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INDONESIA
JAM : Jurnal Aplikasi Manajemen
Published by Universitas Brawijaya
ISSN : 16935241     EISSN : 23026332     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Jurnal Aplikasi Manajemen - Journal of Applied Management (JAM) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field of functional management (marketing, finance, human resources, and operations) as well as the applied management and a wide range of applications.
Arjuna Subject : -
Articles 30 Documents
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Search results for , issue "Vol 8, No 1 (2010)" : 30 Documents clear
Karakteristik Kewirausahaan, Lingkungan Bisnis dan Kapabilitas Organisasi: Pengaruhnya terhadap Strategi Bisnis dan Kinerja Usaha (Kajian pada Koperasi di Sulawesi Tenggara) Adnan Hakim
Jurnal Aplikasi Manajemen Vol 8, No 1 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

The objectives of this research are to determinate how the manager entrepreneurship effect organization capability. business strategy, business performance; Investigate how External business environment effect organization capability, business strategy, business performance; Determinate influence of organizational capability on business strategy and business performance, and measure the effect of business strategy on business performance. This study used cooperative as unit of analysis and manager as respondent. Data for the study were collected  from 119 cooperatives and 119 managers covered as respondents. The result indicate that, Business performance is largely determined by The Manager entrepreneurship, Organization capability, Business strategy and External business environment through Organization capability and Business strategy. Further, it was shown that, the organization capability and Business strategy are strong intervening variable in supporting the relation between External business environment and Business performance. In addition Organization capability was weak intervening variable in supporting the relation between The Manager entrepreneurship and Business performance.
Analisis Model Bauran Pemasaran terhadap Kinerja Pemasaran yang Berorientasi pada Keunggulan Bersaing Berkelanjutan di Supermarket X Surabaya Minto Waluyo
Jurnal Aplikasi Manajemen Vol 8, No 1 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Supermarket X is the retail business which offer and sell daily goods. Based on the field survey, there was the descent marketing performance at some department of supermarket X, thus it needs some strategies to increase the marketing performance.The model of measuring the performance uses the regression level, which means the Sructural Equation Modeling (SEM), as the tool. As a purpose indicating the the influential variables significantly and the uninfluential variables significantly Based on the conceptual framework, the model is not proper, thus it needs the modification model. The result of the modification model indicated that the mixed marketing influences the product significantly with the amount of -0,097. The mixed marketing influnces the price significantly with the amount of ­0,197. The mixed marketing influences the distribution significantly with the amount of ­0,226. The mixed marketing influence the promotion significantly with the amount of 0,038. The mixed marketing influnces the location significantly with the amount of 0,335. The mixed marketing influences the variation product sale significantly with the amount of 0,737. The mixed marketing influence the service department significantly with the amount of 0,375. The enterprice policies influences mixed marketing significantly with the amount of 0,601. The enterprice policies influenced the consumer attitude significantly with the amount of 0,320. The consumer’s attitude influenced the decision consumers significantly with the amount of 0,305. The consumer’s decision influenced the marketing performance significantly with the amount of 0,345 and the marketing performance influenced the superiority of ongoing competation significantly with the amount of 0,532.
Tingkat Pengetahuan Pemirsa tentang Iklan Kesehatan "Cuci Tangan" di Televisi (Studi Deskriptif Tingkat Pengetahuan Pemirsa tentang Iklan Kesehatan "Cuci Tangan" di Televisi) Saifuddin Zuhri
Jurnal Aplikasi Manajemen Vol 8, No 1 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

These days, universalize Indonesian advertising amends. Advertising expense by business world also tend to always increase from rime to time. Increasing it that advertising expense proves that industrial circle stills to give trust to advertisers to promote its product. Advertisement is process forwarding of information or message to some of or all by using media. One of the media to submit message in the form of advertisement is television. Basis for theory which is utilized deep observational it is advertising existence history al society, advertising, advertising basic principles, television as media of advertising, television as advertisement media. television as communications media. health communicattons, effective communications, beholder as all people, knowledge, advertisement clean hand, and theory of SOR. Method Research use descriptively. Data processing obtained from result of kuesioner; hereinafter analysed descriptively. Population in this research is society of Surabaya. Technique determination of sample use formula of Yamane and technique withdrawal of sample is purposive sampling. Result of research can concluded that most responder included in high category. Because inquiring had big responder when seeing health advertisement "Clean Hand" looked up and down so that responder know advertisement of health "Clean Hand". Besides also there are included in responder category. Because responder see health advertisement "Clean Hand" only just part so that mount owned knowledge it.
Pengaruh Variabel Terpilih terhadap Kinerja Geuchik sebagai Pimpinan Gampong "Studi Kasus Kecamatan Blang Mangat Kota Lhokseumawe Provinsi Nanggroe Aceh Darussalam" Aiyub Aiyub
Jurnal Aplikasi Manajemen Vol 8, No 1 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

The research have been done in district of Blong Mangat town of Lhokseumawe as a mean to knows is education, training, motivation, job experiences, loyal, and job culture factors can influences chief of village performance. Based on result of statistical analysis proves that the level of education (x1), training (x2), Motivation (x3), job experience (x4), loyal (x5) and job culture (x6) together has significant influences to chief of village performance in district of Blong Mangat. Tightly relation between variable (x1, x2, x3, x4, x5, x6) with independent variable (Y) proved by level of correlation coefficient value that is 0,924 or 92, 4. Giving of Motivation to subordinate especially chief of village by area leader is not always in physical or just material motivation, but have boosting ambition how to have good behavior good work, and gives high confidence to ability in finalizes duties all daily in instituting government of village.
Peogaruh Kualitas Layanan, Citra, Nilai dan Kepuasan terhadap Loyalitas Pasien (Studi pada Industri Rumah Sakit di Kota Makassar) Sabri Hasan
Jurnal Aplikasi Manajemen Vol 8, No 1 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Maintaning the service quality is very important for a hospital in order to assure the satisfaction and the patient loyality. Some survey resutls show that generally the system of health service in Indonesia  is not statisfactory. This is due to in capability of hospital to quarantee the quality of health service. The aims of this research are: to examine and analyze the influence of service quality of hospital towards the patient loyality. hospital image, patient value, patient satisfaction, to examine and analyze the influence of hospital image towards the loyality of patient, patient value, patient satisfaction. to Examine and analyze the influence of patient ‘s value towards the patient loyalty and patient satisfaction, the examine and analyze the influence of patient satisfaction towards the patient loyality. 
Pengaruh Kreativitas terhadap Inovasi dan Kinerja Pemasaran pada Pengusaha Kerajinan Bambu di Kabnpaten Jember Asmuji Asmuji
Jurnal Aplikasi Manajemen Vol 8, No 1 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

Agroindustry as one of agribusiness system sub has important role in movement of national economy activity. Besides, role of agroindustry especially having location in rural is to increase industry earnings, as well as increasing quality than it self agricultural produce. This research is aim (1) to analyze and test creativity influence to revenues innovation on industry brass company Bamboo Handycaraf in Jember Regency. (2) to analyze and test creativity influence to revenues marketing performance on industry brass company Bamboo Handycaraf in Jember Regency. (3) to analyze and lest innovation influence torevenues marketing performance on industry brass company Bamboo Handycaraf in Jember Regency. Method applied in this research is survey research by using questionnaire as a means of data colleting Research subject is the lead of industry brass company. Simultaneo usly testing by using Path Analyze Obtained that selling Creativity, Innovation, Marketing Performance . This research will be to give an answer difference this research. 
Pemberdayaan Masyarakat Nelayan dalam Rangka Penanggulangan Kemiskinan di Kabupaten Minahasa Selatan Arie Frits Kawulur
Jurnal Aplikasi Manajemen Vol 8, No 1 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This Research aims to find out: Whether is the empowerment of fishermen community which done by government give positive impact to reducing poverty, and how to influence of the empowerment of fishermen community towards reducing poverty in south minahasa regency. This research used quantitative and qualitative descriptive methods and population is all of family are 720 fishermen. Sample is 10 % of 720 fishermen with proportional random sampling. The result of this research showed that the empowerment of fishermen community and reducing powerty in south minahasa regency have positive correlation and significant influence. The empowerment of fishermen program by government gave reducing poverty of fishermen if the fishermen could have managing efficiently and effectively. Fishermen in the group has been increasing the tools of fishermen as "giob" and "pajeko" can increasing his income and reducing the poverty. 
"Agency Problem" dan Keputusan Struktur Modal: Bagaimana Perusahaan Mengelola Utang dalam Rangka Meningkatkan Produktivitas, Nilai, dan Kinerjanya Teddy Chandra
Jurnal Aplikasi Manajemen Vol 8, No 1 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This article was aimed at describing the agency problem between investors and managers with solutional propositions and factors that affect capital structure as offered by the experts such as Modigliani and Miller, Myers, Jensen, and Brigham & Daves. A possible inference was proposed after explorating theories for solving the agency problem. Companies should enhance their managerial behaviour through asset growth strategy, potential growth strategy, and liquidity strategy in managing risks, particularly market risk. Thus, their productivity, performance, and value may be increased.
Key Factors Contributing The Success of Informal Sector Business Owners in Makassar Abdul Rakhman
Jurnal Aplikasi Manajemen Vol 8, No 1 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

The purposes of this research are to investigate the key factors contributed to the informal sector businesses success, how the key factors formed, and how unique the key factors contributed to daily profit. The research was undertaken in Makassar City, South Sulawesi, Indonesia by asking 450 respondents using listed Indicators mentioned in questionnaires, observing the informal sector businesses in several streets in Makassar and asking the participants to list the important indicators which are believed to be important in making informal sector business success. The collected data were analyzed using multidimensional scaling analysis to classify the class of indicators. The research concluded that there were several aspects contributed to the success of informal sector businesses. Firstly, the use of equity is the most important indicator in financial aspect, the owners tended to refuse the use of debt. Secondly, in environment aspect, the owners identified that choosing good place, approval place by the government, neighbor skills watching, be aware of removal by the taskforce, training and technical support and keeping in touch with current technology were very important. Thirdly, the marketing aspect. the respondents emphasized in service quality, the quality of the product or services and performed the special treatment to customers in order to achieve the success. However the informal sector did not over service guarantee and did not believe that selling other owners' product could contribute to success of the business. 
Pengaruh Pemberdayaan terhadap Kelelahan Kerja dan Kecerdasan Emosional Perawat dan Bidan pada Rumah Sakit Palopo, Parepare dan Bone di Sulawesi Selatan Roslina Alam; Armanu Thoyib
Jurnal Aplikasi Manajemen Vol 8, No 1 (2010)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract

This study was conducted on nurses and midwives in Palopo, Bone, Parepare hospital in South Sulawesi. The focus of this research is on the sense of empowerment felt by nurses and midwives in relation to role ambiguity, burnout and emotional intelligence and the impact of role ambiguity on burnout and their impact on emotional intelligence. The number of sample is rounded to 85 people. The result of this research shows that: (1) empowerment has a positive and significant impact on role ambiguity, where empowered nurses and midwives still expuience role ambiguity (2) role ambiguity have positive and significant impact on burnout, (3) empowerment does not have significant impact on burnout, and (4) burnout does not have significant impact on emotional intelligence of the nurses and midwives. 

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