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Jurnal Ilmu Komunikasi
Published by Universitas Atma Jaya Yogyakarta
ISSN : 18296564     EISSN : 25488643     DOI : -
Core Subject : Education,
Languange, Linguistic, Communication & Media
urnal ILMU KOMUNIKASI has been published since 2004 by Program Studi (Prodi) Ilmu Komunikasi, Fakultas Ilmu Sosial dan Ilmu Politik (FISIP), Universitas Atma Jaya Yogyakarta. The publisher only accepts an original work, which has not been published elsewhere. The article should be submitted through this site in accordance with our format (see Author Guidelines). Submitted article will be reviewed and edited for format uniformity, term, and other procedures.
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NU Online’s Value-Based Health Rhetoric to Build Muslim Community Resilience Nia Ashton Destrity; Nilam Wardasari; Fariza Yuniar Rakhmawati
Jurnal ILMU KOMUNIKASI Vol. 23 No. 1 (2026)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v23i1.14173

Abstract

This study aims to explore the rhetoric of value-based health messages on the Indonesian Islamic organization Nahdlatul Ulama (NU) website, NU Online, that is used to build community resilience. Based on a rhetorical analysis of 71 articles from 2024 to 2025, the research indicates that NU integrates rational, emotional, and Islamic spiritual-religious approaches. The rhetoric emphasizes the elements of act (Islamic behavior and therapy), agency (Islamic activities and worship), and agent (authority figures and Islamic figures such as the Prophet Muhammad and Muslim scholars). Solutions to health problems are based on Islamic values ​​grounded in morality (akhlaq) and etiquette (adab).

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