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Universitas Muslim Indonesia
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Pengaruh Visibilitas Persediaan Real-Time dan Fleksibilitas Pemenuhan Pesanan terhadap Niat Pembelian Ulang Pelanggan pada Produk Wardah Official Store Di Marketplace Bahar; Ratna Rahman; Mahfudnurnajamuddin; Suriyanti
Indonesian Journal of Innovation Science and Knowledge Vol. 3 No. 4 (2026): IJISK 2026
Publisher : Fakultas Pendidikan Ilmu Keguruan, Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/ijisk.v3i4.1009

Abstract

This study aims to analyze the effect of real-time inventory visibility and order fulfillment flexibility on customers’ repurchase intention at Wardah Official Store on the Shopee marketplace, both partially and simultaneously. This research employed a quantitative approach with a causal associative design. The sample consisted of 96 students of Universitas Muhammadiyah Mamuju who were selected using purposive sampling. Data were collected through observation, preliminary interviews, documentation, literature review, and a five-point Likert-scale questionnaire. The data were analyzed using validity and reliability tests, multiple linear regression analysis, t-test, F-test, and coefficient of determination with the assistance of IBM SPSS. The results show that real-time inventory visibility has a positive and significant effect on repurchase intention, with a regression coefficient of 0.280, a beta coefficient of 0.319, a t-value of 3.420, and a significance value of 0.001. Order fulfillment flexibility also has a positive and significant effect, with a regression coefficient of 0.298, a beta coefficient of 0.346, a t-value of 3.710, and a significance value of 0.000. Simultaneously, both variables significantly affect repurchase intention, as indicated by an F-value of 20.254 and a significance value of 0.000. The R Square value of 0.303 indicates that 30.3% of the variation in repurchase intention can be explained by the two independent variables, while the remaining 69.7% is influenced by other factors outside the research model.
Pengaruh Trust dan Perceived Risk terhadap Intention to Use Muamalat DIN pada Nasabah Bank Muamalat Indonesia Ratna; Bahar; Budiandriani; Abdul Rahman Mus
Indonesian Journal of Innovation Science and Knowledge Vol. 3 No. 4 (2026): IJISK 2026
Publisher : Fakultas Pendidikan Ilmu Keguruan, Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/ijisk.v3i4.1014

Abstract

This study examines the effects of Trust and Perceived Risk on Intention to Use Muamalat DIN among customers of Bank Muamalat Indonesia at KCU Mamuju, both partially and simultaneously. A quantitative associative design was employed. Data were collected using a five-point Likert-scale questionnaire from 98 respondents selected through purposive sampling. The data were analyzed using multiple linear regression in IBM SPSS, following validity, reliability, and classical assumption tests. All items were valid, with corrected item-total correlations above 0.199. Cronbach’s Alpha values for Trust, Perceived Risk, and Intention to Use were 0.865, 0.876, and 0.871, respectively, indicating reliable instruments. The results show that Trust has a positive and significant effect on Intention to Use (B = 0.429; β = 0.422; t = 4.834; p < 0.001). Perceived Risk also has a positive and significant effect (B = 0.451; β = 0.421; t = 4.814; p < 0.001). Simultaneously, both variables significantly affect Intention to Use (F(2,95) = 68.277; p < 0.001). The R² value of 0.590 indicates that Trust and Perceived Risk explain 59.0% of the variance in Intention to Use, while the remaining 41.0% is associated with factors outside the model. These findings highlight the relevance of customer trust and risk perceptions in the acceptance of Muamalat DIN. However, the positive effect of Perceived Risk should be interpreted cautiously, after confirming that the questionnaire items and coding accurately measure perceived risk.
Co-Authors Abdul Rahman Mus Budiandriani, Budiandriani Mahfudnurnajamuddin, Mahfudnurnajamuddin Ratna Ratna Rahman Suriyanti Suriyanti