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All Journal Jurnal Pengabdian Masyarakat (ABDIRA) Jupiter: Publikasi Ilmu Keteknikan Industri, Teknik Elektro dan Informatika
Sonata Mahardika
Universitas Sultan Ageng Tirtayasa
Aerospace Engineering Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Languange, Linguistic, Communication & Media Nursing Social Sciences Other

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Optimalisasi Pemasaran UMKM melalui Branding dan Media Digital pada UMKM di Kelurahan Pasuluhan, Kecamatan Walantaka, Kota Serang, Banten Lelis Reminis There; Sabila Sofyana Zahra; M. Irfan Andrianto; Raihan Raihan; Sonata Mahardika; Desta Adji Saputra; Raihan Ahmad Musyaffa; Muhammad Rifki Arrosyid; Ardian Sah; Siswo Wardoyo
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 6, No 3 (2026): Abdira, Juli
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v6i3.2126

Abstract

This community service activity aims to improve the digital understanding and competitiveness of Micro, Small, and Medium Enterprises (MSMEs) in Pasuluhan Village, Walantaka District, Serang City, Banten. The main problems faced by these MSME actors include a weak product visual identity (branding), conventional packaging, limited market reach that relies on word-of-mouth methods and traditional market sales, and a lack of digital technology understanding. The implementation method used is a participatory approach and direct mentoring guided by the service team (Participatory Action Research), which of three stages: observation, material preparation, and workshop execution. The results of this activity show an increase in participants' skills, evidenced by the creation of business Gmail accounts, the visualization of logo design variations for the 9 attending MSMEs using Artificial Intelligence (ChatGPT) technology, improvements in packaging aesthetics, and the creation of marketplace accounts on the Shopee and TikTok Shop platforms. This program received a highly positive response from village officials and local cadres as it has proven to provide concrete solutions for expanding market access for Pasuluhan's local crafts and culinary products online.
Studi Medan Elektromagnetik pada Pembangkit Listrik Tenaga Surya Yuninda Triyatne; Ardian Nurarifin; Sonata Mahardika; Umar Hamzah; Diyajeng Luluk Karlina
Jupiter: Publikasi Ilmu Keteknikan Industri, Teknik Elektro dan Informatika Vol. 2 No. 6 (2024): November : Publikasi Ilmu Keteknikan Industri, Teknik Elektro dan Informatika
Publisher : Asosiasi Riset Ilmu Teknik Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jupiter.v2i6.609

Abstract

This research investigates the electromagnetic field (EMF) characteristics generated by solar power plants, focusing on their potential environmental and health impacts. The study employs a dual methodology combining direct measurements using gaussmeters and computer simulations using COMSOL software to map electromagnetic fields around solar power installation components. Measurements were taken under two conditions: during solar power plant operation and non-operation, to establish comparative baseline data. The research found significant variations in electromagnetic field intensity based on operational status and distance from components, particularly near inverters and cable networks. Results indicate that EMF levels are higher during operation, with field strength decreasing exponentially with distance from the source. These findings contribute to understanding EMF distribution patterns in solar installations and provide valuable insights for implementing appropriate mitigation strategies to ensure safe operation within established exposure standards.
Co-Authors Ardian Nurarifin Ardian Sah Desta Adji Saputra Diyajeng Luluk Karlina Lelis Reminis There M. Irfan Andrianto Muhammad Rifki Arrosyid Raihan Ahmad Musyaffa Raihan Raihan Sabila Sofyana Zahra Siswo Wardoyo Umar Hamzah Yuninda Triyatne