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PENGARUH GREEN PRODUCT, GREEN PROMOTION, DAN ECO-LABEL TERHADAP GREEN PURCHASE INTENTION PADA PRODUK INNISFREE DALAM PERSPEKTIF BISNIS ISLAM (STUDI PADA PENGGUNA PRODUK INNISFREE DI KOTA BANDAR LAMPUNG) Rahmawaty, Soffiyah Putri; Anita, Siska Yuli; Hasimi, Diah Mukminatul
Journal of Innovation in Management, Accounting and Business Vol. 4 No. 2 (2025)
Publisher : Papanda Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56916/jimab.v4i2.2179

Abstract

This research aims to analyze the influence of green product, green promotion, and eco-label on green purchase intention on innisfree products, from an Islamic business perspective. Amidst increasing awareness of enviromental issues, the use of environmentally friendly products is becoming increasingly popular, one of which is Innisfree products. This study uses a quantitative approach by collecting data through distributed questionnaires with a total of 100 respondents. For statistical tests and data processing were using Partial Least Square (SmartPLS version 4). Based on the research results, it can be concluded that Green Product and Green Promotion have a positive and significant influence on Green Purchase Intention on Innisfree products, while Eco-Label does not show a significant influence partially. Green Product is the dominant factor that drives consumer purchase intention, indicating that product quality and sustainability are highly considered in purchasing decisions. Green Promotion has also proven effective in attracting consumer interest, especially through campaigns that highlight environmental concerns. However, Eco-Label has not been able to provide a strong influence, possibly due to low consumer awareness of the meaning and importance of the environmental label.
THE RELATIONSHIP BETWEEN EDUCATION EXPENDITURE, HEALTH EXPENDITURE AND FINAL EDUCATION LEVEL TOWARDS THE HUMAN DEVELOPMENT INDEX FROM A SHARIAH ECONOMIC PERSPECTIVE : EVIDENCE FROM10 PROVINCES WITH THE LOWEST HDI IN INDONESIA Julistia, Ira; Kurniawan, Muhamad; Hasimi, Diah Mukminatul
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 9 No 1 (2025): Edisi Januari - April 2025
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v9i1.4871

Abstract

Several areas still have relatively low HDIs, despite the government's increased funding for education and health and focus on raising the final education level. The true impact of the last educational level on the quality of life and the efficacy of public expenditure are called into doubt by this. Spending on education, health care, and total education in connection to Indonesia's Human Development Index (HDI) is the focus of this research. This study used quantitative research methods that are associative in nature. The data used are secondary datasets derived from panel data collected from the Central Statistics Agency (BPS) and the Directorate General of Fiscal Balance of the Ministry of Finance (DJPK MENKEU) for the years 2014–2023. The 10 provinces named Maluku Province, Central Sulawesi, Gorontalo, North Maluku, West Nusa Tenggara (NTB), West Kalimantan, West Sulawesi, East Nusa Tenggara (NTT), West Papua, and Papua are the subject of the study object, which covers the period 2014–2024 and is centered on Indonesia. Eviews 10 software was used for the analysis. The results of the study provide facts that education spending and health spending affect the Human Development Index (HDI). The final level of education does not affect the Human Development Index (HDI). The integration of Islamic economic principles in increasing the Human Development Index (HDI) that human development must include material and spiritual aspects in a balanced manner. Principles such as distributive justice, social responsibility, and fulfillment of basic needs are the basis of the Islamic Economic perspective.