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Pengaruh Komunikasi Visual Dalam Kampanye Lomba Pendidikan Di Media Sosial Instagram Willy Widinia Widi; Aa Ridwan Maulana Sya'bani; Maulana Maulana; Mochammad Daffa; Nazirah Naswa; Muhammad Ihsan Hadi Surya; Muhammad Ripaldi; Ali Alamsyah Kusumadinata
HUMANUS : Jurnal Sosiohumaniora Nusantara Vol. 3 No. 1 (2025): HUMANUS (Jurnal Sosiohumaniora Nusantara)
Publisher : Yayasan Pengembangan Dan Pemberdayaan Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62180/xzs8hn13

Abstract

This study examines the effectiveness of an educational competition campaign conducted through Instagram, focusing on the role of visual communication in building audience interest and participation. Using a mixed-method approach combining qualitative and quantitative analysis, the findings reveal that the visual communication strategy successfully created high engagement and encouraged active participation. The analysis demonstrates that visual quality has a significant positive influence on audience interest, although aspects of visual appeal still require enhancement for optimal results. The study concludes that integrating strong visual elements with relevant content and persuasive narratives is key to the success of educational campaigns on social media platforms.  
Pengaruh Gaya Belajar Terhadap Prestasi Mahasiswa Universitas Djuanda Nazirah Naswa
HUMANUS : Jurnal Sosiohumaniora Nusantara Vol. 3 No. 2 (2026): HUMANUS (Jurnal Sosiohumaniora Nusantara)
Publisher : Yayasan Pengembangan Dan Pemberdayaan Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62180/ys4dcn21

Abstract

Learning styles are one of the internal factors that influence students’ academic achievement. Each individual has a unique way of absorbing and processing information, which affects the effectiveness of the learning process. This study aims to examine the influence of learning styles on the academic achievement of students at Djuanda University. The research employed a quantitative correlational method with a simple random sampling technique involving 33 student respondents. Data were collected through questionnaires, observations, and documentation, and analyzed using SPSS version 25 through validity and reliability tests, Pearson correlation, simple linear regression analysis, coefficient of determination, and ANOVA test. The results indicate a positive and significant relationship between learning styles and students’ academic achievement, with a correlation coefficient (R) of 0.938 and a coefficient of determination (R Square) of 0.880. This finding suggests that 88% of the variation in students’ academic achievement is explained by learning styles, while the remaining 12% is influenced by other factors outside this study. The ANOVA test produced an F value of 19.886 with a significance value of < 0.001 (< 0.05), indicating that the regression model is feasible. Partially, indicator X1.8 has a significant effect on students’ academic achievement with a significance value of 0.047. Therefore, it can be concluded that the better the learning style applied by students, the higher their academic achievement. These findings highlight the importance of understanding individual learning styles as a basis for developing effective learning strategies in higher education.