Ayesa Aulia Sofwa
Universitas Muhammadiyah Bandung

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Pengaruh Budaya Organisasi, Dukungan Sosial, dan Strategi Coping terhadap Kesehatan Mental Mahasiswa: Analisis Regresi pada Anggota Himpunan Mahasiswa Universitas Muhammadiyah Bandung Ayesa Aulia Sofwa; Sanita Putri Yaperta; Siska Amelia; Sofa Parihah Nurasiah
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/g86v6v96

Abstract

Student organizations provide a strategic space for leadership development, yet an unhealthy organizational culture can become a source of psychological pressure for its members. This study examines the influence of organizational culture, social support, and coping strategies on the mental health of active members of student associations (himpunan mahasiswa) at Universitas Muhammadiyah Bandung, using a quantitative regression approach. An explanatory survey design guided the study, with active members recruited through proportionate stratified random sampling and a minimum sample size determined by the Slovin formula. Data were collected using a twenty-item Likert-scale questionnaire and analyzed through multiple linear regression following validity, reliability, and classical assumption testing. Owing to a response rate below the calculated minimum sample, the findings are presented descriptively and interpreted as preliminary evidence rather than a fully validated regression model. The results indicate that a supportive organizational culture, marked by strong communal values and low hierarchical pressure, is descriptively associated with better emotional regulation and self-care among members, while ambiguity in task division corresponds with a lower tendency to seek collective problem-solving. These findings contribute empirical insight toward building healthier and more supportive organizational climates in higher education and provide a foundation for future confirmatory research with a larger sample.
Mengelola Risiko Kos-Kosan Mahasiswa dengan Pendekatan ISO 31000: Studi Kasus Sekitar Kampus Bandung Ayesa Aulia Sofwa; Sanita Putri; Lanina Pratiwi; Siska Amelia; Alfiana Alfiana
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/0dhned71

Abstract

This study examines the implementation of ISO 31000–based risk management in boarding house businesses located in a developing suburban area in Bandung Regency. Boarding house operators commonly face risks such as delayed rental payments, facility damage, fluctuating occupancy, legal and administrative issues, and building safety concerns. Using a qualitative descriptive method and a case study approach, this research identifies, analyzes, evaluates, and treats risks according to ISO 31000 principles. The results show that the main risks include financial, operational, legal, tenant-related, and environmental safety risks. Recommended mitigation strategies include digital payment systems, routine facility maintenance, written rental agreements, improved security, and emergency procedures. Applying structured risk management enhances business continuity, service quality, and tenant trust.
Penerapan Manajemen Risiko Berbasis ISO 31000 pada Laundry Service: Studi Kasus Laundry Service Prima Wush Sanita Putri Yaperta; Ayesa Aulia Sofwa; Lanina Pratiwi; Siska Amelia; Alfiana Alfiana
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/5vry8b30

Abstract

Penelitian ini bertujuan untuk menganalisis penerapan manajemen risiko berbasis ISO 31000:2018 pada usaha jasa laundry dengan menggunakan Laundry Service Prima Wush sebagai studi kasus. Penerapan manajemen risiko menjadi sangat penting dalam menghadapi ketidakpastian operasional, persaingan usaha, serta risiko yang berkaitan dengan kualitas layanan dan kepuasan pelanggan. Penelitian ini menggunakan metode deskriptif kualitatif dengan pendekatan studi kasus melalui tahapan identifikasi risiko, analisis risiko, evaluasi risiko, dan mitigasi risiko sesuai dengan prinsip-prinsip ISO 31000. Hasil penelitian menunjukkan bahwa Laundry Service Prima Wush menghadapi beberapa risiko utama, antara lain keterlambatan proses pencucian, kerusakan atau kehilangan pakaian pelanggan, penetapan harga yang kurang kompetitif, serta kelelahan karyawan akibat beban kerja yang tinggi. Melalui penerapan manajemen risiko berbasis ISO 31000, perusahaan mampu menerapkan strategi mitigasi seperti perawatan mesin secara berkala, diversifikasi pemasok bahan pembersih, peningkatan standar operasional prosedur (SOP), serta pengelolaan jadwal kerja karyawan yang lebih efektif.
Penerapan Manajemen Risiko Berbasis ISO 31000 Pada UMKM Jasa Les Calistung & Mengaji Rumahan : Studi Kasus Rumah Calistung Ceria Siska Amelia; Lanina Pratiwi; Ayesa Aulia Sofwa; Shanita Putri Yaperta; Alfiana Alfiana
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/58dnw125

Abstract

This study aims to analyze the implementation of ISO 31000–based risk management in a home-based micro tutoring business, with a case study of Rumah Calistung Ceria. This research employs a qualitative descriptive approach through observation, interviews, and simple documentation. The risk management process follows the ISO 31000 framework, including risk identification, risk analysis, risk evaluation, and risk treatment. The results show that the business faces 40 identified risks originating from learning activities, operational processes, human resources, financial aspects, and communication and reputation. Several risks are classified as high and very high, particularly sudden student absences, frequent schedule changes, communication issues with parents, tutor fatigue, and limited learning space. The application of ISO 31000 assists the tutoring business in prioritizing risks and developing structured mitigation strategies, thereby improving service quality, learning safety, communication effectiveness, and long-term business sustainability.
Memahami Niat Beli di Kalangan Konsumen 3Second: Peran Citra Merek, Pemasaran Media Sosial, dan Pengalaman Pelanggan Berbasis AI (Studi pada Konsumen Brand Fashion Lokal 3Second di Bandung, Indonesia) Fatimah Rahman; Ayesa Aulia Sofwa; Sanita Putri Yaperta; Megha Sakova
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 3 (2026): JULI-SEPTEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/4cnd2p34

Abstract

Digital transformation has reshaped the way consumers interact with brands, making purchase intention no longer influenced solely by brand image, but also by social media marketing and AI-based customer experience. This study aims to examine the effects of Brand Image, Social Media Marketing, and AI-Based Customer Experience on the Purchase Intention of 3Second consumers. A quantitative approach with a causal-associative research design was employed, involving 35 3Second consumers selected through purposive sampling. The data were analyzed using multiple linear regression with IBM SPSS Statistics. The findings indicate that, partially, only Social Media Marketing has a positive and significant effect on Purchase Intention, whereas Brand Image and AI-Based Customer Experience do not have significant effects. However, the three variables jointly have a positive and significant influence on Purchase Intention, explaining 77.4% of its variance. These findings suggest that the effectiveness of social media marketing is the primary driver of consumers' purchase intention toward 3Second, while strengthening brand image and optimizing AI-based customer experience remain essential to supporting an integrated digital marketing strategy. This study contributes to a broader understanding of the factors influencing purchase intention in the local fashion industry in the digital era.