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All Journal E-Mabis: Jurnal Ekonomi Manajemen dan Bisnis Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Pengabdian kepada Masyarakat Nusantara Jurnal Nasional Manajemen Pemasaran dan SDM AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis
Eka Muzalfitri Ridwan
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Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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 1 
Future-Anxious Commitment and Its Influence on Potential Human Capitals and Social Problems Anticipation With Personal Fides Awareness as Mediating Variabel Muzalfitri Ridwan, Eka
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 1, No 3 (2018): Budapest International Research and Critics Institute October
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v1i3.56

Abstract

South Sumatera is one of biggest city in Indonesia that has been developing in many kinds of infrastructures, not only in physical aspect but also in human resource aspect.  One of trendsetter problems in that city are work status that are accustomed to having at professions like lecturers and teachers in South Sumatera generally and Palembang city specially.  Many lecturers and teachers not only in state universities and state schools (like: elementary school, junior high school, and senior high school) but also in private universities and private schools have been having uncertain status that we can also say outsourcing lecturers and teachers since Indonesia Government decided a moratorium planning in recruiting candidates of public servants in Indonesia.  It means, it will be big problems for lecturers and teachers in Indonesia (especially in South Sumatera), they will influence on public services (like: college students and students) even decrease potential human capital and other social problems because of lecturers’ and teachers’ uncertain status.  Meanwhile in other countries (USA, England, Japan, New Zealand, Singapore, Germany, Korea, Philippine), outsourcing workers are a custom in those but it can not be implemented in South Sumatera because outsourcing workers in this city are not ready yet in their competencies, soft and hard skills, experiences, creative thoughts, internal motivations, independencies, and loyalty to the job.   Besides that, there is custom in South Sumatera (Indonesia generally) that being an employee is a pride for themselves and their families even though the salaries are too low.   This research had found two postulates to become novelties support motivation and commitment theoriesThe result of this research are there are strong influence of personal FIDES awareness on future-anxious commitment grades 0,98 (98%), strong influence of personal FIDES awareness on potential human capital grades 0,79 (79%), and strong influence of personal FIDES awareness on social problems anticipation grades 0,53 (53%).  Personal FIDES awareness (PAFIDES) rises because of uncertain job status and job scarcity, and PAFIDES can not strongly and directly influence on social problems anticipation (SOCPRA) but it will be strongly if it indirectly influences on SOCPRA by using mediating variable called future-anxious commitment.
PEMODELAN PIFTICY THEORY (SPIRIT OF SELF TENACITY AND EFFICACY THEORY) DAN DAMPAKNYA TERHADAP KINERJA PERSONAL DENGAN SA-CILUS THEORY (STAR ASSURANCE BASED SOCIAL STATUS THEORY) SEBAGAI VARIABEL MEDIASI: Studi pada Dosen PTS di Kota Palembang Eka Muzalfitri Ridwan
E-Mabis: Jurnal Ekonomi Manajemen dan Bisnis Vol 19, No 2 (2018): Oktober
Publisher : Faculty of Economics and Business, Universitas Malikussaleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (611.346 KB) | DOI: 10.29103/e-mabis.v19i2.352

Abstract

The role and the function of a lecturer in a private college is very crucial in accordance with a lecturer can serve some college students in the shape of scientific education, knowledge, science, and even new technologies. So, in this matter how hard a lecturer’s job to fulfill and satisfy the students’ skill and education until they can get their hope like academic degrees. The classical problems that researcher finds not only from the research gap but also from empirical studies found that lecturers’ prosperities and their recognitions of their skill and expert and even scientific researches are very apprehensive until their motivation at work is low, not loyal to the job, unsatisfied, and even overloading job without any recognitions from their foundation or institution. This research has found that PIFTICY theory and SA-CILUS theory are successfully generated as new theories or postulates to contribute science addition and development in human resource management and organizational behavior until problems in personal performance in this research can be solved. the method of this research using AMOS programme that results PIFTICY significantly influences on personal performance with the grade of 0,963 and SA-CILUS as a mediating variables that influences on PIFTICY with the grade of 0,045. Not only the grand theoretical model in this resaerch is proper but also empirical model in this research can be proper and accepted as a new-research construct.
Strategi Pemasaran untuk Meningkatkan Penjualan Produk Program Prakerja di Universitas Muhammadiyah Bangka Belitung Sumarno, Sumarno; Ridwan, Eka Muzalfitri; Sukma, Mega; Herliyanti, Verni; Wahyudi, Panca
AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Vol. 5 No. 1 (2025): AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/jmeb.v5i1.1256

Abstract

This research aims to analyze the partial and simultaneous influence of product quality, pricing, and promotion on sales improvement at a Pre-Employment Training institution in Bangka Belitung. It also seeks to identify the most dominant factor affecting the sales increase of the Pre-Employment Program at Universitas Muhammadiyah Bangka Belitung. This quantitative research employed a sample of 50 participants who successfully enrolled in the program. Data collection methods included questionnaires, interviews, and documentation. The study utilized validity and reliability tests, multiple linear regression analysis, and hypothesis testing through t-tests, F-tests, and multiple determination coefficients (R²). The findings indicate that product quality, pricing, and promotion significantly influence sales improvement. The regression analysis revealed that 75% of sales variations are explained by the proposed model, demonstrating its effectiveness and relevance. Recommendations include focusing on strengthening promotion through social media and leveraging alumni testimonials to attract more participants.
Pendampingan Hilirisasi Produk Dalam Mendukung Produktivitas Hasil Laut Masyarakat Desa Penutuk Juliansyah, Ari; Ashidiq, Abdul Rahman; Ridwan, Eka Muzalfitri; Irwan, Andesta Granitio; Dalimunthe, Nurzaidah Putri; Martahayu, Vika; Wahyudi, Panca; Nabil, Nabil; Gilfandes, Defa
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 6 No. 3 (2025): Edisi Juli - September
Publisher : Lembaga Dongan Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jpkmn.v6i3.6284

Abstract

Hasil dari pengabdian ini dapat dirangkum sebagai berikut: salah satu tujuan dari kegiatan PkM ini adalah untuk meningkatkan produktivitas masyarakat umum dengan melakukan hilirisasi hasil laut di Desa Penutuk. Permasalahan utama yang dibahas adalah rendahnya harga produk yang dibuat dari hasil penjualan mentah tersebut, serta kurangnya pengetahuan dan usaha dari masyarakat umum untuk mengkonversi hasil penjualan tersebut menjadi produk yang memiliki nilai jual yang lebih tinggi.  Solusi yang ditawarkan adalah pelatihan dan pendampingan dalam proses hilirisasi, diversifikasi produk, dan strategi pemasaran. Hasil pengabdian menunjukkan peningkatan pemahaman dan keterampilan masyarakat dalam mengolah hasil laut menjadi berbagai produk olahan, seperti kerupuk ikan, abon ikan, dan olahan lainnya, yang berdampak positif pada peningkatan pendapatan dan produktivitas masyarakat Desa Penutuk. Pentingnya hasil pengabdian ini terletak pada peningkatan keterampilan dan pemahaman masyarakat nelayan dan petrani untuk menggapai kemandirian ekonomi masyarakat pesisir melalui pengembangan produk lokal.
Persepsi Pengiklan Terhadap Kebijakan Pemerintah Kota Pangkalpinang pada Penggunaan Baliho PT Cinda Karya Media Ridwan, Eka Muzalfitri; Sumarno, Sumarno; Hadzami, Meizha; Azzahra, Maharani Fatiya
Jurnal Nasional Manajemen Pemasaran dan SDM Vol. 6 No. 2 (2025): Jurnal Nasional Manajemen Pemasaran & Sumber Daya Manusia
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnmpsdm.v6i2.2839

Abstract

This study examines advertisers' perceptions of Pangkalpinang City's government policy regarding the regulation of billboards and its implications for PT Cinta Karya Media. Billboards are one of the most commonly used outdoor advertising media due to their broad reach and visual impact. However, recent government policies have introduced stricter regulations on the number, location, and duration of billboard installations in order to maintain city aesthetics and order. This research employs a qualitative approach, utilizing in-depth interviews with advertisers operating in Pangkalpinang and management representatives of PT Cinta Karya Media. The findings reveal that many advertisers perceive the policy as restrictive, impacting their advertising strategies and effectiveness. As a result, some have shifted to alternative media, such as digital advertising. PT Cinta Karya Media has responded by adapting its business strategies, exploring new advertising media, and optimizing permissible billboard locations. This study concludes that while the policy contributes positively to urban order, it presents economic challenges, particularly for small and medium advertisers. It recommends that local governments adopt more flexible policies that strike a balance between city planning and business growth. Furthermore, innovation in advertising media is encouraged for both advertisers and media companies.
Co-Authors Andesta Granitio Irwan ashidiq, abdul rahman Azzahra, Maharani Fatiya Dalimunthe, Nurzaidah Putri Gilfandes, Defa Hadzami, Meizha Herliyanti, Verni Juliansyah, Ari Martahayu, Vika Mega Sukma Nabil Nabil, Nabil Sumarno . Wahyudi, Panca