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Dr. Zainul Hidayah, S.Pi., M.App.Sc.
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INDONESIA
Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Madura
Published by Universitas Trunojoyo Madura
ISSN : 18297935     EISSN : 26547856     DOI : https://doi.org/10.21107/pamator
Core Subject : Economy, Humanities, Social,
Humanities Economics, Econometrics & Finance Social Sciences
PAMATOR JOURNAL is the Journal of Social Sciences, Economics and Humanities, published by the Institute for Research and Community Service Trunojoyo University, 2 times a year (April and October).
Arjuna Subject : Umum - Umum
Articles 472 Documents
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Structural Equation Modeling (SEM) Analysis Of Creative Video Competition Event On The Brand Image Of "Bogor Sport And Tourism" As Branding Bogor Regency Mariana Rista Ananda Siregar; Imani Satriani
Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Vol 16, No 1: January - March 2023
Publisher : LPPM Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/pamator.v16i1.19062

Abstract

The purpose of this research is to find out how the Bogor Regency branding campaign (city branding) "Bogor Sport and Tourism" can shape the brand image of Bogor Regency as a sports and tourism destination through the activity of "Creative Video and Singing Competition" about tourist destinations in Bogor Regency. This activity is one of the efforts to build its destination brand in terms of communication with its city branding stakeholders (city branding). The stimulus-response theory was used in this title-related research. This is a quantitative study that uses PLS-SEM data analysis. This study's population consisted of 67 participants who had gone through the selection stage to determine the winner. The study employed quota sampling. The findings revealed that the government must continue improving event marketing to improve brand image. According to the research findings, brand image improves when event marketing performance is successful. Event marketing can be strengthened by strengthening its forming constructs: individual, innovation, integrity, intensity, interaction, and involvement. At the same time, brand image can be seen in infrastructure, landscape, structure, and behavioural aspects.
The Effect of Electronic Word Of Mouth, Product Quality, Promotion and Price on Interest in Buying MSME Products in Malang After The Covid 19 Pandemic Moh Cholid Mawardi; Sudarmiatin Sudarmiatin; Agus Hermawan
Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Vol 16, No 2: April - June 2023
Publisher : LPPM Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/pamator.v16i2.19860

Abstract

The research aims to find out and analyze how the electronic word of mouth, the quality of products, prices and promotion of the interest in the prebujaya outfit buy products. The sample used in this study is 105 respondents who once made a purchase at a poor prebujaya outfit. The method of data analysis used in the study is a quantitative data analysis that USES linear regression analysis. The data testing used was the simultaneous hypothesis (f) and the testing of a partial hypothesis (t) from simultaneous tests showing that the electronic word of mouth, product quality, promotion, and price affected the interest of buying. Based on partial testing of electronic word of mouth variables can make a significant difference to purchasing interest, product quality variables have a significant impact on purchasing interests, promotional variables have a significant impact on purchasing interests, and price variables affect the interest of the purchase.
Characteristics of the Audit Committee on Delay in Audit Reporting Jesni Jesni; Santi Yopie
Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Vol 16, No 2: April - June 2023
Publisher : LPPM Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/pamator.v16i2.19761

Abstract

The occurrence of audit delay is related to the characteristics of the audit committee which is reflected in various indicators. This study aims to analyze the effect of the characteristics of the audit committee consisting of the Audit Committee Chair with accounting expertise, the Audit Committee with accounting expertise, the Audit Committee with non-accounting expertise, the Independence of the Audit Committee, the Size of the Audit Committee, and the Audit Committee Meetings on late reporting of reports. audited financial statements for companies listed on the IDX for 2017-2021. The sampling technique used purposive sampling with a total of 1,211 data processed from 243 companies. Data processing was performed using panel data regression assisted by the e-views application version 10. The results showed that the five independent variables and three control variables used had no significant effect on audit delay, while the audit committee meeting variable had a significant positive effect on audit delay. The implication of this finding is that it is necessary to organize more effective and efficient audit committee meetings so as not to hinder the audit report process which can extend the audit delay that occurs.
Analysis of Leading Food Crop Commodities in Central Sulawesi Regencies/Cities in 2017-2021 Armin Muis; Muhtar Lutfi; Nurananingsih Nurnaningsih; Ika Rafika
Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Vol 15, No 2: Oktober 2022
Publisher : LPPM Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/pamator.v15i2.20200

Abstract

Abstracts This research analyzes the superior and competitive food crop commodities in Central Sulawesi from 2017 to 2021. Methods used include Static Symmetric Location Quotient, Dynamic Symmetric Location Quotient, Shift Share Analysis, and Overlay. The data used are secondary data on food crop production obtained from the BPS website and agricultural offices in all districts and cities in Central Sulawesi. The analysis reveals the following leading commodities: rice in Toli Toli Regency, corn in Banggai Islands Regency, soybeans in Morowali, Poso, Donggala, Tojo Una - Una, and North Morowali Regencies, mung beans in various regions, cassava in Donggala, Tolitoli, Buol, and Parigi Moutong Regencies, and sweet potatoes in various regions. The competitive commodities include corn, soybeans, peanuts, and sweet potatoes in several districts. The leading and competitive commodities are corn in Banggai Islands and Poso Regencies, soybeans in Morowali, Poso, and Donggala Regencies, peanuts in Donggala and Tolitoli Regencies, and sweet potatoes in Morowali and Poso Regencies.. 
Library Of Bank Indonesia North Sumatra Representative Office In Conducting Infopreneurship For Easy Access To User Information Intan Humaira; Franindya Purwaningtyas
Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Vol 16, No 2: April - June 2023
Publisher : LPPM Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/pamator.v16i2.19849

Abstract

Library as a non profit institution does not convert the infopreneurship activities into money. Instead, it distributes information and conducts informations marketing for public services. Infopreneurship at the KPw Indonesia North Sumatra Bank library is carried with the aim of disseminating information and reaching the public. Infopreneurship is done by repackaging information into new forms of information.. The repackaging information are placed at the building of the KPw library of Indonesia sumut and also distributed on the social media page in order to ease the access of information. The method used in this research is qualitative with interview and observation as the methods for data collection. This research lists three sources that are used, they are The librarian, library volunteer and library visitor including the social media’s followers of the KPw Indonesia North Sumatra Bank library. Based on the observation of the library  and its social media page along with the interviews of the three sources, The result found that infopreneurship provides easier access towards the  information for the library visitors without the must to visit the library directly. the presented information are concise, concrete and accurate but still remains exciting to see.
Unlocking Work Engagement: How Leadership and Total Rewards Impact Employee Work Engagement Through the Mediating Role of Service Climate in Supply Chain and Logistic Company in Indonesia Indra Fahrizal; Budi Santoso; Aris Budiono
Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Vol 16, No 2: April - June 2023
Publisher : LPPM Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/pamator.v16i2.19791

Abstract

Although the supply chain and logistics sector in Indonesia is developing very well and contributes very significantly to the Indonesian economy, which is about 25% of Indonesia's total GDP (World Bank 2018), the industry is very competitive. To survive in this sector, companies must be able to compete through price, service quality, and product innovation. Work engagement can help employees remain focused, motivated, and productive in such a fast-paced and complex environment. The focus of this research is to confirm the effect of leadership, rewards, and service climate on work engagement and the mediating effect of service climate on work engagement. The sample of this study consists of 287 respondents who work in various divisions and branches of a logistics company in Jakarta, metropolitan Indonesia. The data is analyzed using the Smart PLS version 3.0 application. All of the research hypotheses were accepted, there for Leadership practices have a positive and significant effect on work engagement and service climate, Total Rewards have a positive and significant effect on service climate and work engagement, and Service Climate mediates the effect of Leadership practices and Total Reward on work engagement. It is expected the research findings can be used by the company to understand and improve their service delivery processes, enhance employee engagement and satisfaction, and ultimately increase customer satisfaction and loyalty, which are critical factors to survive in a competitive market.
The Effect Of Work-Life Balance And Quality Of Work Life On Employee Performance With Gender As A Moderating Variable Cynthia Aulia Kurniasari; Yustina Erti Pravitasmara Dewi
Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Vol 16, No 2: April - June 2023
Publisher : LPPM Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/pamator.v16i2.19637

Abstract

Work-life balance and quality of work life are two ways to maintain good employee performance, which simultaneously result to meeting company goals. This present study aims to investigate the effect of work-life balance and quality of work life on employee performance with gender as a mediating variable. This study was done in a quantitative manner using explanatory research approach. This study examined employees from PT XYZ – one of multi-finance companies in Central Java. The data was collected by distributing questionnaires and then analyzed using moderated regression analysis (MRA). The results confirm that both work-life balance and quality of work life have a positive effect on the employee performance in PT XYZ. Further, the gender is also proven to moderate the effect of both work-life balance and quality of work life on the employee performance in PT XYZ. The use of gender as the mediating variable in this study contribute to the work-life balance literature, which makes it a differentiating factor from previous researches. The results of this study imply practical benefits for the employers in making decisions for their employees in efforts to achieve the work-life balance.
Representation Of Chinese And African Relationship Through Wolf Warrior 2 Film Cherli Septiani; Rahadjeng Pulungsari Hadi; Adrianus Laurens Gerung Waworuntu
Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Vol 15, No 2: Oktober 2022
Publisher : LPPM Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/pamator.v15i2.20246

Abstract

Film Wolf Warrior 2 (war Wolf2/ zhàn láng 2) by Wu Jing which was released in 2017, tells the story of a former Special Forces of the People's Liberation Army (TPR) named Leng Feng in Africa. Leng Feng was an employee of the export trade from China to Africa, but with the wars and epidemics that occurred in Africa, Leng Feng had to evacuate Chinese citizens who were in Africa to return to China. The film not only features the main character Leng Feng, but also features a setting in Africa and several dialogues mention things about Africa. Based on the observations made, the writer intends to research the film Wolf Warrior 2 which was released in 2017 which was made and directed by Wu Jing. Observations were made to see how the film Wolf Warrior 2 represents the relationship between China and Africa, and to see its meaning through the scenes in the film. Through descriptive qualitative methods, the researcher found that the film Wolf Warrior 2 displays diplomatic relations between China and Africa. 
Analysis of the Content of Communication Messages by Tiktok Video Content on Vina Muliana's Account in Entering the World of Work Kana Rizky Ramadhani; Faridah Faridah
Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Vol 16, No 2: April - June 2023
Publisher : LPPM Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/pamator.v16i2.19648

Abstract

Vina Muliana, the owner of the TikTok account @vmuliana, discusses the world of work, whether it's discussing tips on applying for a job or personal branding. The purpose of this research is to analyze the content of the message and find out what communication techniques he uses in the process of delivering the message content that he uploads in video content on his TikTok account with the @vmuliana account. This research method uses qualitative methods with descriptive explanations. The data used in this study refers to the focus on video content uploaded to the @vmuliana account; the last video documentation that was examined was the video on Saturday, March 18, 2023. Video documentation for uploaded content will be taken following the theme of the discussion of the communication techniques used so that it has a more straightforward explanation and has the effectiveness of the explanations and examples carried out in the uploaded video content. References from Discourse Analysis assist instruments in message content analysis research. It can be seen that the TikTok account @vmuliana uses four communication strategy techniques that aim to make the message she conveys in the delivery process easy to understand and acceptable to the public. The four communication strategy techniques are redundancy (repetition), canalizing, informative, educative, persuasive, and coercive. The explanation has been explained along with the sentences she uses following the communication strategy techniques she uses to deliver the message.
Consumer Behavior in Adopting Useetv Go Streaming & Video-On-Demand Services Using Unified Theory Of Acceptance And Use Of Technology 2 (UTAUT2) Endang Rizkinawaty Sembiring; Sugih Harto Pujangkoro; Rulianda Purnomo Wibowo
Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Vol 16, No 2: April - June 2023
Publisher : LPPM Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/pamator.v16i2.19993

Abstract

The increase in online activities is followed by increased spending to meet online needs, one of which is entertainment services. One of the most widely accessed entertainment facilities is digital TV and video-on-demand or VoD services. The service, which began to flourish in 2016, is an online video content provider system with a subscription payment mechanism. One of its appeals, the user has the freedom to decide what he wants to see. One way to entertain yourself which has become a new lifestyle pattern is to watch streaming shows or subscription videos online. A McKinsey Company survey at the end of March said that as many as 45% of respondents spent more on home entertainment during the pandemic. On the other hand, 85% of respondents reduced their spending on outdoor entertainment. Subscription video streaming services (video-on-demand / VoD) are one of the entertainment options that can be done at home. UseeTV GO is an Over-the-Top (OTT) TV and Video mobile application service, using the publicly accessible Internet. The content is available via smartphones or tablets with broadband connections. Currently, UseeTV Go app users are around 300 thousand active users every month, far below Vidio.com and Netflix. With the low Monthly Active of UseeTV Go's Video-on-demand app users in the pre-growth area far below, Netflix, Vidio.com, and user activeness based on time, UseeTV Go is in the Average Performer area. Therefore, UseeTV Go consumer assessment of the variables contained in the modified UTAUT2 model (Performance Expectancy, Effort Expectancy, Social Influence, Facilitating Condition, Hedonic Motivation, Price Value, Habit, and Content) was carried out on Behavioural Intention on UseeTV Go video-on-demand service in Indonesia.

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