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INDONESIA
JAM : Jurnal Aplikasi Manajemen
Published by Universitas Brawijaya
ISSN : 16935241     EISSN : 23026332     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Jurnal Aplikasi Manajemen - Journal of Applied Management (JAM) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field of functional management (marketing, finance, human resources, and operations) as well as the applied management and a wide range of applications.
Arjuna Subject : -
Articles 16 Documents
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Search results for , issue "Vol. 13 No. 2 (2015)" : 16 Documents clear
Menyibak Ketabuan: Sebuah Tinjauan Atas Social Marketing Program Pencegahan HIV-AIDS di Indonesia Ameilia, Yera
Jurnal Aplikasi Manajemen Vol. 13 No. 2 (2015)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

HIV-AIDS cases has been increasing around the world and became one of theworrying problem faced by most parts of the world. Social marketing be one way that can bedone to reach social objectives in influencing people's behavior, including HIV-AIDS prevention.Social marketing programs can be applied for the prevention of HIV-AIDS, butsocial marketing of condoms be an effective way in preventing HIV-AIDS. Social marketingof condoms has been effectively implemented by various countries to raise public awarenessof used the condoms in preventing the transmission of HIV-AIDS, but the application of acondom social marketing program regarded taboo and supported with various problems inthe society. It makes Indonesian people lack awareness about condoms and do not understandthat the actual use of condoms is very important in the prevention of HIV-AIDS.  
Pengembangan Model Pelatihan Kewirausahaan untuk Perempuan Pengangguran di Kabupaten Demak Indriyatni, Lies; Purwanto, Agus Budi; Wahyuningsih, Panca
Jurnal Aplikasi Manajemen Vol. 13 No. 2 (2015)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

This Research aims to find entrepreneurship training model for unemploymentwomen in Demak regency. The Research model can be used as a reference for the implementationof the entrepreneurship training program in various formal and informal institutions.It is also useful for management entrepreneurship training program. The method uses in thisstudy follows the ten stages of R & D developed by Borg, et al. (2007). In this study, the tenstages modified into eight stages in order to adjust with the research context. The steps wereresearch and information collection and preliminary stages of testing in the field throughFocus Group Discussion (FGD). The implementation of entrepreneurship training uses problem-based learning (PBL) method. Based on data collected from all respondents, they hadfollowed training programs or entrepreneurial skills that comes from the state budget, butthey were not be able to create new entrepreneurs. This is due to the organizer programs didnot include supporting entrepreneurship in the curriculum program that they perform. Entrepreneurshiptraining models that developed in this research are covering: 1) system ofselection participants, 2) material and training method, 3) apprenticeship, 4) capital management,5) mentoring for business, 6) evaluation and report.
Hubungan Relasional Strategi Resource-Based View dan Entrepreneurial Skill terhadap Inovasi dan Keunggulan Kompetitif Lembaga Bimbingan Belajar di Wilayah Malang Winoto, Agung Budi
Jurnal Aplikasi Manajemen Vol. 13 No. 2 (2015)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

This research aims to determine the relationship of resource-based view strategyand entrepreneurial skills to the innovation ability and competitive advantage on courseinstitutes in Malang. This research uses 134 samples by around 202 total population ofcourse institutes in Malang. The study was conducted by selecting a course institute that hasbeen operated their organizations at least three (3) years ago, and selecting respondentswho served as an active manager in each course institute. The instrument analysis of theresearch is primary data through interviews using questionnaires, and observation for otherssupporting data as the secondary data. The results of the research shows that the resource-based view strategy have a positive effect on innovation ability and competitiveadvantage on course institutes in Malang. Meanwhile, entrepreneurial skills are also havepositive and significant effect to innovation ability and competitive advantage on theseinstitutes. By the research, known that innovation variables have the significant affect forcompetitive advantage variables on course institutes in Malang. This research is highlyrecommended for course institutes in Malang in order to expand their business scope. Therelationship of resource-based view strategy and entrepreneurial skills for innovation abilityand competitive advantage on course institutes in Malang requires continuous improvementto develop the quality of non-formal education in the future.
Analisis Faktor Produksi dan Kelayakan Usaha Perikanan Purse Seine di Kecamatan Salahutu Kabupaten Maluku Tengah Johannes, Stylia; Wisudo, Sugeng Hari; Nurani, Tri Wiji
Jurnal Aplikasi Manajemen Vol. 13 No. 2 (2015)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

The principles of biology and technology resources play an important role indeveloping purse seine fisheries, however in the end the success and sustainability anddurability of these efforts also depend on economic principles. Associated with it, there is astudy that has been conducted in order to identify the factors of production of purse seinefishery unit in Subdistrict Salahutu, Central Maluku Regency that affect the productivity aswell as analyzing the financial aspects. The result shows that the production within a yearranged from 113.68 to 243.63 tons with the mean was 173.75 tons. Amounting 98% of theproduction of purse seine catches are influenced by the factors of production such as shipsize, large nets, the number of crew and the amount of fuel. Purse seine fisheries providebenefits ranging from Rp. 412,000,000.- to Rp. 902,234,000.- with the mean was Rp. 736,914,222.-, revenue-cost ratio ranged from 1.9 to 5.4 with the mean was 3.3. The time required by thepurse seine fishery effort to return the invested funds have ranged from 0.5 to 1.1 years withthe mean was 0.6 years. The ability of capital in the Purse Seine Fishery to produce netbenefits ranged from 90.9 to 199.1% with the mean was 162.6%. Purse seine fishery businessis a decent effort to be developed because NPV value > 0, IRR> discount rate and Net B / C >1.
Profil Pemasaran Produk Koperasi di Kalimantan Selatan (Kasus pada 48 Koperasi yang Diperingkat Tahun 2011) Suarniki, Ni Nyoman
Jurnal Aplikasi Manajemen Vol. 13 No. 2 (2015)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

This research aims to know the result of cooperation rank at South Kalimantan in2011 and to find out the marketing profile of products of cooperation as one of the indicatorsof activities and progress for cooperation. The respondents on this research are the administratorsfrom 48 cooperations in which ranked in 2011; the data collected by questionnaires,observations and un-structured interviews. Data analysis is using descriptive analysis.Based on the ranking result, there are 20 cooperations that have a good quality rankand 28 cooperatives that have medium quality rank. Most of the cooperations are onlyinvolved in lending and borrowing business, only few of them are involved in other types ofbusiness. There were not been any significant effort in order to improve the target market;market is limited for members only. Promotion efforts relatively did not exist. It is assumedthat this condition is due to that most administrators of cooperative only consider cooperationsas a side-job, as well as lack of skills and competencies on the administrators ofcooperative. Hence, it still requires a lot of attention. Government support has not yet beenoptimally used. We suggested that the administrators need to pay more attention to thedevelopment and progress of their cooperations and to utilize various assistances and supportsfrom government through cooperation department on the provincial/regency/city level.
Aplikasi Game Theory pada Pengelolaan Sumberdaya Pesisir di Selat Sebuku, Kabupaten Kotabaru, Kalimantan Selatan (The Application of Game Theory on Coastal Resources Management at Sebuku Strait, Kotabaru Regency, South Kalimantan) Amarullah, .; Hadi, Setia; Kusumastanto, Tridoyo; Fahrudin, Achmad
Jurnal Aplikasi Manajemen Vol. 13 No. 2 (2015)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Sebuku Strait has productive natural resources of renewable resources such asfishery, non-renewable resources such as coal mining and environmental services, and theexistence of marine tourism. Resources management at Sebuku Strait tends to create conflictamong stakeholders from governments, fishermen and private sectors. Therefore, a trade-offis needed in the management of Sebuku Strait area through a game theory approach oncooperative playing, and using optimum resources .This study aims to analyze the trade-offinteraction of stakeholders in the management of coastal resources to be optimal in theStrait Sebuku. In this research, game theory approach was used in cooperative game usingpareto optimum basis. Based on the research result, it was found that strategies for optimumresources management were: 1) Government and Private Sector; government should havelimited access to private sector acts in sustainable way. The government through limitedaccess strategy will gain pay off 1.271.382.286.300; whereas, private sector through sustainablestrategy will gain pay off Rp. 1.446.137.883.052; 2) Government and Fisherman;government should have limited access with fisherman act in sustainable way. The biggestpay off for each player was gained from limited access strategy implemented by governmentreach 632.579.184.900 and sustainable strategy implemented by fisherman reach659.992.193.290; 3) Private Sector and Fisherman; fisherman and private sector shouldcooperate in resources management that will gain income Rp. 945.582.505.287 peryear for private sector and Rp. 83.413.897.290 per year for fisherman.

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