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All Journal E-Journal Perdagangan Industri dan Moneter Dynamic Management Journal Journal of Advanced Sciences and Mathematics Education Jurnal Comparative : Ekonomi Dan Bisnis
Kusdianto, Kusdianto
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Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Mathematics Physics Social Sciences Other

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THE EFFECTS OF BRAND IMAGE, STORE ATMOSPHERE, AND PRODUCT QUALITY ON PURCHASING DECISIONS AT PANDA VAPESTORE Kusdianto, Kusdianto; Siagian, Rahmad Putra; Muliati, Lisdewi
Dynamic Management Journal Vol 8, No 1 (2024): January
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/dmj.v8i1.10584

Abstract

The purpose of this study was to determine the effect of brand image, store atmosphere, and product quality on purchasing decisions at Panda Vapesto, either partially or simultaneously. This study used a quantitative associative method with a quantitative approach, taking a sample of 67 people. Data collection techniques and tools are questionnaires or questionnaires. Descriptive analysis techniques are used to determine the description of respondents' answers and data distribution, while inferential statistical analysis is used to test hypotheses. Data processing was assisted by Microsoft Excel and SPSS software version 26. The results of this study showed 1) partially brand image had a positive and significant effect on purchasing decisions at Panda Vapestore as seen from the tcount 2.368 > ttable 1.98472 with a significance of 0.020 <0.05. 2) partially store atmosphere has a negative and significant effect on purchasing decisions at Panda Vapestore seen from the tcount -1.366 < ttable 1.98472 with a significance of 0.175 > 0.05. 3) partially, product quality has a positive and significant effect on purchasing decisions at Panda Vapestore. It is proven by the tcount value of 20,386 > ttable 1.98472 with a significance of 0.000 <0.05 4) simultaneously. brand image, store atmosphere, and product quality on purchasing decisions at Panda Vapestore alpha value of 5% (0.05), or fcount 161.602 > ftable 2.70.Key word: brand image, store atmosphere, product quality, andpurchasing decisions
THE INFLUENCE OF VALUE PERCEPTION AND RISK PERCEPTION ON GREEN BUYING BEHAVIOR Kusdianto, Kusdianto; Darbayesa, Deufwira Astika; Rauf, Abdul; Tarto, Tarto
Jurnal Comparative: Ekonomi dan Bisnis Vol 6, No 2 (2024): May
Publisher : Univesitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/combis.v6i2.11328

Abstract

Indonesia is the second largest contributor of plastic waste in the sea in the world, causing the government to issue policies to tackle plastic waste. The retail entrepreneurs association as the largest contributor of plastic waste follows government policy by providing environmentally friendly shopping bags/tote bags. Therefore, Niceso Ciruas, Serang Regency has adopted the policy. The policy affects consumer behavior. Green buying behavior is influenced by many factors, one of which is the perception of value and perception of risk. This study aims to determine the effect of value perception and risk perception on green purchasing behavior in shopping bag / tote bag users in Niceso Ciruas, Serang Regency. This research uses quantitative methods with a descriptive approach. The population criteria were consumers of Niceso Ciruas, Serang Regency and a sample of 100 respondents using the formula proposed by Slovin and Mustafa with a confidence level of 90% with a value of e = 10%. Data collection was carried out through the distribution of questionnaires to consumers of Niceso Ciruas, Serang Regency. The analysis method used is descriptive analysis using SmartPLS 4.0. This study found that value perception has a positive and significant effect on green purchasing behavior and risk perception has a positive and significant effect on green purchasing behavior in tote bag users in Niceso, Ciruas, Serang Regency.
Analisis Penerimaan Pajak Daerah Kabupaten Tebo Kusdianto, Kusdianto
e-Journal Perdagangan Industri dan Moneter Vol. 3 No. 2 (2015): E-Journal Perdagangan Industri dan Moneter
Publisher : Prodi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/pim.v3i2.14017

Abstract

Tujuan dari penelitian ini adalah; (1). Untuk mengetahui dan menganalisa perkembangan penerimaan setiap jenis pajak daerah dan total pajak daerah di Kabupaten Tebo tahun 2004-2013; (2). Untuk mengetahui dan menganalisa kontribusi penerimaan setiap jenis pajak daerah terhadap total pajak daerah di Kabupaten Tebo tahun 2004-2013; (3) Untuk mengetahui dan menganalisa berapa besar korelasi (hubungan) penerimaan setiap jenis pajak daerah dengan total pajak daerah di Kabupaten Tebo tahun 2004-2013. Penelitian ini menggunakan alat analisis regresi korelasi pearson untuk melihat dan menganalisa berapa besar korelasi (hubungan) penerimaan setiap jenis pajak daerah dengan total pajak daerah di Kabupaten Tebo tahun 2004-2013. Berdasarkan hasil korelasi ternyata pajak hotel dan pajak hiburan memiliki hubungan yang cukup kuat dengan pajak daerah, pajak restoran memiliki hubungan yang kuat dengan total pajak daerah dan pajak yang lain yaitu pajak penerangan jalan, reklame dan galian golongan c merupakan pajak yang mempunyai hubungan yang sangat kuat dengan total pajak daerah
Ethnoscience exploration of sago processing as a science learning resource for elementary school Budiarti, Indah Slamet; Kusdianto, Kusdianto; Megawati, Megawati
Journal of Advanced Sciences and Mathematics Education Vol 4, No 2 (2024): Journal of Advanced Sciences and Mathematics Education
Publisher : CV. FOUNDAE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58524/jasme.v4i2.516

Abstract

Background: The integration of local wisdom into science learning is crucial to promote contextual and meaningful education, particularly in primary schools. Despite its importance, the use of ethnoscience in primary school science curricula remains underexplored, leading to a disconnect between abstract scientific concepts and students' everyday experiences.Aim: This study aims to explore the ethnoscience of sago processing in Sarmi Regency, Papua, and its application as a science learning resource for elementary schools.Method: A qualitative descriptive method with a case study approach was employed, involving data collection through observations, interviews, and documentation with local community participants.Results: The results reveal that traditional sago processing encompasses basic scientific principles, including simple machinery, energy transfer, friction, and sedimentation, which can be effectively contextualized in science lessons.Conclusion: The integration of sago processing into the curriculum enhances students' comprehension of scientific concepts, fosters cultural appreciation, and encourages sustainability. These findings underscore the need to incorporate local wisdom into educational practices to develop student-centered, culturally relevant, and sustainability-oriented learning environments.
Co-Authors Abdul Rauf Darbayesa, Deufwira Astika Indah Slamet Budiarti, Indah Slamet Megawati - Muliati, Lisdewi Siagian, Rahmad Putra Tarto, Tarto