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Strengthening Brand Identity: Embracing Local Wisdom through Character Education Management Hasanah, Istianatul; Hefniy, Hefniy; Zaini, Abdul Wahid
Indonesian Journal of Education and Social Studies Vol 2, No 2 (2023)
Publisher : Nurul Jadid University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33650/ijess.v2i2.3435

Abstract

The focus of this study is to investigate the role and implementation of character education planning in Nurul Jadid Islamic Boarding School in maintaining the institution's brand identity and strong local values. This study discusses communication dynamics in the pesantren environment and the application of attribution theory in understanding community perceptions. This study explores how communication takes place in the context of pesantren and how attribution theory is used to understand how people interpret messages and actions from pesantren. The research method used is a case study that analyzes communication interactions in certain pesantren and interviews related community members. The results showed that communication in pesantren produces self-awareness, optimization of communication, building a positive image, public education, and collaboration. Attribution theory helps understand how society assigns meaning and interpretation to information received from pesantren. These findings provide valuable insight into the importance of effective communication in building a positive image and increasing public understanding of pesantren. This study's implication is to guide traditional Islamic educational institutions in strengthening brand identity and local values through a planned character education approach.
PENGUATAN ETIKA KEHUMASAN MELALUI REORIENTASI HUMAS PADA LEMBAGA PENDIDIKAN ISLAM Wahid, Abd Hamid; Hasanah, Istianatul
JURNAL AL-TANZIM Vol 3, No 2 (2019)
Publisher : Nurul Jadid University, Probolinggo, East Java, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (415.482 KB) | DOI: 10.33650/al-tanzim.v3i2.670

Abstract

This paper presents the strengthening of public relations ethics through the reorientation of public relations in Islamic educational institutions, where public relations has an important role in managerial activities in Islamic educational institutions. In its implementation, the role of public relations in Islamic educational institutions is still underestimated and lacks the right portion in its application. PR is only understood as a complementary administration in practice, thus causing educational institutions unable to manage good relations with the surrounding community as partners. This study uses a qualitative approach to the type of library research, where researchers want to clearly describe the object of study to be studied. Analysis of the data uses content analysis. The results of the study indicate that the reorientation of public relations in Islamic educational institutions must be based on; First, qaulan sadidan, Islamic educational institutions must convey factual and reliable information; Second, qaulan baligha, Islamic educational institutions communicate effectively, communicatively and easily understood; Third, qaulan ma’rufa, the communication process should avoid words that can offend partners / customers; Fourth, qoulan karima, public relations activities must respect partners, listen to aspirations and promote ethics; Fifth, Qaulan Layyina, public relations must be a friendship and friendship dissertation; Sixth, qaulan maysura, Islamic educational institutions must convey information that is easily understood and digested by the communicant. 
KEPRAKTISAN EBOOK MATERI CAHAYA DAN ALAT OPTIK PENDEKATAN SETS BERBASIS FLIP INTERAKTIF UNTUK MENINGKATKAN MINAT BELAJAR SISWA Hasanah, Istianatul; Tamam, Badrud; Hadi, Wiwin Puspita; Wulandari, Ana Yuniasti Retno; Sutarja, Maria Chandra
Natural Science Education Research Vol 8, No 3 (2025): Natural Science Education Research
Publisher : Program Studi Pendidikan IPA, Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/nser.v6i3.21343

Abstract

Media pembelajaran merupakan salah satu faktor pendukung dalam proses pembelajaran yang berperan penting bagi guru maupun siswa. Salah satu media pembelajaran yang menarik untuk meningkatkan motivasi belajar siswa yakni berbasis IT. Penelitian ini bertujuan untuk mengembangkan media pembelajaran interaktif menggunakan flip pdf professional pada materi cahaya dan alat optik pendekatan SETS yang praktis dan layak untuk digunakan. Penelitian ini mengaplikasi model ADDIE oleh Lee dan Owens, yang terdiri dari analisis, desain, pengembangan, implementasi, evaluasi. Adapun subjek uji coba pada penelitian ini terdiri dari dua kelompok, yakni kelompok kecil dan besar. Analisis data menggunakan deskriptif kuantitatif. Hasil penelitian ini menunjukkan bahwa: (1) hasil rerata validitas sebesar 0,85 dengan keterangan sangat tinggi pada aspek media. Pada aspek materi rerata validitas sebesar 0,83 dengan keterangan sangat tinggi. (2) rerata hasil kepraktisan media di kelompok kecil sebesar 97,62% dan kelompok besar sebesar 89,00% dengan keterangan sangat praktis. Hal ini menunjukkan bahwa penggunaan ebook materi cahaya dan alat optik pendekatan SETS layak digunakan dalam pembelajaran dan praktis. Dalam ebook tidak hanya interaktif namun juga dilengkapi dengan beberapa fitur menarik agar siswa lebih tertarik belajar.