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Binus Business Review
Published by Universitas Bina Nusantara
ISSN : 20871228     EISSN : 24769053     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Binus Business Review is an international journal published in March, July, and November hosted by the Research and Technology Transfer Office (LPPM) of Universitas Bina Nusantara. The journal contents are managed by the Binus Business School, Faculty of Economics and Communications, and Forum Manajemen Indonesia (FMI). BBR has been accredited by DIKTI under the decree number 158/E/KPT/2021. BBR provide a forum for lecturers, academicians, researchers, practitioners, and postgraduate students to publish empirical multidiscipline research in business & management research, from operations to corporate governance and marketing. All empirical methods including, but not limited to, qualitative, quantitative, field, laboratory, meta-analytic, and mixed methods are welcome.
Arjuna Subject : -
Articles 1,231 Documents
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Pengaruh Matematika terhadap Motivasi dan Prestasi Belajar Mahasiswa Jurusan Akuntansi Universitas Bina Nusantara Pariang Siagian
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1036

Abstract

For learning achievement, it is acknkowledged that there are many factors influencing such as internal motivation from students, like willingness or motivation, self discipline and another important thing is level of intelligence. The background of this research  is lot of students are not able to follow  the lessons well, and  the effect is they face some difficulties on their academic achievement, including the areas of accounting subject loaded with mathematic or counting subject. Many students are not happy about math subject, so it makes them less of motivation to learn, and ultimately affects the achievement. Therefore, the writer is interested in conducting research presented in this paper. The factor on this research is to determine whether the influence of mathematic on learning motivation and learning achievement for the students majoring in Accounting Students of Economic hoping to improve the quality of learning process in producing quality graduates. Population on this research is all Accounting Department students, Bina Nusantara University. Research method used is parametric statistic, with purposive sampling, and in processing data is SPSS method with regression analysis tool.  From the research, it is concluded 1) there is significant effect of mathematic factor to the learning motivation, and 2) there is not the significant effect of mathematic factor to the learning achievement.
Analisis Komparatif Kinerja Keuangan dan Prediksi Kebangkrutan Perusahaan Telekomunikasi Gen Norman Thomas
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1037

Abstract

This study aims to reveal the comparative financial performance and prediction of bankruptcy in 2 (two) telecommunications services company; PT Bakrie Telecom Tbk and PT Mobile-8 Telecom.Tbk.  Compared to other telecommunications services companies formerly established, such as PT Telkom Tbk., PT Indosat Tbk., and PT XL Axiata Tbk., PT Bakrie Telecom, Tbk. and PT Mobile-8 Telecom, Tbk. are still new and relatively untested, so it is interesting to do the research. The research method used was comparative analysis between two similar objects studies based on financial ratios. Based on calculations and ratio analysis, it shows that the ratio of liquidity to the financial condition of PT Mobile-8 Telecom Tbk is better than PT Bakrie Telecom Tbk, but leverage ratios, activity ratios, and profitability ratios happen PT Bakrie Telecom Tbk better than PT Mobile-8 Telecom Tbk. In the calculation on dupont analysis of PT Bakrie Telecom Tbk has an average ROA of 2:42%, which is better than ROA of PT Mobile-8 Telecom Tbk -12.29%. Bankruptcy prediction for PT Mobile-8 Telecom Tbk with z score much smaller, 4.81 (2007), -5.82 (2008), -7.50 (2009); it means the greater the likelihood of PT Mobile-8 Telecom Tbk towards bankruptcy. As for the PT Bakrie Telecom Tbk with a z score has narrowed, -0.11 (2007), 0.8 (2008), -2.30 (2009) but not as small as z score PT Mobile-8 Telecom Tbk, this also means that larger opportunities for PT Bakrie Telecom Tbk likely headed bankruptcy.
Mengukur Tingkat Kepuasan Pelanggan terhadap Pelayanan Biro Perjalanan Tamarind Wisata (Performance Importance Method) Trias Septyoari Putranto; Raden Nana Kusdiana
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1038

Abstract

Research aims to measure the quality of service, and to measure customer satisfaction with the service Travel Bureau (BPW). It can thus be identified variable service according to the needs and expectations of customers as well as the variables that need improvement. Samples taken in this research were customers coming to the BPW office, with a sample size of 110 customers by random sampling of 50 customers. Method of analysis used was Importance-Performance Analysis. 
Analisis Mengenai Problematika yang Dihadapi Karyawan Wanita di Bidang Perhotelan Maria Pia Adiati
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1039

Abstract

Nowadays it is seen that women work in every line of work. This is also clearly seen in tourism industry and particularly in hotel industry. Many positions in hotel are held by women. These women have big participation in running the hotel industry while they have another task as a housewife while working. It is interested to analyze the problems faced by the women who work in the hotel since it relates to the nature of woman such has pregnant, to give birth, and to breast-feed the baby. The nature of woman must not be forgotten eventhough she is working and the hotel management should give attention to this nature since it relates to the daily hotel operational where the woman employee is involved in it. 
Hotelier: a Passion or a Profession? Agung Gita Subakti
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1040

Abstract

The history of hotels is intimately connected to that of civilizations. Or rather, it is a part of that history. Through years and time, many people are making their mark in the hotel industry by gaining the title as a Hotelier. Not just nationwide but they placed their footsteps throughout the world and became leading people in the Hospitality industry. The aim of this paper is to overview some of the people who had achieve the reputation as an Hotelier: globally recognized, set up their set of high quality standard, developing international brand and be able to sustain and succeed worldwide.
Usaha Pemasaran Produsen Tempe R. Nana Kusdiana; Trias Septyoari Putranto
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1041

Abstract

Tempe is a food made from the fermentation of soybeans or some other materials using somekind of fungus Rhizopus, such as Rhizopus oligosporus, Rh. oryzae, Rh. stolonifer or also known as bread mold, or Rh. arrhizus. Fermentation preparations are commonly known as "yeast tempe". Tempe has been known since ancient times, particularly in Java as supplement staple food which is high protein and low cholesterol. Tempe and tofu selling price is still low compared to other protein food sources, such as fish and chicken. According to market research, the majority of tempe and tofu products is still the lower class’ consumption, since the quality and processing methods are traditional distribution, including in sanitation and hygiene. It is necessary to stimulate and generate interest in the bank to develop relationship with the Indonesian Tofu Tempe Producers Cooperative (KOPTI) and its members to tempe producers can increase production and performance. Tempe and Tofu Development Centers Manufacturers through Integrated Partnership Program by KOPTI as a company with a core group of tempe and tofu manufacturers, which are members of the KOPTI, is the modernization of tempe and tofu small business activity to be an independent food business industry.
The Portrait of Market Leader in Flower Market Vendors at Pasar Rawa Belong R.A. Aryanti W. Puspokusumo
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1042

Abstract

A good prospect in flowers’ business has made many newcomers from different cities interested in trying the opportunity to become a succesful florist. Since Pasar Rawa Belong has grown up and become more well-known as the marketing and promotion center for flowers, it creates a conducive and atmospheric place to start the business. Many florists in Pasar Rawa Belong have made big profits from the businesses. It can be said that they all are successful florists. However, there will be barely a single florist who is considerately leading forward in the competitive environment. An observation through population of all florists in Pasar Rawa Belong and samples of 50 florists was done in order to find the forthcoming market leader. The method used in observing florists in Pasar Rawa Belong was survey and interview. Next, the results were summarized and analyzed based on certain theoremes from textbooks, articles, and online documents. The theorems are mostly related to management aspects of a competitive and conducive environment while operating a business. According to the data, Yurie Florist, Kusumawardani, and Anadisha come out as the market leaders in 2011 since they have the highest sales per month or beyond 100 million. Meanwhile, no more than 16 percent of florists in Pasar Rawa Belong are able to gain profit of more than 100 million rupiahs per month. Yurie Florist, Kusumawardani, and Anadisha have wide-scale of distribution channels and sells imported flowers which support their high sales. The sales become indicator to determine market share of the shops. The market share itself is decisive indicator to determine the market leader
The Implication of Vat Regulation to Tax Revenues: the Case of Small Retailer in Indonesia Fany Inasius
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1043

Abstract

According to the VAT Act the category of small enterpreneur is an entrepreneur who attempts the circulation does not exceed 600 million rupiah, while according to the Income Tax Act is a business entrepreneur who has the total of revenues no more than 4.8 billion rupiah. The small retaillers with sales revenue above 600 million and below 4.8 billion rupiah which Income Tax Act could use the special rate of 0.75% of the total revenues required to levy VAT at 10% of sale revenues or when under 1.8 billion rupiah  the VAT rate is of 3-4%. The imposition of value added tax which unfairly results in the lower level of taxpayer compliance. This study focuses on the implications of VAT rates on the small retailler who has the circulation of business between 600 million to 4.8 billion rupiah to the amount of tax revenue. From the research conducted based on the comparatives research method, the descriptive analysis of documents and interviews produced that the reduction in the VAT rate impacts in increased state revenue.
Pengaruh Role Model’s Influence pada Materialism dan Marketplace Knowledge Periode Remaja Akhir Rita Rita
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1044

Abstract

The aim of the study is to examine the positive influence of direct role model's influence (father, mother, and peer) and vicarious role model’s influence (celebrities and athletes) with materialism and marketplace knowledge late adolescents periodic. The subjects of this research are respondents late adolescents periodic inscribed as student college in Jakarta. There are 281 respondents are recorded. Purposive is taken as sampling technique. The hypotheses are analyzed with regression analysis with SPSS 11.5 software. The finding shows that, there is not significant difference between direct role model's influence (father, mother, and peer) to materialism and marketplace knowledge what is experienced by late adolescents. But there is significant difference between vicarious role model’s influence (celebrities and athletes) to materialism and marketplace knowledge what is experienced by late adolescents.
Analisis Korelasi Kanonik Permintaan Non-Fungsional Iskandar Putong
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1045

Abstract

Interdependency analysis (canonical correlation analysis) intends to determine how much influence among the variables comprising two groups of variables (set variable) reciprocal between demand variables non-functional group member to request a non-functional group non-member. By using a sample of 45 respondents which were valid and reliable, normally distributed, homogeneous, numeric and no autocorrelation, the resulting data consist of 2 groups (2 sets), each group consisting of three indicator variables (manifest) variables, namely Mode Effect(M1 and NM1), Prestige effect (M2 and nm2) and the Veblen effect (M3 and NM3) with the hypothesis that the variable demand affects Non-functional Member Non-Member. Data were analyzed with the model of canonical correlation and MANOVA statistical test at alpha level of 5% (1 and 2-way), with the tools SPSS ver.21, showed that the effect of the variable group (based on eigenvalue) Member of the Non-Member is larger than the effect of non-Member to Member in 2 of 3 Root generated. These results indicate that the effect of Mode, prestige, and Veblen affect to non-member and statistically significant.

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