Jurnal Ilmu Manajemen (JIM)
Jurnal Ilmu Manajemen (JIM) bertujuan menyebarluaskan hasil penelitian dari pemikiran bidang Manajemen (Sumber Daya Manusia, Keuangan, dan Pemasaran) kepada para akademisi, praktisi, dan mahasiswa. Jurnal Ilmu Manajemen (JIM) mencakup studi ilmu manajemen yang terdiri dari: 1. Manajemen Pemasaran; 2. Manajemen Sumber Daya Manusia; 3. Manajemen keuangan; 4. Manajemen Strategis; dan 5. Kewirausahaan.
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<![CDATA[PEMANFAATAN WADAH BERBAGI PENGETAHUAN DAN KUALITAS MEREK TERHADAP PERILAKU LOYALITAS KONSUMEN ]]>
<![CDATA[Sam Oudom Serick]]>;
<![CDATA[Bambang Purwoko]]>;
<![CDATA[Derriawan Derriawan]]>;
<![CDATA[Lingga Yuliana]]>
<![CDATA[ Jurnal Ilmu Manajemen Vol 9 No 4 (2021) ]]>
Publisher : <![CDATA[UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia) ]]>
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DOI: 10.26740/jim.v9n4.p1420-1429
<![CDATA[In this study, a brand of herbal medicine called Red Kank (cancer suppression) was initially described strongly as a cancer reducer but has now evolved into cancer-fighting products, such as health and beauty products. This strategic step has not been able to answer whether it leads to its success. Still, it opens the possibility to assess the quality of brand relationships, use of knowledge sharing platforms and their impact on consumer loyalty behavior Red Kank. Primary data were collected using a purposive sampling technique from Jakarta, Bekasi, Surabaya, and Balikpapan customers. The data analysis use Structural Equation Modeling (SEM) by Lisrel 8.7. Statistical results show that the quality of the brand relationship is closely related to the image of the quality of the product itself. Therefore, the company's strategy to diversify begins with increasing understanding of product brands to become company brands.]]>
<![CDATA[Pengaruh Job Insecurity, Job Satisfaction dan Lingkungan Kerja Terhadap Turnover Intention Karyawan ]]>
<![CDATA[Novi Ali Marzuqi]]>
<![CDATA[ Jurnal Ilmu Manajemen Vol 9 No 4 (2021) ]]>
Publisher : <![CDATA[UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia) ]]>
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DOI: 10.26740/jim.v9n4.p1393-1405
<![CDATA[Turnover intention occurs when employees fail to get what they expect from their place of work, such as work satisfaction, comfort at the workplace, job future guarantee, etc. Employees who desire to resign from their company will start looking for job vacancies in other places that offer better opportunities than their current workplace. When they find a job vacancy that matches them, they will resign from their company. This research aimed to determine the impact of job insecurity, job satisfaction, and work environment on employee turnover intention. The research sample used was 80 outsourcing employees from PT Shelter Nusa Indah. The data analysis technique used in this study is the Multiple Linear Regression model using the IBM SPSS 23 program. The results of this study are that job insecurity has a positive and significant effect on turnover intention. Job satisfaction and work environment have a negative and significant impact on turnover intention. The managerial implications of this research are expected to be suggestions in making company policies related to turnover intention. The company is expected to reduce feelings of restlessness, anxiety and worry over the threats experienced by employees regarding their future in the company. The company is expected to give appreciation or reward to employees who have good performance and dedication to the company's progress. The company is expected to maintain and create a comfortable work environment for employees.]]>
<![CDATA[PENGARUH GAYA HIDUP SEHAT DAN CITRA MEREK TERHADAP PREFERENSI KONSUMEN MINUMAN RTD (READY TO DRINK) DI KALANGAN MAHASISWA KAMPUS U NESA KETINTANG (CASE: COCA=COLA ZERO SUGAR & TEH BOTOL SOSRO TAWAR) ]]>
<![CDATA[Fahreza Megananda]]>;
<![CDATA[Sanaji Sanaji]]>
<![CDATA[ Jurnal Ilmu Manajemen Vol 9 No 4 (2021) ]]>
Publisher : <![CDATA[UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia) ]]>
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DOI: 10.26740/jim.v9n4.p1613-1622
<![CDATA[This study examines and analyses the influence of a healthy lifestyle and brand image on consumer preferences for ready-to-drink. The population for this research is ready-to-drink (RTD) consumers, students from the State University of Surabaya on the Ketintang campus. The categories of ready-to-drink that became the research object were Coca-Cola Zero Sugar and The Botol Sosro Tawar. This study uses a quantitative approach with a sampling technique using a non-probability sampling method. The number of samples used by researchers in this study was 116 samples according to Machin and Champbell (1987). The statistic used is multiple linear regression with the help of IBM SPSS Statistics 25.0. The results show that a healthy lifestyle and brand image positively and significantly affect consumer preferences. Based on these results, "RTD" beverage manufacturers must pay attention to changes in consumer lifestyles that are healthier so that they can bring up innovations to meet consumer needs. In addition, it must also improve its brand image so that it can always be an option for consumers of "RTD" drinks.]]>
<![CDATA[Pengaruh Income, Debt, Gender Differences, Financial Literacy, dan Financial Attitude terhadap Financial Satisfaction ]]>
<![CDATA[Ucik Siswoyo]]>;
<![CDATA[Nadia Asandimitra]]>
<![CDATA[ Jurnal Ilmu Manajemen Vol 9 No 4 (2021) ]]>
Publisher : <![CDATA[UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia) ]]>
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DOI: 10.26740/jim.v9n4.p1549-1562
<![CDATA[This study examines the financial satisfaction among the employees in the District of Sidoarjo and analyses the relationship between income, debt, gender differences, financial literacy, and financial attitude. The object of this research is the employees in the District of Sidoarjo and data collection techniques using purposive sampling and snowball sampling. The total number of respondents obtained is 298 by distributing questionnaires online. This research is conclusive causality and uses Structural Equation Modeling (SEM) analysis technique in AMOS software version 24. This study showed that debt and financial attitude significantly affect financial satisfaction. In contrast, the variable income, gender differences, and financial literacy does not affect financial satisfaction. This study can be a valuable reference for various parties, especially employees, where you should always act and behave better in economic terms because the attitude towards finance plays a vital role in determining the success or failure of the financial behaviour of individuals. The high perspective of the individual financial can evaluate the heightened awareness in responsible for the expenditure of finances, so it will cause a positive impact on the behaviour of financial management to achieve the satisfaction of personal finance.]]>
<![CDATA[PENGARUH MANAGERIAL COMPETENCY DAN LEARNING ORIENTATION TERHADAP JOB PERFORMANCE MELALUI ENTREPRENEURIAL LEADERSHIP PADA UNIVERSITAS NEGERI SURABAYA ]]>
<![CDATA[Hafizh Amrullah]]>
<![CDATA[ Jurnal Ilmu Manajemen Vol 9 No 4 (2021) ]]>
Publisher : <![CDATA[UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia) ]]>
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DOI: 10.26740/jim.v9n4.p1601-1612
<![CDATA[Higher education seeks to maximize managerial competence and learning orientation in job performance. Higher education requires efforts to improve work performance to develop and progress. To achieve this, universities need to strengthen successful entrepreneurial leadership in running organizations to create a better learning atmosphere. This study aims to determine the effect of managerial competence and learning orientation on job performance through entrepreneurial leadership. The respondents are 50 leaders in a higher education institution. Hypothesis testing using Structural Equation Model (SEM) and analysis method using Partial Least Square (PLS). The study results reveal that managerial competence can positively influence job performance. Learning orientation has a positive effect on job performance. Learning orientation has a positive impact on job performance through entrepreneurial leadership. Furthermore, managerial competence positively impacts job performance through entrepreneurial leadership. This study provides significant implications for theories and investigations of strengthening university leadership and provides evidence on how such leadership has significance for good job performance.]]>
<![CDATA[Pengaruh Rasio Keuangan dan Makro Ekonomi terhadap Harga Saham pada Perusahaan Sektor Consumer Goods di BEI ]]>
<![CDATA[Dhira Maulana]]>
<![CDATA[ Jurnal Ilmu Manajemen Vol 9 No 4 (2021) ]]>
Publisher : <![CDATA[UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia) ]]>
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DOI: 10.26740/jim.v9n4.p1633-1643
<![CDATA[This research examines the relation of financial ratio and macroeconomics to stock price. The financial ratios used in this research are the return on assets (ROA), debt to assets ratio (DAR), debt to equity ratio (DER), dan price earning ratio (PER). However, the macroeconomy uses inflation, Bank Indonesia rate, and exchange rate. The research sample uses secondary data such as annual reporting from consumer goods companies listed in Indonesia Stock Exchange (IDX). Twenty-eight companies were used as a sample in this research, using the purposive sampling technique. This research uses multiple regression analysis and uses SPSS 24.0 as a tool. This research shows that ROA, PER, and inflation had no significant influence on the stock price. On the other hand, DAR, DER, Bank Indonesia rate, and exchange rate significantly influenced the stock price. ROA does not have a significant influence on stock price can be caused by investors' view that ROA can be changed not only driven by corporate profits but can also be caused by the changes of corporate assets. So the decline in ROA does not always reflect a decrease in corporate profits but can be caused by an increase in corporate investments. PER does not have a significant influence on stock price can be caused by the high level of investor confidence in the prospects of consumer goods sector companies because the consumer goods sector contains companies that produce consumption needs. While inflation does not have a significant influence on stock price can be caused by the view of investors that inflation in the long term will not endanger the funds of investors who are in the capital market.]]>
<![CDATA[Kajian Dugaan Praktik Kartel PT Garuda Indonesia, Tbk Mempengaruhi Pergerakan Harga Saham di BEI ]]>
<![CDATA[In'am Widiarma]]>;
<![CDATA[Nenny Syahrenny]]>
<![CDATA[ Jurnal Ilmu Manajemen Vol 9 No 4 (2021) ]]>
Publisher : <![CDATA[UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia) ]]>
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DOI: 10.26740/jim.v9n4.p1592-1600
<![CDATA[The purpose of this study was to determine the effect of the alleged cartel practices carried out by airline X, namely by the increasingly high price of airline tickets and how their impact on the stock price movement itself. This practice is not permitted in Indonesia and almost all countries globally, but this becomes very problematic in the current aviation business. If the ticket price is not raised, the company will bear substantial losses. Still, on the other hand, consumers are significantly disadvantaged and can sacrifice the country's economy if countries that depend heavily on air transportation, such as Indonesia. Considering that airline X is a state-owned company of the Republic of Indonesia listed on the Indonesia Stock Exchange, whether news of alleged cartel practices could affect the public investors in the capital market in deciding to make selling or buying transactions on shares.]]>
<![CDATA[Pengaruh Social Media Marketing, E-Service Quality, dan Review Content terhadap Minat Beli pada UMKM Produk Organik ]]>
<![CDATA[Bagus Satriyo]]>;
<![CDATA[Yeni Indriana]]>;
<![CDATA[Musalim Ridlo]]>
<![CDATA[ Jurnal Ilmu Manajemen Vol 9 No 4 (2021) ]]>
Publisher : <![CDATA[UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia) ]]>
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DOI: 10.26740/jim.v9n4.p1563-1571
<![CDATA[Advances in information technology and digital-based economy expand the potential for entrepreneurship. Market segmentation becomes more extensive due to an online marketplace to sell goods and services. Online marketplace company needs an edge to compete with other similar businesses. Nyayur uses various marketing strategies to be able to compete. This study aimed to determine the influence of social media marketing, review content, and e-service quality on buying interest among users of Nyayur in Salatiga. The data is collected using purposive sampling techniques with questionnaires distributed directly to fifty users of Nyayur. The data obtained were processed using IBM SPSS statistics 25. The results showed that social media marketing, e-service quality, and content review do not influence purchase intention. This research can be an additional consideration for Nyayur.com in improving the quality of its operations, where this research provides factual evidence from consumers regarding their perception of Nyayur.com. So that this research can be used as material for monitoring and evaluation (Monev) of e-commerce platforms to improve the quality and professionalism of work, especially for Nyayur. com. Services using social media promotions can update their marketing strategy, considering that most users are housewives who do not actively use social media in the form of platforms. E-service quality can provide product consulting services for fruit and vegetables via calls or Whatsapp. Reviewing content on nyanyur.com is essential to support the progress of its performance. Consumers who provide the best reviews can be rewarded to help the nyayur.com application in the future.]]>
<![CDATA[PENERAPAN BALANCED SCORECARD SERTA ANALISIS SWOT DALAM PERANCANGAN STRATEGI PADA BADAN USAHA MILIK DAERAH PT BANK X ]]>
<![CDATA[Wahyudi Kukuh]]>;
<![CDATA[Nimas Aryany Pratiwi]]>;
<![CDATA[Maria Eliza]]>
<![CDATA[ Jurnal Ilmu Manajemen Vol 9 No 4 (2021) ]]>
Publisher : <![CDATA[UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia) ]]>
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DOI: 10.26740/jim.v9n4.p1487-1499
<![CDATA[The Balanced Scorecard analyzes the overall performance of the organization through four perspectives. This study tries to show a Balance Scorecard perspective, then a SWOT analysis and can determine the company's position according to the Internal External Matrix. The object of this research is a holding company in the banking sector. Data collection methods in this study are primary and secondary data. Primary data can be obtained through interviews with key informants, and secondary data is obtained through documentation of the required data obtained from PT Bank X. The matrix is in accordance with the company's SWOT, then the results will be clarified using the IFE Matrix (Strength - Weakness) and EFE Matrix (Opportunities - Threats). The two Matrix that has been formed are plotted into the Internal - External Matrix and are in quadrant 1, so that PT Bank X's strategic position can be found in the Grow and Build position. The most appropriate strategy based on the Grow and Build position is to apply an Intensive Strategy with a specific strategy using market development strategies and product development. Based on the analysis of the BSC and IE Matrix, a strategic recommendation is produced on product development, including making efforts to improve the quality of human resources, improve credit quality, and digitize banking in preparing for competition in the era of industrial revolution 4.0.]]>
<![CDATA[PERAN PEMEDIASI LOCUS OF CONTROL PADA PENGARUH FINANCIAL KNOWLEDGE DAN FINANCIAL ATTITUDE TERHADAP FINANCIAL MANAGEMENT BEHAVIOR ]]>
<![CDATA[Bella Cahyaningrum]]>;
<![CDATA[Muhammad Ali Fikri]]>
<![CDATA[ Jurnal Ilmu Manajemen Vol 9 No 4 (2021) ]]>
Publisher : <![CDATA[UNESA In Collaboration With APSMBI (Aliansi Program Studi dan Bisnis Indonesia) ]]>
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DOI: 10.26740/jim.v9n4.p1500-1515
<![CDATA[This study aims to determine the effect of financial knowledge and financial attitude on financial management behavior with the locus of control as a mediating variable. The population of this study were students of the Faculty of Economics and Business in Yogyakarta, totalling 198.144 respondents. Sampling in this study used the purposive sampling technique by using several criteria. The number of samples in this study was 96 respondents. The method of collecting data is by using a questionnaire. Data analysis tools using SmartPLS version 3.0 software. Scale test results of the instruments used in this study meet the validity and reliability analysis standard. Direct significance testing of the hypothesis shows that financial knowledge has a positive effect on financial management behavior, locus of control mediates the positive effect of financial knowledge on financial management behavior, the financial attitude has a positive effect on financial management behavior, and locus of control mediates the positive effect of financial attitude on financial management behavior.]]>
