi Empiris Perusahaan Sub Sektor Makanan dan Minuman yang Tercatat di BEI) Erlian Dandy N.B.; Endang Winarsih; Santosa Tri Prabawa
JURNAL WIRANOMIKA Vol. 3 No. 2 (2024): WIRANOMIKA
Publisher : STIE Wijaya Mulya

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Abstract

Abstract: Economic growth in Indonesia is influenced by various things, one of which is the capital market. The capital market is part of the financial market and a meeting place for investors and companies that have gone public. The Indonesian economy greatly influences the price of shares in circulation. This research aims to determine the influence of capital structure, company size and profitability on share prices in food and beverage companies listed on the IDX for the 2019-2021 period. This type of research is qualitative which is used to examine a predetermined population or sample. In this research, samples were taken using a purposive sampling technique based on the determined characteristics of 21 food and beverage companies listed on the Indonesia Stock Exchange (BEI) for the 2017-2019 period. The analysis techniques used are descriptive statistics, classical assumption test, multiple linear regression analysis, t test, F test, R test. research shows partial calculations that capital structure has a significant value (0.007 ≤ 0.05), meaning that capital structure influences share prices, company size has a significant value (0.000 ≤ 0.05), meaning that company size influences share prices, profitability has a significant value (0.367 ≥ 0.05), meaning that profitability has no effect on share prices. Meanwhile, the results of the simultaneous test show that together the capital structure, company size and profitability variables have a significant value of (0.000 ≤ 0.05), which means they have an influence on stock prices in Indonesia. Keywords : Capital Structure, Company Size, Profitability and Share Price
ANALISIS PENGARUH PELATIHAN DAN MOTIVASI TERHADAP KINERJA PEGAWAI DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING PADA DINAS KOMINFO KABUPATEN WONOGIRI Rahayu Kinasih; Priscilia Uning; Ahmad Husin; Elida Zia&#039;ul Huda
JURNAL WIRANOMIKA Vol. 3 No. 2 (2024): WIRANOMIKA
Publisher : STIE Wijaya Mulya

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Abstract

The formulation of the problem in this research is: Does training influence job satisfaction for Wonogiri Regency Communication and Information Service employees? Does motivation influence job satisfaction for Wonogiri Regency Communication and Information Service employees? Wonogiri Regency Communication and Information Service Employees?, Does Motivation influence the Performance of Wonogiri Regency Communication and Information Service Employees?, Does Training influence the Performance of Wonogiri Regency Communication and Information Service Employees through job satisfaction?, Does Motivation influence the Performance of Wonogiri Regency Communication and Information Service Employees through job satisfaction?. The research results showed that the effect of training on job satisfaction was obtained with a t-count value of 1.897 > t-table 1.678 with a significance level () of 0.058 (significant). There is an influence of motivation on job satisfaction because the t-value obtained is 4.579 with a significance level () of 0.000 (significant). Because the t-count value is 4.579 > t-table 1.897, there is an influence of motivation on the work motivation of Communication and Information Service employees. There is an influence of Job Satisfaction on Performance because the t-value obtained is 4.396 with a significance level () of 0.000 (significant). Because the t-count value is 4.396 > t-table 1.897, there is an influence of Brand Image on Purchase Intention. There is no influence of training on performance because the t-value obtained is 1.250 with a significance level () of 0.212 (not significant). Because the t-count value is 1.250 < t-table 1.897, there is an influence of motivation on the performance of the Wonogiri Regency Communication and Information Service. There is an influence of motivation on performance because the t-value obtained is 3.811 with a significance level () of 0.000 (significant). Because the t-count value is 3.811 > t-table 1.897, there is an influence of motivation on the performance of the Wonogiri Regency Communications and Information Service. There is no influence of discipline on performance through job satisfaction because the t-value obtained is 1.816 with a significance level () of 0.070 (not significant). Because the t-count value is 1.816 < t-table 1.897, there is no influence of training on the performance of the Wonogiri Regency Communications and Information Service through job satisfaction. There is an influence of motivation through job satisfaction because the t-value obtained is 2.986 with a significance level () of 0.003 (significant). Because the t-count value is 2.986 > t-table 1.897, there is an influence of motivation on the performance of the Wonogiri Regency Communication and Information Service through Job Satisfaction. Keywords: Training, Motivation, Performance

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