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All Journal Jurnal Pengabdian Masyarakat (ABDIRA) Jurnal Teknik Mesin, Industri, Elektro dan Informatika
Sabila Sofyana Zahra
Universitas Sultan Ageng Tirtayasa
Aerospace Engineering Computer Science & IT Electrical & Electronics Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Nursing Social Sciences Other

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Optimalisasi Pemasaran UMKM melalui Branding dan Media Digital pada UMKM di Kelurahan Pasuluhan, Kecamatan Walantaka, Kota Serang, Banten Lelis Reminis There; Sabila Sofyana Zahra; M. Irfan Andrianto; Raihan Raihan; Sonata Mahardika; Desta Adji Saputra; Raihan Ahmad Musyaffa; Muhammad Rifki Arrosyid; Ardian Sah; Siswo Wardoyo
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 6, No 3 (2026): Abdira, Juli
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v6i3.2126

Abstract

This community service activity aims to improve the digital understanding and competitiveness of Micro, Small, and Medium Enterprises (MSMEs) in Pasuluhan Village, Walantaka District, Serang City, Banten. The main problems faced by these MSME actors include a weak product visual identity (branding), conventional packaging, limited market reach that relies on word-of-mouth methods and traditional market sales, and a lack of digital technology understanding. The implementation method used is a participatory approach and direct mentoring guided by the service team (Participatory Action Research), which of three stages: observation, material preparation, and workshop execution. The results of this activity show an increase in participants' skills, evidenced by the creation of business Gmail accounts, the visualization of logo design variations for the 9 attending MSMEs using Artificial Intelligence (ChatGPT) technology, improvements in packaging aesthetics, and the creation of marketplace accounts on the Shopee and TikTok Shop platforms. This program received a highly positive response from village officials and local cadres as it has proven to provide concrete solutions for expanding market access for Pasuluhan's local crafts and culinary products online.
Penerapan TCP IP Fiber Optic Menggunakan Topologi Mesh pada Aplikasi Cisco Packet Traser Rovino Alghafari; Sabila Sofyana Zahra; Vinta Retriani; Alifia Nurfadillah; Didik Aribowo
Jurnal Teknik Mesin, Industri, Elektro dan Informatika Vol. 3 No. 2 (2024): Juni : JURNAL TEKNIK MESIN, INDUSTRI, ELEKTRO DAN INFORMATIKA
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jtmei.v3i2.3750

Abstract

The application of TCP/IP over fiber optic networks with mesh topology has become an interesting topic in the development of modern network infrastructure. This research aims to explore and apply the basic concepts of TCP/IP via fiber optic technology using a mesh topology in the Cisco Packet Tracer simulation. This research method involves building a virtual computer network consisting of several nodes connected via fiber optic cables. The aim of this research is to understand the reliability, efficiency and performance of networks implemented through fiber optic technology and mesh topology. In the initial stage, a literature study was carried out to understand the basic principles of TCP/IP, fiber optic technology, and mesh topology. Next, using Cisco Packet Tracer, a virtual computer network is built using appropriate hardware and software to simulate a fiber optic-based network with a mesh topology. Experiments were conducted to test network performance in terms of data transfer speed, latency, and connection reliability. Experimental results show that the application of TCP/IP over a fiber optic network with a mesh topology is able to provide reliable and efficient performance. The main advantages of using fiber optic technology are high data transfer speeds and better connection reliability compared to other transmission media. In addition, mesh topology provides high flexibility and redundancy in the network, thereby increasing failure tolerance and increasing network scalability.
Co-Authors Alifia Nurfadillah Ardian Sah Desta Adji Saputra Didik Aribowo Lelis Reminis There M. Irfan Andrianto Muhammad Rifki Arrosyid Raihan Ahmad Musyaffa Raihan Raihan Rovino Alghafari Siswo Wardoyo Sonata Mahardika Vinta Retriani