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I Gede Aditya Purwanto
Universitas Tadulako
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ANALISIS IMPLEMENTASI PROGRAM INDONESIA HIJAU DARI PT PASANG KAYU PADA DESA RING 1 Afdal Dzikry; Keysha Putri Maharani; Marcela Angelina Pamora; St. Fahriah Rumambi; Rahmawati Kasman; Nabilah Sanjana Putri Armansyah; I Gede Aditya Purwanto; Afdal Risqullah Ramadhan; Ahmad Satrio; Hj. Rahmawati Halim; Askar Mayusa; Andi Maman
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 4 (2026): JULI
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i4.10425

Abstract

This study aims to analyze the implementation of the Indonesia Green Program through the Astra Hijau pillar carried out by PT Pasangkayu in ring 1 villages within the company’s operational area. This research is motivated by the importance of implementing Corporate Social Responsibility (CSR) programs in supporting environmental preservation and sustainable development. The research employed a qualitative method with a descriptive research type. Data collection techniques were conducted through Focus Group Discussions (FGD) to obtain information regarding community perceptions, participation, and experiences related to the implementation of the company’s environmental programs. The results showed that the implementation of the Indonesia Green Program was carried out through several main activities, including clean water assistance, waste management and environmental revitalization, ecobrick programs, greening and tree seedling assistance, environmental education, and environmental infrastructure development. These programs had a positive impact on improving environmental quality and increasing public awareness in preserving the environment. In addition, the community development approach implemented by the company encouraged community involvement in program implementation, thereby supporting the sustainability of environmental activities in the assisted villages. However, the implementation of the program still faced several obstacles, such as budget limitations, uneven distribution of programs across all ring 1 villages, and differences in community participation levels in each area. Therefore, stronger coordination between the company, village government, and the community is needed so that the implementation of environmental CSR programs can run more optimally, participatively, and sustainably.
Kemitraan Pt Astra Agro Lestari Tbk dalam Pilar Astra Hijau di Pasangkayu Nelsa Nelsa; Intan Fazira; Arifa Nurhidayanti; Yulita Septi Ardaneshwari; Nabilah Sanjana Putri Armasnsyah; Nur Fadhilah Dwi Putri Zaenong; Devi Petonengan; Ammatullah Anisah; Friscia Novianti Setiawan; Qiska Natasyah Chandra; I Gede Aditya Purwanto; Faustino Andresta Soande; Moh. Taqwa; Nawawi Natsir; Muhammad Afandi; Askar Mayusa
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 4 No. 3 (2026): Mei
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v4i3.10484

Abstract

This study aims to analyze the implementation of the Astra Hijau program as a form of corporate social responsibility (CSR) by PT Astra Agro Lestari Tbk through PT Pasangkayu, as well as the partnership models that support sustainable development in Pasangkayu Regency. Using a qualitative descriptive approach, the research findings indicate that Astra Hijau has successfully increased public awareness and participation in environmental conservation through programs such as clean water assistance, waste bank revitalization, reforestation, Ecobrick initiatives, and the empowerment of environmental cadres. The program’s success is supported by collaborative partnerships between companies, the government, schools, communities, the media, women, and youth. This program is considered capable of delivering integrated social, economic, and environmental impacts while improving the quality of life for the community.
Co-Authors Afdal Dzikry Afdal Risqullah Ramadhan Ahmad Satrio Ammatullah Anisah Andi Maman Arifa Nurhidayanti Askar Mayusa Devi Petonengan Faustino Andresta Soande Friscia Novianti Setiawan Hj. Rahmawati Halim Intan Fazira Keysha Putri Maharani Marcela Angelina Pamora Moh. Taqwa Muhammad Afandi Nabilah Sanjana Putri Armansyah Nabilah Sanjana Putri Armasnsyah Nawawi Natsir Nelsa Nelsa Nur Fadhilah Dwi Putri Zaenong Qiska Natasyah Chandra Rahmawati Kasman St. Fahriah Rumambi Yulita Septi Ardaneshwari