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Jurnal Ilmu Komunikasi
ISSN : 18296564     EISSN : 25488643     DOI : -
Core Subject : Education,
urnal ILMU KOMUNIKASI has been published since 2004 by Program Studi (Prodi) Ilmu Komunikasi, Fakultas Ilmu Sosial dan Ilmu Politik (FISIP), Universitas Atma Jaya Yogyakarta. The publisher only accepts an original work, which has not been published elsewhere. The article should be submitted through this site in accordance with our format (see Author Guidelines). Submitted article will be reviewed and edited for format uniformity, term, and other procedures.
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Articles 691 Documents
Sustainability Communication by Patagonia for Green Economic Growth Aditia, Rafinita; Trung, Phan Nhan; Alfisyahri, Nuriah
Jurnal ILMU KOMUNIKASI Vol. 22 No. 2 (2025)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v22i2.10642

Abstract

Abstract: This study examines how Patagonia's "1% for the Planet" campaign utilizes communication narratives to promote sustainability and encourage global green economic growth. By applying Charles Sanders Peirce's semiotics framework icon, index, and symbol the study evaluates how effectively Patagonia communicates environmental conservation and aligns it with consumer behavior and corporate responsibility. A qualitative approach was employed, analyzing visual and textual elements from Patagonia's campaign materials, including advertisements, social media posts, and website content. The study findings show that Patagonia adeptly integrates semiotic elements to craft a compelling sustainability narrative.
Ekspektasi dan Ekstensi Pengalaman di Balik Resepsi Penonton Film Adaptasi Rahmadinia, Agnina; Adiputra, Wisnu Martha
Jurnal ILMU KOMUNIKASI Vol. 22 No. 2 (2025)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v22i2.10985

Abstract

Penelitian ini menelaah pengalaman dan latar belakang sosial budaya penonton era digital dalam meresepsi film adaptasi. Melalui konsep resepsi Livingstone dan Das, peneliti mewawancarai enam informan untuk melihat kecenderungan mereka dalam menerima, kreatif, atau mengkritisi film Dilan 1990 dan Dilan 1991. Temuan menunjukkan bahwa menonton film adaptasi merupakan bagian dari ekstensi (perpanjangan) pengalaman mengonsumsi cerita. Makin rendah ekspektasi dan kedekatan penonton dengan cerita, makin mudah mereka menerima plot. Sebaliknya, ekspektasi dan keterikatan yang tinggi membuat penonton lebih kritis dan kreatif dalam memaknai cerita adaptasi. Penonton memiliki determinisme sosial terhadap media digital, tetapi tidak secara langsung mengubah cara mereka memaknai cerita.
Femicide Framing and Ethics Violation on Indonesian Instagram News Contents Wahyujati, Bertha Bintari; Herawati, Fransisca Anita
Jurnal ILMU KOMUNIKASI Vol. 22 No. 2 (2025)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v22i2.11348

Abstract

Femicide cases in Indonesian newspapers are reported as ordinary criminal news. The study applied content analysis to Instagram news captions, examining indicators of violations of the Journalistic Code of Ethics and framing using Entman’s theory. Instagram captions serve as previews, directing users to full news links. Findings show that several accounts violated ethical standards by exposing victims and suspects, engaging in victim-blaming, and prioritizing virality. Femicide cases, framed as ordinary crimes, tend to blame victims within a patriarchal system.  
Media Representation of Female Politician Candidates in Social-Historian Context Wulandari, Theresia Diyah; Ann Balaraman, Rani
Jurnal ILMU KOMUNIKASI Vol. 22 No. 2 (2025)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v22i2.12457

Abstract

The 2024 direct elections in Indonesia failed to implement the affirmative action policy of 30 percent female representation in politics. This study examines how women are portrayed in campaign advertisements and media coverage. The aim is to identify the representation of female politicians within a socio-historical context. This research uses Ruth Wodak's critical discourse analysis method. Analysis of the 2024 election campaign shows that female politicians are not portrayed as competent figures in politics. This occurs due to several factors that hinder women from being elected as political leaders, including patriarchal culture, religious dogma, and gender bias.
Resepsi Khalayak terhadap Citra Teratu Beauty dalam Isu Gerakan Boikot Bidi Ashri Meidini; Sri Wahyuning Astuti
Jurnal ILMU KOMUNIKASI Vol. 23 No. 1 (2026)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v23i1.9706

Abstract

Penelitian ini menganalisis resepsi khalayak terhadap konten dukungan Teratu Beauty untuk Palestina di Instagram menggunakan teori encoding-decoding Hall. Penelitian ini mengeksplorasi negosiasi citra merek oleh audiens di tengah gerakan sosial melalui wawancara mendalam. Hasilnya menunjukkan mayoritas informan berada pada posisi dominan-hegemonik yang memperkuat citra positif merek melalui keselarasan ideologi kemanusiaan. Posisi negosiasi ditemukan pada audiens yang kritis terhadap motif komersial di balik aksi sosial, sementara ketiadaan posisi oposisi menunjukkan adanya resonansi nilai yang mendalam. Temuan ini menegaskan bahwa citra merek dalam gerakan sosial dibentuk melalui negosiasi makna dan relasi kuasa antara merek dan audiens.  
Cultural Communication and Inheritance of Slametan Ritual Food Values Rahma Maulinda Dwinari; Muhammad Rio Fariza; Andre Noevi Rahmanto; Pawito Pawito
Jurnal ILMU KOMUNIKASI Vol. 23 No. 1 (2026)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v23i1.10247

Abstract

Globalization threatens the sustainability of Slametan tradition among youth. This study aims to uncover the communicative mechanisms of inheriting ritual food values in Gunungsari Village, Wonogiri Regency. This study gathered data from 15 cross-generational informants using a qualitative ethnography of communication framework and symbolic interactionism. Findings reveal that cultural inheritance occurs via domestic interaction, rewang, and formal rituals. Crucially, a symbolic reconciliation exists where digital media validates traditions for skeptical youth. The study concludes that Slametan tradition survives through a triangulated communication system: family, community, and digital validation, ensuring Javanese cultural resilience by harmonizing modern logic with traditional norms.
Hidden Ideologies in Indonesia’s World Water Forum 2024 Speech Haikal Fadhil Anam; Hilma Erfiani Baroroh
Jurnal ILMU KOMUNIKASI Vol. 23 No. 1 (2026)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v23i1.11258

Abstract

This study analyzes the ecological and ideological dimensions of President Jokowi’s speech at the World Water Forum 2024 using Norman Fairclough’s critical discourse analysis model and Arran Stibbe’s ecolinguistic framework. The findings reveal an interplay of beneficial, ambivalent, and destructive ideologies. The speech emphasizes moral responsibility and global cooperation in water conservation, while also reflecting economic growth and consumerist ideologies that may undermine ecological sustainability. This study highlights the importance of critical evaluation to promote communication and policymaking aligned with ecological and sustainable principles.
Communication Networking in Chain Supply Information Management Among Indonesian MSMEs Yuliana Rakhmawati; Inka Munika; Nikmah Suryandari; Farida Nurul Rahmawati; Netty Dyah Kurniasari; Prasetyono Prasetyono
Jurnal ILMU KOMUNIKASI Vol. 23 No. 1 (2026)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v23i1.11470

Abstract

Indonesian tempeh micro, small, and medium enterprises (MSMEs) establish communication networks to address soybean raw materials and distribution challenges during the COVID-19 outbreak. This study aims to analyze the communication network structure among 204 tempeh entrepreneurs through centrality and actor-level analysis. The findings reveal that within the network structure, nodes serve as bridges, hubs, and cut points among entrepreneurs in raw materials and product distribution issues. The established communication network reflects a complex cybernetic pattern involving centrality and actor participation. The Sahabat Pengrajin Tempeh Pekalongan  (SPTP) Indonesia network is centralized without isolation.
Digital Media, Political Knowledge, Awareness, and Participation Among Indonesian Students David Rizar Nugroho; Roni Jayawinangun
Jurnal ILMU KOMUNIKASI Vol. 23 No. 1 (2026)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v23i1.11487

Abstract

This study examines effects of political information sources (digital media, electronic mass media, political actors’ postings, and interpersonal networks) on political knowledge, awareness, and participation among West Java university students during the 2024 Indonesian election, using PLS-SEM with 597 respondents. Findings reveal that political actors’ postings affect political knowledge, while digital media uniquely predicted both knowledge and awareness. Political knowledge subsequently strengthened awareness and both online and offline participation, with online participation significantly driving offline engagement. Traditional media and interpersonal networks showed no significant effects. Results highlight the importance of contextualizing digital media’s political influence within Indonesia’s contested democratic environment
Communication Model for Sexuality Education in Primary Schools in Yogyakarta Birgitta B. Puspita; Caecilia Santi Praharsiwi
Jurnal ILMU KOMUNIKASI Vol. 23 No. 1 (2026)
Publisher : Departemen Ilmu Komunikasi FISIP Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jik.v23i1.13681

Abstract

This study aims to identify the communication model used in sexuality education for children at elementary schools in the Special Region of Yogyakarta. The data were collected through in-depth interviews and passive observation in three schools: a public school, a religion-based school, and an international school. The findings indicate that all three schools have different communication models of sexuality education depending on each institution’s character. The public school uses a simpler model, where sexuality education is delivered by teachers in a regular class. The private schools involve external parties as speakers and organize a special session to discuss sexuality education.

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