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All Journal Majalah Ilmiah UNIKOM Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat Masyarakat: Jurnal Pengabdian
Oktaviani, Dea
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Arts Humanities Computer Science & IT Engineering Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences Other

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MOTIVATING GENERATION Z TO EMBRACE ENGLISH THROUGH EDUCATION AND SURVEY Murti, Fiqih Kartika; Lutfiani, Ayumi Septiana; Nabilah, Deshinta Jihan; Oktaviani, Dea; Rachmawati, Siti
Masyarakat: Jurnal Pengabdian Vol. 2 No. 2 (2025)
Publisher : Yayasan Pendidikan Dan Pengembangan Harapan Ananda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58740/m-jp.v2i2.454

Abstract

The purpose of the implementation of PkM was to increase students’ motivation and awareness of the importance of English in real life, especially for vocational high school students who think English is just beneficial in school. To fix this problem, 35 students took part in an interactive motivational workshop. The lesson focused on how English is used in real life for things like digital communication, job interviews, and business documents. A question-and-answer session followed to encourage active participation. After the session, a 25-question survey was distributed to assess the students’ change in motivation and perception. The PkM was held at SMK An Nur Slawi, a vocational high school located in Tegal Regency, Central Java, Indonesia. The results showed a significant improvement in students’ understanding of the role of English in professional and daily life. Many of them said they were more interested in using English outside of class and felt more confident doing so. Documentation and participant feedback indicated a highly positive and engaged atmosphere during the session. The results imply that using emotionally engaging methods to link learning English to students’ future professional aspirations can boost their long-term motivation. Other vocational high schools can use this methodology of teaching English to help students learn the language in a way that is more useful and meaningful.
PEMETAAN KEKUATAN & PRODUKTIVITAS PERGURUAN TINGGI DI INDONESIA BERBASIS PUBLIKASI ARTIKEL ILMIAH Mahiswara, Kenindra; Refariansyah, Febizio; Oktaviani, Dea
Majalah Ilmiah UNIKOM Vol. 17 No. 1 (2019): Majalah Ilmiah Unikom
Publisher : Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (531.731 KB) | DOI: 10.34010/miu.v17i1.2238

Abstract

As government policies that are already set, that permanent lecturer and postgraduate students must do the publication of scientific articles that are accredited or accepted in international journal, the Data used in this research is scientific articles from permanent lecturers and postgraduate students which is taken through the famous site i.e. Scopus. The purpose of this study is to see the productivity of permanent lecturer and postgraduate students from the University. The methods used for this research is the k-means clustering, stop-word removal, stemming. The results of this research is the cluster that has the highest citations per document and the productivity of the permanent lecturer and postgraduate students. This research is expected to look at whether the permanent lecturer and postgraduate students already obey policy from the Government. Key words: k-means clustering, stop-word removal, stemming
Pengembangan Platform Pemasaran Digital Dengan Menggunakan Media Sosial Untuk Bisnis Umkm Yang Berkelanjutan Di Rancabungur Bogor IMANINGSIH, Erna Sofriana; HIDAYAH, Nurul; RAMLI, Yanto; YUSOFF, Yusliza Mohd; OKTAVIANI, Dea
Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat Vol. 2 No. 2 (2023): Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat (Juni – September 2023)
Publisher : Indonesia Strategic Sustainability

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ahjpm.v2i2.762

Abstract

Objek kegiatan pengabdian masyarakat MM UMB ini bekerjasama dengan Terengganu dalam Skema KLN. Kegiatan yang berlokasi di kawasan Rancabungur, Bogor-Jawa Barat ini diperuntukkan bagi Usaha Mikro, Kecil, dan Menengah (UMKM). Usaha Kecil, Mikro, dan Menengah (UMKM) perlu didukung dengan berbagai alternatif sistem pemasaran digital, seperti medsos. Sehingga Usaha Kecil Mikro dan Menengah (UMKM) dapat mencari solusi untuk bertahan di era pasca pandemi dengan menggarap digital marketing. Dengan demikian, mereka juga dapat mengembangkan dan mempertahankan usahanya. Sasaran Pengabdian Kepada Masyarakat adalah memperkenalkan keberadaan platform pemasaran digital melalui media sosial. Metode pelaksanaan kegiatan pengabdian kepada masyarakat dilakukan secara luring (tatap muka) tahapan pelaksanaan kegiatan. Tujuan dari kegiatan pengabdian masyarakat ini adalah untuk memberikan pelatihan kepada para pengusaha UKM tentang pentingnya pemasaran digital. Untuk itu, tim Pengabdian Masyarakat dari Universitas Mercu Buana Jakarta mengadakan kegiatan pengabdian masyarakat dengan topik “Mengembangkan Digital Marketing Platform dengan Menggunakan Media Sosial untuk Bisnis UMKM Berkelanjutan di Rancabungur, Bogor. Penelitian ini sangat bermanfaat karena materi yang dibahas adalah konsep peningkatan daya saing UMKM terkait kesadaran berbisnis melalui platform digital, termasuk pentingnya promosi melalui media sosial untuk meningkatkan daya saing UMKM.
Green Strategy – Halal Branding Management as a Solution to Increase the Economic Growth of MSMES IMANINGSIH, Erna Soriana; RAMLI, Yanto; OKTAVIANI, Dea
Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat Vol. 3 No. 1 (2024): Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat (Februari – Mei 2024)
Publisher : Indonesia Strategic Sustainability

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ahjpm.v3i1.1068

Abstract

The UMB team implemented PKM in partnership with MSME actors in Kranggan Village in Kademangan Village, Tangsel City. Attended by 36 MSME players in the culinary sector. The mainstay products of these MSME players are roasted peanuts, ketapang seeds, banana chips, kembang goyang, and other types of chips. The problems experienced by partners are as follows: there are several superior products produced by culinary MSMEs in Kranggan Village, namely the production of roasted peanuts which is experiencing sluggish development. The main obstacle is mainly caused by the need for knowledge by MSME players about the importance of marketing strategies, especially branding strategies, to increase the added value of products and make their uniqueness known to consumers. The solutions offered are: 1) Providing training regarding marketing and export strategies for roasted peanut products to reach domestic markets and export to Middle Eastern countries. 2) Providing training related to Branding Management Strategy by providing product brands and green halal brand certification as product identities to encourage economic growth for MSMES.
Co-Authors Erna Sofriana Imaningsih Fiqih Kartika Murti, Fiqih Kartika IMANINGSIH, Erna Soriana Lutfiani, Ayumi Septiana Mahiswara, Kenindra Nabilah, Deshinta Jihan NURUL HIDAYAH Refariansyah, Febizio SITI RACHMAWATI Yanto Ramli Yusoff, Yusliza Mohd