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Ekuitas: Jurnal Pendidikan Ekonomi
Published by Universitas Pendidikan Ganesha
ISSN : 23546107     EISSN : 25492292     DOI : -
Core Subject : Economy, Education, Social,
Economics, Econometrics & Finance Education Social Sciences
Ekuitas: Jurnal Pendidikan Ekonomi offers original articles on economics education. The journal is aimed at publishing and disseminating the results of researches and studies on economics education conducted by researchers, teachers, and practitioners of economic education.
Arjuna Subject : -
Articles 20 Documents
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Search results for , issue "Vol. 12 No. 1 (2024)" : 20 Documents clear
Persepsi Mahasiswa Terhadap Kebijakan MBKM dan Relevansi Kurikulum Gunarsa, I Komang Gede Raditya; Narsa, Niluh Putu Dian Rosalina Handayani; Narsa, I Made; Sedianingsih
Ekuitas: Jurnal Pendidikan Ekonomi Vol. 12 No. 1 (2024)
Publisher : Fakultas Ekonomi Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ekuitas.v12i1.70156

Abstract

This study aims to examine the perception of accounting undergraduate students at Universitas Airlangga regarding MBKM policies, curriculum relevance, and study program readiness in implementing the MBKM program. Furthermore, this study also examines the effect of students' perception on interest in joining in the MBKM program. This study used a survey method with a population of all accounting undergraduate students (2019, 2020, and 2021) at Universitas Airlangga  The number of final respondents is 275. The data analysis technique used multiple regression analysis. The results showed that students' perceptions of MBKM policies, curriculum relevance and study program readiness to implement MBKM were quite high (with an average answer above five out of a scale of seven). This study also succeeded in proving that student perceptions of MBKM policies and student perceptions of study program readiness in implementing MBKM have a positive effect on student interest in participating in MBKM. However, it failed to prove the second hypothesis related to the effect of students' perceptions of the relevance of the accounting curriculum on interest in joining MBKM. Suggestions for further research can be extended to all Airlangga University students so that they can provide more comprehensive input on the MBKM program.
Peran Literasi Keuangan dan Modal Sosial terhadap Kinerja dan Keberlanjutan Usaha Pelaku UMKM Masdiantini, Putu Riesty; Devi, Sunitha; Kusyanda, Made Riki Ponga
Ekuitas: Jurnal Pendidikan Ekonomi Vol. 12 No. 1 (2024)
Publisher : Fakultas Ekonomi Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ekuitas.v12i1.73258

Abstract

This research aims to obtain empirical evidence regarding the influence of financial literacy and social capital on the performance and business sustainability of MSMEs in Buleleng Regency. The population in this research is all MSMEs in Buleleng Regency that are registered in the Dinas Perdagangan, Perindustrian, and Koperasi, UKM of Buleleng Regency until 2022. The determination of the sample size was carried out using non-probability sampling techniques to obtain a sample of 115 respondents. This research is a quantitative approach with Structural Equation Modeling (SEM) analysis analyzed using SEM SmartPLS 3.0. The research results show that financial literacy has a positive significant effect on the business performance of MSMEs; financial literacy has a positive significant effect on the business sustainability of MSMEs; social capital has a positive significant effect on the business performance of MSMEs; and social capital has a positive significant effect on the business sustainability of MSMEs.
Pengaruh Kepercayaan, Kemudahan dan Persepsi Risiko Terhadap Keputusan Pembelian Menggunakan Aplikasi Pinjaman Online Akulaku Susanty, Shanty; Indrayani, Luh
Ekuitas: Jurnal Pendidikan Ekonomi Vol. 12 No. 1 (2024)
Publisher : Fakultas Ekonomi Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ekuitas.v12i1.73583

Abstract

This study aims to examine: (1) the influence of trust on purchasing decisions using the Akulaku online loan application in the village of Kajanan, (2) the influence of convenience on purchasing decisions using the Akulaku online loan application, (3) the influence of risk perception on purchasing decisions using the Akulaku online loan application and (4) the influence of trust, convenience and risk perception on purchasing decisions using the Akulaku online loan application. This type of research is quantitative research. The population in this study is the community using the Akulaku online loan application in the village of Kajanan village. The population size in this study is unknown because there is no exact data on the number of Akulaku users in Kajanan village. The number of samples was 125. The sample technique used is the purposive sampling technique. The data collection method uses questionnaires with data analysis methods, namely multiple linear regression analysis. Hypothesis Test using t test and F test processed with the help of SPSS 25 for windows. The results of this study show that: (1) trust has a positive and significant effect on purchasing decisions using Akulaku in the village of Kajanan with a significant value of 0,005<0.05, (2) ease has a positive and significant effect on purchasing decisions using Akulaku in the village of Kajanan with a significant value of 0,014<0.05 (3) risk perception has a positive and significant effect on purchasing decisions using Akulaku in kajanan village villages with a significance value of 0.008<0.05 and (4) trust, convenience and risk perception have a positive and significant effect on purchasing decisions using Akulaku in kampung kajanan village with a significant value of 0.001<0.05.
Pengaruh Sanksi, Sosialisasi dan Edukasi, Pelayanan Pajak, dan Pemeriksaan Pajak Terhadap Kepatuhan Pajak Purwanto, Dhanang Dharmarendra Dwiki; Puspita, Ayu Fury
Ekuitas: Jurnal Pendidikan Ekonomi Vol. 12 No. 1 (2024)
Publisher : Fakultas Ekonomi Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ekuitas.v12i1.74299

Abstract

This study examines the factors influencing tax compliance among individual taxpayers in Indonesia and Malaysia, focusing on tax socialization and education, tax services, tax audits, and tax sanctions. The background issue is the low tax compliance rate in Indonesia, which affects the government's ability to fund development. This research employs a quantitative method, utilizing a survey distributed to individual taxpayers in Singosari, Malang, Indonesia, and Melaka, Malaysia. Data analysis was conducted using regression to identify the influence of independent variables on tax compliance. The findings reveal that tax socialization and education, as well as tax services, do not have a significant impact on tax compliance in both countries. These results suggest that the Theory of Planned Behavior may not be appropriate for these variables, and the Diffusion of Innovations theory might be more relevant. On the other hand, tax sanctions and audits are shown to have a significant effect in enhancing tax compliance. In conclusion, a more effective approach to improving tax compliance is by reinforcing the threat of sanctions and the intensity of tax audits.
Pengaruh Viral Marketing dan Harga Terhadap Keputusan Pembelian Produk Melalui Shopee Live pada Mahasiswa Prodi Pendidikan Ekonomi Universitas Pendidikan Ganesha Ni Nyoman Ari Widiasih; Sujana, I Nyoman
Ekuitas: Jurnal Pendidikan Ekonomi Vol. 12 No. 1 (2024)
Publisher : Fakultas Ekonomi Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ekuitas.v12i1.75757

Abstract

This research aims to find out the influence of viral marketing and price on how purchasing decisions through Shopee Live on students of Study Program  Education Economics of Ganesha University of Education. This research is a kind of quantitative causal research. The population of this study was students of the economic education study program 1.3,5 and 7 semesters with a total of 328 students. Purposive sampling is a sample-taking technique with a total of 180 students. The method of gathering data in this study is by spreading the questionnaire. This research involves a double linear regression analysis, but the results of this study show that: (1) there is a positive and significant influence of viral marketing on purchasing decisions, (2) prices have a significant and positive influence on purchase decisions, and (3) simultaneously viral Marketing and prices also have a positive, significant impact on buying decisions.
Tackling the Future: Optimizing TVET Students of Employability Skills Through Self-Regulated Learning and Self-Efficacy Lestari, Yeni Kusuma; Agung, Achmad Imam; Buditjahjanto, I Gusti Putu Asto; Anifah, Lilik; Wrahatnolo, Tri; Isnur, Subuh; Wanarti, Puput
Ekuitas: Jurnal Pendidikan Ekonomi Vol. 12 No. 1 (2024)
Publisher : Fakultas Ekonomi Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ekuitas.v12i1.77092

Abstract

This article aims to dig deeper, analyzing the positive impact of applying Self-Regulated Learning (SRL) and Self-Efficacy (SE) on the development of students' employability skills in the vocational education environment. This research is quantitative research with a comparative causal approach; data collection was carried out with a survey approach through online forms on 202 students in vocational education expertise programs accounting and financial institutions (AFI), motorcycle engineering and business (MEB), automotive light vehicle engineering (ALVE), computer and network engineering (CNE) at four vocational schools in East Java. The research applies a closed questionnaire consisting of five options on the Likert scale. The respondents are voluntary and anonymous. The analysis testing is applied with SPSS analytical tool to answer the research hypothesis. The results showed that SRL and SE contribute simultaneously to shaping students' career readiness, with SRL influencing self-management and independent learning abilities. In contrast, SE motivates and strengthens confidence to apply these skills in the context of work.
Rasionalitas Skala Prioritas Ekonomi Perempuan Penganyam Ketupat di Desa Joanyar Buleleng Indrayani, Luh; Ni Wayan Ayu Santi
Ekuitas: Jurnal Pendidikan Ekonomi Vol. 12 No. 1 (2024)
Publisher : Fakultas Ekonomi Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ekuitas.v12i1.78717

Abstract

This research aims to determine the meaning of the rationality of the economic priority scale of women ketupat weavers in Joanyar Village, Buleleng. Each individual in the family tries to provide the necessities to maintain survival. Unlimited human needs and the many choices with limited means of satisfying needs require humans to have a rational attitude in determining various needs choices. Be rational in making choices that suit your life needs to avoid consumptive nature. The needs priority scale helps individuals make the best choice for themselves. This is interesting to study considering how complex the provision of needs is for each person. Qualitative method with a grounded research approach to explore social processes that occur in human interactions. Data was collected through interviews and observations with 10 informants regarding the rationality of the economic priority scale. The results of the research show that female ketupat weavers have reasons for determining the priority scale of needs, which are important and urgent in quadrant I.
Pengaruh Modal Usaha dan Jam Kerja terhadap Pendapatan Pedagang Kelontong di Desa Nagori Bosar Kabupaten Simalungun Siahaan, Anton Luvi; Sahat Renol HS
Ekuitas: Jurnal Pendidikan Ekonomi Vol. 12 No. 1 (2024)
Publisher : Fakultas Ekonomi Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ekuitas.v12i1.79361

Abstract

This research was conducted with the aim of finding out the effect of business capital and working hours on the income of grocery traders in Nagori Bosar Village, Simalungun Regency. This research uses descriptive quantitative research. The population in this study was all grocery traders in Nagori Bosar Village, totaling 45 people, so a saturated sample was used. The data collection techniques used are observation, documentation and questionnaires, where the questionnaire will be tested for validity and reliability before conducting research. The data analysis techniques used by researchers are classic assumption tests such as normality tests, multicollinearity tests, and heteroscedasticity tests, as well as hypothesis tests such as multiple linear regression, t-test, F-test, and coefficient of determination. The results of this research are that business capital and working hours have a positive and significant effect on grocery traders' income, both partially and simultaneously (t-test and F-test). Furthermore, business capital and working hours contribute 50.2% to traders' income, while another 49.8% is explained by other variables not examined in this research.
Pengaruh Citra Merek (Brand Image) dan Kualitas Produk Terhadap Keputusan Pembelian Produk Scarlett Whitening Pada Mahasiswa Fakultas Ekonomi Universitas Pendidikan Ganesha Rumanis, Anita; Suwendra, I Wayan
Ekuitas: Jurnal Pendidikan Ekonomi Vol. 12 No. 1 (2024)
Publisher : Fakultas Ekonomi Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ekuitas.v12i1.79786

Abstract

This study aims to determine the effect of brand image variables and product quality on purchasing decisions for Scarlett Whitening products for students of the Faculty of Economics, Ganesha University of Education. The population in this study were all undergraduate and D4 students of the Faculty of Economics. The number of samples used in this study was 100 using the Slovin formula. The sampling technique used was purposive sampling technique. The data collection method uses a questionnaire with the data analysis method, namely multiple linear regression analysis. Hypothesis testing using the t test and F test processed with the help of SPSS 26 for Windows. The results of this study suggest that: (1) Brand image has a positive and significant effect on purchasing decisions for scarlett whitening products with a t value above the t table value, namely 8.149> t table value 1.984 and a significance value of 0.000<0.05 (2) Product quality has a positive and significant effect on purchasing decisions for scarlett whitening products with a t value above the t table value, namely 7, 770> t table value 1.984 and a significance value of 0.000 <0.05 and (3) Brand image and product quality have a positive and significant effect on purchasing decisions for scarlett whitening products with a calculated F value greater than the F table, namely the calculated F value of 44.386> F table 3.09 and a significance value of 0.000 <0.05.
Pengaruh Online Consumer Reviews dan Influencer terhadap Keputusan Pembelian Melalui Aplikasi Tiktok pada Mahasiswa Universitas Pendidikan Ganesha Br Sembiring, Ika Tindria; Suwendra, I Wayan
Ekuitas: Jurnal Pendidikan Ekonomi Vol. 12 No. 1 (2024)
Publisher : Fakultas Ekonomi Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ekuitas.v12i1.81406

Abstract

This research aims to determine the influence of (1) online consumer reviews on purchasing decisions via the TikTok application; (2) Influencers on purchasing decisions through the TikTok application; and (3) Online consumer reviews and influencers on purchasing decisions through the TikTok application. This research uses a causal quantitative research design. The population in this study was 2425 students from the class of 2019 at Ganesha Education University. The technique used in sampling is purposive sampling. The sample in this study amounted to 100 people. The data collection method was carried out through distributing questionnaires. Data were analyzed using multiple linear regression analysis. The results of this research show that (1) Online Consumer Reviews have a significant influence on purchasing decisions via the TikTok application; (2) Influencers have a significant influence on purchasing decisions through the TikTok application; and (3) Online Consumer Reviews and Influencers have a significant influence on purchasing decisions via the TikTok application

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