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Binus Business Review
Published by Universitas Bina Nusantara
ISSN : 20871228     EISSN : 24769053     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Binus Business Review is an international journal published in March, July, and November hosted by the Research and Technology Transfer Office (LPPM) of Universitas Bina Nusantara. The journal contents are managed by the Binus Business School, Faculty of Economics and Communications, and Forum Manajemen Indonesia (FMI). BBR has been accredited by DIKTI under the decree number 158/E/KPT/2021. BBR provide a forum for lecturers, academicians, researchers, practitioners, and postgraduate students to publish empirical multidiscipline research in business & management research, from operations to corporate governance and marketing. All empirical methods including, but not limited to, qualitative, quantitative, field, laboratory, meta-analytic, and mixed methods are welcome.
Arjuna Subject : -
Articles 1,231 Documents
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Peran Pemerintah dalam Perencanaan Pembangunan Lapangan Golf Kintamani dengan Prinsip Pariwisata Berkelanjutan Rila Hilma
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1056

Abstract

Planning a tourist destination, some aspects need to be considered concerning government’s role, surrounding society, and sustainable development principles. The project of golf court in caldera Gunung Batur must be analysed by some experts. This study aims to anticipate some new troubles that might come up when the construction of golf court begins. Above it all, every study has opportunity to be applied whether by regional or national government, who responsibly takes control of the region, once they approved the project. Based on it, the plan of golf court construction in Kintamani, Bangli regency, Bali Province (as cited by www.bisnisbali.com on 27th January 2011) proposed by Ministre Jero Wacik and approved by the parlement members of DPRD Bangli, concerns the principles of sustainable tourism which could prevent, especially Kintamani region, from deconstructed side effects of the development. This research applies qualitative-descriptive method supported by literature review and news from media, especially online media which are able to provide the actual news from Kintamani region.
Overview Michelin Star Reputation Restaurant in Hospitality Industry Agung Gita Subakti
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1057

Abstract

For most chefs and Restaurateur, having his restaurant being awarded one or more stars in the famous Michelin Guide Rouge represents a major achievement, recognition of their work, and also important publicity generating increased notoriety. In this specific industry, experts play a decisive role, and reputation of restaurants and chefs are basically established according to their opinions. The aim of this paper is to overview some of the Restaurants achieving the Michelin Star Reputation and able to sustain it for years. Moreover, how these reputations are made and to understand better the development of gaining such a high reputation.
Kondisi Manajemen Pengetahuan Perguruan Tinggi Swasta di DKI Jakarta Dyah Budiastuti
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1058

Abstract

Globalization affects not only economic sector, but also education sector especially higher education. It changes the mindset on managing university as higher education executant which is responsible in producing science and technology. As an organization focusing on human capital, a university should have ability in knowledge management. This research aims to determine the conditions of knowledge management on privateuniversities in Jakarta, and to propose the implementations of knowledge management which could create value. The study was conducted on 184 private universities in Jakarta with descriptive statistical analysis methods. The results showed that the conditions of knowledge management on the universities have not been able to create value for the universities concerned. So that, the implementations should be linked to the provision of knowledge management components, such as the provision of information technology, the process management, and theprovision/improvization on human capital capability in managing knowledge management systems.
Assessment of Entrepreneurship in Indonesia Towards Compliance on Facing Afta Hendry Hartono; Erwin Halim
Binus Business Review Vol. 4 No. 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1059

Abstract

Entrepreneurship as a process of establishment of SMEs or business ventures in many sectors, have greatly contributed in the creation of jobs, innovation and to economic growths. Economic activities of large company tend to create opportunities for SMEs through creating new market as technology implementation. Government supports are needed to provide national intermediaries for supporting the entrepreneur to start the business, also preparing them for global competitive market. Intermediaries support government for educate entrepreneur increase their skill, knowledge, and motivate them as a coach. Intermediaries can from expert individual, private institution, and higher education institution. The purposes of this paper are to assess entrepreneurship in Indonesia and to offer some recommendations that can be followed up that can significantlygive positive impact on entrepreneurship development in Indonesia ahead of the implementation of AFTA.
Uji Organoleptik Hasil Jadi Kue Menggunakan Bahan Non Instant dan Instant Dianka Wahyuningtias
Binus Business Review Vol. 1 No. 1 (2010): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v1i1.1060

Abstract

The process of making a cake in the modern era, demanding speed because of the time more valuable and more widely distribution coverage, which means greater production capacity. Then the process is made as efficient as possible. Busyness is high enough to make parents and family also eventually follow the diet and no hassle instant preparation. Now was enough just to buy one box of instant cake mix that is usually already included in the package, plus live eggs, and butter cake be desired. The process is also very clear instructions printed on the packaging of instant flour. From the results of analysis of Material Differences between Normal and Instant Ingredients (Paired Samples Correlations) then we can see the differences, views of significant value. If sig is smaller than 0:05, the materials A and B materials are different, but if the sig is greater than 0:05, the materials A and B, have same material. From the above table can be viewed texture and flavor of the cake A and B are different, while for the smell, taste, and colors have in common. So it can be concluded that between the two cakes A and B are same. 
Pengaruh Kinerja Pramusaji terhadap Operasional Hotel X di Bali Yuliana Yuliana
Binus Business Review Vol. 1 No. 1 (2010): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v1i1.1061

Abstract

Hospitality industry which is a service industry, inseparable from the role of process performance influence the waiter, where it plays an important role in the operational work which is part of the main elements to be a qualified waiter. Regarding the theories that support for the strengthening of this title is taken several interrelated theories regarding operational performance with the waitress at the Hotel X Bali. Research carried out by using descriptive correlation method by distributing questionnaires to employees and guests who later data processing using likertt scale. From the discussions that there will be value in the correlation (r) of 0.7263, which means there is a positive relationship between operational performance with the waiter, with a strong degree of correlation. Leverage rate coefficient (Determination) amounted to 52.75%, it can be said that the waitress who was influenced by the performance of the operational level of 52.75% and the remaining 47.25% influenced by other factors, such as motivation, working environment, and compensation. 
An Overview of Franchising In The Hospitality Industry Ersan Suria Pranoto
Binus Business Review Vol. 1 No. 1 (2010): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v1i1.1062

Abstract

Nowadays, franchising is the most significant part in the hospitality industry through hotels and fast food restaurant. Franchisor gives the right to the franchisee to sell their product and service also to sub franchise it and worked under their brand name. Furthermore, in franchising there must be a contract between the franchisor and the franchisee which include the term and condition. Franchises include some aspects such as, screening, site selection, operating manuals and the pre opening. However, there are some advantages and disadvantages for both the franchisor and the franchisee. The expansion of franchise can be achieved through different strategies of distribution and the knowledge of the targeted market. The future of franchise can be gained through strategies of distribution system, which could emerge the entrepreneur into the majority economy and business. 
Penerapan Metode Balanced ScoreCard Sebagai Suatu Sistem Pengukuran Kinerja pada PT Dritama Brokerindo, Jakarta Timur Haryadi Sarjono; Arko Pujadi; Henry Wono Wong
Binus Business Review Vol. 1 No. 1 (2010): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v1i1.1063

Abstract

This research was done in insurance company of PT Dritama Brokerindo, East Jakarta, by using Balanced Scorecard method, with four perpectives which measured, which are the finance perpective (financial statement), customer perpective (quizioner), perpective process internal business (quizioner) and in growth, and study perpective (quizioner). With total employees 18 employees people, serving company customer about almost 1500.Research method which used is descriptive method with research type is case study. data analyse Technique which used is using primary data processing, like : field study, interview, quizioner and also secondary data with data collecting from company which is in the form of financial statement year 2005 - 2008. Research result that, performance PT Dritama Brokerindo which during the time measured traditionally, the management not get clear information, and measured about non finansial aspect of company. Triedly apply system of performance measurement with Balanced Scorecard, got the comprehensive and more complete result about condition of company which in fact. Pursuant to result of research from entirety aspect, obtained a total score 110, or value three which shown Good Enough criterion. 
Marketing System of Fresh Friut and Vegetable: The Role of Modern and Wholesale Market in Jakarta and the Vicinity Togar A. Napitupulu
Binus Business Review Vol. 1 No. 1 (2010): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v1i1.1064

Abstract

Marketing system of fresh fruits and vegetable in the context of the rapidly growing dynamic markets in Jakarta and the vicinity was studied. Unstructured interviews and observations of key persons, and panels were conducted, primarily in three main wholesale markets in Jakarta and the vicinity and some supermarkets. It was found that the availability of management services and associated facilities are not yet fully compatible with modern markets. Their role, therefore, in catering to the supermarkets is limited, in particular for vegetables due to requirements on quality and delivery schedules. In general, supermarkets procure their supply directly from production centers through special/dedicated suppliers, which currently amounts to about 1% to 5% of total production from production centers. If policy and conducive economic incentive are available, wholesale markets are not only domain of public investment anymore, but also private investments alike. The newly established wholesale markets show that they now have a higher rate of utilization than in the years before. It is therefore for the local government and the central government to furthers devise conducive policy and regulatory measures, and for the private to take this opportunity in terms of investment in developing the economy of the region. 
Analisis Perumusan Strategi Bisnis pada PT Samudera Nusantara Logistindo Engkos Achmad Kuncoro
Binus Business Review Vol. 1 No. 1 (2010): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v1i1.1065

Abstract

PT Samudra Nusantara Logistindo (PT SNL) is a company engaged in international cargo transportation services (international freight forwarder). Purpose of this study is to analyze the internal and external conditions and formulating business strategy and in order to gain competitive advantage for companies. The research method used in this research is a qualitative descriptive method research types such as of case studies. We have used Data Collection Techniques using interviews, surveys and questionnaires provided by the relevant parties in the company. These obtained data has been analyzed using a matrix IFE, EFE, CPM, TOWS, IE, SPACE, Grand Strategy and QSPM. The results of the IFE Matrix 2.885 and EFE Matrix are 2.623. The Result of the following Matrixes TOWS, SPACE, IE, Grand Strategy alternatives that can be applied in the company will be market penetration and product development strategy. The final results of this study concluded that the recommendation or proposal of an appropriate business strategy for the company based on the results obtained through a matrix of data processing is QSPM Market development strategy are then followed by the product development. 

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