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Indah Rahayu
Universitas An Nuur
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DILEMA GEN Z DI DUNIA KERJA : BURNOUT ATAU QUIET QUITTING? Indah Rahayu; Fariha Azzahra; Dita Prameswari; Dinda Putri Ramadhani; Adela Eka Ayu Trisiana
Jurnal Ekonomi dan Bisnis Vol 26, No 2 (2025): JURNAL EKONOMI DAN BISNIS
Publisher : Department of Management, Faculty of Economics, Universitas Islam Sutan Agung, Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ekobis.26.2.96-114

Abstract

The phenomenon of quiet quitting is increasingly prevalent among Generation Z, which is a condition when employees only carry out minimum tasks without emotional involvement in work. One of the factors that influences this behavior is burnout. This study aims to analyze the effect of burnout on quiet quitting with work engagement as a moderating variable in Generation Z employees. This study uses a quantitative approach through a survey of 90 Generation Z  respondents in Grobogan Regency with a purposive sampling technique. Data analysis was carried out using Structural Equation Modeling (SEM) with the help of SmartPLS version 4.0. The results of the study showed that burnout had a positive and significant effect on quiet quitting, and a negative and significant effect on work engagement. Meanwhile, work engagement had a significant negative effect on quiet quitting, and significantly mediated the relationship between burnout and quiet quitting. The uniqueness of this study lies in the discovery of emotional exhaustion as the most dominant indicator of burnout and emotional disengagementas the highest indicator of quiet quitting. In addition, dedication as the main dimension of work engagement has been shown to be able to weaken the effect of burnout on quiet quitting. These findings provide a practical contribution for organizations to suppress quiet quitting behavior by strengthening employee work engagement.
Perceived Organizational Support and Work Engagement Between The Health Service Sector Fariha azzahra; Indah rahayu; Sri Martono
JMBPreneur: Jurnal Manajemen, Bisnis, dan Kewirausahaan Vol 2 No 1 (2022): JMBPreneur
Publisher : LPPM Universitas An Nuur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35720/jmbpreneur.v2i1.11

Abstract

 Background: First line managers have an important role in the management system of health care organizations because they provide support and bridges for senior management and their employees. Work engagement forms the basis of the facility's function that creates organizational goals and approaches to patient care, but also meets the expectations and needs of subordinate staff.   Purpose: The aim of the study was to examine the relationship between perceived organizational support and work engagement of first-line managers in the health care sector   Methods: Collecting data using a questionnaire from a private hospital in Purwodadi. The research method uses SPSS to analyze the direct effect.   Conclusion: The results show a positive and significant relationship between perceived organizational support and work engagement, so that it can increase the interest of firstline managers in hospitals to strengthen work engagement with higher job performance and job satisfaction.   Suggestion: This study examines work engagement as the dependent variable, although work engagement is often used as a determining variable. In future research, it is possible to examine the potential effect of Perceived Organizational Support and work engagement with other variables such as job satisfaction and performance. 
The Concept Development of Human Resource Management Based Gamification for Millennial Workforce Indah rahayu; Fariha azzahra
JMBPreneur: Jurnal Manajemen, Bisnis, dan Kewirausahaan Vol 2 No 1 (2022): JMBPreneur
Publisher : LPPM Universitas An Nuur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35720/jmbpreneur.v2i1.13

Abstract

 Background: Research on generational values in the three workforces shows a shift in dominant work values in the millennial workforce. An organization that will optimize the role of the millennial workforce needs to understand the characteristics of the nature of their work. In addition, organizations need to develop policy designs that are in accordance with the millennial employee workstyle, one of which is by using the concept of gamification.   Purpose: The purpose of this study is to develop a concept related to HRM practices and policies with a gamification approach.   Methods: The research method used is a literature survey to define concepts and develop measurements.   Conclusion: The results of the study found that HRM-based Gamification can be defined as the implementation of HR practices by making these practices seem more fun, relaxed and informal.   Suggestion: Further research will be conducted to validate the concept definition and measurement of HRM based gamification with quantitative methods. In addition, future research will also be conducted to examine the impact of gamification-based HRM on job satisfaction and engagement of the millennial workforce. 
Role Of Exchange Leader Members In Increasing Employee Performance Post Covid-19 Indah rahayu; Ida Wahyuningsih
JMBPreneur: Jurnal Manajemen, Bisnis, dan Kewirausahaan Vol 2 No 2 (2022): JMBPreneur
Publisher : LPPM Universitas An Nuur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35720/jmbpreneur.v2i2.20

Abstract

Background: The Covid-19 Virus Disease has spread and spread to all regions in Indonesia. With the widespread spread of the Covid-19 virus having an impact on the quality of the human resources in a company, the human resources in a company play an important role in sustainability, a company in carrying out its duties. Leadership is an important element in a company, without leadership from a leader, a company will experience setbacks. Leadership is an important element in a company, without leadership from a leader, a company will experience setbacks. leader member exchange is an improvement in the relationship between leaders and employees who are able to improve performance between the two with the existence of a leader member exchange this has a positive impact on making employees more voluntary about their work and feel more comfortable when working with their leaders.Purpose: The purpose of this study is to improve employee performance besides leader member exchange, perceived organizational support (POS) and Job Satisfaction as moderating variablesMethods: The research method used is a quantitative methodResults: Results: The results of the study found constructs in employee performance efforts, namely perceived organizational support (POS) and job satisfactionConclusion: Leadership is an important element in a company, without leadership from a leader, a company will experience setbacks. Every leader basically has a different behavior in leading. Leadership carried out by a leader in influencing the behavior of others in accordance with the wishes that are influenced by the nature of the leader himselfSuggestion: For the future agenda we plan to validate the measurement of both concepts and test the proposed model with qualiitative methods
Penerapan Strategi Pemasaran Digital Melalui Media Sosial Di Surya Jaya Sedadi Sri Martono; Indah rahayu
JMBPreneur: Jurnal Manajemen, Bisnis, dan Kewirausahaan Vol 3 No 1 (2023): JMBPreneur
Publisher : LPPM Universitas An Nuur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35720/jmbpreneur.v3i1.23

Abstract

Background: The increasingly rapid advances in technology have brought various changes to every aspect of life, starting from the cultural, political, social and economic fields. In recent years, the development of the internet has had an impact, especially in the business sector. Even though there are negative impacts, the presence of the internet also creates great opportunities in the business world. Likewise with Surya Jaya Sedadi, with the presence of the internet, it has become easier to manage its business, even with this technology, it has been able to increase its sales value. Purpose: The aim of this research is to identify how to implement digital marketing strategies through social media in surya jaya sedadi. Methods: The research method used is content analysis method and literature survey to define concepts and develop measurements. Results: As more and more micro and small business actors utilize various social media platforms (including Surya Jaya Sedadi), it becomes important to choose various existing social media platforms, of course the ones that best suit their needs. Conclusion: Digital marketing has become an important part in various business decisions, from product development, pricing, even to forms of interaction between people. Suggestion: For the future agenda we plan to validate the measurement of both concepts and test the proposed model with quantitative methods.
PERAN SOCIAL MEDIA ORIENTATION UNTUK MENINGKATKANINNOVATION PERFORMANCE PADA SEKTOR EKONOMI KREATIF GROBOGAN DI ERA PASCA PANDEMI COVID-19 Indah rahayu; Dita Prameswari
JMBPreneur: Jurnal Manajemen, Bisnis, dan Kewirausahaan Vol 3 No 1 (2023): JMBPreneur
Publisher : LPPM Universitas An Nuur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35720/jmbpreneur.v3i1.25

Abstract

Background : The spread of the COVID-19 pandemic has entered a transitional stage after the COVID-19 pandemic. The phenomenon of increasing active use of social media among the public during the COVID-19 pandemic can be an opportunity for creative economy sector actors. With the COVID-19 pandemic which has caused all activities to be carried out in a limited way only at home, this has changed business activities towards digitalization using social media. The use of social media by creative economy actors (ekraf) is the main focus during the COVID-19 pandemic because it is able to increase the innovation performance of creative economy sector actors with the support of altruistic knowledge donating and knowledge creation.Purpose: The purpose of this study is to examine more deeply the concept of social media orientation towards innovation performance through altruistic knowledge donating and knowledge creation among creative economy actors in the Grobogan district after the COVID-19 pandemic..Methods: This research is a quantitative research using the sampling method is using purposive sampling technique. The population in this study were 187 creative economy actors, while the sample in this study was 135 samples. The data collection method in this study used a questionnaire.Conclusion: From the results of the study it can be concluded that social media orientation has a significant effect on altruistic knowledge donating, social media orientation has a significant effect on knowledge creation, altruistic knowledge donating has a significant effect on innovation performance and knowledge creation has a significant effect on innovation performance.Suggestion: For future agendas,this research can still be developed further for further research agendas by developing a model by adding the absortive capacity variable that can influence social media orientation and altruistic knowledge donating
Pengaruh Kepemimpinan Transformasional, Lingkungan Kerja, Dan Motivasi Kerja Terhadap Kinerja Karyawan (Studi Kasus Di Mitra Swalayan Purwodadi) Gilang Adi Patandi Putra; Indah rahayu
JMBPreneur: Jurnal Manajemen, Bisnis, dan Kewirausahaan Vol 3 No 2 (2023): JMBPreneur
Publisher : LPPM Universitas An Nuur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35720/jmbpreneur.v3i2.30

Abstract

 Background : The rapid development of technology and information such as the current industrial scope is pushing the business environment into a disruptive era. Efforts to improve employee performance can be done through leaders who are able to provide change and provide information, which is called transformational leadership. Apart from leadership style, improving employee performance can be done by paying attention to the work environment and employee motivation so that employee performance runs optimally and satisfies the company. With this research, it is hoped that employee performance will improve in order to achieve company goals.   Purpose:   1. To determine the influence of transformational leadership on employee performance   at Mitra Swalayan Purwodadi   2. To determine the influence of the work environment on employee performance at   Mitra Swalayan Purwodadi   3. To determine the effect of work motivation on employee performance at Mitra   Swalayan Purwodadi   Methods: This research uses quantitative. Determining the sample size used the census   formula with an overall sampling technique from a population of 95 respondents. Analyzed using analytical techniques Statistical Program For Social Science (SPSS 24.0 version) for windows.   Conclusion: Transformational leadership, work environment, and work motivation influence and play an important role in employee performance   Suggestion: It is hoped that further research will develop the variables to be studied to provide a broader relationship in the field of management, and use new methods for academic development, for example employee commitment, employee experience and employee involvement, which can help   provide insight into how employees view organization, and in particular also their attitudes towards the organization. 
Pengaruh Electronic Word Of Mouth, Online Customer Review, dan Brand Trust Terhadap Purchase Intention (Studi Kasus Pembelian Scarlett Di Kecamatan Purwodadi Grobogan) Arnia Wijias Wati; Indah rahayu
JMBPreneur: Jurnal Manajemen, Bisnis, dan Kewirausahaan Vol 4 No 1 (2024): JMBPreneur
Publisher : LPPM Universitas An Nuur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35720/jmbpreneur.v4i1.33

Abstract

Background : Lifestyle changes are driven by technology and influenced by generation Z (millennials) who have the habit of using cosmetic products to care for or beautify the skin and support the appearance of both women and men, improving their appearance and selfconfidence. The first thing that needs to be considered when shopping online is looking for an official site that can be trusted, so that business people can build trust. This can be a choice according to their desire to behave. The importance of electronic word of mouth, online customer reviews and brand trust can influence purchasing intentions.Purpose: To purpuse the influence of electronic words of mouth, online customer reviews, and brand trust on purchase intentions (Case Study of Purchasing Scarlett in Purwodadi Grobogan District)Methods: This research uses a quantitative approach which aims to test the hypothesis formulated. Determining the number of samples used the Slovin formula with a purposive sampling technique. The sample was 94 respondents. statistical analysis techniques Statistical Program for Social Science (SPSS) version 25.Conclusion: Electronic word of mouth has no influence on purchase intention, while online customer reviews and brand trust play a role in purchase intention.Suggestion: Researchers can expand the sample to obtain more accurate and varied data. Researchers are expected to be able to develop research not only in Purwodadi District but more widely to Grobogan Regency or within the scope of Central Java.
THE INFLUENCE OF IN STORE DISPLAY, IMPULSE BUYING, AND PERSONAL SELLING ON PURCHASE DECISION IN FASHION SITI COLLECTION MSMEs Fani Fadila Habsari; Indah rahayu
JMBPreneur: Jurnal Manajemen, Bisnis, dan Kewirausahaan Vol 4 No 2 (2024): JMBPreneur
Publisher : LPPM Universitas An Nuur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35720/jmbpreneur.v4i2.38

Abstract

Background : The ready to wear garment industry requires a high level of innovation from its players so that it can continue to attract consumers to buy various kinds of clothing products that are available in various models. Clothes seem to be a mandatory hunt when shopping, apart from protecting themselves, humans need clothes for their existence in the world of fashion. The increasing number of clothing models is a challenge for business people, how to ensure that purchase decisions continue to increase.Purpose: Based on the background and problem formulation that has been explained, the aim of this research is to analyze the influence of in-store displays on impulse buying in Siti Collection fashion MSMEs, to analyze the influence of in store displays on personal selling in Siti Collection fashion MSMEs, to analyze the influence of impulse buying on purchase decisions in Siti Collection fashion MSMEs, to analyze the influence of personal selling on purchase decisions in Siti Collection fashion MSMEs.Method: This research uses a quantitative approach method. The sample used in this research was 95 respondents using probability sampling techniques including random sampling techniques. Data analysis uses the Partial Least Square (PLS) statistical analysis technique.Conclusion: in store displays, impulse buying, and personal selling have an influence on purchase decisions Suggestion For future research, we can add the variables price discount, lifestyle, product quality, service quality, consumer behavior, promotion as moderating variables that can improve purchase decisions
The Influence of Career Development, Emotional Intelligence, and Affective Commitment on Employee Performance (Case Study of PT. Visi Insan Sukses Demak Branch). Farah Humaidah; Indah rahayu
JMBPreneur: Jurnal Manajemen, Bisnis, dan Kewirausahaan Vol 4 No 2 (2024): JMBPreneur
Publisher : LPPM Universitas An Nuur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35720/jmbpreneur.v4i2.40

Abstract

Background: Competition in the industrial sector is currently very tight due to the increasing number of companies, especially in the city of Demak, so companies are required to improve the performance of their human resources through career development by providing additional training will make employees have a deep understanding of the company's goals and increase their affective commitment to the company so that employees feel happy to be able to contribute to the company. So that when working you will be more comfortable and be able to complete work on time and interactions at work will be more harmonious, which will improve employee performance.Purpose : Based on the background and problem formulation that has been explained, the aim of this research is to analyze and describe the influence of career development on employee performance, analyze and describe the influence of emotional intelligence on employee performance, analyze and describe the influence of affective commitment on employee performance.Method: This research uses a quantitative approach which aims to test the formulated hypothesis. The sample used in this research was 70 respondents with a saturated sampling technique where the entire population was sampled. Analyzed using Partial Least Square (PLS) statistical analysis technique version 4.0.Results: The research results show that career development has a positive and significant effecvbt on employee performance, emotional intelligence has a positive and significant effect on employee performance, affective commitment has a positive and significant effect on employee performance.Conclusion: So, career development, emotional intelligence, and affective commitment play a role in improving employee performance.Suggestion: In this research, the career development and emotional intelligence variables show that the results are in the moderate category for employee performance, but the affective commitment variable shows that the results are in the weak category for employee performance. Therefore, it is recommended that the future agenda be to develop variable measurements so that they can provide better results
Co-Authors Adela Eka Ayu Trisiana Arnia Wijias Wati Dinda Putri Ramadhani Dita Prameswari Elan Suryonoo Fani Fadila Habsari Farah Humaidah Fariha Azzahra Gilang Adi Patandi Putra Ida Wahyuningsih Nanik Kumala Sari Sri Martono