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Zuwardi
Universitas Islam Negri Sjech M. Djamil Djambek Bukittinggi

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ANALYSIS OF MARKETING STRATEGIES THROUGH SOCIAL MEDIA TO INCREASE SALES OF CARP BREEDING BUSINESS IN CAUANG TANDKEK SELATAN PADANG PARIAMAN Zuwardi; Pratiwi Rahmadani; S.r Fitri; Kasdi Yusri Naili; Maulida Husni; Abdullah Alhamid Al-hafiz; Fadil; Zaid Hafiz Zidan
Review of International Economy and Finance Vol. 3 No. 1 (2026): Review of International Economy and Finance (RITEF)
Publisher : CV. ADIBA AISHA AMIRA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.21991597

Abstract

Marketing is one of the main activities that need to be carried out by a company, be it a goods or service company in an effort to maintain the survival of its business. This is because marketing is one of the company's activities, where it is directly related to consumers. So marketing activities can be interpreted as human activities that take place in relation to the market. Social media is an online medium, with users able to easily participate, share, and create content including blogs, social networks, wikis, forums and virtual worlds. Blogs, social networks and wikis are the most common forms of social media used by people around the world. To increase the sales of carp hatcheries, a marketing strategy through social media is needed.
SOCIAL MEDIA USE, BUSINESS DEVELOPMENT AND IMPROVEMENT OF DIGITAL MARKETING STRATEGY IN THE MODERN TECHNOLOGY ERA Zuwardi; Arif Rahman Hakim; Jimmy Alpijan Pangondian Siregar; M. Celvin Zarman Pratama; Syahrul Ramadhan; Nola Agustina
Review of International Economy and Finance Vol. 3 No. 1 (2026): Review of International Economy and Finance (RITEF)
Publisher : CV. ADIBA AISHA AMIRA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.21991627

Abstract

This article examines the influence of the use of social media on changes in the way Indonesians do business, especially the current generation who are more inclined to use online business systems. The purpose of this article is to inform the Indonesian people about the influence of the use of social media that can affect the economy of the Indonesian people. This is caused by the times in the era of globalization, especially in the field of technology. At this time social media is needed by the community, where social media can have a positive impact on the economy of the Indonesian people, especially in doing business. The type of research used is a literature study by examining 10 journals that are relevant to the author's research. The type of data used is secondary data, namely data obtained indirectly. The data needed in this study were taken from documents related to research. Data collection techniques are carried out by reviewing and analyzing journals with rules related to the influence of using social media on changes in the way of doing business. The data analysis technique used is qualitative analysis. The results of this study indicate that the use of social media is indeed very influential and has an important role in society, especially the millennial generation. The use of social media is indeed very beneficial for today's society, so it's not surprising that many of them think that social media is very important. The ease of using social media is one of the reasons for the emergence of lifestyle changes in society, especially the millennial generation because this generation is the generation born in the digital world.
THE EFFECT OF INCOME DISTRIBUTION ON SHARIA ECONOMIC GROWTH IN INDONESIA Zuwardi; Annisa Riskia; Arizka Hamdia; Ratna Widya Fitri; Selvia Putri; Wiwin Widiawati
Review of International Economy and Finance Vol. 3 No. 1 (2026): Review of International Economy and Finance (RITEF)
Publisher : CV. ADIBA AISHA AMIRA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.21991708

Abstract

This journal is entitled "The Influence of Information Technology on Student Learning Ability". The purpose of this journal is to explain the influence of information technology on student learning ability and also as evidence that information technology can change student learning styles. The method used in making this journal is to use direct observation methods for students on the campus of Sjech M. Djamil Djambek State Islamic University Bukittinggi and digital research methods, namely by utilizing online media. Where the data used in this journal is obtained by literature techniques and collecting data in journals, articles, and theses. The results of these observations and literature can be seen that, the development of information technology at this time is growing and has affected all aspects of human life even including the learning style of today's students. The development of information technology does not look at age, both young and old will be affected, both rich and poor so it can be said that every group will be affected by the development of this information technology. Basically, the development of information technology has a positive and negative impact on the user, this depends on how the user utilizes the technology that exists today. As for one of the positive impacts of the development of information technology, namely in the field of education. Where this technology can help students in learning and help students in doing assignments, such as paper assignments and so on. However, as for the negative impact, students tend to become lazy because they only depend on the technology without wanting to try first to complete the tasks at hand, such as when doing assignments, they immediately look for answers on Google without trying to do the task themselves first. Based on the results of observations and literature, it can be concluded that the development of information technology can affect the learning ability of students.
Co-Authors Abdullah Alhamid Al-hafiz Annisa Riskia Arif Rahman Hakim Arizka Hamdia Fadil Jimmy Alpijan Pangondian Siregar Kasdi Yusri Naili M. Celvin Zarman Pratama Maulida Husni Nola Agustina Pratiwi Rahmadani Ratna Widya Fitri S.r Fitri Selvia Putri Syahrul Ramadhan Wiwin Widiawati Zaid Hafiz Zidan