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Diponegoro Journal of Management
Published by Universitas Diponegoro
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Media publikasi karya ilmiah lulusan S1 Prodi Manajemen Fakultas Ekonomika dan Bisnis Universitas Diponegoro yang memuat berbagai hasil penelitian maupun kajian mengenai manajemen keuangan, manajemen sumber daya manusia, manajemen pemasaran, manajemen strategik dan manajemen operasional.
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Articles 22 Documents
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Search results for , issue "Volume 12, Nomor 4, Tahun 2023" : 22 Documents clear
PENGARUH DUKUNGAN ORGANISASIONAL TERHADAP ORGANIZATIONAL CITIZENSHIP BEHAVIOR (OCB) DENGAN KOMITMEN ORGANISASIONAL SEBAGAI VARIABEL INTERVENING (Studi pada Koperasi Mitra Dhuafa Regional K Jawa Timur) Apriliani, Shita Devi; Wati, Intan Ratna
Diponegoro Journal of Management Volume 12, Nomor 4, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT This study aims to analyze how much influence organizational support has on organizational citizenship behavior (OCB) with organizational commitment as an intervening variable in employees of Mitra Dhuafa Regional Cooperative K East Java. This study uses primary data through sending a research questionnaire link to permanent employees of Mitra Dhuafa Regional K Cooperative in East Java as a research sample, and secondary data through journals, books, and relevant data obtained from the company concerned. The data analysis technique uses Partial Least Square (PLS) with the help of the SmartPLS 3.0 application to test the hypothesis and the influence of the relationship between variables. This study involved 100 respondents who were taken with accidental sampling technique. The results of this study indicate that organizational support has a significant positive effect on organizational citizenship behavior (OCB), organizational support has a significant positive effect on organizational commitment, and organizational commitment also has a significant positive effect on organizational citizenship behavior (OCB). This study also shows the effect of organizational commitment as an intervening variable between organizational support and organizational citizenship behavior (OCB).
PERILAKU PEMAIN DAN NIAT BELI UNTUK PEMBELIAN ITEM GAME PADA GAME GENSHIN IMPACT Setiawan, Rizky Ilham; Bayu Dirgantara, I Made; Fu'adi, Dhena Kamalia
Diponegoro Journal of Management Volume 12, Nomor 4, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT Genshin Impact is a game that belongs to the Massively multiplayer online role playing game (MMORPG) genre, where this game has become an important component in electronic business. The total revenue generated from this game worldwide is around $114.8 billion in 2020 and in 2022 it will rise to $164.3 billion. Because income is quite high, it is very important to understand how players will provide value in playing Genshin Impact and what factors will influence the relationship between buying interest in Genshin Impact. This research was conducted using a questionnaire method using a purposive sampling technique on 100 people who are members of the Antar Gamer Discord server. Then the data analysis method used is Structural Equation Modeling (SEM) with an analysis tool in the form of Partial Least Squares (PLS). The purpose of this study is to examine the factors that influence players' purchase intentions towards the Genshin Impact game and to examine the effect of flow on Genshin Impact's purchase intention and to analyze the moderating role of buying pleasure on the relationship between flow and purchase intention in the Genshin Impact game. The results show that skill and telepresence playing the Genshin Impact game have a positive effect on flow. In addition, the flow of the Genshin Impact game also has a positive effect on purchase intention, where this relationship can also be mediated by Continuance intention.
FENOMENA GLASS CEILING PADA INDUSTRI KONSTRUKSI : STUDI LITERATUR Arvara Hudojo, Ghina Muthia; Perdhana, Mirwan Surya
Diponegoro Journal of Management Volume 12, Nomor 4, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT The glass ceiling phenomenon hinders the career development of women workers in construction indusrty. This study aims to provide a literature study related to motivational factors that can help overcome this phenomenon and cover the deficiencies of the literature which are the research gaps in this study. The research method uses a systematic literature study. The research data was obtained from internet searches regarding journals related to the glass ceiling phenomenon which were published from 2001-2023 with the keywords glass ceiling phenomenon, equity motivation theory, female workers in the construction industry, and barriers to career development for women in the construction industry. The total journals analyzed were 25 journals. Data were analyzed qualitatively. The results of the study show that motivation can help female workers overcome barriers to careers caused by the glass ceiling phenomenon in the construction industry.
ANALISIS PENGARUH ABUSIVE SUPERVISION TERHADAP INTENTION TO QUIT DENGAN BURNOUT SEBAGAI VARIABEL MEDIASI (Studi pada karyawan PT Karya Mina Putra Rembang) Purnomo, Igas Aji; Lataruva, Eisha
Diponegoro Journal of Management Volume 12, Nomor 4, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT This study aims to examine the effect of abusive supervision on intention to quit mediated by burnout on employees of PT Karya Mina Putra in Rembang. Abusive supervision was measured by Tepper indicators (2000). The intention to quit variable uses a measurement scale from Sjöberg and Sverke (2000). Burnout which as a mediating variable was measured by the Maslach Burnout Inventory indicator (1996). The sample used in this study was employees of PT Karya Mina Putra in 2023. The number of samples were 84 employees.Sampling in this study using a accidental sampling technique with a questionnaire in the method of collecting data on respondents. While the analysis used is Partial Least Square (PLS) analysis with the help of SmartPLS version 3 software The results showed that abusive supervision had no effect on intention to quit. Abusive supervision had an effect on burnout. Burnout had an effect on affects the intention to quit. In addition, burnout also partially mediates the relationship between abusive supervision and intention to quit and the burnout is able to become an intervening variable between abusive supervisors and the intention to quit.
ANALISIS PENGEMBANGAN BISNIS DENGAN METODE BOSTON CONSULTING GROUP (Studi Kasus Pada Brand Caynilv) Ash Shidieq, Dhani Dzikri; Fitria, Shoimatul
Diponegoro Journal of Management Volume 12, Nomor 4, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT Caynilv is one of the creative economy entrepreneurs operating in the women's fashion industry. The aim of this study is to analyze the appropriate marketing strategy in facing competition by identifying the company's internal factors and external environmental factors that influence the company. This research adopts a qualitative descriptive method, as it seeks to collect existing facts and focuses on revealing a problem and the current situation as it is. Descriptive research only conducts analysis up to the descriptive level, which involves systematically analyzing and presenting facts to facilitate understanding and drawing conclusions. This study utilizes the SWOT analysis method and the BCG Matrix (Boston Consulting Group). SWOT analysis is employed to analyze strengths, Weaknesses, Opportunities, and Threat, while the BCG Matrix is used to determine market growth rate and relative market share. The results of the SWOT analysis research, with an IFAS score of 3.02 and an EFAS score of 2.75, indicate that the position on the SWOT diagram is in quadrant 3, which represents a turnaround situation. The appropriate strategy in this case would be the WO (Weaknesses, Opportunities) strategy, which involves improving inadequate production capacity, expanding market share using relevant technological advancements such as e-commerce platforms like TikTok, enhancing underutilized marketing efforts, and diversifying product variations according to market demand. Based on the BCG Matrix analysis (1) the brand position of Caynilv and the product line of skirts, along with the defective product set, are located in the Stars quadrant. The common strategy utilized in this quadrant is to maintain the position, (2) the position of the shirt product is in the Question Marks quadrant. The common strategy employed in this quadrant is a growth strategy (build), (3) the position of the culottes product is in the Dogs quadrant. The common strategy used in this quadrant is a divestment/liquidation strategy.
PENGARUH PERUBAHAN MEREK (REBRANDING) DAN KUALITAS PRODUK TERHADAP NIAT PEMBELIAN MELALUI SIKAP MEREK SEBAGAI VARIABEL INTERVENING (Studi Pada Konsumen Avoskin di Kota Semarang) Riatri, Alya Yumna; Mahfudz, Mahfudz
Diponegoro Journal of Management Volume 12, Nomor 4, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT Technological growth in the world that is developing quite rapidly has caused the level of competition between companies to increase and requires companies to always innovate in maintaining their brands in the market. One of the efforts made by the company is to maintain its brand so that it remains relevant to the market is by change the brand logo. Avoskin is a brand in the beauty industry that creates beauty products that is currently focusing on facial skin care. Avoskin is always makes the best products from natural ingredients and devoid of the vision that everyone has the right to benefit from nature. On its 10th anniversary, in October 2022 to be precise, Avoskin changed its logo. This study aims to examine the effect of brand change (rebranding) and product quality on purchase intention with brand attitude as an intervening variable. The study was conducted on consumers who know the Avoskin brand, want to buy, and/ have used Avoskin products in the city of Semarang. This study used a purposive sampling technique with a total sample of 135 respondents. The method used in this study is the Structural Equation Model (SEM) using AMOS software 24.0. The results in this study indicate that the rebranding variable and product quality have a positive effect on the intervening variable brand attitude and the intervening variable has a positive and significant influence on purchase intention. Rebranding and product quality variables also have a positive and significant impact on purchase intention
THE INFLUENCE OF REPUTATION, PERCEIVED VALUE, AND EWOM TOWARD PURCHASE DECISION THROUGH TRUST OF AIRBNB Nabillah, Rosa; Kusumawardhani, Amie
Diponegoro Journal of Management Volume 12, Nomor 4, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT Airbnb is a traveling application that has been operated in Indonesia since 2016. However, since 2017 there has been an Airbnb controversy in Indonesia with Indonesian Hotel and Restaurant Association (PHRI) because Airbnb has received claims, it has disrupted the hospitality business in Indonesia. This has an impact on the movement of Airbnb's shares which are still low-momentum with an increase of only 3% from 2018 to 2021. Because Airbnb is still rarely used in Indonesia where there is data that reveals Traveloka is still the preferred travel application for booking accommodation in Indonesia in 2022, while Airbnb ranks fifth with 2%. This study uses people in Central Java Province who using Airbnb, then sampling is carried out using purposive sampling and has several criteria. The sample in this study was 150 respondents who live in Central Java, over 17 years of age, and have used Airbnb. The collected data will be analyzed using the structural equation model (SEM) method and processed with AMOS software. The result of this study indicates all hypothesis are accepted: Reputation, Perceived value, E-WOM has a significant positive effect on purchase decision and trust, and Trust has a significant positive effect on purchase decision.
ANALISIS PENGARUH KREATIVITAS DALAM PERIKLANAN, KEMUDAHAN IKLAN DIINGAT, DAN PERCEIVED VALUE TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN (Studi pada Iklan Susu Bear Brand Edisi Kemurnian #YangDipercaya) Ikhlas, Disa Insanul; Tri Astuti, Sri Rahayu
Diponegoro Journal of Management Volume 12, Nomor 4, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT This research is motivated by the emergence of various dairy products that are developing in Indonesia, leading each company to compete to maintain their existence in the market, one of which is through advertising. Nestle is one of the companies that actively advertises its products with creative advertisements. However, over the past 3 years, one of Nestle's products, Bear Brand, has not yet reached the top position in consumer preference. This study examines the efforts made by Bear Brand to enhance its presence in the market by improving the perception of value and advertising awareness as effectively as possible. The research was conducted using a questionnaire method, applying purposive sampling techniques to 100 respondents who had previously made purchasing decisions on Bear Brand dairy products. The regression equation yields the following results : Y = 0,064X1 + 0,155X2 + 0,649X3 Where the variables of ad recall (X2) and perceived value (X3) have a positive and significant influence on purchase decisions (Y), while the variable of creativity in advertising (X1) has a positive but not significant influence on purchase decisions. The adjusted R Square value of 0.577 indicates that 57.7% of the purchase decision variables can be explained by the three independent variables in the regression equation. The remaining 42.3% is explained by other variables outside the three variables used in this study
ANALISIS PENGARUH ETHICAL LEADERSHIP TERHADAP ORGANIZATIONAL CITIZENSHIP BEHAVIOR DENGAN PSYCHOLOGICAL WELL-BEING SEBAGAI VARIABEL MEDIASI (Studi pada Karyawan Bank Syariah di Semarang) Aji, Bagas Ananta; Andriyani, Andriyani
Diponegoro Journal of Management Volume 12, Nomor 4, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT This study aims to analyze the effect of ethical leadership on organizational citizenship behavior with psychological well-being as a mediating variable. This research consists of three variables, namely one independent variable, one dependent variable, and one mediating variable. The independent variable in this study is ethical leadership. The dependent variable in this study is organizational citizenship behavior. Meanwhile, the mediating variable in this study is psychological well-being. The sample was selected using the census method, so the entire population is used as research respondents. Data was collected by sending an online questionnaire to the frontliner employees of Bank Syariah in Semarang. A total 46 respondents participated in this studies. Data analysis was performed using Partial Least Square analysis through the SmartPLS 3 program. The results of this study indicate that ethical leadership has a positive and significant effect on organizational citizenship behavior. The results of this study also show that psychological well-being significantly mediates the indirect effect between ethical leadership and organizational citizenship behavior
PENGARUH CASH CONVERSION CYCLE, STOCK CONVERSION PERIOD, AVERAGE COLLECTION PERIOD, PAYABLE DEFERRAL PERIOD, DAN NET RECEIVABLE PERIOD TERHADAP KINERJA PERUSAHAAN DENGAN CURRENT RATIO, LEVERAGE DAN FIRM SIZE SEBAGAI VARIABEL KONTROL (Studi pada Perusahaan Manufaktur yang Terdaftar di Bursa Efek Indonesia Periode 2015-2021) Miftahuddin, Muhammad; Sampurno, Raden Djoko
Diponegoro Journal of Management Volume 12, Nomor 4, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT This study aimed to examine the effect of Cash Conversion Cycle (CCC), Stock Conversion Period (SCP), Average Collection Period (ACP), Payable Deferral Period (PDP), and Net Receivable Period (NRP) on the performance of manufacturing companies listed on the Indonesia Stock Exchange. Company performance was measured by Return on Assets (ROA) which described accounting-based performance and the Tobin's Q (TQ) ratio which described market-based performance. This study also added Current Ratio (CR), Leverage (LEV), and Firm Size (SZ) as control variables. The population used in this study was manufacturing companies listed on the Indonesia Stock Exchange (IDX) for the 2015 to 2021 period. The number of samples used was 120 companies which were taken using a purposive sampling method. The analytical method used was panel data regression with the addition of the Robust Standard Error procedure to overcome the heteroscedasticity problem in the Fixed Effect Model (FEM). The results showed that CCC and SCP had a significant negative effect on both measures of firm performance. PDP was found to have a significant negative effect on ROA, but a significant positive effect on market size. ACP had a negative effect on both measures of firm performance, but not supported by statistical significance. NRP had an insignificant positive effect on ROA and an insignificant negative effect on TQ. In addition, Firm Size (SZ) had a negative effect on ROA and TQ. CR had a positive effect on both measures of firm performance and LEV was found to have a significant negative effect on ROA and an insignificant positive effect on TQ.

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