cover
Contact Name
Suwari Akhmaddhian
Contact Email
suwari_akhmad@uniku.ac.id
Phone
+62232-8900796
Journal Mail Official
logika@uniku.ac.id
Editorial Address
Jalan Cut Nyak Dhien No.36A Cijoho Kuningan, Jawa Barat
Location
Kab. kuningan,
Jawa barat
INDONESIA
Logika : Jurnal Penelitian Universitas Kuningan
Published by Universitas Kuningan
ISSN : 2085997X     EISSN : 27154505     DOI : https://doi.org/10.25134/logika.v11i02
Logika adalah jurnal kajian multidispilin (Journal of Multidisciplinary Studies) yang diterbitkan oleh Pusat Penelitian dan Pengabdian pada Masyarakat (P3M) Fakultas Hukum Universitas Kuningan. Penerbitan jurnal ini bertujuan untuk menyediakan sarana komunikasi dan publikasi ilmiah bagi peneliti, mahasiswa dan dosen dilingkungan Universitas Kuningan maupun dari luar Universitas Kuningan yang mempunyai komitmen terhadap pengembangan ilmu pengetahuan dan teknologi. Fokus dan Ruang Lingkup jurnal ini adalah Kajian yang bersifat Multidisipliner seperti : Administrasi Bisnis, Administrasi Publik; Akuntansi; Farmasi; Hukum; Kehutanan; Kesehatan; Lingkungan; Manajemen; Pendidikan; Teknollogi Informasi; dan ilmu lainnya..
Arjuna Subject : Ilmu Sosial - Hukum
Articles 133 Documents
Marketing Creativity as a Microfoundation of Marketing Capability in SMEs Rois, Tatang; Adhi Wibowo; Andhi Johan
LOGIKA : Jurnal Penelitian Universitas Kuningan Vol 16 No 01 (2025)
Publisher : Universitas Kuningan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25134/logika.v16i01.11924

Abstract

This study examines the role of marketing creativity as microfoundations of marketing capabilities and its influence on marketing performance in Small and Medium Enterprises (SMEs). Previous literature shows that marketing capabilities are key to successful marketing performance, but the micro-mechanisms that shape these capabilities remain unclear. Based on the microfoundations perspective, marketing creativity acts as a micro-mechanism in building marketing capabilities, which ultimately improves marketing performance. This study uses a quantitative approach with an explanatory survey design and Structural Equation Modelling–Partial Least Squares (SEM-PLS) analysis. The results show that marketing creativity has a positive effect on marketing capabilities, and marketing capabilities have a positive effect on marketing performance. These findings contribute theoretically to the literature on marketing capabilities through the micro-mechanism perspective and have practical implications for SMEs in strengthening their competitiveness through marketing creativity and strong marketing capabilities. Keywords: marketing creativity, marketing capability, marketing performance, SMEs, microfoundations
Penegakan Hukum Terhadap Kasus Kerusakan Ekosistem Air Akibat Pertambangan Batubara Azzahra Yasmina Lisanti; Suwari Akhmaddhian
LOGIKA : Jurnal Penelitian Universitas Kuningan Vol 16 No 02 (2025)
Publisher : Universitas Kuningan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25134/logika.v16i02.3349

Abstract

Sumber daya air mencakup air permukaan, air tanah, dan sumber air hujan. Pengelolaan sumber daya air di Indonesia menjadi salah satu tantangan, terutama dalam konteks pertumbuhan populasi dan industri pertambangan yang terus meningkat. Penelitian ini menggunakan pendekatan yuridis normatif dengan analisis kualitatif terhadap Putusan No 15/Pdt.G/LH/2023/PN Lht. Penulisan ini dilakukan dengan metode deskriptif analis dengan menggunakan bentuk penelitian keperpustakaan (library research) menggunakan bahan keperpustakaan Pengelolaan sumber daya air di Indonesia diatur oleh Undang-Undang No. 17 Tahun 2019 tentang Sumber Daya Air. Undang-undang ini menjamin bahwa sumber daya air dikelola secara berkelanjutan dan memberikan manfaat yang optimal bagi masyarakat. Lembaga Swadaya Masyarakat Lestari sebagai penggugat mengajukan gugatan terhadap PTBA (Tergugat I) dan Kementerian ESDM (Tergugat II). Kasus terjadi di lahan tambang batubara di Tanjung Enim, di mana aktivitas tambang menyebabkan genangan air/danau mengering dan permukaan tanah rusak parah.
Pemanfaatan Sistem Informasi Geografis untuk Penapisan Nilai Konservasi Tinggi Skala Lanskap di Kabupaten Siak, Riau M Sayidina Ali; Iing Nasihin; Dede Kosasih
LOGIKA : Jurnal Penelitian Universitas Kuningan Vol 16 No 02 (2025)
Publisher : Universitas Kuningan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25134/logika.v16i02.11907

Abstract

Non-forest estate (APL) is classified as a non-forestry cultivation area. Therefore, they have significant potential for conversion into cover and other uses for economic development. Furthermore, APL also offers potential for biodiversity and other functions related to ecosystem balance. Efforts to ensure ecosystem balance in APL include the identification of High Conservation Values ​​(HCVs). However, HCVs have been partially implemented in concession areas. Therefore, it is crucial to enforce HCVs at the landscape level or within specific juridictions. This study aims to identify and map areas with high/low probability of HCVs 1 to 4 in Siak Regency, Riau Province, and their threats. The research method used is a quantitative descriptive method, with HCV screening guidelines referring to High Conservation Value (HCV) Screening: Guidance for identifying and prioritizing action for HCVs as part of the jurisdictional and landscape approach initiated by HCV-RN. The study results indicate that HCV 1 – HCV 4 areas in Siak Regency, Riau Province, were identified in other use areas (APL) with area status as non-forestry cultivation areas, encompassing both high and low probabilities. Meanwhile, the threat ranking of HCV 1-HCV 4 consists of high – very high threats, with the form of threats in the form of land conversion for the expansion of BPPH HT in forest areas (HP, HPT, HPK) and the expansion of oil palm plantations in APL, forest and land fires, illegal logging, issuance of Tora permits, animal conflicts due to the reduction in area and quality of habitat, the entry of invasive species, canalization, and pollution of river, lake and swamp ecosystems. Keywords: Non-forest estate, High Conservation Value, Screening