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All Journal Journal of Economic, Bussines and Accounting (COSTING) EKONOMIS : Journal of Economics and Business Scientific Journal of Reflection : Economic, Accounting, Management and Business JURNAL ILMIAH AKUNTANSI UNIVERSITAS PAMULANG Majalah Ilmiah Bijak Jurnal Madani EAJ (ECONOMICS AND ACCOUNTING JOURNAL) JABI (Jurnal Akuntansi Berkelanjutan Indonesia) Journal of Accounting Auditing and Business Jurnal Riset Terapan Akuntansi Keberlanjutan : Jurnal Manajemen dan Jurnal Akuntansi Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah PINISI Discretion Review Jurnal Revenue : Jurnal Ilmiah Akuntansi JURNAL ILMIAH GLOBAL EDUCATION Jurnal Penelitian Inovatif Journal of Innovation Research and Knowledge Jurnal Abdi Masyarakat Multidisiplin JAKPI JURNAL PARADIGMA: Journal of Sociology Research and Education Jurnal Pengabdian Masyarakat Bangsa Jurnal Riset Rumpun Ilmu Ekonomi (JURRIE) TOFEDU: The Future of Education Journal Jurnal Ilmiah Multidisiplin Indonesia Asian Journal of Social and Humanities Pengabdian Kepada Masyarakat Indonesia SEAN (ABDIMAS SEAN) International Journal of Digital Marketing Science
Nofryanti, Nofryanti
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Journal : JURNAL ILMIAH GLOBAL EDUCATION

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PENGARUH COMPETITIVE ADVANTAGE DAN KETIDAKPASTIAN LINGKUNGAN TERHADAP KINERJA USAHA DAN IMPLIKASINYA PADA KEBERLANJUTAN USAHA Purwatiningsih, Purwatiningsih; Nofryanti, Nofryanti; Rosini, Iin
Jurnal Ilmiah Global Education Vol. 4 No. 4 (2023): JURNAL ILMIAH GLOBAL EDUCATION, Volume 4 Nomor 4, Desember 2023
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/jige.v4i4.1363

Abstract

This study aims to look at the effect of competitive advantage and environmental uncertainty on business performance and the implications for the sustainability of MSME businesses in Depok City. This type of research is associative quantitative (causality) and the population in this study are MSME business actors in Depok City. The sample of this research was determined by convenience sampling method so that the total sample is 100 samples. The data analysis technique used is Structural Equation Modeling (SEM) using the SmartPLS program data processing. The results showed that there was a significant influence of competitive advantage on business performance in Depok City. There is a significant influence of environmental uncertainty on business performance in Depok City. There is a significant influence of competitive advantage on the sustainability of MSME businesses in Depok City. There is a significant influence of environmental uncertainty on the sustainability of MSME businesses in Depok City. There is a significant influence of business performance on the sustainability of MSME businesses in Depok City. There is a significant influence of competitive advantage on the sustainability of MSME businesses through business performance in Depok City and there is a significant influence from the influence of environmental uncertainty on the sustainability of MSME businesses through business performance in Depok City.
Co-Authors Abdul Aziz Adhania, Safira Ambarita, Parlindungan Andhika Aria Bhava Anggrainy, Faza Wahyu Antonius Antonius Ardianto, Dedi Ardini, Ririn Argunanto, Argunanto Arifin, Deni Arnesia, Astri Asmita, Deni Yuli Baity, Namira Nur Bastiansyah, Dodi Cahyani Putri, Wulandari Dewi, Reni Sartika Dhedho, Rofina Amelia Dian Esha Eka Nurita Fajar Ramadhan, Fajar Farras, Atha Febriyanti, Eny FIRMANSYAH, ADAM Fitriyah, Siti Chizatun Hanafi, Muhamad Aghil Handoko Handoko Hasanah, Istiqomah Nur Hastuti, Hilda Sri Holiawati, Holiawati Ig. Jaka Mulyana Indra Lesmana Irsyad Haryono Aulia, Irsyad Haryono Iryanis, Iryanis Juventina, Zsa Zsa Kurniawan, Budi Santoso Lahagu, Yefita Lidia, Weni Okta Malik, Muhamad Abdul Mariam Mariam, Mariam Martiyastuti, Dina Mirojiah, Syahrotul Misrudi, Misrudi Mubarak, Kautsar Muhammad Ikhsan Febriyanto Muhammad Yahya Muliawati, Kristina Ika Muliyani Muliyani Nahriah, Sitatun Narendro, Wika Nandayana Ngatiningrum, Sasi Nita Laila Asyifa Nurjanah, Tuty Parapat, Rosiati PRATIWI, WULANDARI Prio, Maria Novita Purwatiningsih Purwatiningsih Rachmawan, Mochamad Aditia Raden Mohamad Herdian Bhakti Redonoarsi, Rarasasi Ribka Reza Maulana Rofiudin, Ahmad Rosini, Iin Ruhiyat, Endang Salsabila, Jihan Qanita Salsabila, Nurul Jannah Sekarwangi, Sekarwangi Septianingrum, Vina Sugiyanto - Suprapto, Indra Setiadi Tatariyanto, Firman Wadi, Indra Walkomaroh, Manju Widarnaka, Widarnaka Widiyati, Dian Widodo, Wahyudi Widodo, Yulfian Ibnu Cahyo Wijaya, Dede Satia Wiji Astuti Wulan, Defina Andany Wulandari, Arum Yuliana, Vinka