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INDONESIA
JAM : Jurnal Aplikasi Manajemen
Published by Universitas Brawijaya
ISSN : 16935241     EISSN : 23026332     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Jurnal Aplikasi Manajemen - Journal of Applied Management (JAM) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field of functional management (marketing, finance, human resources, and operations) as well as the applied management and a wide range of applications.
Arjuna Subject : -
Articles 5 Documents
 1 
Search results for , issue "Vol. 9 No. 2 (2011)" : 5 Documents clear
The Application of Environmentally Friendly Technology-Based System through Three Holistic Marketing Components: A Case Study Wijaya, William.s; Paramita, Eristia Lidia; Ihalauw, John J.O.I.
Jurnal Aplikasi Manajemen Vol. 9 No. 2 (2011)
Publisher : Universitas Brawijaya, Indonesia

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Abstract

The roles in enhancing environment sustainability of a company producing gloves was studied. The objectives were to know the application of environmentally friendly technology-based system through internal marketing, societal responsible marketing, and integrated marketing concepts. The research questions: (1) how is the implementation of internal marketing regarding the waste handling; (2) how the societal marketing is implemented in all manufacturing processes; (3) how in accordance with integrated marketing, the green chemistry is carried out through clean technology, friendly environment and availability of raw materials. A case study design with data triangulation was employed. The analysis showed that the company hired and provided an excellent health service for 798 workers from the surrounding areas, fulfilled SR8600 standard and used eco-efficiency machines in its operations. Besides, it adopted ISO 14000, proactively performed societal marketing by producing biodegradable hand gloves, carried out eco-efficiency activities, and managed mutually satisfying relationships with key stakeholders. Finally, to create a green environment, the company performed waste treatment management, adopted energy efficiency measures, ensured the availability of raw materials to make products rapidly degraded by microorganisms hence better environment, and followed the stringent formal rules. The study inductively generated concepts and formulated a set of propositions leading to a proposed model.
Pengaruh Jumlah Taksiran dan Uang Pinjaman terhadap Laba Bersih pada Perum Pegadaian Syari'ah Kota Lhokseumawe Damanhur; Darwina, Leni
Jurnal Aplikasi Manajemen Vol. 9 No. 2 (2011)
Publisher : Universitas Brawijaya, Indonesia

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Abstract

This study aims to determine the influence of the number of estimates and borrowing money against the net profit on Shariah Pawnshop Lhokseumawe. The data used are secondary data were processed using multiple linear regression analysis through SPSS (Statistical Package for Social Science) version 12.0.The results obtained correlation value (R) of 0.953, a very strong relationship between the estimated and borrowed money in affecting net income. Adjusted R square value of 0.895 means that 89.5% of the changes in the dependent variable is influenced by the independent variable and the remaining 10.5% is influenced by other variables that are not observed in this study (error term). The results obtained by testing hypotheses simultaneously calculated F value> Ftable (64.661> 3.81), means the total estimated number of simultaneous variables (X1) and borrowing money (X2) are jointly significant effect on net income at the Pawnshop syari'ah Lhokseumawe. The test results obtained by partial hypothesis tcount variable amount estimated (X1) of 0.601 while ttable of 2.1604, which means that the value of the estimated partial effect on net income. Variable loan money (X2) equal to 10.437, while ttable of 2.1604, which means that borrowing money is partially an effect on net income. Suggested to Shariah Pawnshop Lhokseumawe in order to be a motivator for other financial institutions in helping people who need them.
Pengaruh Penyertaan Modal terhadap Pertumbuhan Aktiva, Efisiensi dan Kinerja Keuangan pada Badan Usaha Milik Daerah (BUMD) (Studi pada BUMD/Perusahaan Daerah di Propinsi Riau) Sudarno; Idrus, M. Syafi'i; Salim, Ubud; Djumahir
Jurnal Aplikasi Manajemen Vol. 9 No. 2 (2011)
Publisher : Universitas Brawijaya, Indonesia

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Abstract

This research aims to uncover and analyze : (a) whether capital investment could help to improve financial performance, efficiency and has a potential to create the impetus to create asset growth; (b) whether growth of assets could improve the financial performance and create an opportunity to make an efficiency, and (c) whether efficiencies can improve the financial performance of the LGOE of the province of Riau.This study uses quantitative and qualitative methods supported by an open form of questionnaires and interviews. The results of this study, as follows : (1) capital investments have a high power to push financial performance but it has a negative relationship, (2) asset growth has not been capable of improving its financial performance but has a positive relationship, (3) efficiency can improve financial performance but it has a negative relationship, (4) capital investment is potentially to create high efficiency but it has a negative relationship, (5) asset growth does not have great opportunities to improve efficiency and it has a negative relationship, and (6) capital investment does not have the impetus to create asset growth, but it has a negative relationship.
Penerapan Relationship Marketing dalam Membangun Hubungan Kemitraan antara Nasabah dan Bank Syari'ah Zahara, Zakiyah
Jurnal Aplikasi Manajemen Vol. 9 No. 2 (2011)
Publisher : Universitas Brawijaya, Indonesia

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Abstract

The development of Syari'ah banking highly depends on all the parties and indirectly involved in its operation. Therefore, sound cooperation of the parties involved is crucial for the development and sustainability of the bank. Service quality closely corelates with the satisfaction and trust of clients. From trust and satisfaction expected can improve commitment and loyalty of client's. This study aims at determining the influence of: 1. Service quality of Syari'ah bank on its client's satisfaction and trust; 2. Clients satisfaction on their trust, commitment and loyalty to the bank; 3. Client's trust on their commitment and loyalty to the bank, and client's commitment on their loyalty to the bank. The population comprise client's, age over 17 years, saving at the Syari'ah bank. The judgment sampling method is used. The 340 respondents used are the client's registered at the Syari'ah bank and Syari'ah business units in Makassar. The exogen variable is the service quality while the endogen variables are satisfaction, trust, commitment and loyalty. The analysis model used is the Structural Equation Modelling (SEM). The study results reveal that: 1. Client's loyalty can be improved by satisfying service quality followed by the client's commitment itself; 2. Good service quality which is not followed by sound trust, would be unable to establish high loyalty. Trust is the key to the establishment of commitment and loyalty. The honesty of the bank in operating the Syari'ah principles is highly considered by the client's. Trusts and commitment form the basis in building a sound long-term relationship between the client's and the bank.
Pengaruh Kepuasan Kerja terhadap Kualitas Pelayanan, Kepuasan Pelanggan dan Loyalitas Pelanggan pada Perguruan Tinggi Swasta (PTS) di Jawa Timur Sukotjo, Hendri
Jurnal Aplikasi Manajemen Vol. 9 No. 2 (2011)
Publisher : Universitas Brawijaya, Indonesia

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Abstract

High employee job satisfaction can provide the best service quality which in turn to create customer satisfaction and loyalty. The purpose of this study is to determine the effect of job satisfaction on service quality, customer satisfaction and customer loyalty at Private University in East Java. This study employed causal research, unit analysis are several Private University, with consisting respondent are service providers (managers, lecturer and administration staff) also student (as service costumer). Descriptive analysis techniques and SEM (structural equation model) used. The results stated that: 1. Job satisfaction is directly able to improve service quality and customer satisfaction. When connected indirectly with customer satisfaction through an intervening variable service quality, the results of its total effect becomes increasingly large. 2. Job satisfaction is directly has not been able yet to increase customer loyalty, the result is negative and significant impact. However, while connected indirectly through intervening variables such as service quality and customer satisfaction, the results turned positive total effect.

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