cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Gerry Ganika
Contact Email
gega@untirta.ac.id
Phone
-
Journal Mail Official
jsm@untirta.ac.id
Editorial Address
-
Location
Kab. serang,
Banten
INDONESIA
Sains: Jurnal Manajemen dan Bisnis
Published by Universitas Sultan Ageng Tirtayasa
ISSN : 19782241     EISSN : 25411047     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
The Journal of Management and Business is a journal containing scientific articles on financial management, marketing management, human resource management, operational management, strategic management, good corporate governance, business, management information systems, organizational behavior, and entrepreneurship.
Arjuna Subject : -
Articles 8 Documents
 1 
Search results for , issue "Vol 16, No 1 (2023)" : 8 Documents clear
Faktor-faktor yang Mempengaruhi Produktivitas Kerja Karyawan Pada KPKNL Kota Pekalongan Adiwijaya, Edwin Perdana
Sains: Jurnal Manajemen dan Bisnis Vol 16, No 1 (2023)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v16i1.22716

Abstract

This study aims to determine the factors that affect employee productivity. The research was conducted at the Kantor Pelayanan Kekayaan Negara dan Lelang (KPKNL) in Pekalongan City. The research respondents were 32 KPKNL employees taken based on the survey method using a questionnaire instrument. Data analysis using Multiple Linear Regression. The results showed that the training and skills variables positively affected work productivity, while motivation did not affect work productivity.
Kinerja Pegawai Berdampak Pada Pengaruh Budaya Organisasi dan Kompetensi Pegawai Istiqomah, Shinta Devi; Maryam, Siti; Wibowo, Sandi Nasrudin
Sains: Jurnal Manajemen dan Bisnis Vol 16, No 1 (2023)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v16i1.21575

Abstract

Badan Peningkatan Penyelenggaraan Sistem Penyediaan Air Minum (BPPSPAM) mengumumkan bahwa sebanyak 380 PDAM diseluruh Indonesia yang telah dinilai kinerja pegawai dalam penilaian kinerja tersebut sebanyak 157 PDAM keadaan kurang sehat atau berkinerja buruk. Jenis penelitian dalam penelitian ini adalah penelitian kuantitaif menggunakan tipe kausal digunakan untuk membangun hubungan kausal antara Budaya Organisasi,Kompetensi terhadap Kinerja Pegawai. budaya organisasi (X1) terhadap kinerja pegawai (Y) menunjukkan nilai thitung 2,040>ttabel 1,672, dan nilai sig sebesar 0,046<0,05.kompetensi (X2) terhadap kinerja pegawai (Y) menunjukkan nilai thitung 4,223>ttabel1,672, dan nilai sig sebesar 0,000<0,05. Fhitung sebesar 10,140>Ftabel sebesar 3,16 dan nilai sig sebesar 0,00<00,05.
Smoking Behavior Demarketing Model: Focus on Behavior, Not Intention Widikusyanto, Muhammad Johan
Sains: Jurnal Manajemen dan Bisnis Vol 16, No 1 (2023)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v16i1.19837

Abstract

This research aims to develop a demarketing model that directly tests the influence of various factors on smoking behavior and formulate various strategies to reduce smoking behavior based on the model. The field of Marketing Science is typically employed to support or enhance the marketing of a product. The research on Demarketing Tobacco Use has evolved from using only one variable in the marketing mix to using all or four variables in the marketing mix. However, the existing Demarketing Tobacco Use or cigarette strategy still has limitations and needs to be further developed. The current Demarketing Tobacco Use strategy only tests the intention to quit smoking. This research is more accurate because it directly tests various factors that influence smoking behavior, not just testing the intention to smoke. The questionnaire was distributed to active smokers with a total of 595 respondents. The collected data was then analyzed using SEM. The findings of this study indicate that product, price, and promotion of cigarettes influence smoking behavior, while distribution does not. Based on these findings, several strategies can be formulated to reduce smoking behavior.Keywords: Demarketing; Marketing Mix; Smoking Behavior; Strategy
Tantangan Kompetisi dan Risiko Monopoli dalam Transformasi Digital E-Commerce dengan Studi Kasus Aplikasi TikTok di Indonesia Anggraeni, Lenciana Aprilia
Sains: Jurnal Manajemen dan Bisnis Vol 16, No 1 (2023)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v16i1.23398

Abstract

Technological developments in Indonesia in the field of trade are increasingly rapid in online use, where the use of the digital economy makes transactions easier throught an increase in the number and value of e-commerce transactions. The use of trade transactions with e-commerce, especially in Indonesia, can create more opportunities for business competition to occur and even more features are provided for making sales through the Tiktok application. Technological improvements can have a significant impact on the country's economic growth. Therefore, the author examines the challenges of competition and the risk of monopoly in the use of the Tiktok application which has a dual function as social media and e-commerce (online buying and selling transactions). The writing of this journal uses a qualitative descriptive method where most of this research proves data obtained from various sources on the official Kominfo and Ministry of Trade websites which are then linked to risks that are likely to occur in the future. The results of this research explain that the practice of using the Tiktok application as both social media and e-commerce can lead to monopoly and unhealthy business competition in the world of commerce. So there is a need for government policies and regulatory updates that need to be implemented to limit the use of the Tiktok application in various circles of society.
Analisis Reaksi Pasar Modal Indonesia Terhadap Pengumuman Terjadinya Invasi Antara Rusia Dan Ukraina Yulianti, Eka; Hanifah, Widia Berliana; Maha Reza, Shalis Maha; Sutejaputra, Benny Ibrahim; Putri, Solehatin Ika
Sains: Jurnal Manajemen dan Bisnis Vol 16, No 1 (2023)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v16i1.21597

Abstract

One consideration for investors in making investment decisions, whether to sell or buy instruments in the capital market, is the adequacy of information received by investors. Measurement of information can be carried out using an event study. This research aims to analyze the capital market's reaction to announcements related to the Russia-Ukraine invasion. The population used consists of all stocks included in the LQ-45 index. Furthermore, the sample determination technique is a saturated sample because the entire population is used as the sample. The research results show that based on the one-sample T-test, there is abnormal return at the time of the first announcement of the Russia-Ukraine invasion. This indicates that the capital market is informationally and decisionally semi-strong efficient, meaning that the capital market responds to the events under study. Thus, this information can be a consideration for investors in their buying and selling actions of the invested stocks.Keywords: abnormal return; event study; capital market; invasion. AbstrakSalah satu pertimbangan investor dalam memilih keputusan investasi, menjual maupun membeli instrumen di dalam pasar modal adalah adanya kecukupan informasi yang diterima investor. Pengukuran terhadap informasi dapat dilakukan dengan menggunakan event study. Penelitian ini bertujuan untuk menganalisis reaksi pasar modal terhadap pengumuman terkait invasi Rusia-Ukraina. Populasi yang digunakan adalah seluruh saham yang tergabung dalam indeks LQ-45. Selanjutnya teknik penentuan sampel adalah sampel jenuh karena seluruh populasi digunakan sebagai sampel. Hasil penelitian menunjukan bahwa berdasarkan pengujian one sample T-test terdapat abnormal return pada peristiwa peristiwa pengumuman invasi Rusia-Ukraina untuk pertama kali. Hal ini mengindikasikan bahwa pasar modal efisien secara informasi dan keputusan dalam bentuk setengah kuat yang berarti bahwa pasar modal merespon peristiwa yang diteliti. Sehingga informasi ini dapat menjadi pertimbangan investor dalam aksi jual dan beli saham yang diinvestasikannya. Kata kunci: abnormal return, event study, pasar modal, invasi
Pengaruh Harga, Selera Konsumen, Dan Kualitas Produk Terhadap Kepuasan Konsumen Dilihat Dari Perspektif Manajemen Syariah (Studi Kasus: Sanjai Sil Aur Kuning Bukittinggi) Maisaroh, Maisaroh; Nurani, Khadijah
Sains: Jurnal Manajemen dan Bisnis Vol 16, No 1 (2023)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v16i1.23028

Abstract

This study aims to analyze the effect of price, consumer tastes, and product quality on consumer satisfaction. This research is classified as quantitative. The approach used in this research is a descriptive quantitative approach. Sampling using purposive sampling method. The data used is primary data obtained from the owner Sanjai Sil, Aur Kuning Bukittinggi. While the data analysis technique used is Multiple Linear Regression, which includes Classical Assumptions Test, Instrument Test, Hypothesis Test, Multiple Linear Regression Analysis, Determinancy Test. analysis of this study uses SPSS 16, based on the results of the analysis of hypothesis testing T and F tests show that the independent variables (X1, X2, X3) partially affect the dependent variable (customer satisfaction / Y) while the value of X3 exceeds the established criteria, namely the value Sig, > 0.05 with a value of 0.87. Simultaneously X3 has no simultaneous effect on the dependent variable (Y) or H0 is rejected with a Sig value. >0.05. 
Peran Merek Dan Kualitas Produk Terhadap Minat Beli Rokok PT. Gudang Garam Cabang Banten fuadi, Fuadi; Riyanto, Indar; Shavab, Firli Agusetiawan
Sains: Jurnal Manajemen dan Bisnis Vol 16, No 1 (2023)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v16i1.22310

Abstract

Penelitian ini dilakukan untuk mengetahui seberapa besar pengaruh merek dan kualitas produk terhadap minat beli rokok  PT. Gudang Garam Tbk. Cabang Banten, sampelnya berjumlah 100 orang merupakan  konsumen di PT. Berkah Jaya Sakti Cabang Serang. Hasil pengujian yang diperoleh nilai Fhitung sebesar  29,431  dengan nilai probabilitas (sig)= 0,000.  Nilai  Fhitung (29,431) > Ftabel (3,089), dan nilai sig lebih kecil dari nilai probabilitas 0,05 atau nilai 0,00 < 0,05 ; maka H3 diterima, berarti secara bersama-sama (simultan) merek dan kualitas produk berpengaruh positif dan signifikan terbadap minat beli konsumen. Nilai R sebesar 0,615, artinya korelasi antara variabel merek dan kualitas produk terhadap variabel minat beli konsumen kuat (berada di 0,600 – 0,799). nilai R Square sebesar 0,378, artinya persentase kontribusi pengaruh variabel merek dan kualitas produk terhadap variabel minat beli konsumen adalah sebesar 37,8%, sedangkan sisanya sebesar 62,2% dapat dijelaskan oleh faktor-faktor lain yang tidak diteliti dalam penelitian ini.
Memahami Risiko dan Penghargaan Dalam Investasi : Peran Perilaku Keuangan Adnyaswari, Ni Putu; Sinarwati, Ni Kadek
Sains: Jurnal Manajemen dan Bisnis Vol 16, No 1 (2023)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v16i1.22850

Abstract

This research aims to in-depth understanding of risk and reward in the investment context and the role played by individual financial behavior in the investment decision-making process. This research uses a qualitative approach with a literature study to explore the understanding of risks and rewards in investment, especially the role of financial behavior in the investment decision making process. Risk and reward are the two main aspects that influence investment decisions, and an individual's financial behavior plays an important role in how they assess, manage and respond to these factors. The results of this study provide a deeper understanding of how individuals' financial behavior influences their investment decision making and influences the performance of their portfolios. In addition, this research provides a foundation for further research in the field of behavioral finance and investment, with the aim of developing smarter and more informed strategies in dealing with the complexity of the financial world.

Page 1 of 1 | Total Record : 8

 1 

Filter by Year

2023 2023


Reset
Filter By Issues
All Issue Vol 17, No 2 (2025) Vol 17, No 1 (2024) Vol 16, No 2 (2024) Vol 16, No 1 (2023) Vol 15, No 2 (2023) Vol 15, No 1 (2022) Vol 14, No 2 (2022) Vol 14, No 1 (2021) Vol 13, No 2 (2021) Vol 13, No 1 (2020) Vol 12, No 2 (2020) Vol 12, No 1 (2019): Desember Vol 11, No 2 (2019): Juni Vol 11, No 1 (2018): Desember Vol 10, No 2 (2018): Juni Vol 10, No 1 (2017): Desember Vol 9, No 2 (2017): Juni Vol 9, No 1 (2016): Desember More Issue