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Interaksi Online
Published by Universitas Diponegoro
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Core Subject : Science, Social,
Jurnal Interaksi Online adalah jurnal yang memuat karya ilmiah mahasiswa S1 Jurusan Ilmu Komunikasi, FISIP Undip. Interaksi Online menerima artikel-artikel yang berfokus pada topik yang ada dalam ranah kajian Ilmu Komunikasi dan Ilmu Sosial
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Articles 6 Documents
Search results for , issue "Vol 11, No 2: April 2023" : 6 Documents clear
PENGARUH INTENSITAS KOMUNIKASI PEER GROUP DAN TERPAAN PESAN PROMOSI JUDI ONLINE DI MEDIA SOSIAL TERHADAP PERILAKU ADIKTIF BERMAIN JUDI ONLINE Nanda Deristia Maharani; Nurist Surayya Ulfa; Sunarto Sunarto
Interaksi Online Vol 11, No 2: April 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Online gambling has become a digital trend that has increased during the pandemic. Online gambling is of great interest to people from all walks of life, both adults, young people and even minors. The most popular online gambling games in Indonesia are slots. Online gambling activities in Indonesia are classified as activities that are illegal and fall into the category of cyber crime. The mass media reports that the motivation for the tendency to commit criminal acts is caused by the desire to play online gambling. The aim of this study was to determine the effect of the intensity of peer group communication and exposure to online gambling promotional messages on social media on addictive behavior in playing online gambling together. The theory used in this research is Bandura's Social Learning Theory. This research is explanatory quantitative. In a typical sample, this study used a snowball sampling technique. This study used a sample of 85 respondents, aged 18-44 years, gambled at least >5 game sessions in the past week, and had seen online gambling promotions on social media. The data analysis technique used is multiple linear regression analysis. The results of the study stated in addition, together there is an influence of the intensity of peer group communication and exposure to online gambling promotional messages on social media on the addictive behavior of playing online gambling was 55,9%. and it was known that the magnitude of the effect of the effective variable intensity of peer group communication was more dominant by 29, 61 %
PENGARUH TERPAAN PROMOSI PENJUALAN DAN KUALITAS ULASAN ONLINE KONSUMEN DI MEDIA SOSIAL DENGAN MINAT BELI SEPEDA MOTOR YAMAHA NMAX Arma Ngabeti; Djoko Setyabudi; Joyo Nur Suryanto Gono
Interaksi Online Vol 11, No 2: April 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Nmax motorcycles as one of Yamaha's products experienced a decline in sales for three consecutive years. Ideally, by issuing sales promotions every year in the form of discounts, cashback, giving vouchers and bonuses should be able to encourage the purchase of motorcycles. On the other hand, there are also online reviews on social media from Nmax users, where Yamaha Nmax gets a high rating with a score of 4.8 out of 5. Reviews that contain positive information should be able to positively grow the buying interest of potential consumers. The study aims to determine the influence of sales promotion and the quality of consumers' online reviews on social media with interest in buying Yamaha Nmax motorcycles.Research is a type of explanatory research using non-probability sampling techniques. The number of respondents was 100 people with male and female criteria, aged 22-34 years, domiciled in Central Java and the Special Region of Yogyakarta, had seen, heard or read online reviews or Yamaha Nmax sales promotions. Testing using a simple linear regression analysis, the results showed that sales promotion affected the buying interest of Nmax motorcycles with a significance value of 0.036 (<0.05). Then, the quality of consumers' online reviews on social media is also confused with the interest in buying Nmax motorcycles with a significance value of 0.007 (<0.01).
Hubungan Antara Tingkat Pengetahuan tentang Cyberbullying dan Intensitas Penggunaan Media Sosial Instagram dengan Tingkat Perilaku Cyberbullying di Media Sosial Instagram Fani Adhiti; Triyono Lukmantoro; Wiwid Noor Rakhmad
Interaksi Online Vol 11, No 2: April 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

The majority of modern communication is almost completely relying on digital technology, which if not handled carefully can promote destructive behavior. Cyberbullying is one such destructive behavior. Cyberbullying is more prevalent on Instagram, which is thought to be caused by the availability of mobile devices and inexpensive internet connections. As a result, an increasing number of users are accessing Instagram without having a thorough understanding of cyberbullying. This study aims to investigate the relationship between knowledge levels of cyberbullying and Instagram usage intensity to cyberbullying levels on Instagram through communication theory verification of Knowledge-AttitudeBehavior (KAB) Model, Problem Behavior Theory, and Social-Cognitive Theory. This explanatory research uses non-probability sampling and purposive sampling techniques to analyze quantitative data. 100 young adults in Pati Regency, aged 18 to 34, who actively use Instagram and have seen cyberbullying-related content on the platform were utilized as a sample for this study. Kendall's Tau-b and Kendall's W correlation tests were used to assess hypotheses. The findings demonstrated that knowledge levels of cyberbullying had no relationship when tested partially to cyberbullying levels on Instagram. Similar results also occur for Instagram usage intensity when tested partially to cyberbullying levels on Instagram. However, knowledge levels of cyberbullying and Instagram usage intensity actually showed a relationship when tested simultaneously to cyberbullying levels on Instagram, but there are some considerations to keep in mind.
PEMBERITAAN RAMAH GENDER PADA ARTIKEL KEKERASAN SEKSUAL TERHADAP PEREMPUAN DI MEDIA FEMINIS MAGDALENE Ranti Dinda Cintya; Nurul Hasfi; Primada Qurrota Ayun
Interaksi Online Vol 11, No 2: April 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

News related to sexual violence against women in mainstream media often lacks a gender perspective and fails to adhere to the applicable journalistic code of ethics. As a result, this contributes to the perpetuation of the stigma of victims in society and hinders efforts to eradicate cases of sexual violence. Magdalene is one of the feminist media that has the mission of fighting patriarchy and bringing feminist issues closer to the public. This research aims to look at the framing of news related to sexual violence issues in the Magdalene media and how the news can accommodate the principles of gender journalism. The theories used are Agenda Setting Theory and Social Reality Construction Theory and Robert N. Entmant's framing analysis model is used as the research method. The research results show framing Magdalene has the propensity to voice difficulties associated with the subject of sexual violence by looking at it from the victim's perspective and the injustices encountered by the victim. Based on the results of framing analysis on 21 articles on sexual violence against women in Magdalene, four representations were found to consist of, the issue of sexual violence as a result of strong patriarchal ideology, the issue of sexual violence has not been handled because it is still considered a private issue, the legal system for cases of sexual violence in Indonesia has not been in the perspective of the victim, and the handling of sexual violence cases in Indonesia has not taken the side of the victim. The whole article at Magdalene related to the issue of sexual violence against women have accommodated the principles of journalism from a gender perspective, this is demonstrated by the existence of a perspective that is pro-victim, efforts to prioritize the psychological condition of victims and their recovery, as well as advocacy aimed at making social changes to help victims get better treatment in their environment and society, and the fulfillment of human rights that provide legal protection and justice. In addition, it is displayed through selecting topics that focus on gender inequality, including labeling in society, stereotypes against female victims, and marginalization and subordination.
Critical Phenomenology : The Essence of @Tarabasro Instagram Followers Experience about Beauty Standards Vira Amalia Riansyah; Sunarto Sunarto; Nurul Hasfi
Interaksi Online Vol 11, No 2: April 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

This research aims to find the essence of @tarabasro instagram followers' experience about beauty standards using a critical phenomenology approach. Beauty standards are one of the social issues that are happening in today’s society and have impacted many women. In Indonesia, beauty standards have been constructed since the colonial era and the understanding of beauty in Indonesia still looked up to the western standards. The method used in this research is using a qualitative approach using Clark Moustakas theoretical underpinnings of phenomenology to assist a step-by-step process of conducting a phenomenological study with the object of women who follow Tara Basro between the age of 18 to 34 years old. The primary data used through an in-depth interview from four informants and relevant journals. The key findings of this research is that the informants are experiencing the negative effect of beauty standards in Indonesia, resulting in body dysmorphia, eating disorders and lack of self- acceptance. After finding Tara Basro's Instagram page the informants have a new perspective in how they see beauty standards which inspires them to love herself and embrace their natural appearance without having to meet beauty standards in Indonesia and thus in Indonesia it need more representation from actresses or influencer who have big following to not pushing the agenda of beauty standards rather that to spread the awareness of the importance to love their body without limits.
MEMAHAMI STRATEGI KOMUNIKASI KESATUAN AKSI MAHASISWA MUSLIM INDONESIA DI ERA DIGITAL Dwi Candra Rini; Agus Naryoso; Sunarto Sunarto
Interaksi Online Vol 11, No 2: April 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Extra-Campus Student Organizations have legally carried out internal campus activities. Indonesian Muslim Student Action Union or Kesatuan Aksi Mahasiswa Muslim Indonesia (KAMMI) is one of the Islamic-based Extra-Campus Student Organizations. Basically, there are no rules or legal basis related to the activities of extra-campus students in carrying out practical politics. However, each extra-campus student organization such as KAMMI still includes this prohibition in internal regulations, namely in the Statutes and Bylaws (AD/ART). This study aims to understand the communication strategy of KAMMI in the digital era. This research is a type of descriptive qualitative research with an ethnographic research design. This study uses data collection techniques with interview and observation methods. This study uses organizational control theory to explain the communication strategy of Kesatuan Aksi Mahasiswa Muslim Indonesia. The results of the study shows that the Kesatuan Aksi Mahasiswa Muslim Indonesia carries out a communication strategy through planning, implementation and evaluation. The Kesatuan Aksi Mahasiswa Muslim Indonesia uses a communication strategy with four organizational controls in accordance with the organizational control theory, which consists simple control, technical control, bureaucratic control, and concertive control.

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