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INDONESIA
Jurnal Ilmu Komunikasi
Published by Universitas Atma Jaya Yogyakarta
ISSN : 18296564     EISSN : 25488643     DOI : -
Core Subject : Education,
Languange, Linguistic, Communication & Media
urnal ILMU KOMUNIKASI has been published since 2004 by Program Studi (Prodi) Ilmu Komunikasi, Fakultas Ilmu Sosial dan Ilmu Politik (FISIP), Universitas Atma Jaya Yogyakarta. The publisher only accepts an original work, which has not been published elsewhere. The article should be submitted through this site in accordance with our format (see Author Guidelines). Submitted article will be reviewed and edited for format uniformity, term, and other procedures.
Arjuna Subject : -
Articles 684 Documents
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Sustainability Communication by Patagonia for Green Economic Growth Aditia, Rafinita; Trung, Phan Nhan; Alfisyahri, Nuriah
Jurnal ILMU KOMUNIKASI Vol. 22 No. 2 (2025)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v22i2.10642

Abstract

Abstract: This study examines how Patagonia's "1% for the Planet" campaign utilizes communication narratives to promote sustainability and encourage global green economic growth. By applying Charles Sanders Peirce's semiotics framework icon, index, and symbol the study evaluates how effectively Patagonia communicates environmental conservation and aligns it with consumer behavior and corporate responsibility. A qualitative approach was employed, analyzing visual and textual elements from Patagonia's campaign materials, including advertisements, social media posts, and website content. The study findings show that Patagonia adeptly integrates semiotic elements to craft a compelling sustainability narrative.
Ekspektasi dan Ekstensi Pengalaman di Balik Resepsi Penonton Film Adaptasi Rahmadinia, Agnina; Adiputra, Wisnu Martha
Jurnal ILMU KOMUNIKASI Vol. 22 No. 2 (2025)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v22i2.10985

Abstract

Penelitian ini menelaah pengalaman dan latar belakang sosial budaya penonton era digital dalam meresepsi film adaptasi. Melalui konsep resepsi Livingstone dan Das, peneliti mewawancarai enam informan untuk melihat kecenderungan mereka dalam menerima, kreatif, atau mengkritisi film Dilan 1990 dan Dilan 1991. Temuan menunjukkan bahwa menonton film adaptasi merupakan bagian dari ekstensi (perpanjangan) pengalaman mengonsumsi cerita. Makin rendah ekspektasi dan kedekatan penonton dengan cerita, makin mudah mereka menerima plot. Sebaliknya, ekspektasi dan keterikatan yang tinggi membuat penonton lebih kritis dan kreatif dalam memaknai cerita adaptasi. Penonton memiliki determinisme sosial terhadap media digital, tetapi tidak secara langsung mengubah cara mereka memaknai cerita.
Femicide Framing and Ethics Violation on Indonesian Instagram News Contents Wahyujati, Bertha Bintari; Herawati, Fransisca Anita
Jurnal ILMU KOMUNIKASI Vol. 22 No. 2 (2025)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v22i2.11348

Abstract

Femicide cases in Indonesian newspapers are reported as ordinary criminal news. The study applied content analysis to Instagram news captions, examining indicators of violations of the Journalistic Code of Ethics and framing using Entman’s theory. Instagram captions serve as previews, directing users to full news links. Findings show that several accounts violated ethical standards by exposing victims and suspects, engaging in victim-blaming, and prioritizing virality. Femicide cases, framed as ordinary crimes, tend to blame victims within a patriarchal system.  
Media Representation of Female Politician Candidates in Social-Historian Context Wulandari, Theresia Diyah; Ann Balaraman, Rani
Jurnal ILMU KOMUNIKASI Vol. 22 No. 2 (2025)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v22i2.12457

Abstract

The 2024 direct elections in Indonesia failed to implement the affirmative action policy of 30 percent female representation in politics. This study examines how women are portrayed in campaign advertisements and media coverage. The aim is to identify the representation of female politicians within a socio-historical context. This research uses Ruth Wodak's critical discourse analysis method. Analysis of the 2024 election campaign shows that female politicians are not portrayed as competent figures in politics. This occurs due to several factors that hinder women from being elected as political leaders, including patriarchal culture, religious dogma, and gender bias.

Page 69 of 69 | Total Record : 684

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