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All Journal Scientific Journal of Reflection : Economic, Accounting, Management and Business QISTINA: Jurnal Multidisiplin Indonesia
Geby Dapot Tua Sipahutar
Universitas Negeri Medan
Religion Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Nursing

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Analisis Faktor-Faktor yang Mempengaruhi Minat Konsumen terhadap Produk Pertanian Lokal dan Impor Khosyi Juan Satria; Geby Dapot Tua Sipahutar; Lokot Muda Harahap; Mhd. Syaikhan Nazri Limbong; Helon Hibri Nababan; Jonathan Delvinosa Gultom
SCIENTIFIC JOURNAL OF REFLECTION : Economic, Accounting, Management and Business Vol. 9 No. 3 (2026): SCIENTIFIC JOURNAL OF REFLECTION: Economic, Accounting, Management, & Business
Publisher : Sekolah Menengah Kejuruan (SMK) Pustek

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/sjr.v9i3.1496

Abstract

The increasing presence of imported agricultural products in the domestic market has intensified competition and influenced consumer preferences toward local products. This study aims to examine the key factors affecting consumer interest in local and imported agricultural products by identifying patterns found in previous research. A qualitative approach was applied using a structured literature review method. Relevant sources were systematically selected from scientific journals, books, and academic publications published within the last decade, focusing on consumer behavior and agricultural product studies. The collected data were analyzed using content analysis to classify and interpret recurring themes across studies. The findings reveal that consumer interest is shaped by the interaction of economic, product-related, and socio-psychological factors. Price and freshness remain the main advantages of local products, while imported products are generally preferred due to consistent quality, better physical appearance, wider availability, and stronger branding strategies. In addition, social values and consumer perceptions significantly influence purchasing decisions. This study highlights the need for improving quality consistency, distribution systems, and marketing strategies to enhance the competitiveness of local agricultural products in the domestic market.
Analisis Budaya dan Lingkungan Organisasi Terhadap Motivasi Kerja (Studi Kasus di PT. Pertamina) Hilma Harmen; Auliya Afifah; Geby Dapot Tua Sipahutar; Kristiani Pakpahan; Silvia Lamriang Pardede; Yose Maria Tumonggi Sibuea
QISTINA: Jurnal Multidisiplin Indonesia Vol. 4 No. 2 (2025): December 2025
Publisher : CV. Rayyan Dwi Bharata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57235/qistina.v4i2.7153

Abstract

Penelitian ini bertujuan untuk menganalisis suatu budaya dan lingkungan organisasi terhadap motivasi kerja karyawan dengan studi kasus pada PT Pertamina (Persero). Permasalahan yang ditemukan adalah adanya budaya organisasi yang permisif terhadap penyimpangan, tekanan kinerja yang intensif, lemahnya sistem pengawasan internal, serta pelanggaran kode etik profesi yang berakibat pada turunnya motivasi kerja etis karyawan. Penelitian menggunakan metode kualitatif dan pendekatan teori perilaku organisasi, khususnya teori budaya organisasi dan teori motivasi. Hasil analisis menunjukkan bahwa budaya organisasi yang tidak sehat dan lingkungan kerja yang penuh tekanan mendorong munculnya perilaku penyimpangan pada organisasi, termasuk perilaku koruptif. Lingkungan organisasi yang tidak kondusif menurunkan motivasi intrinsik karyawan sehingga mereka lebih berpusat pada kepentingan pribadi atau perintah atasan daripada pada nilai etika dan integritas. Penelitian ini menegaskan pentingnya perbaikan budaya organisasi, penguatan sistem pengawasan, serta pendidikan etika yang mendalam untuk membangun motivasi kerja yang sehat dan berintegritas di Pertamina.
Co-Authors Auliya Afifah Helon Hibri Nababan Hilma Harmen Jonathan Delvinosa Gultom Khosyi Juan Satria Kristiani Pakpahan Lokot Muda Harahap Mhd. Syaikhan Nazri Limbong Silvia Lamriang Pardede Yose Maria Tumonggi Sibuea