Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal International Review of Practical Innovation, Technology and Green Energy (IRPITAGE)
Verdico Arief
teknik Negeri Pontianak
Humanities Energy Social Sciences Other

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
EXPANDING THE VISIBILITY OF WEST KALIMANTAN MSMES THROUGH MARKET INTRODUCTION IN KUCHING, SARAWAK Verdico Arief; Henrian Stiawan; Ika Lusiana Sari; Andjani Trimawarni; Yunika Depri Listiana; Muhammad Rachimoellah; Vera Aryani; Muhammad Habibie; Winda Chelsea Meisari; Grace Kelly Hadi Putri Sihombing
International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Vol. 6 No. 2 (2026): July-October 2026
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.23004537

Abstract

Limited product visibility in cross border markets constitutes a primary barrier to optimizing the economic potential of local MSMEs specializing in West Kalimantan handicrafts. This Community Service activity was designed as a strategic intervention to facilitate the visibility expansion of partner products through participation in the 24th Borneo Island International Big Bike Festival (BIIBBF) 2026 in Kuching, Sarawak, Malaysia. Employing a qualitative approach based on the POAC (Planning, Organizing, Actuating, Controlling) management framework, primary data were gathered through observation, interviews, and questionnaire administration. The results demonstrate that the integration of structured operational governance and the implementation of an interactive exhibition method effectively fostered cross cultural interaction and stimulated a commercial response from the global audience. A measurable evaluation under the controlling function involving 68 respondents confirmed significant product acceptability in international markets, achieving an accumulated average satisfaction score of 96.34%. These empirical findings serve as strategic feedback to continually refine the partners' product quality standards in support of export orientation.
Co-Authors Andjani Trimawarni Grace Kelly Hadi Putri Sihombing Henrian Stiawan Ika Lusiana Sari Muhammad Habibie Muhammad Rachimoellah Vera Aryani Winda Chelsea Meisari Yunika Depri Listiana