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All Journal Jurnal Pemberdayaan Komunitas MH Thamrin Jurnal Inovasi Pendidikan MH Thamrin
Rismala Sri Hariaty
Universitas Mohammad Husni Thamrin
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Strengthening Communication Strategy and Utilization of e-WOM to Increase Competitiveness of PT. Duta Mitra Tour Helena Louise Penggabean; Hasan Basri; Rismala Sri Hariaty
Jurnal Pemberdayaan Komunitas MH Thamrin Vol. 7 No. 1 (2025): Jurnal Pemberdayaan Komunitas MH Thamrin
Publisher : LPPM Universitas Mohammad Husni Thamrin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37012/jpkmht.v7i1.2565

Abstract

PT. Duta Mitra Lestari began its business as a provider of office supplies before eventually establishing PT. Duta Mitra Tour in 2022, specializing in travel services, Umrah, and Hajj. To expand its market reach and enhance its reputation, the company formed strategic partnerships, including one with Pondok Karya Pembangunan-Jakarta Islamic School (PKP-JIS). However, PT. Duta Mitra Tour faces challenges in optimizing its digital marketing strategy, particularly in leveraging Electronic Word of Mouth (e-WOM) and Customer Relationship Management (CRM) to strengthen customer loyalty. To address these challenges, PKM Team from Universitas Muhammad Husni Thamrin conducted training for PT. Duta Mitra Tour employees. This training aimed to enhance communication skills and digital marketing strategies through case studies and interactive simulations. Regular evaluations were carried out to assess the effectiveness of the strategies implemented. It is expected that this training will help the company utilize customer reviews as an effective promotional tool and optimize CRM to build stronger relationships with customers. By improving its communication strategy, PT. Duta Mitra Tour has the potential to increase its competitiveness through continuous innovation, strategic collaboration, and human resource development.
Administrative Assistance in Creating Accounts in the Marketplace for MSME Actors in Kademangan Village West Java. Citra; Mona Karina; Rismala Sri Hariaty; Fauzia Rahma; Putri Agil Camalia; Hafid Rahman
Jurnal Pemberdayaan Komunitas MH Thamrin Vol. 7 No. 1 (2025): Jurnal Pemberdayaan Komunitas MH Thamrin
Publisher : LPPM Universitas Mohammad Husni Thamrin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37012/jpkmht.v7i1.2631

Abstract

This service aims to improve the administrative skills of Micro, Small, and Medium Enterprises (MSMEs) in Kademangan Village, West Java, through training and mentoring in creating accounts on marketplace platforms. In today's digital era, the use of information technology is increasingly important, especially in the economic sector. One of the platforms that is trending in the sale of goods and services is the online marketplace. With the increasing development of digital technology, the presence of the marketplace is an opportunity for MSMEs to expand their market and increase sales. This program involves a series of activities, including socialization about the importance of digital marketing, step-by-step guidance in creating accounts on various marketplace platforms, and mentoring in account management and online marketing strategies. Village communities have superior products that have the potential to be marketed online, such as agricultural products, crafts, and other local products. Support from the local government encourages the use of technology in developing the local economy. However, the challenge is the lack of understanding of how to manage accounts on the marketplace, from registration, uploading products, to managing transactions. It is hoped that after participating in this program, MSMEs can optimize the use of the marketplace as a marketing channel, so that they can increase their competitiveness and business income. Thus, this service not only focuses on the technical aspects of account creation, but also builds broader awareness and skills in facing marketing challenges in the digital era.
English Extracurricular Activities: Improving Students' Writing Skills at PB Soedirman 2 Islamic Vocational School Rismala Sri Hariaty; Yuliana Saridewi Kusumastuti; Irwan Zulkifli; Fauzia Rahma; Ai Renti Ratnasari
Jurnal Pemberdayaan Komunitas MH Thamrin Vol. 7 No. 2 (2025): Jurnal Pemberdayaan Komunitas MH Thamrin
Publisher : LPPM Universitas Mohammad Husni Thamrin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37012/jpkmht.v7i2.2872

Abstract

This community service program aimed to enhance the writing skills of vocational high school students through English extracurricular activities. The background of this activity lies in students’ low writing proficiency, as reflected in their difficulties in constructing sentences, limited vocabulary, and lack of confidence in expressing ideas. The training was conducted in four sessions involving 30 students from grades X and XI. The method employed a workshop-based learning approach that combined theoretical input, model texts, step-by-step writing practice, and peer review activities. The training materials included paragraph writing, descriptive texts, recount texts, and creative writing based on students’ interests. The results indicate improvements in students’ ability to write more coherent paragraphs, employ a wider range of vocabulary, and understand text structures appropriate to different genres. In addition, students’ motivation and confidence in writing increased due to the interactive approach and supportive feedback from facilitators. The main challenges encountered were limited vocabulary and inconsistent grammar use. Nevertheless, guided writing strategies and direct feedback enabled students to recognize and correct their mistakes. Overall, this program had a positive impact on improving students’ writing skills and strengthened the role of English extracurricular activities as a platform for fostering students’ interests and talents. For sustainability, it is recommended to implement regular weekly writing activities and initiate writing competitions at the school level.
Analysis of Syntactic Errors in English Writing by Advanced Students in the Faculty of Economics and Business Rismala Sri Hariaty; Akhmad Subkhi Ramdani; Irwan Zulkifli; Mutmainatul Mardiyah
Jurnal Inovasi Pendidikan MH Thamrin Vol. 9 No. 1 (2025): Jurnal Inovasi Pendidikan MH Thamrin
Publisher : LPPM Universitas Mohammad Husni Thamrin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37012/jipmht.v9i1.2793

Abstract

English is crucial for university students because it provides access to a wide range of academic resources and global knowledge. This study aims to analyze the types and frequency of syntactic errors in English writing by advanced students at the Faculty of Economics and Business. The research method used was a combination of qualitative and quantitative descriptive methods, with an error analysis approach. Data were obtained from academic essays written by 30 final-year students. The analysis showed that the most frequent syntactic errors were errors in the use of complex sentence structures, subject-verb imbalances, tense errors, and inappropriate use of conjunctions. The main factors causing these errors were a lack of in-depth understanding of English grammar rules and the influence of the structure of their first language (Indonesian). Furthermore, most students lacked formal experience in academic writing training, so they tended to translate directly from Indonesian and use tools such as Google Translate. Although some students made improvements, such as rereading their writing or using grammar-checking applications, these efforts were not consistently implemented. These findings are expected to provide evaluation material for academic English teaching, particularly in strengthening grammar aspects at the university level. This study also recommends error analysis-based learning strategies to improve students' writing skills.
Implementation of Storytelling Technique to Enhance Students’ Public Speaking Skills at Public Health Study Program, MH Thamrin University Mutmainatul Mardiyah; Rismala Sri Hariaty; Nining Sugiantari
Jurnal Inovasi Pendidikan MH Thamrin Vol. 10 No. 1 (2026): Jurnal Inovasi Pendidikan MH Thamrin
Publisher : LPPM Universitas Mohammad Husni Thamrin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37012/jipmht.v10i1.3451

Abstract

Public speaking is an important skill for students, especially those in the Public Health Study Program. This skill greatly supports their future professional roles in delivering health education and communication. However, many students experience difficulties such as lack of confidence, limited vocabulary, and anxiety when speaking in public. This study aims to enhance public speaking skills through storytelling techniques for students. This study used Classroom Action Research (CAR), which consisted of two cycles: planning, implementation, observation, and reflection. The participants were 25 students of the Public Health Study Program at MH. Thamrin University. Data were collected through observation, speaking tests, and documentation. The results showed an increase in the average score from the pre-test (60.2) to Cycle I (70.5) and Cycle II (82.3). The results of this study showed an increase in confidence and participation by students. It was concluded that storytelling techniques were very effective for students in enhancing their public speaking skills.
Co-Authors Ai Renti Ratnasari Akhmad Subkhi Ramdani Citra Fauzia Rahma Hafid Rahman Hasan Basri Helena Louise Penggabean Irwan Zulkifli Mona Karina Mutmainatul Mardiyah Nining Sugiantari Putri Agil Camalia Yuliana Saridewi Kusumastuti