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Implementation of Marketing and Tourism Promotion Policies at the Tourism and Culture Office of West Bandung District Sukandi, Andi
Decision Vol 4 No 1 (2022): DECISION: Jurnal Administrasi Publik
Publisher : Prodi Administrasi Publik FISIP UNPAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/decision.v4i1.17275

Abstract

This study aims to determine the implementation of tourism marketing and promotion policies at the Department of Tourism and Culture of West Bandung Regency. In this study using qualitative research methods with a case study approach. Data collection techniques in this study were carried out by observation, interviews and documentation. And the data analysis used is using memos, coding, transcripts and data categorization. Based on the research obtained, it can be seen that the Implementation of Tourism Marketing and Promotion Policies at the Tourism and Culture Office of West Bandung Regency aims to increase tourist visits to tourist destinations in West Bandung Regency. Tourism marketing and promotion policies have been implemented at the Tourism and Culture Office of West Bandung Regency and tourist destinations in West Bandung Regency but there are still shortcomings that cause the success of the Implementation of Tourism and Tourism Promotion Policies at the Tourism and Culture Office of West Bandung Regency.
ANALISIS KINERJA USAHA PENGGILINGAN PADI DI PABRIK PENGGILINGAN PADI MILA KARMILA MENGGUNAKAN METODE BALANCED SCORECARD Salim; M. Fuadi, Mamik; Sukandi, Andi
Cipasung Techno Pesantren: Jurnal Ilmiah Vol 18 No 2 (2024): Cipasung Techno Pesantren: Scientific Journal
Publisher : LPPM Sekolah Tinggi Teknologi Cipasung

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Abstract

The Mila Karmila Rice Milling Factory is one of the rice milling factories in the Leuwisari sub-district, Tasikmalaya district. This factory has been established since 2011. With weekly production reaching 16 tons. The Mila Karmila factory also has its own market which orders every week. With this production amount, it turns out that the Mila Karmila Milling Factory is still not optimal, especially in terms of profits. There are many unexpected costs, which cause waste in the production process. The aim of this research is to determine the business performance of the Mila Karmila rice milling factory and provide suggestions for how to evaluate its business performance. The method used in this research is the Balanced Scorecard method. The results of the research are an explanation of the current business performance of the Mila Karmila rice milling factory and suggestions for how to evaluate it in the future.
Analisis Peluang dan Tantangan Kota Subang dalam Kerangka Kawasan Ekonomi Segitiga Rebana sukandi, Andi
Jurnal Kesehatan & Disiplin Ilmu Vol 2 No 1 (2024): Jurnal Kesehatan & Multidisiplin
Publisher : LPPM Akper Kebonjati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.4143/jki.v2i1.48

Abstract

Abstract The Rebana Triangle Economic Area, which covers the regions of Subang, Majalengka, and Cirebon, has been designated as one of the national strategic areas with the aim of increasing economic growth and infrastructure development in West Java. Subang City, with its strategic position in the middle of the region, has various opportunities and challenges that need to be analyzed to optimize the benefits of this initiative. This research aims to identify and analyze the opportunities and challenges faced by Subang City within the framework of the development of the Rebana Triangle Economic Zone. The research method used includes descriptive qualitative analysis with a literature study approach and in-depth interviews with local stakeholders. The results showed that Subang City has several key opportunities, including increased infrastructure investment, better transportation accessibility with the construction of Patimban Port and the Trans-Java Toll Road, and the potential for industrial and tourism sector development. In addition, the presence of an international industrial park also opens up opportunities for increased employment and local economic growth
Integrasi Perencanaan Kota dan Wilayah Pelabuhan di Kabupaten Subang sukandi, andi
Jurnal Kesehatan & Disiplin Ilmu Vol 1 No 03 (2023): Keperawatan & Multidisiplin
Publisher : LPPM Akper Kebonjati

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Abstract

Kota pelabuhan memiliki aktivitas pelabuhan dan maritim serta pertumbuhan ekonomi daratan dan maritim. Namun, masih kurang ide atau alat untuk mengetahui apakah suatu pelabuhan laut telah memenuhi standar kota pelabuhan. Tujuan dari makalah ini adalah untuk menentukan ukuran kota pelabuhan dan mengusulkan metode baru untuk memperluas pengembangan kota pelabuhan untuk mendorong pariwisata maritim. Hasil tinjauan literatur sistematis tradisional (SLR) dengan analisis konten dikodekan dalam makalah ini. Secara global, hanya ada enam kelompok utama yang memengaruhi pertumbuhan kota pelabuhan. Enam kelompok utama adalah berikut: karakteristik pelabuhan; kesadaran pemangku kepentingan maritim; intensitas pelabuhan; karakteristik kapal; peran pemerintah; dan teknologi informasi. Dalam pengembangan kota pelabuhan, pendekatan baru dapat membawa digitalisasi proses pengambilan keputusan pariwisata maritim.
The Effect of Internal Control on Employee Performance at Kiara Resto Ciater SPA Resort Subang West Java Fazry, Rachma Waty; sukandi, andi
Jurnal Kesehatan & Disiplin Ilmu Vol 3 No 01 (2025): Ilmu Kesehatan & Multidisiplin Ilmu
Publisher : LPPM Akper Kebonjati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.4143/jki.v3i01.105

Abstract

Writer interested in studying the effects of internal control over employee performance in perennial Kiara Resto Ciater SPA Resort Subang West java, presumably caused by factors in the performance of employees who have not been implemented effectively.The porpose of this study was to determine how much influence the internal control on the performance of employees at Kiara Resto Ciater SPA Resort Subang West java lasting full earring. The author uses a quantitative approach to associative method. Samples used in perennial Kiara Resto Ciater SPA Resort Subang West java earring 41 people. Collection is done by using a questionnaire.Research results explain that the internal control variable turned out to be dominanted by the opinion that agreed to pay into a variable number that is equal to 44.1% majority, the answer that states could not agree by 42.4%, answer 11.5% undecided, and who answered disagree by 2.5%, while that answer strongly disagree none at all 0%. Employee performance variable turns in dominance by the opinion expressed by 47.2% agreed, stating srtongly agree 35.8%, hesitant answers 14.6%, the answers do not agree 2.4% and answered srongly disagree that the number 0%.while the magnitude of the effect if internal control over the performance of employees is 57% and the remeaning 43% in the estimate in influenced by other factors and not investigated further by the researched by other researchers as a benchmark for researched and developed again.Conclusions in this research namely that the prediction of the effect of internal control on employee performance is positive. That is to say, that internal control of an effect on employee performance.
Pengaruh Greenwashing terhadap Brand Perception dan Keputusan Pembelian: Perspektif Konsumen pada Produk Berkelanjutan di Kota Bandung sukandi, andi; Fazry, Rachma Waty
Jurnal Kesehatan & Disiplin Ilmu Vol 3 No 01 (2025): Ilmu Kesehatan & Multidisiplin Ilmu
Publisher : LPPM Akper Kebonjati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.4143/jki.v3i01.108

Abstract

This study aims to analyze the effect of greenwashing on consumer trust and purchasing decisions, and test the moderating role of environmentally sound consumer insights. Data were obtained through a survey of 304 respondents related to the consumption of products claimed to be environmentally friendly. The results showed that greenwashing has a positive and significant influence on consumer trust (β = 0.326, p < 0.05) and purchasing decisions (β = 0.358, p < 0.05), contrary to the initial hypothesis that expected a negative influence. In addition, environmentally sound consumer insights did not significantly moderate the relationship between greenwashing and consumer trust (β = -0.018, p > 0.05) or purchasing decisions (β = -0.007, p > 0.05). On the other hand, consumer trust in the brand was shown to have a positive and significant influence on purchasing decisions (β = 0.261, p < 0.05). This study makes an important contribution to the literature on greenwashing and consumer behavior, by showing that greenwashing-based marketing strategies can be positively received by consumers in certain contexts. The practical implication is that companies need to be careful in using greenwashing strategies and should place more emphasis on strengthening authentic brand trust to encourage purchase decisions.
Peran Quantum Learning Dalam Meningkatkan Secara Berlipat Target Belajar Bahasa Inggris Di SMA PGRI Cicurug Amanah, Ima Muslimatul; Qomariyah, Siti; Sukandi, Andi
Faidatuna Vol. 4 No. 3 (2023): Agustus : Jurnal Faidatuna
Publisher : STAI Denpasar Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53958/ft.v4i3.279

Abstract

This study aims to describe the concept of quantum learning model, the steps of applying quantum learning model, the role of quantum learning in increasing multiple learning targets, and the advantages and disadvantages of quantum learning model. Quantum learning model is a learning model that can make students directly experience problems, find their own answers to problems and activities in accordance with the competencies to be achieved. The research method used is descriptive qualitative research method. Qualitative descriptive research method according to Kirk and Miller, defines that qualitative research is a certain tradition in social science that fundamentally relies on observations of humans both in their areas and in their terms. The research subjects were the English teacher, and the principal. The object of research is the students of class X-4 SMA PGRI Cicurug. The results showed that the success of quantum learning depends on the teacher's ability to understand the concept and implement quantum learning steps in their learning activities. Its application in English subjects is enough to show that there is an increase in student learning targets.