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Penyuluhan Masyarakat Desa Paccelekang Melalui Strategi Digital Marketing Sebagai Upaya Pengembangan UMKM Harti Oktarina; Moh. Mulyadi Prasetyo; Muh. Anas; Herlina H; Sitti Hajar Aswad
Nanggroe: Jurnal Pengabdian Cendikia Vol 2, No 5 (2023): Agustus (In progress)
Publisher : Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.8276085

Abstract

Pemanfaatan konsep pemasaran berbasis teknologi digital menjadi harapan bagi usaha kecil dan menengah untuk berkembang menjadi pusat kekuatan ekonomi. Usaha Kecil dan Menengah dapat menggunakan media sosial sebagai sarana digital marketing. Selain biaya yang murah dan tidak perlunya memiliki keahlian khusus dalam melakukan inisiasi awal, media sosial dianggap mampu untuk secara langsung meraih konsumen. Pemasaran digital merupakan sarana utk memperkenalkan produk melalui media digital maupun online. Perkembangan dunia digital saat ini sedang trend dan menjadi kebutuhan di semua kalangan. Faktanya banyak UMKM yang masih mengalami kesulitan dalam proses pemasaran produk dalam pengembangan usahanya. Tujuan dari kegiatan ini adalah Meningkatkan kemampuan dan pengetahuan usaha kecil dan menengah melalui digital marketing untuk memasarkan produk yang lebih luas sehingga penjualan bisa meningkat. Penyuluhan seperti ini perlu lebih sering dilaksanakan untuk membangun kesadaran dan pemahaman mengenai digital marketing dan langkah-langkah yang harus dilakukan untuk membuat dan mengelola akun media sosial. Di sisi lain, pelaku UMKM harus menumbuhkan keberanian untuk mencoba hal yang baru, berlaku profesional, dan sabar menunggu hasil sambil terus berkreasi. 
HUBUNGAN ANTARA SIKAP, KEMANDIRIAN, DAN GAYA BELAJAR DENGAN HASIL BELAJAR SISWA KELAS VIII SMP MADANI MAKASSAR Yusri Suheni; Hasria Alang; Moh. Mulyadi Prasetyo
Guru Membangun Vol 42, No 2 (2023): Volume 42 Number 2, Desember 2023
Publisher : Ikatan Keluarga Alumni FKIP Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/gm.v42i2.72345

Abstract

The aim of the research was to determine the relationship between the variables of attitude, independence and learning style and the learning outcomes of class VIII students at Madani Middle School, Makassar. This type of research is ex post facto, namely research carried out on events that have occurred to reveal existing data or describe research variables without providing treatment or manipulation of the object under study. The data collection technique is in the form of a questionnaire which is used to obtain data on students' attitudes, independence and learning styles. Data collection on students' attitudes, learning independence and learning styles was carried out through administering questionnaires, while data on student learning outcomes was obtained from odd semester test scores. Data analysis uses inferential statistics with product moment correlation tests, simple and multiple fiber regression assisted by SPSS 20.0 for Windows software. Based on the research results, it was concluded that: there is a positive relationship between attitudes and the learning outcomes of class VIII students at Madani Middle School, Makassar, with a percent correlation value of 0.385. There is a positive relationship between learning independence and learning outcomes for class VIII students at Madani Middle School, Makassar, with a percent correlation value. of 0.299, there is a positive relationship between learning styles and the learning outcomes of class VIII students at Madani Makassar Middle School, with a percentage correlation value of 0.232 and that there is a positive relationship between attitudes and learning outcomes with a percent correlation value of 0.385, there is a positive relationship between learning independence with learning outcomes with a percent correlation value of 0.299 and there is a positive relationship between learning style and learning outcomes with a percent correlation value of 0.232.
Evaluasi PCK (Pedagogical Content Knowledge) Dalam Kesiapan Mahasiswa Pendidikan Biologi Sebagai Calon Tenaga Pendidik Nurhidayah; Mohammad Mulyadi Prasetyo; Khaidarsyah
Biosfer : Jurnal Biologi dan Pendidikan Biologi Vol. 8 No. 2 (2023): BIOSFER: Jurnal Biologi dan Pendidikan Biologi
Publisher : Program Studi Pendidikan Biologi, FKIP Unpas,

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/biosfer.v8i2.11202

Abstract

Knowledge of Pedagogical Content (PCK) is a concept that emerged because the teaching process not only provides knowledge to students but also gives them the ability to apply the knowledge they acquire. PCK needs to be owned by teaching staff or prospective teaching staff to determine the strategies or techniques used to convey lesson material so that it is more efficient and meaningful. Apart from that, PCK is also one of the standards for preparing teaching staff. The aim of this research is to evaluate the PCK (pedagogical content knowledge) of biology education students regarding their readiness to become teaching staff. This research applies a descriptive approach and is quantitative. A total of nine biology education students were used as research subjects. Samples were taken using purposive sampling. PCK data was obtained through a questionnaire, while data on teaching ability was taken through an assessment sheet. Data were classified based on score interpretation criteria and analysed descriptively with percentages. The results of this research show that PCK is included in the good category with a percentage of 77.72%, and basic teaching abilities are also included in the good category with a percentage of 78.92%. Teachers with good PCK can organise learning well. Because students gain a lot of experience during the learning process, teaching ability is also important for the success of the learning process. The results of this research show that biology education students have good PCK, indicating that they are ready to become educators