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Jurnal Ekonomi Syariah Teori dan Terapan
Published by Universitas Airlangga
ISSN : 24071935     EISSN : 25021508     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ekonomi Syariah Teori dan Terapan (JESTT) accepts original manuscripts in the field of Islamics Economics, including research reports, case reports, application of theory, critical studies and literature reviews.
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Articles 1,152 Documents
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Assessing Halal Awareness and Lifestyle on Decisions to Stay at Sharia Hotels Linda Dewi Martiasari; Achsania Hendratmi
Jurnal Ekonomi Syariah Teori dan Terapan Vol. 9 No. 4 (2022): Juli-2022
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/vol9iss20224pp523-533

Abstract

ABSTRAK Penelitian ini dikembangkan untuk menganalisa faktor yang mempengaruhi keputusan menginap seorang konsumen muslim terhadap Hotel Syariah. Pengambilan data dilakukan pada tahun 2021 dengan 200 responden dengan menggunakan metode purposive sampling. Dari hasil analisa regresi berganda halal awareness dan lifestyle seorang konsumen muslim berpengaruh signifikan dengan keputusan menginap di Hotel Syariah. Dengan demikian, penelitian ini mengungkapkan pentingnya para pelaku bisnis Hotel Syariah untuk menyusun strategi yang sesuai dengan halal awareness dan lifestyle pasar sasaran seorang konsumen muslim. Kata Kunci: Halal awareness, lifestyle, keputusan pembelian, Hotel Syariah.   ABSTRACT This study was developed to analyze the factors that influence the decision to stay at a sharia hotel consumer. Data collection was carried out in 2021 with 200 respondents using the purposive sampling method. From the results of multiple regression analysis, halal awareness and lifestyle of a Muslim consumer have a significant effect on the decision to stay at a sharia hotel. Thus, this study reveals the importance of sharia hotel business players to develop strategies that are in accordance with halal awareness and the lifestyle of the target market of Muslim consumers. Keywords: halal awareness, lifestyle, decision to stay, sharia hotel.   DAFTAR PUSTAKA Ahmad, N. A., Abaidah, T. N. T., & Yahya, M. H. A. (2013). A study on halal food awareness among Muslim customers in Klang Valley. Proceedings 4th International Conference on Business and Economic Research, 1073–1087. Alam, S. S., Rohani M., & Hisham, B. (2011). Is religiosity an important determinant on Muslim consumer behaviour in Malaysia? Journal of Islamic Marketing, 2(1), 83-96. https://doi.org/10.1108/17590831111115268 Amarul, A., Sukirno, S., & Kurnia, D. (2019). Understanding the awareness of the importance of halal labels to business actors based on range of long business variations. Business and Management Research, 8(1), 17-21. http://dx.doi.org/10.5430/bmr.v8n1p17 Ambali, A. R., & Bakar, A. N. (2013). Halal food andproducts in Malaysia: People's awareness and policy implications. Intellectual Discourse, 21(1), 7-32. Awan, H. M., Siddiquei, A. N., & Haider, Z. (2015). Factors affecting halal purchase intention–evidence from Pakistan’s halal food sector. Management Research Review, 38(6), 640-660.  https://doi.org/10.1108/MRR-01-2014-0022 Azam, A. (2016). An empirical study on non-muslim’s packaged halal food manufacturers: Saudi Arabian consumers’ purchase intention. Journal of Islamic Marketing, 7(4), 441-460. https://doi.org/10.1108/JIMA-12-2014-0084 BPS. (2019). Statistik hotel dan akomodasi lainnya di Indonesia 2018. Retrieved from https://www.bps.go.id/publication/2019/04/11/d64817c1f0294f59556bc76b/statistik-hotel-dan-akomodasi-lainnya-di-indonesia-2018.html BPS. (2020). Statistik hotel dan akomodasi lainnya di Indonesia 2019. Retrieved from https://www.bps.go.id/publication/2020/07/03/4206448bd185bf883b73d414/statistik-hotel-dan-akomodasi-lainnya-di-indonesia-2019.html Dewi, M. N. (2015). Pengaruh gaya hidup (lifestyle), harga, promosi terhadap pemilihan tempat tujuan wisata (destination) studi kasus pada konsumen Artojaya Tour & Travel Surabaya. Jurnal Strategi Pemasaran, 3(1), 1-13. Essoo, N., & Dibb, S. (2004). Religious influences on shopping behaviour: An exploratory study. Journal of Marketing Management, 20(7-8), 683-712. https://doi.org/10.1362/0267257041838728 Ghozali, I. (2011). Aplikasi analisis multivariate dengan program IBM SPSS 19. Semarang: Badan Penetrbit Undip. Haque, A., Chowdhury, N. A., Yasmin, F., & Tarofder, A. K. (2019). Muslim consumers’ purchase behavior towards shariah compliant hotels in Malaysia. Vidyodaya Journal of Management, 5(1), 121-138. https://doi.org/10.31357/vjm.v5i1.3918. Kotler, P., & Keller, K. L. (2012). Manajemen pemasaran. Jakarta: Erlangga. Kotler, P., & Keller, K. L. (2016). Marketing management. London: Pearson Education, Inc. Kotler, P. (2008). Manajemen pemasaran. Jakarta: Indeks. Kotler, P. (2014). Manajemen pemasaran. Jakarta: Prenhalindo. Lutfi, B. A. (2020). Analisis faktor yang memengaruhi preferensi konsumendalam memilih hotel berbasis syariah di kota Malang. Jurnal Ilmiah Mahasiswa FEB, 8(2), 1-11. Mohamed, Z. Rezai, G., Shamsudin, M. N., & Chiew, F. C. E. (2008). Halal logo and consumers’ confidence: What are the important factors. Economic Technology Management Review, 3, 37-45. Mokoagouw, M. L. (2016). Pengaruh lifestyle, harga, kualitasproduk terhadap keputusan pembelian handphone samsung di samsung mobile IT center Manado. Jurnal Berkala Ilmiah Efisiensi, 16(1), 493-502. Mowen, J., & Minor, M. (2002). Perilaku konsumen. Jakarta: Erlangga. Muslichah, M., Abdullah, R., & Razak, L. A. (2019). The effect of halal foods awareness on purchase decision with religiosity as a moderating variable: A study among university students in Brunei Darussalam. Journal of Islamic Marketing, 11(5), 1091-1104. https://doi.org/10.1108/JIMA-09-2017-0102 Muthoifin. (2015). Fenomena maraknya hotel syariah: Studi efektifitas, existensi, dan kesyariahan Hotel Syariah di surakarta. Prosiding University Research Colloquium, 93-106. Nitisusastro, M. (2012). Perilaku konsumen dalam perspektif kewirausahaan. Bandung: Alfabeta. Nurcahyo, A., & Hudrasyah, H. (2017). The influence of halal awareness, halal certification, and personal societal perception toward purchase intention: a study of instant noodle consumption of college student in Bandung. Journal of Business and Management, 6(1), 21-31. Nurhayati, T., & Hendar, H. (2019). Personal intrinsic religiosity and product knowledge on halal product purchase intention: Role of halal product awareness. Journal of Islamic Marketing, 11(3), 603-620. https://doi.org/10.1108/JIMA-11-2018-0220 Pektaş, F. (2018). The effect of lifestyle on the demand for alternative tourism. Uluslararası Yönetim İktisat ve İşletme Dergisi, 14(1), 187-198. http://dx.doi.org/10.17130/ijmeb.2018137581 Rachmawati, E., Suliyanto, & Suroso, A. (2020). A moderating role of halal brand awareness to purchase decision making. Journal of Islamic Marketing, 13(2), 542-563. https://doi.org/10.1108/JIMA-05-2020-0145 Rahardi, N., & Wiliasih, R. (2016). Analisis faktor-faktor yang mempengaruhi preferensi konsumen terhadap hotel syariah. Jurnal Syarikah: Jurnal Ekonomi Islam, 2(1), 180-192. https://doi.org/10.30997/jsei.v2i1.293 Rozalinda. (2014). Ekonomi Islam. Jakarta: Raja Grafindo. Saputra, N., & Tresnati, R. (2020). Pengaruh kesadaran halal dan pengetahuan produk halal terhadap keputusan pembelian pada wisata halal di Bali. Prosiding Manajemen, 6(1). Setiadi, N. J. (2003). Perilaku konsumen: Konsep dan implikasi untuk strategi dan penelitian pemasaran. Jakarta: Kencana. Setiadi, N. J. (2010). Perilaku konsumen. Jakarta: Kencana Prenada Media Group. Setyaningsih, E. D., & Marwansyah, S. (2019). The effect of halal certification and halal awareness through interest in decisions on buying halal food products. Syiar Iqtishadi: Journal of Islamic Economics, Finance and Banking, 3(1), 65-79. Sujarweni, V. W. (2014). SPSS untuk penelitian. Yogyakarta: Pustaka Baru. Sulastiyono, A. (2011). Seri manajemen usaha jasa sarana pariwisata dan akomodasi manajemen penyelenggaraan hotel. Bandung: Alfabeta. Sumarwan, U., Jauzi, A., Mulyana, A., Karno, B. N., Mawardi, P. K., & Nugroho, W. (2011). Riset pemasaran dan konsumen seri 1. Bogor: IPB Press. Suprapti, N. W. S. (2010). Perilaku konsumen: Pemahaman dasar dan aplikasinya dalam strategi pemasaran. Bali: Universitas Udayana Bali. Swidi, A., Cheng, W., Hassan, M. G., Al-Hosam, A., & Mohd Kassim, A. W. (2010). The mainstream cosmetics industry in Malaysia and the emergence, growth, and prospects of halal cosmetics. Proceedings of Third International Conference on International Studies, 1-20. Yunus, N. S. N. M., Rashid, W. E. W., Ariffin, N. M., & Rashid, N. M. (2014). Muslim's purchase intention towards non-Muslim's Halal packaged food manufacturer. Procedia-Social and Behavioral Sciences, 130, 145-154.
Acceptance and Use of Muzakki To Pay Non-Cash Zakat in West Java: Theory Extension of Technology of Acceptance Model Heni Sukmawati; Iwan Wisandani; Mega Rachma Kurniaputri
Jurnal Ekonomi Syariah Teori dan Terapan Vol. 9 No. 4 (2022): Juli-2022
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/vol9iss20224pp439-452

Abstract

ABSTRAK Strategi penghimpunan zakat infaq dan sedekah masa kini harus selaras dengan perkembangan teknologi dan perilaku masyarakat 5.0 (society 5.0), dimana Society 5.0 menciptakan masyarakat yang berbasis teknologi sehingga pembayaran zakat, infaq, dan sedekah non tunai harus memanfaatkan teknologi finansial seperti, mobile banking, ATM, QRIS, dompet digital maupun e-commerce. Tujuan penelitian ini yaitu guna mengetahui besarnya penerimaan dan penggunaan layanan teknologi finansial dalam membayar Zakat, Infaq, dan Sedekah (ZIS) menggunakan ekstensi Technology of Acceptance Model (TAM) dengan motivasi spiritual. Adapun metode penelitian yang digunakan adalah Structural Equation Modeling Partial Least Square (SEM-PLS) dengan sebanyak 129 responden yang berasal dari Kota Bekasi, Bandung, Bogor, Cimahi, Sukabumi, Garut, Majalengka, Tasikmalaya, dan Pangandaran. Penelitian ini menemukan bahwa muzakki dalam menerima dan menggunakan layanan teknologi keuangan untuk membayar ZIS secara non tunai dipengaruhi oleh persepsi kemudahan, persepsi kegunaan, sikap, dan intensi. Implikasi dari penelitian ini adalah agar lembaga zakat dapat mengetahui penerimaan dan penggunaan teknologi muzakki dalam menunaikan zakat non tunai sehingga dapat berinovasi dalam menyediakan layanan bagi muzakki maupun masyarakat yang akan membayar zakat non tunai. Kata Kunci: Zakat Non Tunai, Kesejahteraan Umum, Perilaku Mikroekonomi, Ekonomi Keuangan.   ABSTRACT The strategy of collecting zakat infaq and alms today must be in line with technological developments and community behavior 5.0 (society 5.0), where Society 5.0 creates a technology-based society. ATM, QRIS, digital wallet, and e-commerce. The purpose of this study is to determine the amount of acceptance and use of financial technology services in paying Zakat, Infaq, and Alms (ZIS) using the Technology of Acceptance Model (TAM) extension with spiritual motivation. The research method used is Structural Equation Modeling Partial Least Square (SEM-PLS) with 129 respondents taken from Bekasi, Bandung, Bogor, Cimahi, Sukabumi, Garut, Majalengka, Tasikmalaya, and Pangandaran. This study found that muzakki in accepting and using financial technology services to pay ZIS non-cash were influenced by perceived ease of use, perceived usefulness, attitudes, and intentions. However, the perceived usefulness does not affect the attitude of muzakki in paying non-cash ZIS, and indirectly the perceived usefulness does not affect the actual use of muzakki to pay ZIS. 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Management Information System Research Center, 319-340. http://dx.doi.org/10.2307/249008 Davis, F. D., Bagozzi, R. P., & Warshaw, P. (1989). User acceptance of computer technology: A comparison of two theoretical models. Management Science, 982-1003. https://doi.org/10.1287/mnsc.35.8.982 Dwilaksono, Y., Handayani, S. D., & Fauziyah. (2018). Effect of usefulness, ease of use, risk, product involvement, and subjective norms to a person's attitude and intentions of using online shopping among students in Yogyakarta. International Journal of Business Quantitative Economics and Applied Management Research, 1-9. Fauzi, A. (2017). Bagaimana hukum membayar zakat secara online. Retrieved from https://money.kompas.com/read/2017/05/16/183000626/bagaimana.hukum.membayar.zakat.secara.online. Ferdinand, A. (2014). Metode penelitian manajemen: Pedoman penelitian untuk penulisan skripsi. tesis, dan disertasi ilmu manajemen. Semarang: Undip Press. Gefen, D., Karahanna, E., & Straub, D. W. (2003). Trust and TAM in online shopping: An integrated model. MIS Quarterly, 27(1), 51-90. https://doi.org/10.2307/30036519 Global Web Index. (2019). E-Commerce in Indonesia. Retrieved from https://datareportal.com/reports/digital-2019-ecommerce-in-indonesia Hair, J., Black, W., Black, B., Babin, B., & Anderson, R. (2010). Multivariate data analysis: Global edition. New York: Pearson. Heikal, & Khaddafi, M. (2014). The intention to pay zakat commercial: An application of revised theory of planned behavior. Journal of Economics and Behavioral Studies, 727-734. Hermanto, S. B., & Patmawati. (2017). Determinan penggunaan aktual perangkat lunak akuntansi pendekatan technology acceptance model. Jurnal Akuntansi dan Keuangan, 19(2), 67-81. https://doi.org/10.9744/jak.19.2.67-81 Huei, C. T., Cheng, L. S., Seong, L. C., Khin, A. A., & Bin, R. L. (2018). Preliminary study on consumer attitude towards fintech products and services in Malaysia. International Journal of Engineering & Technology, 166-169. Husaini, A. (2020). Lebih efektif lembaga amil zakat siap transformasi ke era digital. Retrieved from https://nasional.kontan.co.id/news/lebih-efektif-lembaga-amil-zakat-siap-transformasi-ke-era-digital Hussin, D. J. (2016). Forecasting patronage factors of islamic credit card as a new e-commerce banking service: An integration of TAM with perceived religiosity and trust. Journal of Islamic Marketing, 7(4), 1-35. https://doi.org/10.1108/JIMA-07-2014-0050 Ichwan, A., & Ghofur, R. A. (2020). Pengaruh technology acceptance model terhadap keputusan muzakki membayar zakat melalui fintech gopay. Jurnal Ilmiah Ekonomi Islam, 6(2), 129-135. http://dx.doi.org/10.29040/jiei.v6i2.1011 IDX. (2021). Realisasi baru 217 persen wapres implementasi zakat 2021 perlu ditingkatkan. Retrieved from https://www.idxchannel.com/syariah/realisasi-baru-217-persen-wapres-implementasi-zakat-2021-perlu-ditingkatkan Inayah, Agriyanto, & Warno. (2018). The role of spirituality in the behavior of sharia bank mobile banking: Evidence from Indonesia. Jurnal Penelitian Sosial Keagamaan, 26(1), 197-224. https://doi.org/10.21580/ws.26.1.2611 Kardiono. (201). Analisis perilaku pengguna layanan internet banking dengan menggunakan pendekatan technology acceptance model dan perceived enjoyment di Surabaya. Petra Business and Management Review, 2(2), 122-139. Karmanto, G. D., & Baskoro, B. D. (2019). Penggunaan platform crowdfunding dalam menyalurkan zakat, infaq, dan shadaqah (ZIS): Studi intensi masyarakat. Jurnal Ekonomi Manajemen, 1-15. https://doi.org/10.46918/point.v2i2.748 Kashif, M., Sarifuddin, S., & Hassan, A. (2015). Charity donation: Intentions and behavior. Marketing and Intelligence & Planning, 33(1), 90-102. https://doi.org/10.1108/MIP-07-2013-0110 katadata. (2021). Indonesia pengguna fintech tertinggi ketiga di dunia. 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(2012). Technology acceptance model: A survey of literature. International Journal of Business and Social Research. http://dx.doi.org/10.18533/ijbsr.v2i4.161 Umer, S. A., & Shah, N. (2017). New determinants of ease of use and perceived usefulness for mobile banking adoption. International Journal Electronic Customer Relationship Management, 11(1), 44-67. http://dx.doi.org/10.1504/IJECRM.2017.086751 Wiethoff, C. (2004). Motivation to learn and diversity training: Application of the theory of planned behavior. Human Resource Development Quarterly, 15(3), 263-278. https://psycnet.apa.org/doi/10.1002/hrdq.1103 Wiharjo, B., & Hendratmi, A. (2019). Persepsi penggunaan zakat online di Indonesia. Jurnal Ekonomi Syariah dan Terapan, 6(2), 331-343. https://doi.org/10.20473/vol6iss20192pp331-343
Islamic Village Development Management: A Systematic Literature Review Achdiar Redy Setiawan; Murni Yusoff
Jurnal Ekonomi Syariah Teori dan Terapan Vol. 9 No. 4 (2022): Juli-2022
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/vol9iss20224pp467-481

Abstract

ABSTRAK Pengelolaan pembangunan desa islami adalah konsep pembangunan desa yang memiliki karakteristik tercapainya tujuan pembangunan sosial ekonomi yang berdimensi holistik, seimbang antara aspek material dan spiritual. Penelitian ini bertujuan untuk mengkaji pembahasan kajian-kajian terdahulu secara sistematis tentang konsep dan praktik pengelolaan pembangunan desa dalam perspektif islam. Dalam rangka melakukan review publikasi artikel secara sistematis, riset ini menggunakan standar protokol RAMESES. Hasil penelitian ini terbagi menjadi dua tema utama, yaitu peran dan fungsi lembaga keuangan mikro syariah dalam pembangunan desa dan Lembaga Swadaya Masyarakat dalam pengelolaan pembangunan desa. Tema pertama menghasilkan tiga subtema: praksis keuangan mikro syariah di Bangladesh, Malaysia, dan Indonesia. Tema kedua menghasilkan satu subtema yaitu peranan Pesantren dalam mendukung pengelolaan pembangunan desa. Hasilnya memberikan landasan untuk mengisi ruang-ruang yang belum dimasuki untuk membangun pengelolaan pembangunan desa yang komprehensif berdasarkan prinsip atau nilai Islam yang ideal. Kata kunci: Islami, Pengelolaan Pembangunan Desa, Systematic Literature Review.   ABSTRACT Islamic village development management is a village development concept that has the characteristics of achieving socio-economic development goals with a holistic dimension, balanced between material and spiritual aspects. This study aims to systematically review the discussion of previous studies on the concepts and practices of village development management from an Islamic perspective. To conduct the article review systematically, this research was carried out using the RAMESES protocol standard. The results of this study are divided into two main themes, namely the role and function of Islamic microfinance institutions in village development and non-governmental organizations in managing village development. The first theme produces three sub-themes: the practice of Islamic microfinance in Bangladesh, Malaysia, and Indonesia. The second theme resulted in a sub-theme, namely Pesantren's role in supporting the management of village development. The results provide a foundation to fill in the gaps that have not been entered to build a comprehensive village development management based on ideal Islamic principles or values. Keywords: Islamic, Village Development Management, Systematic Literature Review.   REFERENCES Abdullah, M. F., Amin, M. R., & Ab Rahman, A. (2017). Is there any difference between Islamic and conventional microfinance? Evidence from Bangladesh. International Journal of Business and Society, 18(S1), 97–112. Adejoke, A.-U. G. (2010). Sustainable microfinance institutions for poverty reduction: Malaysian experience. OIDA International Journal of Sustainable Development, 2(4), 47–56. http://dx.doi.org/10.2139/ssrn.1666023 Akhter, W., Akhtar, N., & Jaffri, S. K. A. (2009). 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Liquidity Risk Determinants on Islamic and Conventional Banks Before and During The Covid-19 Pandemic Baitul Hamdi; Sri Herianingrum
Jurnal Ekonomi Syariah Teori dan Terapan Vol. 9 No. 4 (2022): Juli-2022
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/vol9iss20224pp573-585

Abstract

ABSTRAK Tujuan penelitian ini dilakukan adalah untuk mengidentifikasi dan menganalisis determinan risiko likuiditas pada bank syariah dan konvensional yang beroperasi di Indonesia sebelum dan selama pandemi COVID-19. Penelitian ini adalah penelitian kuantitatif dengan menggunakan data panel untuk mengkaji hubungan antara risiko likuiditas dengan faktor spesifik bank dan faktor makroekonomi sebelum dan selama pandemi COVID-19 (2018-2021). Dengan mengambil sampel dari 10 bank syariah dan 20 bank konvensional yang ada di Indonesia, penelitian ini menemukan bahwa faktor spesifik bank yaitu Capital Adequacy ratio (CAR), Return on Equity (ROE), dan Non Performing Loan (NPL) atau risiko kredit  memiliki pengaruh pada likuiditas bank syariah. Sementara CAR dan NPL tidak memberikan pengaruh pada likuiditas bank konvensional hanya ROE yang memiliki pengaruh pada risiko likuiditas bank konvensional. Adapun faktor makro ekonomi (pertumbuhan GDP dan inflasi) tidak mempengaruhi risiko likuiditas kedua bank. Kemudian variabel pandemic  tidak memberikan pengaruh pada risiko likuiditas kedua jenis bank. Penelitian ini diharapkan dapat mempermudah para bankir dalam mengambil keputusan untuk meningkatkan kualitas pengelolaan likuiditas pada kedua sistem perbankan tersebut, terutama dimasa pandemi covid-19, agar tidak terjadi kebangkrutan. Kata Kunci: Risiko Likuiditas, Bank Syariah, Bank Konvensional, Covid-19.   ABSTRACT This study aims to identify and analyze the determinants of liquidity risk in Islamic and conventional banking in Indonesia before and during the COVID-19 pandemic. This study uses a panel data approach to examine the relationship between liquidity risk with bank-specific and macroeconomic factors before and during the COVID-19 pandemic (2018-2021). By taking samples from 10 Islamic banks and 20 conventional banks operating in Indonesia, this study found that bank-specific factors consist of Capital Adequacy ratio (CAR), Return on Equity (ROE), and Non-Performing loans (NPL) or credit risk affect the liquidity of Syariah banking. While CAR and NPL have no significant effect on conventional bank liquidity, other bank-specific factors, namely ROE, have a considerable effect on the liquidity risk of conventional banking. Meanwhile, macroeconomic factors (GDP growth and inflation) did not affect the liquidity risk of the two banks. Meanwhile, the dummy variable shows no significant effect on liquidity risk in Islamic and conventional banks related to pandemic conditions. Thus, this research is expected to facilitate bankers in making decisions to improve the quality of liquidity management in the two banking systems. Keywords: Liquidity Risk, Islamic Banks, Conventional Banks, Covid-19.   DAFTAR PUSTAKA Abdel Megeid, N. S. (2017). 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Do foreign-owned banks affect banking system liquidity risk? Journal of Comparative Economics, 37(4), 647-657. https://doi.org/10.1016/j.jce.2009.04.003 Fauziana, L., Mulyaningsih, A., Anggraeni, E., M, S. C. Y., & Rofida, U. (2014). Keterkaitan investasi modal terhadap GDP Indonesia. Economics Development Analysis Journal, 3(2), 372–380. https://doi.org/10.15294/edaj.v3i2.3845 Gautam, R. (2016). The Determinants of banks liquidity: Empirical evidence on Nepalese commercial banks. Journal of Interdisciplinary Studies, 2(2), 69–78. Ghenimi, A., Chaibi, H., & Omri, M. A. B. (2021a). Liquidity risk determinants: Islamic vs conventional banks. International Journal of Law and Management, 63(1), 65–95. https://doi.org/10.1108/IJLMA-03-2018-0060 Hanifah, R. U., Ariefiantoro, T., & Suryawardana, E. (2021). Analisis pengaruh non-performing loan (npl), return on asset (roa), return on equity (roe) terhadap risiko likuiditas perbankan. Solusi: Jurnal Ilmiah Bidang Ilmu Ekonomi 19 (3), 234–244. http://dx.doi.org/10.26623/slsi.v19i3.4112 Hidayat, S. E., Farooq, M. O., Nasution, A., & Sari, C. A. (2020). Covid-19 And its impacts on the Islamic financial industry in the OIC countries. In Impacts of COVID-19 Outbreak on Islamic Finance in the OIC Countries (I, pp. 1–11). Jakarta: KNEKS. Ichwan, M. C., & Ryandono, M. N. H. (2016). Faktor-faktor yang berpengaruh terhadap likuiditas bank syariah. Jurnal Ekonomi Syariah Teori dan Terapan, 3(2), 144–157. https://doi.org/10.20473/vol3iss20162pp144-157 Iqbal, A. (2012). Liquidity risk management: A comparative study between conventional and Islamic Banks of Pakistan. Global Journals, 12(5), 55-64. Izadkhasti, H. (2020). The severity & magnitude of the impact of the coronavirus crisis on the Islamic financial industry in Iran. In Impacts of COVID-19 Outbreak on Islamic Finance in the OIC Countries (pp. 53–59). Jakarta: KNEKS. Kamila, N. (2018). Pengaruh kinerja keuangan dan variabel ekonomi makro terhadap likuiditas perbankan (Studi pada industri perbankan di Indonesia tahun 2010-2016). Jurnal Ilmiah Mahasiswa Fakultas Ekonomi dan Bisnis, Ilmu Ekonomi, 1-17. liputan6.com. (2021). Ngeri, krisis ekonomi akibat pandemi covid-19 disebut terburuk dalam sejarah. Retrieved from https://www.liputan6.com/bisnis/read/4647601/ngeri-krisis-ekonomi-akibat-pandemi-covid-19-disebut-terburuk-dalam-sejarah Mariss, E. (2017). Pengaruh return on asset (roa), bopo, financing to deposit ratio (fdr), capital adequacy ratio (car) dan non performing financing (npf) terhadap tingkat bagi hasil deposito mudharabah pada bank umum syariah di Indonesia (Periode 2012-2015). Skripsi tidak dipublikasikan. Jakarta: Sekolah Tinggi Ilmu Ekonomi Indonesia Banking School Meera, A. K. M., & Wirdayanti, Y. N. (2020). The economic costs of the COVID-19 outbreak for Malaysia: A preliminary crude estimate and suggestion for solutions. In Impacts of COVID-19 Outbreak on Islamic Finance in the OIC Countries (pp. 61–69). Jakarta: KNEKS. Muhammad, A. D., & Ismail, A. A. (2020). Impacts of covid-19 on the Islamic finance industry in Nigeria. In Impacts of COVID-19 Outbreak on Islamic Finance in the OIC Countries (pp. 71–79). Jakarta: KNEKS. Muharam, H., & Penta Kurnia, H. (n.d.). Liquidity risk on banking industry: Comparative study between Islamic bank and conventional bank in Indonesia. Al-Iqtishad: Journal of Islamic Economics, 5(2), 207-218. https://doi.org/10.15408/aiq.v5i2.2565 Overby, J., Rayburn, M., & Hammond, K. (2013). Impact, definition of. Encyclopedia of Crisis Management, 16(1), 69–94. https://doi.org/10.4135/9781452275956.n167 Prihatiningsih. (2016). Pengaruh DPK, capital adequecy ratio (CAR), imbal hasil sertifikat bank indonesia syariah (SBIS), imbal hasil sertifikat investasi mudharabah antar bank syariah (SIMA), dan non performing financing (NPF) terhadap financing to deposit ratio (FDR) (studi pada bank umum syariah tahun 2006-2010. Skripsi tidak dipublikasikan. Semarang: Universitas Diponegoro Rahman, M. A., Kusuma, A. Z., & Afryanto, H. (2020). Situasi ketengakerjaan di lapangan usaha yang tedampak covid-19. Catatan Isu Semeru, 1-4. Reyna, T. (2007). Panel data analysis fixed and random effects using stata (v. 4.2). Data & Statistical Services. Massachusetts: Princeton University. Santoso dkk. (2013). Faktor-faktor yang mempengaruhi likuiditas perbankan syariah di Indonesia. Jurnal Ekonomi Universitas Sebelas Maret, 221–231. Shaikh, S. A. (2020). Coping with COVID-19 in Pakistan. In Impacts of COVID-19 Outbreak on Islamic Finance in the OIC Countries (pp. 89–101). Jakarta: KNEKS. Sudarsono, H. (2009). 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The Effect of Halal Label, Price, and Song Joong Ki as Brand Ambassador on Purchase Decisions for Scarlett Whitening Products in Sidoarjo Regency Kicky Camallya Arista; Khusnul Fikriyah
Jurnal Ekonomi Syariah Teori dan Terapan Vol. 9 No. 4 (2022): Juli-2022
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/vol9iss20224pp453-466

Abstract

ABSTRAK Tujuan dari penelitian ini untuk menganalisis pengaruh label halal, harga dan Song Joong Ki sebagai brand ambassador terhadap keputusan pembelian produk Scarlett Whitening di Kabupaten Sidoarjo. Penelitian  ini menerapkan metode kuantitatif dengan sumber data primer dari kuesioner yang disebar secara online kepada responden yang memenuhi kriteria. Dalam pengambilan sampel menerapkan teknik purposive sampling untuk mendapatkan 100 responden. Teknik dalam pengolahan data menggunakan analisis SEM-PLS. Hasil dari penelitian diketahui terdapat pengaruh positif signifikan pada label halal, harga dan Song Joong Ki sebagai brand ambassador terhadap keputusan pembelian produk Scarlett Whitening. Hal tersebut terjadi karena label halal dan harga ialah aspek penting yang menjadi pertimbangan bagi konsumen dan Song Joong Ki sebagai brand ambassador berpengaruh dalam membujuk konsumen untuk melakukan pembelian. Implikasi hasil penelitian ini bagi industri kosmetik, diharapkan dapat mempertahankan adanya label halal pada produk serta memperhatikan penetapan harga dan pemilihan brand ambassador yang tepat karena hal tersebut memengaruhi keputusan pembelian. Dan bagi akademisi penelitian ini dapat menjadi rujukan ilmu. Kata Kunci: Label Halal, Harga, Brand Ambassador, Keputusan Pembelian.   ABSTRACT The purpose of this study was to analyze the effect of halal labels, prices, and Song Joong Ki as a brand ambassador on purchasing decisions for Scarlett Whitening products in the Sidoarjo Regency. This study applies a quantitative method with primary data sources from questionnaires distributed online to respondents who meet the criteria. In taking the sample using the purposive sampling technique to get 100 respondents. Techniques in data processing using SEM-PLS analysis. The results of the study found that there was a significant positive effect on the halal label, price, and Song Joong Ki as a brand ambassador on the purchasing decision of Scarlett Whitening products. This happens because the halal label and price are important aspects that are considered by consumers and Song Joong Ki is an influential brand ambassador in persuading consumers to make a purchase. The implications of the results of this research for the cosmetic industry are expected to be able to maintain the existence of a halal label on the product and pay attention to pricing and selecting the right brand ambassador because it affects purchasing decisions. And for academics, this research can be a reference for knowledge. Keywords: Halal Label, Price, Brand Ambassador, Purchase Decision.   DAFTAR PUSTAKA Achmad, D. N., & Fikriyah, K. (2021). Pengaruh halal knowledge, islamic religiosity dan kualitas produk terhadap keputusan pembelian produk wardah. Jurnal Ekonomika Dan Bisnis Islam, 4(3), 215–229. https://doi.org/10.26740/jekobi.v4n3.p215-229 Aeni, N., & Lestari, M. T. (2021). Pengaruh label halal, citra merek dan harga terhadap keputusan pembelian produk kosmetik wardah. Jurnal Ekonomi Bisnis, Manajemen Dan Akuntansi (JEBMA), 1(2), 117–126. https://doi.org/10.47709/jebma.v1i2.996 Az-zahra, A. F., & Sudrajat, R. H. (2021). The influence of NCT 127 brand ambassadors and advertising appeal on purchase decisions of Nature Republic product. EProceedings of Management, 8(5), 7017–7025. Badan POM. (2021). Badan POM ingatkan masyarakat untuk waspada terhadap peredaran kosmetik palsu berbahaya. Retrieved from https://www.pom.go.id/new/view/more/berita/21108/Badan-POM-Ingatkan-Masyarakat-untuk-Waspada-Terhadap-Peredaran-Kosmetik-Palsu-Berbahaya.html Badan Pusat Statistik. (2020). Pemeluk agama menurut agama dan kecamatan, 2018. 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Prinsip-prinsip pemasaran Jilid 1 dan 2 (Ke-12). Surabaya:  Erlangga. Kotler, P., & Keller, K. L. (2009). Manajemen pemasaran Jilid 1 (ke-13). Surabaya: Erlangga. Kusnandar, V. B. (2021). Sebanyak 86, 88 % penduduk Indonesia beragama Islam. Retrieved from https://databoks.katadata.co.id/datapublish/2021/09/30/sebanyak-8688-penduduk-indonesia-beragama-islam Lea-Greenwood, G. (2012). Fashion marketing communications. New York: Wiley. Lestari, A., & Septiana, N. (2021). Pengaruh label halal, religious commitment, brand ambassador dan desain produk terhadap keputusan pembelian kosmetik wardah (Studi pada mahasiswa Universitas Muhammadiyah Metro). Jurnal Manajemen, 1(2), 492–504. Lestari, I., Martin, Manullang, M., Butar-Butar, R. S., & Daulay, Z. R. (2021). The effect of brand ambasador and prices on the purchase decision of android hand phone through interest in buying consumers in Medan City. 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Selection of Financial Information Publication Media at LAZNAS LMI According to Muzakki Alfi Laili Azizah; Dian Filianti
Jurnal Ekonomi Syariah Teori dan Terapan Vol. 9 No. 4 (2022): Juli-2022
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/vol9iss20224pp586-599

Abstract

ABSTRAK Semakin berkembangnya teknologi dan informasi, lembaga zakat dituntut untuk memanfaatkan situasi yang ada. Salah satu pemanfaatan tersebut ditunjukkan dengan adanya menggunaan media publikasi informasi keuangan yang beragam. Penelitian ini bertujuan untuk mengetahui media publikasi informasi keuangan menurut muzakki dilihat dari jenis media pelaporan, aksesibilitas, bentuk penyajian dan potensi pemahaman. Penelitian ini mengggunakan metode kuantitatif dengan teknik analisis AHP (Analytical Hierarchy Process). Alat ukur yang digunakan dalam penelitian ini yaitu expertchoice. Populasi dalam penelitian ini yaitu muzakki LAZNAS LMI dengan menggunakan 50 sampel. Temuan dalam penelitian ini menunjukkan bahwa secara hirarki yang menjadi media publikasi pilihan muzakki yaitu media sosial dengan bobot nilai (0.403), website dengan bobot nilai (0.243), majalah dengan bobot nilai (1.69), dan terakhir poster dengan bobot nilai (0.88). Hasil temuan dalam penelitian dapat diimplikasikan oleh LAZNAS LMI dalam bentuk pemaksimalan penggunaan media sosial sebagai media publikasi informasi keuangan. Selain itu, penelitian ini dapat dijadikan peningkatan kepercayaan (trust) terhadap LMI sebagai lembaga penghimpun dan penyalur zakat. Kata Kunci: Jenis media pelaporan, aksesibilitas, bentuk penyajian, potensi pemahaman, lembaga zakat.   ABSTRACT With the development of technology and information, zakat institutions are required to take advantage of the existing situation. One of these uses is indicated by the use of various financial information publication media. This study aims to determine the financial information publication media according to Muzakki seen from the type of reporting media, accessibility, the form of presentation, and potential for understanding. This study uses quantitative methods with AHP (Analytical Hierarchy Process) analysis techniques. The measuring instrument used in this research is expert choice. The population in this study is LAZNAS LMI muzakki using 50 samples. The findings in this study indicate that hierarchically the publication media of muzakki's choice are social media with a weighted value of (0.403), websites with a weighted value of (0.243), magazines with a weighted value of (1.69), and finally posters with a weighted value of (0.88). The findings in this study can be implied by LAZNAS LMI in the form of maximizing the use of social media as a medium for publishing financial information. In addition, this research can be used to increase trust in LMI as an institution that collects and distributes zakat. Keywords: Types of reporting media, accessibility, the form of presentation, the potential for understanding, zakat institutions.   DAFTAR PUSTAKA Adhi, A. (2010). Pengambilan keputusan pemilihan handphone terbaik dengan analytical hierarchy process (AHP). Jurnal Dinamika Teknik, 4(2), 24–33. Al-Sheikh. (2003). Tafsir Ibnu Katsir jilid 2. Jakarta: Gramedia. Alexander, R. M., & Gentry, J. K. (2014). Using social media to report financial results. Business Horizons, 57(2), 161–167. https://doi.org/10.1016/j.bushor.2013.10.009 Amin, M. H., Mohamed, E. K. A., & Elragal, A. (2020). Corporate disclosure via social media: A data science approach. Online Information Review, 44(1), 278–298. https://doi.org/10.1108/OIR-03-2019-0084 Aprilia, I. (2019). Determinan akuntabilitas dan transparansi pengelolaan alokasi dana desa dan dampaknya terhadap kepercayaan masyarakat. Akurasi: Jurnal Studi Akuntansi Dan Keuangan, 2(2), 109–122. https://doi.org/10.29303/akurasi.v2i2.18 Assa’diyah, H., & Pramono, S. (2019). Kenapa muzakki percaya kepada lembaga amil zakat? Jurnal Akuntansi Dan Keuangan Islam, 7(1), 81–100. https://doi.org/10.35836/jakis.v7i1.68 DSAK IAI. (2022). Standar akuntansi keuangan syariah (SAK). Jakarta: Ikatan Akuntan Indonesia. Diatmika, I. G. P. A., & Yadnyana, I. K. (2017). Pengungkapan pelaporan keuangan melalui website dan faktor-faktor yang memengaruhi. E-Jurnal Akuntansi Universitas Udayana, 21(1), 330–357. Huda, N., Anggraini, D., Ali, K. M., Mardoni, Y., & Rini, N. (2014). Prioritas solusi permasalahan pengelolaan zakat dengan metode AHP (Studi di Banten dan Kalimantan Selatan). Al-Iqtishad: Journal of Islamic Economics, 6(2). https://doi.org/10.15408/ijies.v6i2.1232 Kemendikbud. (2016a). Media menurut KBBI. https://kbbi.kemdikbud.go.id/entri/media Kemendikbud. (2016b). Publikasi menurut KBBI. https://kbbi.kemdikbud.go.id/entri/Publikasi Kementerian Agama. (2019). Terjemahan Al-Quran kementrian agama. https://quran.kemenag.go.id/surah/3/110 Khlifi, F. (2021). Web-based financial reporting, social media and information asymmetry: The case of Saudi Arabia. Journal of Financial Reporting and Accounting. https://doi.org/10.1108/JFRA-01-2021-0008 Ludden, E. (2022). Why you should embrace analytic hierarchy process (AHP) software. 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(2018). Pengaruh kompetensi aparatur desa dan pemahaman akuntansi desa sebong lagoi kecamatan teluk sebong Bintan. Journal of Maritime Empowerment, 1(1), 49–52. https://doi.org/10.31629/jme.v1i1.1159 Pongoh, M. (2013). Analisis laporan keuangan untuk menilai kinerja keuangan PT. Bumi Resources Tbk. EMBA, 1(3), 669–679. https://doi.org/10.35794/emba.1.3.2013.2135 Pujianto, P., & Asrori, A. (2015). Implementasi PSAK 109 pada OPZ di Kota Semarang. Accounting Analysis Journal, 3(4), 457–465. https://doi.org/10.15294/aaj.v4i1.7831 Puskas Baznas. (2020). Outlook Zakat Nasional 2020. Jakarta: Puskas Baznas. Puskas Baznas. (2021). Outlook Zakat Indonesia 2021. Jakarta: Puskas Baznas. Rahman, T. (2015). Akuntansi zakat, infak dan sedekah (PSAK 109): Upaya peningkatan transparansi dan akuntabilitas organisasi pengelola zakat (OPZ). Muqtasid: Jurnal Ekonomi Dan Perbankan Syariah, 6(1), 141. https://doi.org/10.18326/muqtasid.v6i1.141-164 Reni Oktavia, E. S. (2017). Analisis pengaruh penyajian informasi keuangan berbentuk grafik; peranan modalitas informasi manusia, pendekatan eksperimen. Jurnal Ilmiah Administrasi Bisnis dan Inovasi, 1(1), 42–56. https://doi.org/10.25139/jai.v1i1.391 Rini, R. (2016). Penerapan internet financial reporting untuk meningkatkan akuntabilitas organisasi pengelola zakat. Jurnal Akuntansi Multiparadigma, 95, 288–306. https://doi.org/10.18202/jamal.2016.08.7022 Rizkia, R., Arfan, M., & Shabri, M. (2014). Akuntansi untuk membayar zakat maal (Studi para muzakki di kota Sabang). Jurnal Telaah & Riset, 7(1), 29-38. Roziq, A., Sulistiyo, A. B., Shulthoni, M., & Anugerah, E. G. (2021). An escalation model of muzakki’s trust and loyalty towards payment of zakat at baznas Indonesia. Journal of Asian Finance, Economics and Business, 8(3), 551–559. https://doi.org/10.13106/jafeb.2021.vol8.no3.0551 Samargandi, N., Tajularifin, S. M., Ghani, E. K., Aziz, A. A., & Gunardi, A. (2018). 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Analysis of Internal and External Factors Affecting the Liquidity of Sharia Commercial Banks in Indonesia Dwi Putri Lestari; Lina Nugraha Rani
Jurnal Ekonomi Syariah Teori dan Terapan Vol. 9 No. 4 (2022): Juli-2022
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/vol9iss20224pp559-572

Abstract

ABSTRAK Studi ini bertujuan untuk menyelidiki perngaruh internal (Dana Pihak Ketiga (DPK), Kualitas Aset, Efisisensi Operasional) dan eksternal (Inflasi, Tingkat suku bunga, kurs) terhadap likuiditas bank umum syariah di indonesia. Data yang dikumpulkan secara tahunan dari 2014-2019 untuk di uji dalam melihat pengaruh menggunakan teknik analisis regresi data panel dengan memanfaatkan Eviews 10. Teknik pengambilan sampel menggunakan purposive sampling dan memperoleh sampel sebanyak 11 Bank Umum Syariah di Indonesia. Berdasarkan uji regresi data panel diperoleh model terpilih yakni random effect dan membuktikan hubungan : DPK dan suku bunga memiliki hubungan positif dan signifikan terhadap likuiditas. inflasi dan kurs memiliki hubungan negatif dan signifikan terhadap likuiditas. kualitas aset dan efisiensi operasional tidak memiliki pengaruh signifikan terhadap likuiditas. Sedangkan dalam pengujian simultan membuktikan secara bersama bahwa faktor internal dan eksternal berpengaruh terhadap likuiditas. Penelitian ini diharapkan dijadikan acuan oleh bank syariah dalam mengelola dananya secara optimal dan menerapkan prinsip kehati-hatian terutama saat menyalurkan pembiayaan kepada nasabah agar tidak terjadi risiko pembiayaanya dan mengakibatkan masalah likuiditas. Kata Kunci: Likuiditas, Dana Pihak Ketiga, Kualitas Aset, Eisiensi Operasioanal, Inflasi, Tingkat Suku Bunga, Kurs.   ABSTRACT This study aims to investigate the influence of internal (Third Party Funds (TPF), Asset Quality, Operational Efficiency) and external (Inflation, interest rates, exchange rates) on the liquidity of Islamic commercial banks in Indonesia. Data collected annually from 2014-2019 to be tested to see the effect of using panel data regression analysis techniques by utilizing Eviews 10. The sampling technique used purposive sampling and obtained a sample of 11 Islamic Commercial Banks in Indonesia. Based on the panel data regression test, the selected model is random effect and proves the relationship: TPF and interest rates have a positive and significant relationship to liquidity. inflation and exchange rate have a negative and significant relationship to liquidity. asset quality and operational efficiency have no significant effect on liquidity. Meanwhile, the simultaneous test proves that internal and external factors affect liquidity. This research is expected to be used as a reference by Islamic banks in managing their funds optimally and applying the precautionary principle, especially when distributing financing to customers so that there is no risk of financing and causing liquidity problems. Keywords: Liquidity, Third Party Funds, Asset Quality, Operational Efficiency, Inflation, Interest Rates, Exchange Rates.   DAFTAR PUSTAKA Ambarani, L. (2015). Ekonomi moneter. Bogor: In Media. Aryani, Y., Anggraeni, L., & Wiliasih, R. (2016). Faktor-faktor yang Memengaruhi Non-Performing Financing pada Bank Umum Syariah Indonesia Periode 2010-2014. Al-Muzara’ah, 4(1), 44–60. https://doi.org/10.29244/jam.4.1.44-60 Astuti, F. (2016). Pengaruh efisiensi usaha, risiko keuangan dan kepercayaan masyarakat terhadap kemampuan penyaluran pembiayaan pada bank umum syariah di indonesia tahun 2011-2014. Jurnal Ekonomi dan Keuangan Islam, 2(2), 10–20. https://doi.org/10.20885/JEKI.vol2.iss2.art2 Ben Moussa, M. A. (2015). The determinants of bank liquidity: Case of Tunisia. International Journal of Economics and Financial Issues, 5(1), 249–259. Downes, J., & Goodman, J. (1994). Kamus istilah keuangan dan investasi. Jakarta: Elex Media Komputindo. Dwijayanthy, F., & Naomi, P. (2009). Analysis of effect of inflation, bi rate, and exchange rate on bank profitability (period 2003-2007). Jurnal Karisma, 3(2), 87–98. El-Chaarani, H. (2019). Determinants of bank liquidity in the Middle East Region. International Review of Management and Marketing, 9(2), 64–75. http://dx.doi.org/10.32479/irmm.7742 Gayo, A. A., Pirihatni, R., & Armeliza, D. (2022). Faktor – faktor yang mempengaruhi penyaluran kredit pada bank umum di Indonesia. Jurnal Akuntansi Dan Keuangan (JAK), 10(1), 25-38. https://doi.org/10.29103/jak.v10i1.6099 Halwani, H. (2005). Ekonomi internasional & globalisasi ekonomi. Bogor: Ghalia Indonesia. Ichwan, M. C., & Ryandono, M. N. H. (2017). Faktor-faktor yang berpengaruh terhadap likuiditas bank syariah. Jurnal Ekonomi Syariah Teori Dan Terapan, 3(2), 144. https://doi.org/10.20473/vol3iss20162pp144-157 Ismail. (2010). Manajemen perbankan dari teori menuju aplikasi. Jakarta: kencana. Ismail. (2011). Perbankan syariah. Jakarta: Kencana. Ismal, R. (2011). The Indonesian Islamic banking theory and practices. Bekasi: Gramata Publishing. Karim, A. (2007). Ekonomi makro Islam. Jakarta: PT. Raja Grafindo Persada. Karim, A. 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Factors Affecting Intention to Recommend Halal Cosmetic Products (Case Study in South Tangerang City) Devany Arfilia Susanti; Edy Yusuf Agung Gunanto
Jurnal Ekonomi Syariah Teori dan Terapan Vol. 9 No. 4 (2022): Juli-2022
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/vol9iss20224pp543-558

Abstract

ABSTRAK Sektor kosmetik halal saat ini dianggap sebagai sektor dengan potensi tertinggi secara global. Berkembangnya tren penggunaan kosmetik halal dipengaruhi oleh tren hijrah dan gaya hidup umat Muslim yang sadar dengan urgensi penggunaan produk halal. Ketersediaan produk kosmetik halal yang beragam di pasaran mendorong konsumen lebih diskriminatif dalam pemilihan merek kosmetiknya. Perusahaan perlu merumuskan strategi pemasaran yang tepat agar produknya dapat bertahan dan bersaing dengan kompetitor, salah satunya melalui rekomendasi atas suatu produk tertentu. Penelitian ini bertujuan untuk menganalisis faktor yang mempengaruhi intensi konsumen untuk merekomendasikan produk kosmetik halal. Metode yang digunakan dalam penelitian yaitu Structural Equation Modelling (SEM) dengan alat analisis SmartPLS 3. Data primer diperoleh melalui kuesioner dengan 180 sampel masyarakat di Kota Tangerang Selatan. Hasil penelitian mengungkapkan bahwa customer satisfaction, product quality, dan customer experience berpengaruh secara positif dan signifikan terhadap intention to recommend produk kosmetik halal, sedangkan trust tidak berpengaruh secara signifikan terhadap intention to recommend produk kosmetik halal. Kata kunci: Kosmetik halal, customer satisfaction, trust, product quality, customer experience, intention to recommend.   ABSTRACT The halal cosmetics sector is currently considered the sector with the highest potential in the world. The growing trend of using halal cosmetics is influenced by the migration trend and lifestyle of Muslims who are aware of the importance of using halal products. The presence of various halal cosmetic products on the market encourages consumers to be more selective in their choice of cosmetic brands. Companies need to formulate the right marketing strategy in order for their products to survive and compete with competitors, one of which is product-specific recommendations. This study aims to analyze the factors that influence consumers' intentions to recommend halal beauty products. This study used Structural Equation Modeling (SEM) with the SmartPLS 3 analysis tool. Primary data was obtained from a survey of 180 samples of people in the city of South Tangerang. The results of the study show that customer satisfaction, product quality, and customer experience have a positive and significant impact on the intention to recommend halal beauty products, while trust does not have a significant effect on the intention to recommend halal beauty products. Keywords: Halal cosmetics, customer satisfaction, trust, product quality, customer experience, intention to recommend.   DAFTAR PUSTAKA Abu Bakar, E., Rosslee, N. N., Mastura, A., Ariff, M., Othman, M., & Hashim, P. (2017). 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Analysis of Factors that Influence Investment Decisions in the Islamic Capital Market: Case Study of Surabaya City Hapsari Dinar Afifa Hariawan; Clarashinta Canggih
Jurnal Ekonomi Syariah Teori dan Terapan Vol. 9 No. 4 (2022): Juli-2022
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/vol9iss20224pp495-511

Abstract

ABSTRAK Penelitian ini bermaksud mencari aspek yang memberikan pengaruh keputusan investasi di pasar modal syariah. Pada penelitian ini menggunakan metodologi kuantitatif Exploratory Factor Analysis (EFA) sehingga tidak diidentifikasikan variabel/konstruk bebas maupun konstruk terikat. Penelitian ini memanfaatkan metode purposive sampling dengan 100 responden yang disebar melalui kuesioner yang telah memenuhi kriteria penelitian. Hasil dari studi ini mengatakan ada 4 aspek yang memberikan pengaruh terhadap keputusan investasi di pasar modal syariah yaitu pengetahuan investasi, motivasi intrinsik dan ekstrinsik, informasi akuntansi, dan tabungan dan pinjaman. Keempat faktor tersebut mempengaruhi keputusan investasi di pasar modal syariah sebesar 61.388%. Penelitian ini mengandung implikasi bahwa faktor – faktor tersebut sebagai bahan pertimbangan investor dan pembaca saat melaksanakan investasi di pasar modal syariah. Investor dihimbau agar memiliki kehati-hatian saat pengambilan keputusan berinvestasi agar tidak terjadi kerugian yang tidak diinginkan. Kata Kunci: Pengetahuan Investasi, Motivasi Intrinsik dan Ekstrinsik, Informasi Akuntansi, Tabungan dan Pinjaman, Keputusan Investasi.   ABSTRACT This research aims to determine what aspects lead to investment decisions in the Islamic capital market. This study uses a quantitative approach of Exploratory Factor Analysis (EFA) so that neither independent nor dependent variables were identified. This research utilized a purposive sampling method with 100 participants distributed through a questionnaire that met the research criteria. The results of this research imply that 4 aspects affect investment decisions in the Islamic capital market, i.e investment knowledge, intrinsic and extrinsic motivation, accounting information, and savings and loans. These four factors affect investment decisions in the Islamic capital market by 61.388%. This study implies that these factors are considered by investors and readers in investing in the Islamic capital market. Investors are expected to be more cautious about decisions during investment so that unwanted losses do not occur. Keywords: Investment Knowledge, Intrinsic and Extrinsic Motivation, Accounting Information, Savings and Loans, Investment Decisions.   DAFTAR PUSTAKA Alquraan, T., Alqisie, A., & Al Shorafa, A. (2016). Do behavioral finance factors influence stock investment decisions of individual investors? (Evidences from Saudi stock market). American International Journal of Contemporary Research, 6(3), 159–169. Antonio, M. S., Hafidhoh, H., & Fauzi, H. (2013). the Islamic capital market volatility: A comparative study between in Indonesia and Malaysia. Buletin Ekonomi Moneter Dan Perbankan, 15(4), 391–415. https://doi.org/10.21098/bemp.v15i4.73 Budiman, I., Maulana, Z., & Kamal, S. (2021). Pengaruh literacy financial, experienced regret, dan overconfidence terhadap pengambilan keputusan investasi di pasar modal. Jurnal Manajemen Strategi Dan Aplikasi Bisnis, 4(2), 321–330. https://doi.org/10.36407/jmsab.v4i2.282 Chen, H. & V. (1998). An analysis of personal financial literacy among college students. Financial Service Review, 7(2), 107–128. https://doi.org/10.1016/S1057-0810(99)80006-7 Darmawan, I., Harsoyo, Y., & Rubiyanto, P. A. (2011). Melek ekonomi pangkal sejahtera, seri economic literacy, belajar ekonomi untuk mahasiswa dan masyarakat awam. Yogyakarta: CAPS. Darmawan, T., Nurwahidin, & Anwar, S. (2019). Analisis faktor-faktor yang memengaruhi keputusan investasi di pasar modal syariah. Jurnal Middle East and Islamic Studies, 6(2), 192–214. http://meis.ui.ac.id/index.php/meis/article/view/103 Ghozali, I. (2011). Aplikasi analisis multivariate dengan program SPSS. Semarang: Badan Penerbit Universitas Diponegoro. Kendari, I., Maksar, M. S., Zakiah, S., & Firdani, W. 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Faktor-faktor yang mendorong keputusan investasi saham di masa pandemic. Seminar Nasional Terapan Riset Inovatif (SENTRINOV) Ke-6 ISAS Publishing Series: Social and Humanities, 6(2), 131–138. Rivo, M. C., & Ratnasari, R. T. (2020). Faktor yang mempengaruhi perilaku investor Muslim dalam keputusan berinvestasi saham syariah. Jurnal Ekonomi Syariah Teori Dan Terapan, 7(11), 2202-2220. https://doi.org/10.20473/vol7iss202011pp2202-2220 Rofiah, A. W. (2021). Pengaruh pengetahuan, motivasi, keuntungan dan risiko investasi terhadap keputusan menjadi investor di pasar modal syariah (Studi kasus pada nasabah PT Reliance Sekuritas Indonesia Tbk Malang). Skripsi tidak dipublikasikan. Tulungagung: UIN SATU Tulungagung. Saputri, W., & Nurwahidin. (2021). Faktor yang mempengaruhi keputusan investasi generasi milenial pada produk syariah di pasar modal. Jurnal Tabarru’: Islamic Banking and Finance, 4(2), 423–430. https://doi.org/10.25299/jtb.2021.vol4(2).7805 Stephanie, P. D., Enjelina, S., Angelica, M. F., Martinelli, I. (2021). Aspek hukum pelaksanaan vaksinasi covid-19 di Indonesia. Prosiding SENAPENMAS, 10(April), 1263. https://doi.org/10.24912/psenapenmas.v0i0.15162 Sunariyah. (2011). Pengantar pengetahuan pasar modal. Yogyakarta: Unit Penerbit dan Percetakan AMP YKPN Yogyakarta. Surur, M. (2021). Pengaruh religiusitas, kelompok acuan, dan pengetahuan terhadap keputusan investasi mahasiswa FEBI UIN Sunan Ampel Surabaya di pasar modal syariah dengan minat sebagai variabel intervening. Skripsi tidak dipublikasikan. Surabaya: UIN Sunan Ampel. Tandelilin, E. (2010). Dasar-dasar manajemen investasi. In Manajemen Investasi (pp. 1–34). Jakarta: Universitas Terbuka. Triana, O. F., & Yudiantoro, D. (2022). Pengaruh literasi keuangan, pengetahuan investasi, dan motivasi terhadap keputusan berinvestasi mahasiswa di pasar modal syariah. SERAMBI: Jurnal Ekonomi Manajemen Dan Bisnis Islam, 4(1), 21–32. https://doi.org/10.36407/serambi.v4i1.517
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Jurnal Ekonomi Syariah Teori dan Terapan Vol. 9 No. 4 (2022): Juli-2022
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