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All Journal JURNAL PENDIDIKAN TAMBUSAI Jurnal Ilmiah Manajemen Kesatuan Insan Cita Jurnal Pengabdian Kepada Masyarakat Mabsya : Jurnal Manajemen Bisnis Syariah Bisnis Net : Jurnal Ekonomi dan Bisnis International Journal of Education, Social Studies, And Management (IJESSM) Bussman Journal : Indonesian Journal of Business and Management Mabsya: Jurnal Manajemen Bisnis Syariah Jurnal Ekonomika Manajemen Dan Bisnis International Journal of Multidisciplinary Approach Research and Science Jurnal Akuntansi, Manajemen, dan Perencanaan Kebijakan
Suyanto, Mohamad Afan
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Agriculture, Biological Sciences & Forestry Chemical Engineering, Chemistry & Bioengineering Economics, Econometrics & Finance Education Environmental Science Immunology & microbiology Public Health Social Sciences Other

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The Influence of Service Quality Affects Public Satisfaction Towards Police Image in Driving License Issuance at Boalemo District Police Traffic Unit Karundeng, Deby R.; Suyanto, Mohamad Afan; Usu, Idrus; Mile, Kisran
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 4 No. 1 (2024): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v4i1.231

Abstract

This study aims to investigate and analyze the impact of service quality on public satisfaction with the police image in the issuance of driver's licenses (SIM) at the Traffic Police Unit of Boalemo District Police. Through path analysis involving 100 respondents regarding SIM services at the Boalemo District Police, the findings indicate that service quality significantly influences the police image. Service quality also significantly affects public satisfaction, while the police image also significantly influences public satisfaction. Additionally, service quality indirectly influences public satisfaction through the mediating variable of the police image.
Pemberdayaan Masyarakat Desa Topi Biau Melalui Pelatihan Pembuatan Keripik Pisang Suyanto, Mohamad Afan
Insan Cita : Jurnal Pengabdian Kepada Masyarakat Vol 2, No 1 (2020): Februari 2020 - Insan Cita Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (645.259 KB) | DOI: 10.32662/insancita.v2i1.883

Abstract

Hasil kebun dalam hal ini buah pisang dari masyarakat desa Topi kecamatan Biau berpotensi untuk di olah menjadi sebuah produk makanan yang bernilai ekonomi tinggi, sehingga mampu untuk meningkatkan perekonomian masyarakat sekitar. Tim pengabdian dari Unversitas Gorontalo melakukan kegiatan pengabdian di desa Topi dengan melakukan pelatihan pembuatan keripik pisang. Kegiatan ini dilakukan untuk mendorong meningkatnya perekonomian yang berbasis Usaha Mikro, Kecil dan Menengah. Dimana kegiatan ini memiliki banyak kelebihan,mampu mendorong orang bekerja keras, disiplin tinggi dan meningkatkan daya kreativitas dan inovasi bagi masyarakat yang ingin memiliki penghasilan lebih tinggi. Dalam upaya membangun ekonomi nasional melalui sektor Usaha,Mikro,Kecil dan Menengah yang dalam istilah sering disebutkan UMKM ataupun usaha kecil, maka pemerintah memberi perhatian yang sangat besar dan mendapatkan prioritas untuk pembinaaan dan pengembangan dalam rangka memperkuat struktur ekonomi nasional.Metode pelaksanaan pengabdian ini di laksanakan dengan 3 tahapan yakni sosialisasi, pembentukan kelompok dan pelatihan pembuatan keripik pisang. Hasil pengabdian menunjukkan masyarakat dan pemerintah desa, kecamatan serta kabupaten Gorontalo Utara merespon baik dan bersedia untuk menindaklanjuti kegiatan yang telah dimulai oleh tim pengabdi.Kata Kunci: Keripik Pisang, UMKM, Perekonomian Masyarakat
Menuju Kemandirian Usaha Kecil Mikro (UKM) Melalui Pelatihan Kewirausahaan Kecamatan Talaga Jaya Kabupaten Gorontalo Suyanto, Mohamad Afan
Insan Cita : Jurnal Pengabdian Kepada Masyarakat Vol 1, No 1 (2019): Februari 2019 - Insan Cita Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (586.943 KB) | DOI: 10.32662/insancita.v1i1.492

Abstract

Pelatihan kewirausahaan bertujuan untuk meningkatkan pemahaman bagi para pelaku usaha kecil dan mikro dalam pengelolaan usaha secara baik dan benar untuk mencapai kemandirian. Kegiatan dengan bentuk pelatihan akan memberi kesempatan kepada peserta untuk mengalami proses belajar secara lebih lengkap dan komprehensif. Metode yang digunakan dalam pelatihan ini adalah penyampaian materi (ceramah) dan kemudian dilanjutkan dengan diskusi serta praktek. Pelatihan kewirausahaan ini di laksanakan di Kecamatan Talaga Jaya. Hasil dari proses pelatihan, para peserta memahami strategi dalam mendiagnosa kelemahan produk sehingga dapat meningkatkan kemampuan bersaing produk tesebut serta peserta mampu mebuat laporan keuangan perusahaan. Kata Kunci : Pelatihan Kewirausahaan, Kemandirian, UKM
Factors Influencing the Participation of Couples of Reproductive Age in the Family Planning Program in East Sumalata District, North Gorontalo Regency Huda, Miftakhul; Yakup, Yakup; Suyanto, Mohamad Afan; Ishak, Olfin; Abdul, Elfis Mus
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 6 No. 1 (2026): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v6i1.987

Abstract

This study examines the factors influencing the participation of couples of reproductive age in the Family Planning Program in East Sumalata District, North Gorontalo Regency. The data used in this study consist of primary data collected through questionnaire surveys. The research population comprised 125 respondents, and a census method was employed. The analytical technique used to address the research problems and test the hypotheses was multiple regression analysis, conducted with the assistance of the Statistical Product and Service Solutions (SPSS) software for data processing. The findings of the study indicate that: (1) service delivery plays a positive and significant role in influencing the participation of couples of reproductive age; (2) promotion has a positive and significant effect on the participation of couples of reproductive age; (3) socialization activities have a positive and significant effect on the participation of couples of reproductive age; and (4) cultural factors have a positive and significant effect on the participation of couples of reproductive age. Furthermore, simultaneously, service delivery, promotion, socialization, and cultural factors have a positive and significant influence on the participation of couples of reproductive age in the Family Planning Program.
Outpatient Loyalty and Its Determinants: The Roles of Service Quality, Hospital Image, Trust, and Digital Promotion at M.M. Dunda Limboto Hospital Yasin, Rahmi Novi; Suyanto, Mohamad Afan; Karundeng, Deby Rita; Yakup, Anggita Permata; Dera, Firman
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 6 No. 1 (2026): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v6i1.988

Abstract

In recent years, patient loyalty has gained increasing attention as hospitals face growing competition and rising patient expectations, particularly in outpatient services where first impressions are formed. This study explores how service quality, hospital image, trust, and digital promotion influence outpatient loyalty at M.M. Dunda Limboto Hospital. The research focuses on outpatient care, considering its strategic role in shaping patients’ decisions to return and recommend hospital services. A quantitative research design was adopted, using survey data collected from outpatients through structured questionnaires. The data were analyzed using multiple linear regression to assess both individual and combined effects of the explanatory variables on patient loyalty. The results reveal that service quality, hospital image, trust, and digital promotion each have a positive and statistically significant effect on outpatient loyalty. When examined simultaneously, these factors jointly exert a strong influence, indicating that patient loyalty is not driven by a single aspect of service, but rather by the overall experience created through consistent service delivery, credible institutional reputation, and effective communication. Notably, digital promotion emerges as the most influential variable, reflecting the growing role of digital platforms in shaping patient perceptions and engagement. These findings suggest that hospital management should view loyalty as a long-term outcome of integrated service quality improvement, trust-building practices, and meaningful digital interaction with patients.
Enhancing MSMEs Performance in Gorontalo through Employee Development, Recruitment, and Job Satisfaction Paramata, Moh Rolli; Suyanto, Mohamad Afan; Ishak, Olfin; Rasid, Ayub Usman; Yakup, Anggita Permata
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 5 (2025): JIMKES Edisi September 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i5.3691

Abstract

Micro, Small, and Medium Enterprises (MSMEs) are crucial drivers of economic growth, job creation, and equitable income distribution, particularly in developing regions such as Gorontalo, Indonesia. As engines of local innovation and contributors to poverty alleviation, the sustainability and competitiveness of MSMEs depend heavily on internal organizational factors, especially human resource management (HRM). This study explores the impact of employee development, recruitment, and job satisfaction on the performance of MSMEs in Gorontalo. A quantitative research approach was employed using Structural Equation Modeling with Partial Least Squares (SEM-PLS) to examine the relationships among these variables. Data were gathered from 94 MSME respondents from trade, manufacturing, and service sectors using purposive sampling. Results indicate that employee development (β = 0.306, p = 0.001), job satisfaction (β = 0.289, p = 0.039), and recruitment (β = 0.220, p = 0.034) significantly and positively impact performance, with employee development showing the strongest influence. Among these, employee development emerged as the most influential factor, emphasizing the importance of continuous skill enhancement and training initiatives. The results suggest that MSMEs must prioritize strategic HRM practices to strengthen organizational capabilities, even in semi-urban environments with limited resources. It also offers practical implications for policymakers and business owners by highlighting the need to invest in human capital as a pathway to achieving long-term performance and competitiveness. Future research is encouraged to explore additional HR dimensions and contextual variables influencing MSME success.
Optimizing Digital Marketing for Competitive MSMEs: Integration of E-Commerce and Social Media in Gorontalo Karundeng, Deby Rita; Suyanto, Mohamad Afan
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 6 (2025): JIMKES Edisi November 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i6.4270

Abstract

Despite their substantial economic contribution, many MSMEs still struggle to optimize digital marketing, as their use of social media and e-commerce remains fragmented and limited, reducing competitiveness in wider markets. This study aims to examine the utilization of digital marketing among MSMEs in Gorontalo, focusing on the integration of e-commerce and social media. Using a mixed-methods approach, data were collected through surveys, focus group discussions, and in-depth interviews with MSMEs, government, and academics. Results show that while most MSMEs rely on Facebook and WhatsApp for promotion, their use of e-commerce platforms such as Shopee and Tokopedia remains limited due to high shipping costs, limited human resources, and weak content management strategies. Analytical findings highlight three key barriers: low digital readiness, lack of platform synergy, and structural challenges such as logistics costs. In response, this study proposes an integrative digital marketing model consisting of three components: digital readiness, strategic alignment, and platform synergy. The model has been preliminarily validated with MSME actors and is considered relevant and applicable. The findings contribute to designing policies, academic interventions, and practical strategies to enhance MSME competitiveness in the digital era.
Co-Authors Abdul, Elfis Mus Anggita Permata Yakup Basole, Susan Firman Dera Husain, Lukman Is Ibrahim, Meimoon Idrus Usu Karundeng, Deby Rita Lamuda, Ilyas M, Muh Akmar Mangopa, Eman Miftakhul Huda Mile, Kisran Moh. Rolli Paramata Mokoagow, Arsin Olfin Ishak Rahman, Stephany Rasid, Ayub Usman Tolah, Trisnawaty Ismael Yakup Parto Yakup Yakup Yasin, Rahmi Novi