Article Per Year (5 Year)
p-Index From 2021 - 2026
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This Author published in this journals
All Journal Community Engagement and Emergence Journal (CEEJ) International Review of Practical Innovation, Technology and Green Energy (IRPITAGE)
Henrian Stiawan
Politeknik Negeri Pontianak
Humanities Economics, Econometrics & Finance Education Energy Environmental Science Health Professions Social Sciences Other

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EXPANDING THE VISIBILITY OF WEST KALIMANTAN MSMES THROUGH MARKET INTRODUCTION IN KUCHING, SARAWAK Verdico Arief; Henrian Stiawan; Ika Lusiana Sari; Andjani Trimawarni; Yunika Depri Listiana; Muhammad Rachimoellah; Vera Aryani; Muhammad Habibie; Winda Chelsea Meisari; Grace Kelly Hadi Putri Sihombing
International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Vol. 6 No. 2 (2026): July-October 2026
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.23004537

Abstract

Limited product visibility in cross border markets constitutes a primary barrier to optimizing the economic potential of local MSMEs specializing in West Kalimantan handicrafts. This Community Service activity was designed as a strategic intervention to facilitate the visibility expansion of partner products through participation in the 24th Borneo Island International Big Bike Festival (BIIBBF) 2026 in Kuching, Sarawak, Malaysia. Employing a qualitative approach based on the POAC (Planning, Organizing, Actuating, Controlling) management framework, primary data were gathered through observation, interviews, and questionnaire administration. The results demonstrate that the integration of structured operational governance and the implementation of an interactive exhibition method effectively fostered cross cultural interaction and stimulated a commercial response from the global audience. A measurable evaluation under the controlling function involving 68 respondents confirmed significant product acceptability in international markets, achieving an accumulated average satisfaction score of 96.34%. These empirical findings serve as strategic feedback to continually refine the partners' product quality standards in support of export orientation.
Urban Value Based Adoption Model for Green Mobility: A Mixed-Methods Study of Electric Vehicle Purchase Decisions at Wuling Motors Pontianak Henrian Stiawan; Vera Aryani; Ika Lusiana Sari
Community Engagement and Emergence Journal (CEEJ) Vol. 7 No. 4 (2026): Community Engagement & Emergence Journal (CEEJ)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ceej.v7i4.12072

Abstract

Electric vehicle adoption has become an important component of green mobility development to support sustainable transportation and carbon emission reduction. However, in urban cities such as Pontianak, electric vehicle purchase decisions are still influenced by various considerations, including perceived benefits, perceived sacrifices, perceived value, and the readiness of supporting ecosystems. This study aims to develop and examine the Urban Value-Based Adoption Model (Urban-VAM) in explaining electric vehicle purchase decisions for Wuling Motors in Pontianak City. This study employed a mixed-methods approach with a sequential explanatory design. Quantitative data were collected from 208 valid respondents and analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS) through SmartPLS 4, while qualitative data were obtained through in-depth interviews with nine strategic informants. The results indicate that Perceived Benefits have a positive and significant effect on Perceived Value (β = 0.508; p < 0.001), and Perceived Value is the most dominant factor influencing Purchase Decision (β = 0.613; p < 0.001). Perceived Sacrifices also have a significant effect on Perceived Value, but the direction of the relationship is positive and contrary to the initial hypothesis (β = 0.268; p = 0.001). This finding indicates the existence of a high-involvement trade-off mechanism, in which consumers who actively consider purchasing electric vehicles demonstrate both awareness of potential risks and a stronger understanding of product value. Purchasing Power was not proven to moderate the relationship, but it has a direct influence on Perceived Value. This study concludes that electric vehicle purchase decisions are primarily shaped by consumers’ perceived value, which emerges from the comprehensive evaluation of perceived benefits and perceived sacrifices.
Co-Authors Andjani Trimawarni Grace Kelly Hadi Putri Sihombing Ika Lusiana Sari Muhammad Habibie Muhammad Rachimoellah Vera Aryani Verdico Arief Winda Chelsea Meisari Yunika Depri Listiana